tiprankstipranks
TruFin (GB:TRU)
LSE:TRU

TruFin (TRU) AI Stock Analysis

Compare
12 Followers

Top Page

GB:TRU

TruFin

(LSE:TRU)

Select Model
Select Model
Select Model
Outperform 73 (OpenAI - 5.2)
Rating:73Outperform
Price Target:
137.00 p
▲(14.64% Upside)
Action:ReiteratedDate:03/20/26
The score is driven primarily by improved financial performance (profitability inflection, rapid revenue expansion, and near-zero debt), supported by a reasonable P/E valuation. Technical signals are neutral, with limited momentum and the price trading close to short-term averages, which tempers the overall rating.
Positive Factors
Rapid Revenue Growth
Sustained multi-year revenue expansion indicates successful product-market fit and stronger distribution. Scaling revenue from ~£18m to ~£66m supports economies of scale, expanding addressable market penetration and the potential for durable operating leverage as the company grows over the next 2–6 months and beyond.
Negative Factors
Free Cash Flow Volatility
A sharp ~40% YoY decline in FCF despite higher reported earnings highlights inconsistent cash conversion and potential timing or working-capital pressures. This volatility can constrain reinvestment and raises risk that earnings improvements may not translate into durable free cash for strategic uses.
Read all positive and negative factors
Positive Factors
Negative Factors
Rapid Revenue Growth
Sustained multi-year revenue expansion indicates successful product-market fit and stronger distribution. Scaling revenue from ~£18m to ~£66m supports economies of scale, expanding addressable market penetration and the potential for durable operating leverage as the company grows over the next 2–6 months and beyond.
Read all positive factors

TruFin (TRU) vs. iShares MSCI United Kingdom ETF (EWC)

TruFin Business Overview & Revenue Model

Company Description
TruFin plc provides financing services in the United Kingdom. The company operates through four segments: Short Term Finance, Payment Services, Publishing, and Other. It engages in distribution of finance products and invoice discounting; publishi...
How the Company Makes Money
null...

TruFin Financial Statement Overview

Summary
Strong turnaround with rapid revenue growth and a clear move into profitability in 2024–2025, plus a significantly de-risked balance sheet with near-zero debt and improving ROE. Main risk is historical volatility and a 2025 free-cash-flow decline despite higher earnings, which raises sustainability questions.
Income Statement
78
Positive
Balance Sheet
86
Very Positive
Cash Flow
73
Positive
BreakdownDec 2025Dec 2024Dec 2023Dec 2022Dec 2021
Income Statement
Total Revenue65.92M54.95M18.13M16.12M13.12M
Gross Profit22.13M15.04M3.92M8.56M5.23M
EBITDA11.77M7.34M-4.23M-5.71M-6.77M
Net Income11.64M4.84M-6.47M-6.64M-7.07M
Balance Sheet
Total Assets62.34M70.41M50.68M65.49M50.73M
Cash, Cash Equivalents and Short-Term Investments12.36M14.87M10.14M10.27M7.61M
Total Debt3.00K4.17M7.20M18.55M12.98M
Total Liabilities14.17M26.87M12.74M25.39M18.28M
Stockholders Equity49.58M42.13M35.55M34.23M31.43M
Cash Flow
Free Cash Flow10.44M6.97M-3.70M-7.98M-11.10M
Operating Cash Flow10.46M13.85M-3.66M-4.71M-9.30M
Investing Cash Flow-851.00K-6.89M-4.71M-12.50M-3.27M
Financing Cash Flow-12.35M-2.20M12.46M14.44M2.40M

TruFin Technical Analysis

Technical Analysis Sentiment
Positive
Last Price119.50
Price Trends
50DMA
122.54
Positive
100DMA
118.89
Positive
200DMA
110.97
Positive
Market Momentum
MACD
-0.04
Positive
RSI
49.29
Neutral
STOCH
15.00
Positive
Evaluating momentum and price trends is crucial in stock analysis to make informed investment decisions. For GB:TRU, the sentiment is Positive. The current price of 119.5 is below the 20-day moving average (MA) of 123.15, below the 50-day MA of 122.54, and above the 200-day MA of 110.97, indicating a neutral trend. The MACD of -0.04 indicates Positive momentum. The RSI at 49.29 is Neutral, neither overbought nor oversold. The STOCH value of 15.00 is Positive, not indicating any strong overbought or oversold conditions. Overall, these indicators collectively point to a Positive sentiment for GB:TRU.

TruFin Peers Comparison

Overall Rating
UnderperformOutperform
Sector (68)
Financial Indicators
Name
Overall Rating
Market Cap
P/E Ratio
ROE
Dividend Yield
Revenue Growth
EPS Growth
80
Outperform
£41.17M3.468.28%11.71%31.15%
74
Outperform
£222.97M5.118.33%5.33%-11.17%6.04%
73
Outperform
£114.72M10.4816.60%203.09%
68
Neutral
$18.00B11.429.92%3.81%9.73%1.22%
67
Neutral
£558.09M9.4210.35%4.39%-7.52%50.23%
55
Neutral
£374.81M8.6421.54%7.90%
53
Neutral
£270.88M24.711.89%-3.77%-147.20%
* Financial Sector Average
Performance Comparison
Ticker
Company Name
Price
Change
% Change
GB:TRU
TruFin
123.00
46.50
60.78%
GB:TIME
Time Finance plc
44.50
-8.50
-16.04%
GB:IPF
International Personal Finance
254.50
112.02
78.62%
GB:VANQ
Vanquis Banking Group
106.80
47.30
79.50%
GB:SUS
S&U plc
1,835.00
507.38
38.22%
GB:FCH
Funding Circle Holdings
130.40
13.90
11.93%

TruFin Corporate Events

Business Operations and StrategyStock BuybackRegulatory Filings and Compliance
TruFin Cuts Share Capital with Market Buyback and Cancellation
Positive
Mar 24, 2026
TruFin plc has repurchased 59,050 of its own ordinary shares from the market at an average price of 121.06 pence per share and plans to cancel them, effectively reducing its share capital. Following this transaction, the company confirmed that it ...
Stock BuybackRegulatory Filings and Compliance
TruFin Cancels 50,000 Shares After Market Buyback
Neutral
Mar 23, 2026
TruFin plc, a technology-focused financial services and mobile gaming group listed on AIM, oversees businesses in early payment services, invoice financing and mobile game publishing targeting niche markets. The group aims to use its specialist pl...
Business Operations and StrategyStock BuybackFinancial Disclosures
TruFin boosts profits, accelerates buybacks after strong 2025
Positive
Mar 18, 2026
TruFin reported a strong 2025 performance, with group revenue up 20% to £65.9m and adjusted EBITDA jumping 66% to £12.6m, underscoring the operational leverage in its portfolio. A sharp profit improvement, higher margins and year-end cas...
Business Operations and StrategyFinancial Disclosures
TruFin Sets Date for 2025 Results and Opens Investor Presentation
Positive
Mar 5, 2026
TruFin plc will publish its audited final results for the year ended 31 December 2025 on 18 March 2026, and will accompany the release with a live online presentation by chief executive James van den Bergh. The session, hosted on the Investor Meet...
Business Operations and StrategyFinancial Disclosures
TruFin Sets Date for 2025 Results and Investor Presentation
Neutral
Mar 5, 2026
TruFin plc will publish its audited final results for the year ended 31 December 2025 on 18 March 2026, marking an important disclosure point for investors monitoring its financial performance. The company is pairing the release with a live online...
Stock BuybackRegulatory Filings and Compliance
TruFin Cancels Repurchased Shares, Updates Voting Rights Figure
Positive
Mar 3, 2026
TruFin plc, the AIM-quoted holding company for technology businesses in early payment services, invoice finance and mobile games publishing, focuses on niche, growth-oriented markets across financial technology and digital entertainment. Listed in...
Business Operations and StrategyStock BuybackRegulatory Filings and Compliance
TruFin Cancels 250,000 Shares After Market Buyback
Positive
Feb 27, 2026
TruFin has repurchased 250,000 of its own ordinary shares at an average price of 120 pence each and intends to cancel them, marginally reducing its share capital. Following this transaction, the company reports that it now has 94,490,085 ordinary ...
Business Operations and StrategyStock Buyback
TruFin Cancels Large Share Buyback, Sets New Voting Share Base
Positive
Feb 23, 2026
TruFin plc has repurchased 908,948 of its own ordinary shares at an average price of 125 pence per share and plans to cancel them, in a move that reduces its share count and may enhance earnings per share for remaining investors. The buyback volum...
Stock Buyback
TruFin Cancels 250,000 Shares After Market Buyback
Neutral
Feb 19, 2026
TruFin has repurchased 250,000 of its own ordinary shares at an average price of 125 pence per share and intends to cancel them, reducing the number of shares in issue. The buyback volume exceeded 50% of the company’s recent average daily tr...
Stock BuybackRegulatory Filings and Compliance
TruFin Buys Back 500,000 Shares, Updates Voting Rights Total
Neutral
Feb 18, 2026
TruFin plc has bought back 500,000 of its own ordinary shares at an average price of 125 pence per share and plans to cancel them, in a transaction that exceeded 50% of its recent average daily trading volume and was executed at the discretion of ...
Stock BuybackRegulatory Filings and Compliance
TruFin Cancels 74,000 Shares After Market Buyback
Neutral
Feb 16, 2026
TruFin plc has executed a share buyback, acquiring 74,000 ordinary shares at an average price of 125 pence each and intends to cancel these shares, thereby reducing its share capital. Following this transaction, the company reports that it now has...
Stock BuybackRegulatory Filings and Compliance
TruFin Cancels 76,000 Repurchased Shares, Updates Voting Rights
Neutral
Feb 13, 2026
TruFin plc has repurchased 76,000 ordinary shares at an average price of 125 pence per share and intends to cancel them, reducing its share count. Following this transaction, the company reports that it has 96,473,033 ordinary shares with voting r...
Stock BuybackRegulatory Filings and Compliance
TruFin Cancels Repurchased Shares, Updates Voting Rights
Neutral
Feb 12, 2026
TruFin plc, the AIM-quoted holding company for technology-led businesses in early payments, invoice finance and mobile games publishing, focuses on niche markets within financial technology and digital entertainment. Since its 2018 admission to AI...
Business Operations and StrategyStock BuybackRegulatory Filings and Compliance
TruFin Cancels 25,000 Shares After Market Buyback
Positive
Feb 11, 2026
TruFin plc has repurchased 25,000 of its own ordinary shares at an average price of 125 pence per share and plans to cancel them, modestly reducing its share capital. Following this transaction, the company confirms it has 96,574,033 ordinary shar...
Business Operations and StrategyStock BuybackRegulatory Filings and Compliance
TruFin Cancels 25,000 Shares After Market Buyback
Positive
Feb 11, 2026
TruFin plc has repurchased 25,000 of its own ordinary shares at an average price of 125 pence each and intends to cancel them, a move that marginally reduces its share capital and may slightly enhance earnings per share. Following this transaction...
Stock BuybackRegulatory Filings and Compliance
TruFin Cuts Share Capital After Latest Buyback on AIM
Neutral
Feb 10, 2026
TruFin plc, the AIM-quoted financial technology and mobile games publishing group, operates through subsidiaries focused on early payment solutions, invoice finance and game publishing in specialist market niches. Listed since 2018, the group aims...
Stock BuybackRegulatory Filings and Compliance
TruFin Cancels 200,000 Shares After Exceeding Buyback Threshold
Neutral
Feb 9, 2026
TruFin plc has repurchased 200,000 of its own ordinary shares at an average price of 122.08 pence per share and intends to cancel them, reducing the number of shares in issue. The buyback volume exceeded 50% of the recent average daily trading vol...
Stock BuybackRegulatory Filings and Compliance
TruFin Cancels 391,765 Shares After Exceeding Buyback Volume in Single Trade
Neutral
Feb 6, 2026
TruFin has repurchased 391,765 of its own ordinary shares at an average price of 121.5 pence per share, with the intention of cancelling them, a move that slightly exceeded the usual trading volume limits under its buyback authority in a single tr...
Stock Buyback
TruFin Cancels 950,000 Shares After Market Buyback
Positive
Feb 5, 2026
TruFin plc has bought back 950,000 of its own ordinary shares at an average price of 121.5 pence per share and intends to cancel them, a move that reduces the number of shares in issue and may enhance earnings per share for remaining investors. Th...
Business Operations and StrategyStock Buyback
TruFin Cancels 250,000 Shares After Buyback
Positive
Feb 4, 2026
TruFin bought back 250,000 shares on 3 February at 122.0 pence, exceeding daily volume limits but within broker discretion, and will cancel the shares, leaving 98,175,484 voting shares outstanding for FCA disclosure calculations. The move tightens...
Stock BuybackRegulatory Filings and Compliance
TruFin Cancels 100,000 Shares After Exceeding Buyback Volume Threshold
Positive
Feb 2, 2026
TruFin plc has bought back 100,000 of its own ordinary shares at an average price of 121.5 pence per share and intends to cancel them, a move that slightly reduces its share capital while bringing the total number of voting shares in issue to 98,4...
Stock BuybackRegulatory Filings and Compliance
TruFin Cancels 42,000 Repurchased Shares, Updates Voting Rights
Positive
Jan 30, 2026
TruFin has repurchased 42,000 of its own ordinary shares at an average price of 120.7 pence per share and intends to cancel them, a move that marginally reduces the company’s share capital and may enhance earnings per share for remaining inv...
Stock BuybackRegulatory Filings and Compliance
TruFin Cuts Share Capital with Market Buyback and Cancellation
Neutral
Jan 29, 2026
TruFin plc has repurchased 39,000 of its own ordinary shares on the market at an average price of 122.7 pence per share and intends to cancel these shares, effectively reducing its share capital. Following this transaction, the company confirmed t...
Stock BuybackRegulatory Filings and Compliance
TruFin Buys Back and Cancels 35,000 Shares, Updates Voting Rights
Positive
Jan 28, 2026
TruFin plc has repurchased 35,000 of its own ordinary shares at an average price of 123.50 pence per share and intends to cancel them, in a move that marginally reduces its share capital and may enhance earnings per share for remaining investors. ...
Stock BuybackRegulatory Filings and Compliance
TruFin Adjusts Share Capital After Buyback and Option Exercises
Neutral
Jan 27, 2026
TruFin plc has executed a share buyback of 20,000 ordinary shares at an average price of 122.75 pence per share, with the purchased stock to be cancelled, while simultaneously issuing 25,000 new ordinary shares following the exercise of employee s...
Stock BuybackRegulatory Filings and Compliance
TruFin Adjusts Share Capital Following Buyback and Option Exercise
Neutral
Jan 27, 2026
TruFin plc has repurchased 20,000 of its own ordinary shares at an average price of 122.75 pence per share and intends to cancel them, while simultaneously issuing 25,000 new ordinary shares following the exercise of employee share options under a...
Stock Buyback
TruFin Cancels 25,000 Shares After Market Buyback
Positive
Jan 26, 2026
TruFin has bought back 25,000 of its own ordinary shares at an average price of 121 pence each and intends to cancel them, a move that marginally reduces its share capital and may enhance earnings per share for remaining investors. Following the t...
Business Operations and StrategyStock BuybackFinancial Disclosures
TruFin Launches £6m Share Buyback After Strong Cash Generation
Positive
Jan 23, 2026
TruFin plc has launched a new share buyback programme of up to £6 million in ordinary shares following two buyback schemes totalling £8 million in 2025, reflecting continued strong cash generation and the board’s view that the stoc...
Business Operations and StrategyExecutive/Board Changes
TruFin’s Playstack Launches Performance-Linked Incentive Plan for Senior Management
Positive
Jan 23, 2026
TruFin’s gaming subsidiary Playstack has introduced a new management incentive plan aimed at aligning senior leadership rewards with long-term shareholder value creation and supporting the company’s commercial growth strategy. The sche...
Business Operations and StrategyStock BuybackFinancial Disclosures
TruFin’s Playstack Secures Major Games Contract and Announces £6m Share Buyback
Positive
Jan 23, 2026
TruFin’s gaming subsidiary Playstack has signed a multi-year contract with a major global technology platform to publish an internally developed game due for release in the second half of 2026, securing a mix of upfront and performance-based...
Business Operations and StrategyStock BuybackFinancial Disclosures
TruFin Lifts 2025 Profit Outlook as Playstack and Oxygen Power Surging Growth
Positive
Jan 15, 2026
TruFin expects adjusted profit before tax for 2025 to exceed £7.4m, more than eight times the prior year, on revenues of about £63m, underlining strong operational leverage that has also supported £8m of share buybacks and left the ...
Glossary
BuyA stock rated as a "Buy" is expected to perform better than the overall market or a specific benchmark over the near-to-medium term. This rating suggests the stock is likely to deliver higher returns compared to other stocks in the same sector or market index. Note: This is not investment advice; please consult a financial advisor before making investment decisions.
HoldA stock rated as a "Hold" is expected to perform in line with the overall market or a specific benchmark. This rating indicates that the stock is neither particularly compelling nor unfavorable for investment. Note: This is not investment advice; please consult a financial advisor before making investment decisions.
SellA stock rated as a "Sell" is expected to perform worse than the overall market or a specific benchmark over the near-to-medium term. This rating suggests the stock may deliver lower returns compared to other stocks in the same sector or market index. Note: This is not investment advice; please consult a financial advisor before making investment decisions.

Disclaimer

This AI Analyst Stock Report is automatically generated by our AI systems using advanced algorithms and publicly available financial, technical, and market data. While the information provided aims to be accurate and insightful, it is intended for informational purposes only and should not be considered financial advice. Any content created by an AI (Artificial Intelligence) system may contain inaccuracies and/or contain errors. Investing in stocks carries inherent risks, and past performance is not indicative of future results. This report does not account for your personal financial circumstances, objectives, or risk tolerance. Always conduct your own research or consult with a qualified financial advisor before making investment decisions. The analysis and recommendations provided are based on historical and current data and may not fully reflect future market conditions or unexpected developments. Neither the creators of this report nor its affiliated entities guarantee the accuracy, completeness, or reliability of the information presented. Use this report at your own discretion and risk.Date of analysis: Mar 20, 2026