Cost ManagementLower barley prices and disciplined expense control are anticipated to support margin expansion for Tsingtao Brewery.
Market ExpansionTsingtao Brewery is strengthening its footprint in China through express delivery covering 27 provincial areas and product innovation, which is expected to drive growth in the premium segment.
Product DiversificationPremiumisation is expected to support margin growth as the company continues to enhance its product mix with more mid to high-end beers.