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Norcros PLC (GB:NXR)
LSE:NXR
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Norcros (NXR) AI Stock Analysis

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GB:NXR

Norcros

(LSE:NXR)

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Neutral 64 (OpenAI - 4o)
Rating:64Neutral
Price Target:
321.00p
▲(10.69% Upside)
The overall stock score of 64 reflects a mixed outlook. The most significant factor is the company's financial performance, which shows challenges in profitability and rising leverage. Technical analysis indicates strong momentum, but the valuation suggests the stock may be overpriced. The absence of earnings call data and corporate events means these factors did not influence the score.
Positive Factors
Diverse Revenue Streams
Diverse revenue streams from direct sales, retail, and exports reduce dependency on a single market, enhancing resilience against economic fluctuations.
Strong Brand Portfolio
A strong brand portfolio with recognized names supports market positioning and customer loyalty, providing a competitive edge in the home improvement sector.
Stable Balance Sheet
A stable balance sheet with a healthy equity ratio suggests financial stability, enabling the company to withstand economic volatility and invest in growth opportunities.
Negative Factors
Declining Revenue Growth
Declining revenue growth and narrowing margins indicate potential difficulties in maintaining competitive positioning and profitability, impacting long-term financial health.
Rising Leverage
Increased leverage can strain financial resources and limit strategic flexibility, posing risks if profitability does not improve to support debt obligations.
Decreased Cash Flow
Reduced cash flow generation can hinder the company's ability to fund operations and growth initiatives, potentially affecting long-term sustainability and investment capacity.

Norcros (NXR) vs. iShares MSCI United Kingdom ETF (EWC)

Norcros Business Overview & Revenue Model

Company DescriptionNorcros (NXR) is a leading manufacturer and supplier of innovative bathroom and kitchen products, operating primarily in the UK and South Africa. The company operates through various segments, including bathroom products, tiles, adhesives, and other related goods. Norcros is known for its strong portfolio of brands, which includes Triton Showers, Merlyn Showering, and Johnson Tiles, focusing on quality, design, and sustainability to meet consumer demands.
How the Company Makes MoneyNorcros generates revenue primarily through the sale of its bathroom and kitchen products across multiple channels, including retail, wholesale, and online sales. The company benefits from a diversified revenue model, with key revenue streams coming from the sale of bathroom fittings, shower systems, tiles, and adhesives. Additionally, Norcros invests in brand development and marketing to strengthen its market presence and drive sales growth. Strategic partnerships with retailers and distributors also enhance its distribution capabilities, contributing to revenue stability. The company's focus on innovation and customer service further solidifies its position in the market, ensuring ongoing demand for its products.

Norcros Financial Statement Overview

Summary
Norcros faces challenges in revenue and profit growth, with narrowing margins affecting overall profitability. The balance sheet remains stable, though rising leverage could pose risks if profitability does not improve. Cash flow management is effective, but declining cash generation could impact future operations. Overall, the company needs to address profitability and leverage to improve its financial position.
Income Statement
62
Positive
Norcros has shown inconsistent revenue growth over the past years, with a significant decline in the latest fiscal year. The gross profit margin stood at approximately 43.5%, reflecting solid cost management. However, the net profit margin decreased sharply to around 0.95%, indicating challenges in maintaining profitability. Additionally, EBIT and EBITDA margins have also narrowed considerably, signaling potential operational inefficiencies or cost pressures.
Balance Sheet
68
Positive
The balance sheet indicates a stable equity position with an equity ratio of approximately 53.6%, suggesting a healthy balance between assets and liabilities. However, the debt-to-equity ratio has increased to 0.39, indicating a rise in leverage. The return on equity has decreased, reflecting reduced profitability relative to equity.
Cash Flow
70
Positive
Cash flow analysis showed a decrease in operating cash flow and free cash flow. The free cash flow to net income ratio suggests a strong cash conversion from earnings. The operating cash flow to net income ratio remains positive, indicating efficient cash operations despite reduced profitability.
BreakdownTTMDec 2024Dec 2023Dec 2022Dec 2021Dec 2020
Income Statement
Total Revenue368.10M368.10M392.10M441.00M396.30M324.20M
Gross Profit188.40M160.10M165.00M169.30M140.80M118.40M
EBITDA47.30M18.70M55.30M54.50M48.80M35.00M
Net Income3.50M3.50M26.80M16.80M25.70M15.00M
Balance Sheet
Total Assets388.00M388.00M425.30M446.20M359.50M312.20M
Cash, Cash Equivalents and Short-Term Investments22.70M22.70M30.80M29.00M27.40M28.30M
Total Debt80.10M80.10M90.30M103.60M42.80M42.00M
Total Liabilities180.10M180.10M202.90M235.80M159.20M163.80M
Stockholders Equity207.90M207.90M222.40M210.40M200.30M148.40M
Cash Flow
Free Cash Flow11.60M11.60M29.30M18.50M9.20M50.50M
Operating Cash Flow18.50M18.50M36.60M24.50M14.60M53.30M
Investing Cash Flow-3.40M-3.40M-7.30M-84.30M-5.40M-2.80M
Financing Cash Flow-23.40M-23.40M-26.00M64.30M-11.70M-70.00M

Norcros Technical Analysis

Technical Analysis Sentiment
Positive
Last Price290.00
Price Trends
50DMA
285.79
Positive
100DMA
279.51
Positive
200DMA
258.73
Positive
Market Momentum
MACD
2.95
Positive
RSI
55.35
Neutral
STOCH
19.39
Positive
Evaluating momentum and price trends is crucial in stock analysis to make informed investment decisions. For GB:NXR, the sentiment is Positive. The current price of 290 is below the 20-day moving average (MA) of 294.03, above the 50-day MA of 285.79, and above the 200-day MA of 258.73, indicating a bullish trend. The MACD of 2.95 indicates Positive momentum. The RSI at 55.35 is Neutral, neither overbought nor oversold. The STOCH value of 19.39 is Positive, not indicating any strong overbought or oversold conditions. Overall, these indicators collectively point to a Positive sentiment for GB:NXR.

Norcros Peers Comparison

Overall Rating
UnderperformOutperform
Sector (63)
Financial Indicators
Name
Overall Rating
Market Cap
P/E Ratio
ROE
Dividend Yield
Revenue Growth
EPS Growth
77
Outperform
16.23%4.27%4.67%93.06%
69
Neutral
£91.22M9.594.15%19.86%19.09%
66
Neutral
£125.71M16.827.23%4.08%5.51%-33.75%
64
Neutral
£269.84M76.7310.01%3.58%-3.93%41.83%
64
Neutral
£585.89M14.3222.36%5.78%-4.70%-2.21%
63
Neutral
$10.79B15.437.44%2.01%2.89%-14.66%
58
Neutral
£215.23M42.689.50%4.89%-3.51%-67.38%
* Industrials Sector Average
Performance Comparison
Ticker
Company Name
Price
Change
% Change
GB:NXR
Norcros
302.00
59.41
24.49%
GB:ALU
Alumasc
262.50
-44.49
-14.49%
GB:EPWN
Epwin Group plc
119.50
18.82
18.69%
GB:ECEL
Eurocell
126.00
-52.20
-29.29%
GB:JHD
James Halstead
139.00
-39.49
-22.12%
GB:SRAD
Stelrad Group Plc
135.50
2.85
2.15%

Norcros Corporate Events

Business Operations and StrategyFinancial DisclosuresM&A Transactions
Norcros Reports Strong First-Half Performance and Strategic Acquisition
Positive
Oct 16, 2025

Norcros has reported a robust first-half performance, driven by strategic initiatives and market share gains, despite challenging market conditions. The company has completed the acquisition of Fibo Holding AS, enhancing its product offerings and market position, and expects to meet its full-year profit expectations while continuing to pursue growth in the RMI and Housebuilding markets.

The most recent analyst rating on (GB:NXR) stock is a Hold with a £288.00 price target. To see the full list of analyst forecasts on Norcros stock, see the GB:NXR Stock Forecast page.

Business Operations and StrategyM&A Transactions
Norcros Completes Acquisition of Fibo Holding AS
Positive
Oct 13, 2025

Norcros plc has completed the acquisition of Fibo Holding AS, a leading Norwegian supplier of waterproof decorative wall panels, after receiving clearance from the UK Competition and Markets Authority. This acquisition is set to enhance Norcros’s presence in the waterproof wall coverings market across the UK, Ireland, Scandinavia, and Central Europe, aligning with its strategy for geographic expansion. The acquisition, valued at £46 million, will be financed through Norcros’s existing credit facility and is expected to be materially earnings accretive in the first year. The integration of Fibo under Norcros’s ownership is anticipated to leverage growth accelerators and operational efficiencies, benefiting from Fibo’s strong geographic growth plan and experienced management team.

The most recent analyst rating on (GB:NXR) stock is a Hold with a £288.00 price target. To see the full list of analyst forecasts on Norcros stock, see the GB:NXR Stock Forecast page.

Glossary
BuyA stock rated as a "Buy" is expected to perform better than the overall market or a specific benchmark over the near-to-medium term. This rating suggests the stock is likely to deliver higher returns compared to other stocks in the same sector or market index. Note: This is not investment advice; please consult a financial advisor before making investment decisions.
HoldA stock rated as a "Hold" is expected to perform in line with the overall market or a specific benchmark. This rating indicates that the stock is neither particularly compelling nor unfavorable for investment. Note: This is not investment advice; please consult a financial advisor before making investment decisions.
SellA stock rated as a "Sell" is expected to perform worse than the overall market or a specific benchmark over the near-to-medium term. This rating suggests the stock may deliver lower returns compared to other stocks in the same sector or market index. Note: This is not investment advice; please consult a financial advisor before making investment decisions.

Disclaimer

This AI Analyst Stock Report is automatically generated by our AI systems using advanced algorithms and publicly available financial, technical, and market data. While the information provided aims to be accurate and insightful, it is intended for informational purposes only and should not be considered financial advice. Any content created by an AI (Artificial Intelligence) system may contain inaccuracies and/or contain errors. Investing in stocks carries inherent risks, and past performance is not indicative of future results. This report does not account for your personal financial circumstances, objectives, or risk tolerance. Always conduct your own research or consult with a qualified financial advisor before making investment decisions. The analysis and recommendations provided are based on historical and current data and may not fully reflect future market conditions or unexpected developments. Neither the creators of this report nor its affiliated entities guarantee the accuracy, completeness, or reliability of the information presented. Use this report at your own discretion and risk.Date of analysis: Oct 29, 2025