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On The Beach Group PLC (GB:OTB)
LSE:OTB

On The Beach (OTB) AI Stock Analysis

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GB:OTB

On The Beach

(LSE:OTB)

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Neutral 64 (OpenAI - 5.2)
Rating:64Neutral
Price Target:
238.00p
â–²(5.54% Upside)
The score is primarily supported by a conservative balance sheet and improved profitability, but is held back by weaker cash-flow durability (zero free cash flow in 2025) and a high P/E valuation. Technical indicators are neutral and do not materially strengthen the outlook.

On The Beach (OTB) vs. iShares MSCI United Kingdom ETF (EWC)

On The Beach Business Overview & Revenue Model

Company DescriptionOn The Beach (OTB) is a leading online travel agency based in the United Kingdom, specializing in beach holidays and travel packages. The company operates primarily in the leisure travel sector, offering a wide range of products and services, including hotel bookings, flight reservations, and package holidays to various beach destinations. OTB caters to both budget and luxury travelers, providing tailored experiences to meet diverse customer needs.
How the Company Makes MoneyOn The Beach generates revenue primarily through commissions earned from hotel and flight bookings. The company partners with a variety of airlines, hotels, and tour operators, receiving a percentage of each sale made through its platform. Additionally, OTB offers package deals that bundle accommodation and flights, allowing for greater revenue opportunities. The company also engages in advertising partnerships and affiliate marketing, which can contribute to its earnings. Seasonal promotions and competitive pricing strategies further enhance customer acquisition and retention, driving additional revenue streams.

On The Beach Financial Statement Overview

Summary
Income Statement
76
Positive
Balance Sheet
88
Very Positive
Cash Flow
52
Neutral
Breakdown
Income Statement
Total Revenue
Gross Profit
EBITDA
Net Income
Balance Sheet
Total Assets
Cash, Cash Equivalents and Short-Term Investments
Total Debt
Total Liabilities
Stockholders Equity
Cash Flow
Free Cash Flow
Operating Cash Flow
Investing Cash Flow
Financing Cash Flow

On The Beach Technical Analysis

Technical Analysis Sentiment
Negative
Last Price225.50
Price Trends
50DMA
214.15
Positive
100DMA
226.45
Negative
200DMA
247.90
Negative
Market Momentum
MACD
0.60
Positive
RSI
48.30
Neutral
STOCH
52.96
Neutral
Evaluating momentum and price trends is crucial in stock analysis to make informed investment decisions. For GB:OTB, the sentiment is Negative. The current price of 225.5 is above the 20-day moving average (MA) of 224.43, above the 50-day MA of 214.15, and below the 200-day MA of 247.90, indicating a neutral trend. The MACD of 0.60 indicates Positive momentum. The RSI at 48.30 is Neutral, neither overbought nor oversold. The STOCH value of 52.96 is Neutral, not indicating any strong overbought or oversold conditions. Overall, these indicators collectively point to a Negative sentiment for GB:OTB.

On The Beach Peers Comparison

Overall Rating
UnderperformOutperform
Sector (―)
Financial Indicators
Name
Overall Rating
Market Cap
P/E Ratio
ROE
Dividend Yield
Revenue Growth
EPS Growth
―――――――
75
Outperform
$2.43B5.6623.98%1.18%7.17%-2.22%
69
Neutral
£148.91M23.3011.33%0.60%-3.82%-51.23%
66
Neutral
£1.66B9.316.58%―3.87%18.31%
64
Neutral
£320.96M40.4914.50%1.39%-5.30%-30.17%
56
Neutral
£666.80M14.92―1.40%3.94%―
48
Neutral
£1.53B-20.68-48.11%2.50%5.98%-371.14%
* Sector Average
Performance Comparison
Ticker
Company Name
Price
Change
% Change
GB:OTB
On The Beach
219.50
-29.50
-11.85%
GB:JET2
Jet2 PLC
1,303.00
-132.02
-9.20%
GB:HSW
Hostelworld
121.50
-12.18
-9.11%
GB:MAB
Mitchells & Butlers
276.00
34.00
14.05%
GB:SSPG
SSP Group plc
192.30
21.56
12.63%
GB:MOON
Moonpig Group Plc
213.50
6.80
3.29%

On The Beach Corporate Events

Other
On the Beach Executives Boost Holdings Through Share Incentive Plan Purchases
Positive
Dec 23, 2025

On the Beach Group plc has disclosed a series of small share purchases by senior executives under the company’s Share Incentive Plan, signalling ongoing insider participation in the equity. General Counsel and Company Secretary Kirsteen Vickerstaff, Chief Strategy Officer Adam Hansen and Chief People Officer Jennie Cronin each acquired ordinary shares at 227.5p on 22 December 2025 via the London Stock Exchange, a routine transaction that modestly increases their personal stakes and underscores alignment between the management team and shareholders.

The most recent analyst rating on (GB:OTB) stock is a Buy with a £305.00 price target. To see the full list of analyst forecasts on On The Beach stock, see the GB:OTB Stock Forecast page.

Regulatory Filings and Compliance
On the Beach Discloses Share Transfer by Chief Strategy Officer
Neutral
Dec 18, 2025

On the Beach Group plc has disclosed a transaction by Chief Strategy Officer Adam Hansen, who transferred 10,404 ordinary shares into an individual savings account (ISA) in his name. The move was executed via a same-day sale and repurchase on the London Stock Exchange, with shares sold at £2.30 and repurchased at £2.303, representing an internal rearrangement of his holdings rather than a change in overall economic exposure, and is reported as required under UK market abuse regulations.

The most recent analyst rating on (GB:OTB) stock is a Buy with a £305.00 price target. To see the full list of analyst forecasts on On The Beach stock, see the GB:OTB Stock Forecast page.

Business Operations and StrategyStock Buyback
On the Beach Group Initiates £5 Million Share Purchase Program
Positive
Dec 8, 2025

On the Beach Group PLC announced the initiation of a market purchase program through its Employee Benefit Trust, aiming to buy ordinary shares worth up to £5 million. This move is designed to support the company’s employee share schemes and maintain shareholder-approved dilution limits, potentially strengthening its employee incentives and aligning stakeholder interests.

The most recent analyst rating on (GB:OTB) stock is a Buy with a £345.00 price target. To see the full list of analyst forecasts on On The Beach stock, see the GB:OTB Stock Forecast page.

Business Operations and StrategyExecutive/Board Changes
On the Beach Executives Increase Shareholdings
Positive
Dec 5, 2025

On the Beach Group PLC announced that key executives, including CEO Shaun Morton, CFO Jon Wormald, and CMO Zoe Harris, have purchased ordinary shares in the company. These transactions are part of the deferral of 50% of their annual bonuses for the financial year ending September 2025, aligning with the company’s remuneration policy. The purchases, conducted at a price of 214.5 pence per share, reflect the executives’ commitment to the company’s future and are subject to a two-year holding period. This move is likely to bolster stakeholder confidence and demonstrate leadership’s belief in the company’s growth prospects.

The most recent analyst rating on (GB:OTB) stock is a Buy with a £345.00 price target. To see the full list of analyst forecasts on On The Beach stock, see the GB:OTB Stock Forecast page.

Business Operations and StrategyFinancial Disclosures
On the Beach Group Announces Final Results for 2025
Positive
Dec 2, 2025

On the Beach Group plc has released its final results for the year ending September 30, 2025. The company continues to leverage its strong market position and innovative approach to disrupt the online retail space for beach holidays. This announcement underscores its ongoing growth opportunities and its ability to challenge legacy operators, highlighting its profitable and cash-generative business model.

The most recent analyst rating on (GB:OTB) stock is a Buy with a £300.00 price target. To see the full list of analyst forecasts on On The Beach stock, see the GB:OTB Stock Forecast page.

Regulatory Filings and Compliance
On the Beach Group PLC Announces Total Voting Rights Update
Neutral
Nov 28, 2025

On the Beach Group PLC announced that as of November 28, 2025, its total issued ordinary share capital consists of 144,905,096 shares, each with a nominal value of 1 pence. This information is crucial for shareholders to calculate their interests under the Disclosure Guidance and Transparency Rules, impacting how they manage their investments in the company.

The most recent analyst rating on (GB:OTB) stock is a Buy with a £300.00 price target. To see the full list of analyst forecasts on On The Beach stock, see the GB:OTB Stock Forecast page.

Business Operations and Strategy
On The Beach Executives Acquire Shares Under Incentive Plan
Positive
Nov 21, 2025

On The Beach Group plc announced the purchase of ordinary shares by key executives under the company’s share incentive plan. This move, involving the General Counsel, Chief Strategy Officer, and Chief People Officer, signifies a strategic alignment with shareholder interests and could potentially enhance stakeholder confidence in the company’s future performance.

The most recent analyst rating on (GB:OTB) stock is a Buy with a £300.00 price target. To see the full list of analyst forecasts on On The Beach stock, see the GB:OTB Stock Forecast page.

Stock Buyback
On The Beach Completes Share Buyback Program
Positive
Nov 19, 2025

On The Beach Group PLC has completed its share buyback program, purchasing 11,569,166 ordinary shares at an average price of 216.09 pence per share, totaling £25,000,226.09. This move reduces the total number of shares in circulation to 144,905,096, impacting the company’s market positioning by potentially increasing shareholder value and altering voting rights.

The most recent analyst rating on (GB:OTB) stock is a Buy with a £300.00 price target. To see the full list of analyst forecasts on On The Beach stock, see the GB:OTB Stock Forecast page.

Stock Buyback
On The Beach Group Executes Share Buyback
Neutral
Nov 18, 2025

On The Beach Group PLC has announced the purchase and cancellation of 200,000 of its own ordinary shares on the London Stock Exchange. This share buyback, executed through Deutsche Numis, results in a new total of 145,015,344 shares in issue, impacting the company’s voting rights structure and potentially affecting shareholder interests under the Financial Conduct Authority’s rules.

The most recent analyst rating on (GB:OTB) stock is a Buy with a £300.00 price target. To see the full list of analyst forecasts on On The Beach stock, see the GB:OTB Stock Forecast page.

Stock Buyback
On The Beach Group PLC Completes Share Buyback
Positive
Nov 17, 2025

On The Beach Group PLC has announced the repurchase and cancellation of 300,000 ordinary shares on the London Stock Exchange, as part of its share buyback program. This transaction reduces the total number of shares in issue to 145,215,344, which represents the company’s total voting rights. The move is likely aimed at enhancing shareholder value and optimizing the company’s capital structure, potentially impacting its market positioning and stakeholder interests.

The most recent analyst rating on (GB:OTB) stock is a Buy with a £300.00 price target. To see the full list of analyst forecasts on On The Beach stock, see the GB:OTB Stock Forecast page.

Stock Buyback
On The Beach Group PLC Executes Share Buyback
Neutral
Nov 14, 2025

On The Beach Group PLC, a company listed on the London Stock Exchange, has announced the purchase and cancellation of 200,000 of its own ordinary shares. This transaction is part of the company’s share buyback program, which aims to reduce the number of shares in circulation, thereby potentially increasing the value of remaining shares. Following this transaction, the total number of shares in issue is 145,515,344, which represents the total voting rights in the company. This move could impact shareholder calculations regarding their interest in the company under the Financial Conduct Authority’s rules.

The most recent analyst rating on (GB:OTB) stock is a Buy with a £300.00 price target. To see the full list of analyst forecasts on On The Beach stock, see the GB:OTB Stock Forecast page.

Stock Buyback
On The Beach Group PLC Announces Share Buyback and Cancellation
Neutral
Nov 13, 2025

On The Beach Group PLC has announced the purchase and cancellation of 425,000 of its own ordinary shares on the London Stock Exchange, with the highest price paid per share being 211.00 pence and the lowest at 205.50 pence. This transaction reduces the total number of shares in issue to 145,715,344, which represents the total voting rights in the company, potentially impacting shareholder calculations under the Financial Conduct Authority’s rules.

The most recent analyst rating on (GB:OTB) stock is a Buy with a £300.00 price target. To see the full list of analyst forecasts on On The Beach stock, see the GB:OTB Stock Forecast page.

Stock Buyback
On The Beach Group PLC Announces Share Buyback
Positive
Nov 12, 2025

On The Beach Group PLC has announced the repurchase and cancellation of 300,000 of its ordinary shares on the London Stock Exchange, with a volume-weighted average price of 213.5013 pence per share. This transaction reduces the total number of shares in circulation to 146,140,344, which represents the total voting rights in the company. This move is part of the company’s share buyback program, potentially enhancing shareholder value and indicating confidence in the company’s financial health.

The most recent analyst rating on (GB:OTB) stock is a Hold with a £224.00 price target. To see the full list of analyst forecasts on On The Beach stock, see the GB:OTB Stock Forecast page.

Stock Buyback
On The Beach Executes Share Buyback, Cancels 175,000 Shares
Positive
Nov 11, 2025

On The Beach Group PLC has executed a share buyback program, purchasing and canceling 175,000 ordinary shares on the London Stock Exchange. This move reduces the total number of shares in circulation to 146,440,344, potentially impacting shareholder voting rights and signaling confidence in the company’s financial health.

The most recent analyst rating on (GB:OTB) stock is a Hold with a £224.00 price target. To see the full list of analyst forecasts on On The Beach stock, see the GB:OTB Stock Forecast page.

Business Operations and StrategyStock Buyback
On The Beach Group Executes Share Buyback
Positive
Nov 10, 2025

On The Beach Group PLC, a company listed on the London Stock Exchange, has executed a share buyback program, purchasing 190,083 of its own ordinary shares for cancellation. The highest price paid per share was 210.50 pence, and the lowest was 207.50 pence, with a volume-weighted average price of 209.3933 pence. Following this transaction, the total number of shares in issue is 146,615,344, which represents the total voting rights in the company. This move is part of a strategic effort to manage the company’s capital structure and could potentially enhance shareholder value.

The most recent analyst rating on (GB:OTB) stock is a Hold with a £224.00 price target. To see the full list of analyst forecasts on On The Beach stock, see the GB:OTB Stock Forecast page.

Stock Buyback
On The Beach Group Executes Share Buyback to Enhance Shareholder Value
Positive
Nov 7, 2025

On The Beach Group PLC has executed a share buyback program, purchasing 300,000 ordinary shares for cancellation on the London Stock Exchange. This move reduces the total number of shares in circulation to 146,805,427, potentially increasing the value of remaining shares and signaling confidence in the company’s financial health, which could positively impact shareholder value and market perception.

The most recent analyst rating on (GB:OTB) stock is a Hold with a £224.00 price target. To see the full list of analyst forecasts on On The Beach stock, see the GB:OTB Stock Forecast page.

Business Operations and StrategyStock Buyback
On The Beach Group PLC Executes Share Buyback
Positive
Nov 6, 2025

On The Beach Group PLC has announced the purchase and cancellation of 350,000 of its own ordinary shares on the London Stock Exchange. This move reduces the total number of shares in circulation to 147,105,427, which represents the total voting rights in the company. The share buyback is part of the company’s strategy to manage its capital structure and potentially enhance shareholder value.

The most recent analyst rating on (GB:OTB) stock is a Hold with a £224.00 price target. To see the full list of analyst forecasts on On The Beach stock, see the GB:OTB Stock Forecast page.

Business Operations and StrategyStock Buyback
On The Beach Group Executes Share Buyback Program
Neutral
Nov 5, 2025

On The Beach Group PLC has announced the purchase and cancellation of 350,000 of its own ordinary shares on the London Stock Exchange. This share buyback is part of the company’s strategy to manage its capital structure and potentially enhance shareholder value by reducing the number of shares in circulation, which may have implications for voting rights and share price stability.

The most recent analyst rating on (GB:OTB) stock is a Hold with a £224.00 price target. To see the full list of analyst forecasts on On The Beach stock, see the GB:OTB Stock Forecast page.

Stock Buyback
On The Beach Group Executes Share Buyback
Positive
Nov 4, 2025

On The Beach Group PLC has announced the purchase and cancellation of 200,000 of its own ordinary shares, executed through Deutsche Numis on the London Stock Exchange. This transaction reduces the total number of shares in issue to 147,805,427, which represents the total voting rights in the company. This move is part of the company’s share buyback program, potentially aimed at enhancing shareholder value and optimizing capital structure.

The most recent analyst rating on (GB:OTB) stock is a Hold with a £224.00 price target. To see the full list of analyst forecasts on On The Beach stock, see the GB:OTB Stock Forecast page.

Stock Buyback
On The Beach Group Initiates Share Buyback Program
Neutral
Nov 3, 2025

On The Beach Group PLC has announced a share buyback program, purchasing 300,000 ordinary shares for cancellation on the London Stock Exchange. This move reduces the total number of shares in circulation to 148,005,427, which may impact shareholder voting rights and interest calculations under the Financial Conduct Authority’s rules.

The most recent analyst rating on (GB:OTB) stock is a Hold with a £224.00 price target. To see the full list of analyst forecasts on On The Beach stock, see the GB:OTB Stock Forecast page.

Regulatory Filings and Compliance
On the Beach Group PLC Updates Share Capital Information
Neutral
Oct 31, 2025

On the Beach Group PLC has announced that its issued ordinary share capital consists of 149,222,936 shares, each with a nominal value of 1 pence. This update is in line with the Disclosure Guidance and Transparency Rules, allowing shareholders to calculate their interest in the company’s share capital accurately.

The most recent analyst rating on (GB:OTB) stock is a Hold with a £224.00 price target. To see the full list of analyst forecasts on On The Beach stock, see the GB:OTB Stock Forecast page.

Stock Buyback
On The Beach Group PLC Executes Share Buyback to Enhance Shareholder Value
Positive
Oct 31, 2025

On The Beach Group PLC has announced the purchase and cancellation of 208,626 of its own ordinary shares on the London Stock Exchange, as part of its share buyback program. This transaction reduces the total number of shares in circulation to 148,305,427, which represents the total voting rights in the company. This move is likely intended to enhance shareholder value by reducing the number of shares available, potentially increasing earnings per share and reflecting confidence in the company’s financial health.

The most recent analyst rating on (GB:OTB) stock is a Hold with a £224.00 price target. To see the full list of analyst forecasts on On The Beach stock, see the GB:OTB Stock Forecast page.

Stock Buyback
On The Beach Executes Share Buyback, Reduces Share Count
Neutral
Oct 30, 2025

On The Beach Group PLC has executed a share buyback program, purchasing 250,000 of its own ordinary shares for cancellation on the London Stock Exchange. This move reduces the total number of shares in issue to 148,514,053, potentially impacting shareholder voting rights and market perception of the company’s financial health.

The most recent analyst rating on (GB:OTB) stock is a Hold with a £224.00 price target. To see the full list of analyst forecasts on On The Beach stock, see the GB:OTB Stock Forecast page.

Stock Buyback
On The Beach Group Executes Share Buyback, Cancelling Over 200,000 Shares
Neutral
Oct 29, 2025

On The Beach Group PLC has announced the purchase and cancellation of 208,883 of its own ordinary shares on the London Stock Exchange, as part of its share buyback program. This move reduces the total number of shares in circulation to 148,764,053, impacting the company’s voting rights and potentially influencing shareholder interests and market perception.

The most recent analyst rating on (GB:OTB) stock is a Hold with a £224.00 price target. To see the full list of analyst forecasts on On The Beach stock, see the GB:OTB Stock Forecast page.

Stock Buyback
On The Beach Group PLC Executes Share Buyback
Neutral
Oct 28, 2025

On The Beach Group PLC, a prominent player in the travel industry, has announced the purchase and cancellation of 250,000 of its own ordinary shares on the London Stock Exchange. This move, executed through Deutsche Numis, is part of the company’s share buyback program and results in a total of 148,972,936 ordinary shares remaining in issue. This transaction is significant as it impacts the total voting rights in the company, which may influence shareholder calculations under the Financial Conduct Authority’s rules.

The most recent analyst rating on (GB:OTB) stock is a Hold with a £224.00 price target. To see the full list of analyst forecasts on On The Beach stock, see the GB:OTB Stock Forecast page.

Stock Buyback
On The Beach Executes Share Buyback to Enhance Shareholder Value
Positive
Oct 27, 2025

On The Beach Group PLC has executed a share buyback program, purchasing 235,663 ordinary shares for cancellation at an average price of 219.2337 pence per share. This transaction reduces the total number of shares in circulation to 149,222,936, impacting shareholder voting rights and potentially enhancing shareholder value by increasing earnings per share.

The most recent analyst rating on (GB:OTB) stock is a Hold with a £224.00 price target. To see the full list of analyst forecasts on On The Beach stock, see the GB:OTB Stock Forecast page.

Stock Buyback
On The Beach Executes Share Buyback to Enhance Shareholder Value
Positive
Oct 24, 2025

On The Beach Group PLC has executed a share buyback program, purchasing 237,871 ordinary shares for cancellation at an average price of 216.3669 pence per share. This transaction reduces the total number of shares in issue to 149,458,599, impacting the company’s voting rights and potentially enhancing shareholder value by increasing earnings per share.

The most recent analyst rating on (GB:OTB) stock is a Hold with a £224.00 price target. To see the full list of analyst forecasts on On The Beach stock, see the GB:OTB Stock Forecast page.

Stock Buyback
On The Beach Executes Share Buyback, Reduces Share Count
Positive
Oct 23, 2025

On The Beach Group PLC has executed a share buyback program, purchasing and cancelling 500,000 of its ordinary shares on the London Stock Exchange. This move reduces the total number of shares in circulation to 149,696,470, potentially increasing the value of remaining shares and impacting shareholder voting rights.

The most recent analyst rating on (GB:OTB) stock is a Buy with a £3.30 price target. To see the full list of analyst forecasts on On The Beach stock, see the GB:OTB Stock Forecast page.

Business Operations and Strategy
On The Beach Executives Purchase Shares Under Incentive Plan
Positive
Oct 22, 2025

On The Beach Group plc announced the purchase of ordinary shares by key executives under the company’s share incentive plan. This move, involving the General Counsel, Chief Strategy Officer, and Chief People Officer, reflects a strategic effort to align management interests with shareholder value, potentially strengthening the company’s market position.

The most recent analyst rating on (GB:OTB) stock is a Buy with a £3.30 price target. To see the full list of analyst forecasts on On The Beach stock, see the GB:OTB Stock Forecast page.

Stock Buyback
On The Beach Executes Share Buyback, Cancels 600,000 Shares
Neutral
Oct 22, 2025

On The Beach Group PLC has announced the purchase and cancellation of 600,000 of its own ordinary shares, executed through Deutsche Numis on the London Stock Exchange. This transaction reduces the total number of shares in issue to 150,196,470, impacting the company’s total voting rights and potentially affecting shareholder calculations under the Financial Conduct Authority’s rules.

The most recent analyst rating on (GB:OTB) stock is a Buy with a £3.30 price target. To see the full list of analyst forecasts on On The Beach stock, see the GB:OTB Stock Forecast page.

Stock Buyback
On The Beach Group PLC Executes Share Buyback
Neutral
Oct 21, 2025

On The Beach Group PLC announced the purchase and cancellation of 284,817 of its own ordinary shares on the London Stock Exchange, as part of its share buyback program. This move reduces the total number of shares in issue to 150,796,470, potentially impacting shareholder voting rights and interest notifications under regulatory guidelines.

The most recent analyst rating on (GB:OTB) stock is a Buy with a £3.30 price target. To see the full list of analyst forecasts on On The Beach stock, see the GB:OTB Stock Forecast page.

Stock Buyback
On The Beach Group PLC Executes Share Buyback Program
Neutral
Oct 20, 2025

On The Beach Group PLC announced a share buyback program, purchasing 167,497 of its own shares on the London Stock Exchange for cancellation. This move reduces the total number of shares in circulation to 151,081,287, impacting the company’s voting rights and potentially influencing shareholder interest and market perception.

The most recent analyst rating on (GB:OTB) stock is a Buy with a £3.30 price target. To see the full list of analyst forecasts on On The Beach stock, see the GB:OTB Stock Forecast page.

Stock Buyback
On The Beach Group PLC Reduces Share Count with Recent Buyback
Neutral
Oct 17, 2025

On The Beach Group PLC has announced the repurchase and cancellation of 261,543 of its ordinary shares on the London Stock Exchange, with prices ranging from 221.00 pence to 225.50 pence per share. This transaction reduces the total number of shares in issue to 151,248,784, impacting the voting rights and shareholding calculations under the Financial Conduct Authority’s rules.

The most recent analyst rating on (GB:OTB) stock is a Buy with a £3.30 price target. To see the full list of analyst forecasts on On The Beach stock, see the GB:OTB Stock Forecast page.

Stock Buyback
On The Beach Group PLC Executes Share Buyback
Neutral
Oct 16, 2025

On The Beach Group PLC announced the repurchase and cancellation of 125,645 ordinary shares on the London Stock Exchange, as part of its share buyback program. This transaction reduces the total number of shares in issue to 151,510,327, impacting the company’s voting rights and potentially influencing shareholder interests.

The most recent analyst rating on (GB:OTB) stock is a Buy with a £3.30 price target. To see the full list of analyst forecasts on On The Beach stock, see the GB:OTB Stock Forecast page.

Stock Buyback
On The Beach Group PLC Announces Share Buyback and Cancellation
Neutral
Oct 15, 2025

On The Beach Group PLC has announced the purchase and cancellation of 171,617 of its own ordinary shares on the London Stock Exchange, as part of its share buyback program. This transaction reduces the company’s total number of shares in issue to 151,635,972, which will impact the voting rights and shareholding calculations for stakeholders, aligning with the Financial Conduct Authority’s rules.

The most recent analyst rating on (GB:OTB) stock is a Buy with a £3.30 price target. To see the full list of analyst forecasts on On The Beach stock, see the GB:OTB Stock Forecast page.

Glossary
BuyA stock rated as a "Buy" is expected to perform better than the overall market or a specific benchmark over the near-to-medium term. This rating suggests the stock is likely to deliver higher returns compared to other stocks in the same sector or market index. Note: This is not investment advice; please consult a financial advisor before making investment decisions.
HoldA stock rated as a "Hold" is expected to perform in line with the overall market or a specific benchmark. This rating indicates that the stock is neither particularly compelling nor unfavorable for investment. Note: This is not investment advice; please consult a financial advisor before making investment decisions.
SellA stock rated as a "Sell" is expected to perform worse than the overall market or a specific benchmark over the near-to-medium term. This rating suggests the stock may deliver lower returns compared to other stocks in the same sector or market index. Note: This is not investment advice; please consult a financial advisor before making investment decisions.

Disclaimer

This AI Analyst Stock Report is automatically generated by our AI systems using advanced algorithms and publicly available financial, technical, and market data. While the information provided aims to be accurate and insightful, it is intended for informational purposes only and should not be considered financial advice. Any content created by an AI (Artificial Intelligence) system may contain inaccuracies and/or contain errors. Investing in stocks carries inherent risks, and past performance is not indicative of future results. This report does not account for your personal financial circumstances, objectives, or risk tolerance. Always conduct your own research or consult with a qualified financial advisor before making investment decisions. The analysis and recommendations provided are based on historical and current data and may not fully reflect future market conditions or unexpected developments. Neither the creators of this report nor its affiliated entities guarantee the accuracy, completeness, or reliability of the information presented. Use this report at your own discretion and risk.Date of analysis: Jan 04, 2026