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Victorian Plumbing Group Plc
(LSE:VIC)
Select Model
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Rating:67Neutral
Price Target:
84.00 p
▲(12.00% Upside)
Action:Downgraded
Date:08/06/26
The score is driven primarily by strong financial performance—especially revenue growth and cash flow generation—supported by a stable balance sheet. This is partially offset by a neutral-to-soft technical picture (negative MACD, price below the 50-day average) and only moderately attractive valuation (mid-teens P/E with a ~2.85% dividend yield).
Positive Factors
Revenue Growth
Sustained high revenue growth (75.7% most recently) signals successful customer acquisition and category expansion. Over the medium term this supports scale economies, stronger supplier terms, and reinvestment capacity to defend market share in bathroom e‑commerce.
Negative Factors
Low Net Profit Margin
A relatively low net margin limits retained earnings and buffers against cost shocks. Over months this constrains ability to convert revenue growth into sustainable shareholder returns and may require further operational improvement to lift long‑term profitability.
Read all positive and negative factors
Positive Factors
Negative Factors
Revenue Growth
Sustained high revenue growth (75.7% most recently) signals successful customer acquisition and category expansion. Over the medium term this supports scale economies, stronger supplier terms, and reinvestment capacity to defend market share in bathroom e‑commerce.
Read all positive factors
Victorian Plumbing Group Plc (VIC) vs. iShares MSCI United Kingdom ETF (EWC)
Market Cap
£244.67M
Dividend Yield2.94%
Average Volume (3M)522.09K
Price to Earnings (P/E)15.3
Beta (1Y)1.13
Revenue Growth7.34%
EPS Growth169.28%
CountryUK
Employees708
SectorConsumer Cyclical
Sector Strength84
IndustryHome Improvement
Share Statistics
EPS (TTM)0.05
Shares Outstanding328,865,300
10 Day Avg. Volume161,759
30 Day Avg. Volume522,086
Financial Highlights & Ratios
PEG Ratio0.15
Price to Book (P/B)3.94
Price to Sales (P/S)0.78
P/FCF Ratio11.60
Enterprise Value/Market CapN/A
Enterprise Value/RevenueN/A
Enterprise Value/Gross ProfitN/A
Enterprise Value/EbitdaN/A
Forecast
1Y Price Target
£109.40Price Target Upside45.87% Upside
Rating ConsensusStrong Buy
Number of Analyst Covering5
EPS Forecast (FY)0.05
Revenue Forecast (FY)£328.73M
Victorian Plumbing Group Plc Business Overview & Revenue Model
Company Description
Victorian Plumbing Group plc operates primarily as an online vendor specializing in bathroom fixtures and complementary products. The company caters to both individual retail customers and business clients, supplying goods from approximately 125 d...
How the Company Makes Money
Victorian Plumbing Group Plc primarily makes money by selling bathroom and ancillary home improvement products directly to customers through its online retail model. Revenue is generated at the point of sale from products sold via its e-commerce w...
Victorian Plumbing Group Plc Financial Statement Overview
Summary
Income Statement
75
Positive
Balance Sheet
70
Positive
Cash Flow
80
Positive
| Breakdown | TTM | Sep 2025 | Sep 2024 | Sep 2023 | Sep 2022 | Sep 2021 |
|---|---|---|---|---|---|---|
Income Statement | ||||||
| Total Revenue | 322.20M | 306.10M | 295.70M | 285.10M | 269.40M | 268.80M |
| Gross Profit | 146.20M | 143.50M | 147.80M | 134.60M | 121.00M | 130.50M |
| EBITDA | 32.80M | 28.20M | 19.10M | 19.70M | 15.60M | 23.10M |
| Net Income | 15.30M | 12.90M | 5.50M | 11.80M | 9.20M | 14.30M |
Balance Sheet | ||||||
| Total Assets | 185.80M | 168.40M | 158.50M | 99.00M | 94.50M | 80.70M |
| Cash, Cash Equivalents and Short-Term Investments | 21.20M | 17.70M | 11.20M | 46.40M | 45.50M | 32.70M |
| Total Debt | 52.60M | 51.10M | 46.10M | 4.80M | 5.00M | 5.80M |
| Total Liabilities | 122.30M | 107.80M | 106.20M | 50.20M | 50.50M | 49.90M |
| Stockholders Equity | 63.50M | 60.60M | 52.30M | 48.80M | 44.00M | 30.80M |
Cash Flow | ||||||
| Free Cash Flow | 27.90M | 20.60M | -7.40M | 12.70M | 14.00M | 21.20M |
| Operating Cash Flow | 28.80M | 22.00M | 17.40M | 17.70M | 16.90M | 24.40M |
| Investing Cash Flow | -7.10M | -5.40M | -43.90M | -5.00M | -2.90M | 2.70M |
| Financing Cash Flow | -11.40M | -10.10M | -8.70M | -11.80M | -1.20M | -4.90M |
Victorian Plumbing Group Plc Technical Analysis
Negative
75.00
Price Trends
77.81
Negative
76.69
Negative
76.03
Negative
Market Momentum
-0.63
Positive
41.67
Neutral
31.83
Neutral
Evaluating momentum and price trends is crucial in stock analysis to make informed investment decisions. For GB:VIC, the sentiment is Negative. The current price of 75 is below the 20-day moving average (MA) of 75.80, below the 50-day MA of 77.81, and below the 200-day MA of 76.03, indicating a bearish trend. The MACD of -0.63 indicates Positive momentum. The RSI at 41.67 is Neutral, neither overbought nor oversold. The STOCH value of 31.83 is Neutral, not indicating any strong overbought or oversold conditions. Overall, these indicators collectively point to a Negative sentiment for GB:VIC.
Victorian Plumbing Group Plc Peers Comparison
UnderperformOutperform
Sector (61)
Name | Overall Rating | Market Cap | P/E Ratio | ROE | Dividend Yield | Revenue Growth | EPS Growth |
|---|---|---|---|---|---|---|---|
68 Neutral | £4.50B | 16.88 | 22.80% | 2.86% | 4.15% | 5.60% | |
67 Neutral | £244.67M | 15.33 | 24.66% | 2.92% | 7.34% | 169.28% | |
67 Neutral | £5.35B | 24.27 | 3.91% | 4.14% | 1.26% | 40.14% | |
64 Neutral | £69.82M | 13.55 | 89.58% | 8.81% | 8.67% | ― | |
61 Neutral | $18.38B | 12.79 | -2.54% | 3.03% | 1.52% | -15.83% | |
61 Neutral | £437.60M | 12.02 | 29.52% | 5.71% | 6.33% | 125.67% | |
39 Underperform | £7.87M | -0.11 | -61.90% | ― | -15.92% | -227.33% |
* Consumer Cyclical Sector Average
GB:VIC
Victorian Plumbing Group Plc
74.50
8.91
13.58%
GB:HEAD
Headlam
9.80
-68.20
-87.44%
GB:HWDN
Howden Joinery
827.00
-10.98
-1.31%
GB:KGF
Kingfisher
326.90
67.87
26.20%
GB:TPT
Topps Tiles
35.50
1.46
4.30%
GB:WIX
Wickes Group
199.00
-6.90
-3.35%
Victorian Plumbing Group Plc Corporate Events
Regulatory Filings and Compliance
Victorian Plumbing CFO Exercises and Sells Share Options Under SAYE Scheme
Neutral
Jul 16, 2026
Victorian Plumbing Group plc, the UK’s leading bathroom retailer, provides a comprehensive one-stop shop for bathroom products across multiple price points to both B2C and trade customers. Its portfolio includes the online-only MFI brand, wh...
Business Operations and StrategyExecutive/Board Changes
Victorian Plumbing awards SAYE share options to top executives
Positive
Jun 26, 2026
Victorian Plumbing Group has granted new options under its 2026 Save As You Earn scheme to senior executives, including Chief Executive Officer Stephnie Judge and Chief Financial Officer Daniel Barton. The options, over a combined 19,717 ordinary ...
Business Operations and StrategyDelistings and Listing ChangesRegulatory Filings and Compliance
Victorian Plumbing Issues New Shares to Satisfy Employee Scheme Awards
Neutral
May 19, 2026
Victorian Plumbing has applied for the admission of 96,225 new ordinary shares to trading on AIM, with dealings expected to begin on 21 May 2026 and the new shares ranking equally with existing stock. The shares are being issued to satisfy options...
Business Operations and StrategyDividendsFinancial DisclosuresM&A Transactions
Victorian Plumbing posts double-digit H1 growth as tiles, MFI and logistics push expand
Positive
May 19, 2026
Victorian Plumbing Group reported double-digit first-half revenue growth to £168.8m, driven by record order volumes and strong demand in tiles and flooring, while maintaining robust gross margins despite a new packaging tax and shifting produ...
Glossary
BuyA stock rated as a "Buy" is expected to perform better than the overall market or a specific benchmark over the near-to-medium term. This rating suggests the stock is likely to deliver higher returns compared to other stocks in the same sector or market index. Note: This is not investment advice; please consult a financial advisor before making investment decisions.
HoldA stock rated as a "Hold" is expected to perform in line with the overall market or a specific benchmark. This rating indicates that the stock is neither particularly compelling nor unfavorable for investment. Note: This is not investment advice; please consult a financial advisor before making investment decisions.
SellA stock rated as a "Sell" is expected to perform worse than the overall market or a specific benchmark over the near-to-medium term. This rating suggests the stock may deliver lower returns compared to other stocks in the same sector or market index. Note: This is not investment advice; please consult a financial advisor before making investment decisions.
Disclaimer
This AI Analyst Stock Report is automatically generated by our AI systems using advanced algorithms and publicly available financial, technical, and market data. While the information provided aims to be accurate and insightful, it is intended for informational purposes only and should not be considered financial advice. Any content created by an AI (Artificial Intelligence) system may contain inaccuracies and/or contain errors. Investing in stocks carries inherent risks, and past performance is not indicative of future results. This report does not account for your personal financial circumstances, objectives, or risk tolerance. Always conduct your own research or consult with a qualified financial advisor before making investment decisions. The analysis and recommendations provided are based on historical and current data and may not fully reflect future market conditions or unexpected developments. Neither the creators of this report nor its affiliated entities guarantee the accuracy, completeness, or reliability of the information presented. Use this report at your own discretion and risk.