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Wisdom Sports Group (HK:1661)
:1661
Hong Kong Market

Wisdom Sports Group (1661) AI Stock Analysis

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HK:1661

Wisdom Sports Group

(1661)

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Neutral 50 (OpenAI - 5.2)
Rating:50Neutral
Price Target:
HK$0.95
▲(10.47% Upside)
Action:ReiteratedDate:01/27/26
The score is held back primarily by weak financial performance—large ongoing losses and negative free cash flow despite strong revenue growth—while technicals provide meaningful support due to an established uptrend and constructive momentum. Valuation is also a constraint given the negative P/E and lack of dividend yield data.
Positive Factors
Strong Revenue Growth
A 142% revenue jump over 2023–2024 indicates accelerating market adoption and scale potential. Durable top-line growth provides a larger base to absorb fixed costs, supports investment in content and distribution, and materially improves prospects for margin recovery over months.
Negative Factors
Large Net Losses
Deep negative margins indicate core operations are not yet profitable and constrain reinvestment. Persistent heavy losses can force dilution or cutbacks, and create uncertainty about achieving positive operating leverage within a 2–6 month horizon without structural business changes.
Read all positive and negative factors
Positive Factors
Negative Factors
Strong Revenue Growth
A 142% revenue jump over 2023–2024 indicates accelerating market adoption and scale potential. Durable top-line growth provides a larger base to absorb fixed costs, supports investment in content and distribution, and materially improves prospects for margin recovery over months.
Read all positive factors

Wisdom Sports Group (1661) vs. iShares MSCI Hong Kong ETF (EWH)

Wisdom Sports Group Business Overview & Revenue Model

Company Description
Wisdom Sports Group, an investment holding company, engages in the provision of events operation and marketing services in the People's Republic of China. The company operates through two segments, Events Operation and Marketing; and Sports Servic...
How the Company Makes Money
Wisdom Sports Group generates revenue primarily through athlete representation fees, which are earned as a percentage of the contracts negotiated for the athletes they represent. Additionally, the company earns income from organizing and managing ...

Wisdom Sports Group Financial Statement Overview

Summary
Strong revenue growth (+142% from 2023 to 2024) is offset by continued deep losses (net margin -67.36%, EBIT margin -57.22%) and weak cash generation (negative free cash flow of -$44.9M). Balance sheet leverage is low (debt-to-equity 0.02) with a high equity ratio (85.58%), but negative ROE reflects ongoing unprofitability.
Income Statement
35
Negative
Balance Sheet
45
Neutral
Cash Flow
30
Negative
BreakdownTTMDec 2024Dec 2023Dec 2022Dec 2021Dec 2020
Income Statement
Total Revenue73.95M78.07M32.24M4.98M12.17M8.94M
Gross Profit12.68M10.14M-840.00K3.50M-212.00K-381.00K
EBITDA-76.75M-44.11M-68.42M-12.68M-42.76M-48.21M
Net Income-87.83M-52.58M-87.18M-75.48M-47.85M-43.98M
Balance Sheet
Total Assets367.31M411.40M412.36M499.15M586.60M607.90M
Cash, Cash Equivalents and Short-Term Investments170.60M252.64M180.48M185.54M229.90M199.76M
Total Debt600.00K7.68M6.61M0.000.00324.00K
Total Liabilities33.90M59.93M43.76M38.38M52.26M48.09M
Stockholders Equity334.11M352.18M369.27M461.45M534.99M560.43M
Cash Flow
Free Cash Flow-91.09M-44.90M-40.93M24.58M25.80M-19.75M
Operating Cash Flow-90.61M-43.92M-40.05M24.59M26.95M-19.73M
Investing Cash Flow72.28M79.51M-55.89M19.94M-32.95M-7.08M
Financing Cash Flow53.00K38.64M6.37M0.00-331.00K-400.00K

Wisdom Sports Group Technical Analysis

Technical Analysis Sentiment
Positive
Last Price0.86
Price Trends
50DMA
1.16
Positive
100DMA
0.96
Positive
200DMA
0.92
Positive
Market Momentum
MACD
0.01
Positive
RSI
61.70
Neutral
STOCH
54.52
Neutral
Evaluating momentum and price trends is crucial in stock analysis to make informed investment decisions. For HK:1661, the sentiment is Positive. The current price of 0.86 is below the 20-day moving average (MA) of 1.19, below the 50-day MA of 1.16, and below the 200-day MA of 0.92, indicating a bullish trend. The MACD of 0.01 indicates Positive momentum. The RSI at 61.70 is Neutral, neither overbought nor oversold. The STOCH value of 54.52 is Neutral, not indicating any strong overbought or oversold conditions. Overall, these indicators collectively point to a Positive sentiment for HK:1661.

Wisdom Sports Group Peers Comparison

Overall Rating
UnderperformOutperform
Sector (60)
Financial Indicators
Name
Overall Rating
Market Cap
P/E Ratio
ROE
Dividend Yield
Revenue Growth
EPS Growth
66
Neutral
HK$450.60M2.788.76%6.04%25.88%0.69%
60
Neutral
$48.67B4.58-11.27%4.14%2.83%-41.78%
56
Neutral
HK$19.72B14.043.32%40.31%212.50%
50
Neutral
HK$241.67M-1.25-25.59%42.20%7.41%
48
Neutral
HK$397.20M1.15-44.14%-57.01%
46
Neutral
HK$410.49M-3.14-4.50%-57.29%88.62%
44
Neutral
HK$2.27B2.73-3.41%63.92%-62.77%
* Communication Services Sector Average
Performance Comparison
Ticker
Company Name
Price
Change
% Change
HK:1661
Wisdom Sports Group
1.27
0.49
62.82%
HK:1159
Starlight Culture Entertainment Group Limited
2.80
2.28
438.46%
HK:1060
Damai Entertainment Holdings Limited
0.66
0.18
37.50%
HK:2230
Medialink Group Ltd.
0.23
0.06
36.05%
HK:2309
Birmingham Sports Holdings Limited
2.46
0.18
7.89%
HK:6698
STAR CM Holdings Limited
1.03
-0.87
-45.79%

Wisdom Sports Group Corporate Events

China Frontier Technology Group Moves to Replace Auditor Over Fees, Taps Prism Hong Kong
Jan 27, 2026
China Frontier Technology Group has announced a proposed change of auditor, with existing auditor Infinity CPA Limited set to resign upon shareholder approval at an extraordinary general meeting, and Prism Hong Kong Limited to be appointed to fill...
China Frontier Technology Group Names Zhang Yingzhao as New Executive Director
Jan 23, 2026
China Frontier Technology Group has appointed 27-year-old Zhang Yingzhao as an executive director, effective 23 January 2026, in a move that adds a younger profile with international academic credentials to its leadership team. Zhang, who holds de...
China Frontier Technology Group Sets New Board and Committee Structure
Jan 23, 2026
China Frontier Technology Group, previously Wisdom Sports Group and incorporated in the Cayman Islands, has confirmed the composition of its board of directors and independent non-executive directors as of 23 January 2026, underscoring its adheren...
China Frontier Technology Group Announces Board and Audit Committee Reshuffle
Jan 13, 2026
China Frontier Technology Group, the Hong Kong-listed company formerly known as Wisdom Sports Group, has announced a reshuffle of its board and board committees, underscoring ongoing evolution in its corporate governance structure. Executive direc...
China Frontier Technology Group Sets New Board and Committee Structure
Jan 13, 2026
China Frontier Technology Group, formerly Wisdom Sports Group and incorporated in the Cayman Islands, has announced the composition of its board of directors and key governance committees with effect from 13 January 2026. The board now comprises t...
Wisdom Sports Group Sells Loss-Making Subsidiary for HK$8 Million and Retains Major Prepayment Asset
Dec 24, 2025
The company has agreed to sell the entire issued share capital of a subsidiary (the Target Company) for HK$8 million under a sale and purchase agreement signed on 24 December 2025, and to assign a large prepayment asset of approximately RMB96.23 m...
China Frontier Technology Group Replaces Auditor Over Fee Dispute
Dec 18, 2025
China Frontier Technology Group has announced a change of auditor after Infinity CPA Limited resigned effective 18 December 2025 due to an inability to agree on the audit fee for the financial year ending 31 December 2025. Both the board and Infin...
Glossary
BuyA stock rated as a "Buy" is expected to perform better than the overall market or a specific benchmark over the near-to-medium term. This rating suggests the stock is likely to deliver higher returns compared to other stocks in the same sector or market index. Note: This is not investment advice; please consult a financial advisor before making investment decisions.
HoldA stock rated as a "Hold" is expected to perform in line with the overall market or a specific benchmark. This rating indicates that the stock is neither particularly compelling nor unfavorable for investment. Note: This is not investment advice; please consult a financial advisor before making investment decisions.
SellA stock rated as a "Sell" is expected to perform worse than the overall market or a specific benchmark over the near-to-medium term. This rating suggests the stock may deliver lower returns compared to other stocks in the same sector or market index. Note: This is not investment advice; please consult a financial advisor before making investment decisions.

Disclaimer

This AI Analyst Stock Report is automatically generated by our AI systems using advanced algorithms and publicly available financial, technical, and market data. While the information provided aims to be accurate and insightful, it is intended for informational purposes only and should not be considered financial advice. Any content created by an AI (Artificial Intelligence) system may contain inaccuracies and/or contain errors. Investing in stocks carries inherent risks, and past performance is not indicative of future results. This report does not account for your personal financial circumstances, objectives, or risk tolerance. Always conduct your own research or consult with a qualified financial advisor before making investment decisions. The analysis and recommendations provided are based on historical and current data and may not fully reflect future market conditions or unexpected developments. Neither the creators of this report nor its affiliated entities guarantee the accuracy, completeness, or reliability of the information presented. Use this report at your own discretion and risk.Date of analysis: Jan 27, 2026