Victorian Plumbing Group Plc (VIC) AI Stock Analysis

• Market Cap: £251.99M
• Dividend Yield: 2.09%
• Average Volume (3M): 1.80M
• Price to Earnings (P/E): 46.4
• Beta (1Y): 0.42
• Revenue Growth: 7.39%
• EPS Growth: -57.22%
• Country: UK
• Employees: 715
• Sector: Consumer Cyclical
• Sector Strength: 63
• Industry: Home Improvement
• EPS (TTM): 0.03
• Shares Outstanding: 327,737,150
• 10 Day Avg. Volume: 710,733
• 30 Day Avg. Volume: 1,795,016
• PEG Ratio: -0.98
• Price to Book (P/B): 5.59
• Price to Sales (P/S): 0.00
• P/FCF Ratio: -81.21
• Enterprise Value/Market Cap: N/A
• Enterprise Value/Revenue: N/A
• Enterprise Value/Gross Profit: N/A
• Enterprise Value/Ebitda: N/A
• 1Y Price Target: £111.67
• Price Target Upside: 45.03% Upside
• Rating Consensus: Moderate Buy
• Number of Analyst Covering: 3

• Rating: 61 Neutral
• Price Target: 81.00p ▲(5.19%Upside)

Victorian Plumbing Group Plc demonstrates resilience with steady revenue growth and strategic progress. However, challenges in net profitability, cash flow, and high leverage need attention. Technical indicators suggest bearish momentum, while high P/E ratio raises valuation concerns. Positive corporate events and strategic initiatives provide some optimism for future growth.

Victorian Plumbing Group Plc Business Overview & Revenue Model

Company Description

Victorian Plumbing Group Plc (VIC) is a leading online retailer specializing in bathroom products and accessories. Operating primarily in the United Kingdom, the company offers a wide range of products including bathtubs, showers, toilets, basins, and bathroom furniture, catering to both residential and commercial markets. With a focus on providing a comprehensive online shopping experience, Victorian Plumbing emphasizes quality, design, and value across its expansive product portfolio.

How the Company Makes Money

Victorian Plumbing Group Plc generates revenue through the direct sale of bathroom products and accessories via its online platform. The company capitalizes on its e-commerce model to reach a broad customer base, offering an extensive selection of branded and own-brand products. Revenue streams are primarily driven by product sales, with additional earnings from services such as delivery and installation. Significant factors contributing to Victorian Plumbing's earnings include strategic digital marketing efforts, a strong online presence, and competitive pricing. The company may also engage in partnerships with manufacturers and suppliers to ensure a diverse and appealing product range, enhancing its market competitiveness and customer appeal.

Victorian Plumbing Group Plc Financial Statement Overview

Summary

Victorian Plumbing Group Plc demonstrates steady revenue growth and strong gross margins, though profitability at the net level and cash flow generation have faced challenges in the recent period. The company has increased leverage, which could pose risks if not managed carefully, but maintains a stable equity ratio. While operational cash flow is strong, negative free cash flow suggests the need for careful liquidity management. Overall, the company shows resilience, but with areas needing attention, particularly in profitability and cash flow sustainability.

Income Statement

Victorian Plumbing Group Plc shows solid revenue growth over the years with a 3.72% increase from 2023 to 2024, though growth has slowed somewhat compared to prior years. The gross profit margin has remained robust at 49.98% in 2024, indicating efficient cost management. However, the net profit margin has declined to 1.86% in 2024 from 4.14% in 2023, reflecting increased expenses or less operational efficiency. EBITDA margin remains steady, suggesting stable operational cash flow generation.

Balance Sheet

The company's debt-to-equity ratio increased significantly from 0.10 in 2023 to 0.88 in 2024, indicating higher leverage and potential risk. Return on equity also decreased to 10.52% in 2024 from 24.18% in 2023, showing less effective use of equity capital to generate profits. Despite this, the equity ratio remains healthy at 32.98%, suggesting a stable financial structure with a balanced approach to financing.

Cash Flow

Victorian Plumbing Group Plc experienced a negative free cash flow in 2024, reflecting higher capital expenditures and investments. The operating cash flow to net income ratio is robust at 3.16, indicating strong cash generation relative to reported earnings. However, the free cash flow to net income ratio is negative, highlighting cash constraints and potential liquidity challenges.

Breakdown
Sep 2024	Sep 2023	Sep 2022	Sep 2021	Sep 2020
Income Statement		Total Revenue
295.70M	285.10M	269.40M	268.80M	208.70M
	Gross Profit
147.80M	134.60M	121.00M	130.50M	92.00M
	EBIT
11.20M	15.30M	12.10M	29.40M	24.00M
	EBITDA
16.90M	19.70M	15.60M	32.50M	26.10M
	Net Income Common Stockholders
5.50M	11.80M	9.20M	14.30M	19.70M
Balance Sheet		Cash, Cash Equivalents and Short-Term Investments
11.20M	46.40M	45.50M	32.70M	10.50M
	Total Assets
158.50M	99.00M	94.50M	80.70M	55.10M
	Total Debt
46.10M	4.80M	5.00M	5.80M	6.40M
	Net Debt
34.90M	-41.60M	-40.50M	-26.90M	-4.10M
	Total Liabilities
106.20M	50.20M	50.50M	49.90M	42.10M
	Stockholders Equity
52.30M	48.80M	44.00M	30.80M	13.00M
Cash Flow		Free Cash Flow
-7.40M	12.70M	14.00M	21.20M	21.80M
	Operating Cash Flow
17.40M	17.70M	16.90M	24.40M	24.40M
	Investing Cash Flow
-43.90M	-5.00M	-2.90M	2.70M	-2.60M
	Financing Cash Flow
-8.70M	-11.80M	-1.20M	-4.90M	-14.00M

Victorian Plumbing Group Plc Technical Analysis

• Technical Analysis Sentiment: Negative
• Last Price: 77.00
• 50DMA: Negative
• 100DMA: Negative
• 200DMA: Negative
• MACD: Positive
• RSI: Neutral
• STOCH: Neutral

Evaluating momentum and price trends is crucial in stock analysis to make informed investment decisions. For GB:VIC, the sentiment is Negative. The current price of 77 is below the 20-day moving average (MA) of 82.62, below the 50-day MA of 90.68, and below the 200-day MA of 99.38, indicating a bearish trend. The MACD of -4.96 indicates Positive momentum. The RSI at 38.73 is Neutral, neither overbought nor oversold. The STOCH value of 33.46 is Neutral, not indicating any strong overbought or oversold conditions. Overall, these indicators collectively point to a Negative sentiment for GB:VIC.

Victorian Plumbing Group Plc Peers Comparison

Name	Overall Rating	Market Cap	P/E Ratio	ROE	Dividend Yield	Revenue Growth	EPS Growth
MER	79 Outperform	£344.78M	7.82	24.38%	3.40%	3.96%	62.25%
WIX	70 Neutral	£522.38M	29.65	11.73%	4.89%	-0.97%	-36.95%
HFD	67 Neutral	£373.74M	26.79	5.18%	4.65%	-0.79%	-45.22%
Sector *	62 Neutral	$6.88B	11.32	2.95%	3.87%	2.70%	-24.57%
VIC	61 Neutral	£251.99M	46.39	9.70%	2.09%	7.39%	-57.22%
TPT	53 Neutral	£73.10M	―	-93.27%	6.45%	6.55%	-1914.81%
DFS	51 Neutral	£380.64M	58.72	2.72%	2.84%	-6.00%	-69.78%

Victorian Plumbing Group Plc Corporate Events

Victorian Plumbing Announces Shareholding Change

Victorian Plumbing Group Plc announced a change in the shareholding interests of a significant shareholder, Artemis Investment Management LLP, which now holds 4.01608% of the company as of 15 May 2025. This notification, in compliance with AIM Rule 17, reflects the company’s transparency in shareholder communications and may impact investor perceptions and market positioning.

The most recent analyst rating on (GB:VIC) stock is a Buy with a £1.05 price target. To see the full list of analyst forecasts on Victorian Plumbing Group Plc stock, see the GB:VIC Stock Forecast page.

Victorian Plumbing CFO Increases Shareholding, Signaling Confidence

Victorian Plumbing Group Plc announced that its Chief Financial Officer, Daniel Barton, purchased 12,194 ordinary shares at £0.82 per share, totaling £9,999.08. This transaction, which took place on May 15, 2025, increases Barton’s holding to 171,786 shares, representing approximately 0.05% of the company’s issued share capital. This move could indicate confidence in the company’s future prospects and may have implications for investor sentiment and market perception of Victorian Plumbing’s financial health.

The most recent analyst rating on (GB:VIC) stock is a Buy with a £1.05 price target. To see the full list of analyst forecasts on Victorian Plumbing Group Plc stock, see the GB:VIC Stock Forecast page.

Victorian Plumbing Expands Share Issuance Amid SAYE Plan Maturity

Victorian Plumbing Group Plc, a prominent bathroom retailer in the UK, has issued 263,142 new ordinary shares to VG Corporate Trustee Limited in connection with the maturity of its SAYE plan. These shares will be admitted to trading on AIM, increasing the total number of ordinary shares to 327,737,158, which will affect the company’s total voting rights and may impact shareholder interest notifications under FCA rules.

The most recent analyst rating on (GB:VIC) stock is a Buy with a £1.15 price target. To see the full list of analyst forecasts on Victorian Plumbing Group Plc stock, see the GB:VIC Stock Forecast page.

Victorian Plumbing Reports Strong H1 2025 Results and Plans MFI Launch

Victorian Plumbing Group PLC has reported a 6% increase in revenue to £152.7 million for the first half of 2025, with a notable 15% rise in adjusted EBITDA to £15.2 million. The company has made significant strategic progress, including the completion of a warehouse transformation and expansion into new product categories, which has facilitated market share gains. The upcoming launch of the MFI brand into the UK homewares market is expected to leverage Victorian Plumbing’s existing strengths and tap into a £20 billion market, further enhancing its growth prospects.

The most recent analyst rating on (GB:VIC) stock is a Buy with a £1.05 price target. To see the full list of analyst forecasts on Victorian Plumbing Group Plc stock, see the GB:VIC Stock Forecast page.

Victorian Plumbing Group Announces Change in Significant Shareholder Stake

Victorian Plumbing Group plc announced a change in the shareholding of a significant investor, Artemis Investment Management LLP, which now holds a 3.111496% stake as of April 7, 2025. This notification, in line with AIM Rule 17, reflects the company’s ongoing transparency in shareholder communications, potentially impacting its market perception and investor relations.