STAR CM Holdings Limited (HK:6698)
:6698
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STAR CM Holdings Limited
(6698)
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Rating:43Neutral
Price Target:
HK$0.94
▼(-8.24% Downside)
Action:Reiterated
Date:05/15/26
The score is held down primarily by weak recent cash generation (negative operating and free cash flow in 2024–2025) and continued heavy net losses despite a 2025 operating-margin rebound. Technicals are also soft versus the long-term trend (well below the 200-day moving average), while the low-debt balance sheet provides the main offsetting support.
Positive Factors
Low leverage / strong balance sheet
Very low debt reduces refinancing and solvency risk and gives management durable financial flexibility to fund restructuring, new investments, or bridge operating shortfalls without immediate external financing. This balance-sheet buffer supports stability over 2–6 months.
Negative Factors
Negative operating and free cash flow
Sustained negative OCF and large negative FCF materially limit the company's ability to fund operations organically and force reliance on cash reserves or external financing. Persistent cash outflows threaten long-term viability absent revenue or margin recovery.
Read all positive and negative factors
Positive Factors
Negative Factors
Low leverage / strong balance sheet
Very low debt reduces refinancing and solvency risk and gives management durable financial flexibility to fund restructuring, new investments, or bridge operating shortfalls without immediate external financing. This balance-sheet buffer supports stability over 2–6 months.
Read all positive factors
STAR CM Holdings Limited (6698) vs. iShares MSCI Hong Kong ETF (EWH)
Market Cap
HK$402.52M
Dividend YieldN/A
Average Volume (3M)361.88K
Price to Earnings (P/E)―
Beta (1Y)1.79
Revenue Growth3.45%
EPS Growth48.80%
CountryHK
Employees127
SectorCommunication Services
Sector Strength97
IndustryEntertainment
Share Statistics
EPS (TTM)-0.29
Shares Outstanding398,538,180
10 Day Avg. Volume263,200
30 Day Avg. Volume361,883
Financial Highlights & Ratios
PEG Ratio0.06
Price to Book (P/B)0.14
Price to Sales (P/S)2.21
P/FCF Ratio-5.00
Enterprise Value/Market CapN/A
Enterprise Value/RevenueN/A
Enterprise Value/Gross ProfitN/A
Enterprise Value/EbitdaN/A
Forecast
1Y Price TargetN/A
Price Target UpsideN/A
Rating ConsensusN/A
Number of Analyst Covering0
EPS Forecast (FY)N/A
Revenue Forecast (FY)N/A
STAR CM Holdings Limited Business Overview & Revenue Model
Company Description
Star CM Holdings Limited engages in the production, operation, and licensing of variety programs intellectual properties (IPs) in the People's Republic of China. The company creates, distributes, and licenses variety programs, such as music variet...
STAR CM Holdings Limited Financial Statement Overview
Summary
Income Statement
37
Negative
Balance Sheet
71
Positive
Cash Flow
33
Negative
| Breakdown | Dec 2025 | Dec 2024 | Dec 2023 | Dec 2022 | Dec 2021 |
|---|---|---|---|---|---|
Income Statement | |||||
| Total Revenue | 163.92M | 163.15M | 426.57M | 873.42M | 1.13B |
| Gross Profit | 85.84M | 39.98M | -59.35M | 281.07M | 274.35M |
| EBITDA | 9.29M | -82.16M | -1.55B | 107.83M | -281.60M |
| Net Income | -115.10M | -232.54M | -1.60B | 86.92M | -345.00M |
Balance Sheet | |||||
| Total Assets | 2.70B | 2.90B | 3.22B | 5.00B | 4.54B |
| Cash, Cash Equivalents and Short-Term Investments | 427.57M | 425.25M | 353.88M | 587.59M | 547.18M |
| Total Debt | 3.07M | 6.89M | 11.97M | 15.56M | 4.69M |
| Total Liabilities | 185.25M | 251.21M | 345.70M | 519.14M | 496.61M |
| Stockholders Equity | 2.53B | 2.66B | 2.88B | 4.46B | 3.99B |
Cash Flow | |||||
| Free Cash Flow | -72.26M | -48.12M | 10.78M | 202.69M | -156.83M |
| Operating Cash Flow | -70.60M | -33.03M | 67.61M | 326.24M | 409.16M |
| Investing Cash Flow | 29.74M | 102.06M | -304.94M | -602.29M | -584.81M |
| Financing Cash Flow | -6.56M | -5.49M | 1.68M | 310.77M | -176.88M |
STAR CM Holdings Limited Technical Analysis
Negative
1.02
Price Trends
0.98
Negative
0.97
Negative
1.29
Negative
Market Momentum
>-0.01
Negative
45.38
Neutral
50.00
Neutral
Evaluating momentum and price trends is crucial in stock analysis to make informed investment decisions. For HK:6698, the sentiment is Negative. The current price of 1.02 is above the 20-day moving average (MA) of 0.97, above the 50-day MA of 0.98, and below the 200-day MA of 1.29, indicating a bearish trend. The MACD of >-0.01 indicates Negative momentum. The RSI at 45.38 is Neutral, neither overbought nor oversold. The STOCH value of 50.00 is Neutral, not indicating any strong overbought or oversold conditions. Overall, these indicators collectively point to a Negative sentiment for HK:6698.
STAR CM Holdings Limited Peers Comparison
UnderperformOutperform
Sector (60)
Name | Overall Rating | Market Cap | P/E Ratio | ROE | Dividend Yield | Revenue Growth | EPS Growth |
|---|---|---|---|---|---|---|---|
66 Neutral | HK$429.42M | 2.78 | 8.76% | 6.04% | 25.88% | 0.69% | |
60 Neutral | $48.67B | 4.58 | -11.27% | 4.14% | 2.83% | -41.78% | |
52 Neutral | HK$254.17M | ― | -1.23% | ― | -8.31% | -3.45% | |
46 Neutral | HK$592.37M | -8.07 | -15.30% | ― | -44.93% | 30.34% | |
45 Neutral | HK$70.08M | -0.21 | ― | ― | ― | ― | |
44 Neutral | HK$1.12B | -2.35 | -55.96% | ― | ― | ― | |
43 Neutral | HK$402.52M | -3.14 | -4.50% | ― | 3.45% | 48.80% |
* Communication Services Sector Average
HK:6698
STAR CM Holdings Limited
0.95
-1.28
-57.40%
HK:0391
Mei Ah Entertainment Group Limited
0.10
<0.01
5.26%
HK:1003
Huanxi Media Group Ltd.
0.25
-0.15
-37.47%
HK:1326
Transmit Entertainment Ltd.
0.03
-0.02
-42.55%
HK:2125
Strawbear Entertainment Group
0.37
-0.19
-33.64%
HK:2230
Medialink Group Ltd.
0.22
<0.01
0.45%
STAR CM Holdings Limited Corporate Events
STAR CM Sets 2026 AGM to Renew Board, Auditor and Share Issuance Mandate
Apr 28, 2026
STAR CM Holdings Limited has called its annual general meeting for June 18, 2026, in Shanghai, where shareholders will review and adopt the audited consolidated financial statements for the year ended December 31, 2025, along with the reports of t...
STAR CM Moves to Update Memorandum and Articles to Meet New HKEX Rules
Apr 24, 2026
STAR CM Holdings Limited plans to amend its existing amended and restated memorandum and articles of association to align with the latest Hong Kong Listing Rules. The changes address hybrid shareholder meetings and electronic voting, treatment of ...
STAR CM Narrows Annual Loss as Gross Profit More Than Doubles in 2025
Mar 27, 2026
STAR CM Holdings Limited reported a modest 3.2% year-on-year increase in revenue to RMB168.3 million for 2025, while gross profit more than doubled to RMB88.1 million as cost of sales fell sharply. Despite these operational improvements, the group...
STAR CM Flags Sharply Narrowed 2025 Loss but Stays in the Red
Mar 18, 2026
STAR CM Holdings Limited has warned that it expects to narrow its net loss for the year ended 31 December 2025 to about RMB100 million to RMB125 million, from roughly RMB230 million a year earlier. The improvement is attributed to stable revenue, ...
STAR CM Sets March 2026 Board Meeting to Approve 2025 Results and Consider Dividend
Mar 17, 2026
STAR CM Holdings Limited has scheduled a board meeting for 27 March 2026 to review and approve the annual results of the company and its subsidiaries for the financial year ended 31 December 2025. The board will also consider whether to recommend ...
Glossary
BuyA stock rated as a "Buy" is expected to perform better than the overall market or a specific benchmark over the near-to-medium term. This rating suggests the stock is likely to deliver higher returns compared to other stocks in the same sector or market index. Note: This is not investment advice; please consult a financial advisor before making investment decisions.
HoldA stock rated as a "Hold" is expected to perform in line with the overall market or a specific benchmark. This rating indicates that the stock is neither particularly compelling nor unfavorable for investment. Note: This is not investment advice; please consult a financial advisor before making investment decisions.
SellA stock rated as a "Sell" is expected to perform worse than the overall market or a specific benchmark over the near-to-medium term. This rating suggests the stock may deliver lower returns compared to other stocks in the same sector or market index. Note: This is not investment advice; please consult a financial advisor before making investment decisions.
Disclaimer
This AI Analyst Stock Report is automatically generated by our AI systems using advanced algorithms and publicly available financial, technical, and market data. While the information provided aims to be accurate and insightful, it is intended for informational purposes only and should not be considered financial advice. Any content created by an AI (Artificial Intelligence) system may contain inaccuracies and/or contain errors. Investing in stocks carries inherent risks, and past performance is not indicative of future results. This report does not account for your personal financial circumstances, objectives, or risk tolerance. Always conduct your own research or consult with a qualified financial advisor before making investment decisions. The analysis and recommendations provided are based on historical and current data and may not fully reflect future market conditions or unexpected developments. Neither the creators of this report nor its affiliated entities guarantee the accuracy, completeness, or reliability of the information presented. Use this report at your own discretion and risk.