Increased Confidence in Strategy
General Mills is confident in their strategy for profitable organic growth, with significant investments in innovation and marketing. They have demonstrated success in improving pound share in 8 out of their top 10 categories and holding share in Pet food.
Innovation and New Product Success
The company's new product volumes are up 25%, with successful launches such as Cheerios Protein and Nature Valley creamy protein. The pace of innovation has stepped up to 5% of net sales from 3.5% the previous year.
International and Foodservice Growth
General Mills has increased growth and competitiveness in international markets and is continuing strong competitiveness in foodservices.
Pet Food Segment Developments
The BLUE Life Protection Formula and BLUE Tastefuls cat food have shown positive results. Additionally, the company is launching an exclusive partnership with PetSmart for Edgard & Cooper pet food.
Successful Cost Management
General Mills is supporting its strategies with industry-leading HMM cost savings and transformational benefits.