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MS International PLC (GB:MSI)
LSE:MSI

MS International (MSI) AI Stock Analysis

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GB:MSI

MS International

(LSE:MSI)

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Neutral 64 (OpenAI - 5.2)
Rating:64Neutral
Price Target:
1,509.00p
▼(-2.65% Downside)
MS International's overall stock score is driven by strong financial performance and recent corporate events, particularly the significant contracts with the US Navy. However, technical analysis indicates bearish momentum, and cash flow challenges pose potential risks. The valuation is fair, but not compelling enough to offset the technical weaknesses.
Positive Factors
Revenue Growth
Consistent revenue growth indicates expanding market reach and product adoption, enhancing long-term business sustainability.
Profitability
Strong profit margins reflect operational efficiency and pricing power, supporting sustained financial health and competitive positioning.
Balance Sheet Strength
Minimal leverage reduces financial risk and enhances flexibility, allowing the company to invest in growth opportunities without significant debt burden.
Negative Factors
Cash Flow Challenges
Negative cash flows can strain liquidity and limit the ability to fund operations and growth, posing a risk if not addressed.
Liquidity Concerns
Liquidity issues may impact the company's ability to meet short-term obligations and invest in strategic initiatives, affecting long-term stability.
Cash Flow Alignment
Misalignment between cash flow and net income suggests inefficiencies in cash generation, which could hinder financial flexibility and growth.

MS International (MSI) vs. iShares MSCI United Kingdom ETF (EWC)

MS International Business Overview & Revenue Model

Company DescriptionMS INTERNATIONAL plc, together with its subsidiaries, designs, manufactures, sells, and services specialist engineering products in the United Kingdom, Europe, the Americas, and internationally. The company operates through Defence, Forgings, Petrol Station Superstructures, and Corporate Branding divisions. The company offers defense equipment and open die forgings. It also engages in the design, manufacture, construction, maintenance, and restyling of petrol station superstructures and forecourts. In addition, the company designs, manufactures, installs, and services corporate brandings, including media facades, way-finding signages, public illumination, and creative lighting solutions, as well as appearance of petrol station superstructures. Further, it provides fork-arms for the forklift truck, construction, agricultural, and quarrying equipment industries. The company was incorporated in 1960 and is headquartered in Doncaster, the United Kingdom.
How the Company Makes MoneyMSI generates revenue primarily through the sale of its diverse range of surfacing materials to contractors, retailers, and distributors. The company's key revenue streams include the direct sale of natural stone and tile products, as well as value-added services such as custom fabrication and design consultation. Significant partnerships with various suppliers and manufacturers enhance MSI's product offerings and supply chain efficiency. Additionally, MSI invests in marketing and promotional strategies to drive demand in the residential and commercial sectors, contributing to its overall earnings.

MS International Financial Statement Overview

Summary
MS International demonstrates strong revenue growth and profitability, supported by a solid balance sheet with minimal leverage. However, cash flow challenges need attention to ensure liquidity and sustainable operations. Overall, the company is well-positioned but should focus on improving cash flow management.
Income Statement
85
Very Positive
MS International shows strong revenue growth with a 9.54% increase in the latest year, supported by robust gross and net profit margins of 34.04% and 12.37%, respectively. The EBIT and EBITDA margins are also healthy at 17.09% and 19.30%. These metrics indicate solid profitability and operational efficiency, positioning the company well within its industry.
Balance Sheet
78
Positive
The company maintains a very low debt-to-equity ratio of 0.0068, indicating minimal leverage and financial risk. Return on equity is impressive at 23.75%, reflecting efficient use of equity capital. However, the equity ratio is not explicitly provided, but the overall balance sheet strength is evident from low debt levels and high equity returns.
Cash Flow
60
Neutral
Cash flow performance is mixed, with negative operating and free cash flows in the latest year, indicating potential liquidity challenges. The free cash flow to net income ratio is high at 2.15, suggesting that cash flow generation is not aligned with net income, which could pose risks if not addressed.
BreakdownTTMDec 2024Dec 2023Dec 2022Dec 2021Dec 2020
Income Statement
Total Revenue118.60M117.50M109.58M83.96M74.52M61.54M
Gross Profit41.84M40.00M33.87M23.40M20.40M17.32M
EBITDA22.47M22.68M18.02M7.53M8.04M3.56M
Net Income14.36M14.53M11.50M4.12M4.93M1.18M
Balance Sheet
Total Assets130.96M134.14M128.72M79.31M80.59M74.39M
Cash, Cash Equivalents and Short-Term Investments35.73M23.75M35.51M15.25M19.25M23.55M
Total Debt229.00K414.00K804.00K1.21M1.51M545.00K
Total Liabilities66.19M72.95M77.92M38.24M42.02M43.36M
Stockholders Equity64.77M61.19M50.80M41.08M38.58M31.04M
Cash Flow
Free Cash Flow7.70M-7.00M31.70M-2.37M-2.86M9.00M
Operating Cash Flow11.52M-3.25M36.60M-397.00K-99.00K9.79M
Investing Cash Flow-829.00K-338.00K-8.98M-1.73M-2.53M-773.00K
Financing Cash Flow-3.85M-8.03M-4.38M-1.94M-1.72M-1.54M

MS International Technical Analysis

Technical Analysis Sentiment
Negative
Last Price1550.00
Price Trends
50DMA
1492.10
Negative
100DMA
1446.70
Negative
200DMA
1289.01
Positive
Market Momentum
MACD
-12.93
Positive
RSI
38.91
Neutral
STOCH
32.37
Neutral
Evaluating momentum and price trends is crucial in stock analysis to make informed investment decisions. For GB:MSI, the sentiment is Negative. The current price of 1550 is above the 20-day moving average (MA) of 1447.25, above the 50-day MA of 1492.10, and above the 200-day MA of 1289.01, indicating a neutral trend. The MACD of -12.93 indicates Positive momentum. The RSI at 38.91 is Neutral, neither overbought nor oversold. The STOCH value of 32.37 is Neutral, not indicating any strong overbought or oversold conditions. Overall, these indicators collectively point to a Negative sentiment for GB:MSI.

MS International Peers Comparison

Overall Rating
UnderperformOutperform
Sector (63)
Financial Indicators
Name
Overall Rating
Market Cap
P/E Ratio
ROE
Dividend Yield
Revenue Growth
EPS Growth
75
Outperform
£263.78M33.333.61%1.52%15.22%1.23%
73
Outperform
£134.28M11.2119.29%3.00%16.79%26.31%
64
Neutral
£224.67M15.4825.95%1.55%7.23%26.46%
64
Neutral
£1.01B8.4019.57%3.66%3.45%43.01%
63
Neutral
$10.79B15.437.44%2.01%2.89%-14.66%
56
Neutral
£31.42M-11.74-6.94%0.39%-5.19%11.73%
53
Neutral
£89.78M-5.73-11.22%12.88%-14.31%-361.93%
* Industrials Sector Average
Performance Comparison
Ticker
Company Name
Price
Change
% Change
GB:MSI
MS International
1,360.00
409.98
43.15%
GB:FIH
FIH Group plc
250.00
58.07
30.26%
GB:FGP
Firstgroup
188.30
29.26
18.40%
GB:FRAN
Franchise Brands
134.75
1.06
0.79%
GB:RFX
Ramsdens Holdings
420.00
192.54
84.65%
GB:RWA
Robert Walters
129.00
-163.50
-55.90%

MS International Corporate Events

Business Operations and StrategyExecutive/Board ChangesFinancial Disclosures
MS International Refocuses on Defence as Interim Profits Hold Steady and Cash Grows
Positive
Jan 14, 2026

MS International reported broadly flat interim results for the half year to 31 October 2025, with profit before tax of £8.47m on revenue of £55.81m, a slight dip year-on-year, though like-for-like profit excluding derivative impacts rose to £9.28m and cash balances strengthened to £35.73m. The group highlighted 2025 as a pivotal year following a strategic decision to refocus on its Defence and Security division and seek buyers for its Forgings and Petrol Station Superstructures and Branding operations, alongside an enhanced, younger board and strengthened US and European footprint. In Defence and Security, the company secured a further annual contract from the US Navy for its MSI-DS 30mm naval weapon system, expanded support and maintenance facilities in the US and Poland, and upgraded its US business development capability, positioning it for growth in both naval and land defence markets. The Forgings division faces subdued near-term demand in the UK and US amid trade-policy uncertainty, but has begun deliveries to Mitsubishi Logisnext America and is quoting for additional major lift-truck OEM programmes, indicating a potentially substantial US growth pipeline. The Petrol Station Superstructures and Branding businesses have been successfully merged and continue to trade strongly, benefiting from large-scale fuel forecourt transformation projects and the rise of multi-purpose fuel hubs with EV charging and food-to-go offerings, prompting plans to expand manufacturing capacity and capitalise on increased demand from major retailers.

The most recent analyst rating on (GB:MSI) stock is a Hold with a £1509.00 price target. To see the full list of analyst forecasts on MS International stock, see the GB:MSI Stock Forecast page.

Business Operations and StrategyExecutive/Board ChangesFinancial DisclosuresM&A Transactions
MS International Posts Robust Interims as Defence Focus and Forecourt Integration Drive Strategic Shift
Positive
Jan 14, 2026

MS International reported broadly flat interim results for the half year to 31 October 2025, with revenue edging up to £55.81m from £54.72m and profit before tax dipping slightly to £8.47m, though underlying profit excluding derivative effects rose to £9.28m from £7.98m and the balance sheet remained robust with £35.73m in cash. The group highlighted 2025 as a transformational year marked by a strategic decision to focus on its Defence and Security division and pursue disposals of non-core units, the strengthening and rejuvenation of its board, and continued operational momentum across all divisions despite slower reported growth due to defence order timing. Defence and Security secured another one-year US Navy contract for its MSI-DS 30mm naval weapon system and is investing in a stronger footprint in the US and Europe, including a support and maintenance facility and expanded business development capabilities to target both naval and land defence markets. The Forgings division faces softer short-term demand in the UK and US amid trade-policy uncertainty but is benefiting from solid performance in Brazil and the start of US deliveries to Mitsubishi Logisnext America, with a strong pipeline of potential business from other major lift-truck and material-handling OEMs. The merged Petrol Station Superstructures and Branding division continues to trade strongly, benefiting from large-scale forecourt modernisation and the trend towards multi-purpose fuel hubs, and is planning capacity expansion as integrated offerings gain traction with major retailers, positioning the group to capture further growth in this niche infrastructure market while it explores trade buyers for these successful but non-core assets.

The most recent analyst rating on (GB:MSI) stock is a Hold with a £1509.00 price target. To see the full list of analyst forecasts on MS International stock, see the GB:MSI Stock Forecast page.

Business Operations and StrategyFinancial Disclosures
MS International PLC Announces Half-Year Results Release Date
Neutral
Nov 13, 2025

MS International PLC, a company experiencing significant growth, has announced it will release its half-year results for the period ending 31 October 2025 on 14 January 2026. This decision aligns with the Board’s strategy to allocate more time for result preparation due to the company’s recent expansion, and they are eager to update shareholders on performance and future outlook.

The most recent analyst rating on (GB:MSI) stock is a Buy with a £1809.00 price target. To see the full list of analyst forecasts on MS International stock, see the GB:MSI Stock Forecast page.

Regulatory Filings and Compliance
MS International Executive Director Transfers Shares to Spouse
Neutral
Oct 27, 2025

MS International PLC announced a share transfer involving its Executive Director, Mr. John Meldrum, who transferred 13,000 ordinary shares to his wife, Mrs. Joanne Meldrum, at no cost. This transaction maintains their combined beneficial interest at 18,522 shares, representing approximately 0.11% of the company’s issued share capital. This internal share transfer, conducted off-market, is part of the company’s compliance with the UK Market Abuse Regulation, ensuring transparency in executive shareholdings.

The most recent analyst rating on (GB:MSI) stock is a Buy with a £1615.00 price target. To see the full list of analyst forecasts on MS International stock, see the GB:MSI Stock Forecast page.

Glossary
BuyA stock rated as a "Buy" is expected to perform better than the overall market or a specific benchmark over the near-to-medium term. This rating suggests the stock is likely to deliver higher returns compared to other stocks in the same sector or market index. Note: This is not investment advice; please consult a financial advisor before making investment decisions.
HoldA stock rated as a "Hold" is expected to perform in line with the overall market or a specific benchmark. This rating indicates that the stock is neither particularly compelling nor unfavorable for investment. Note: This is not investment advice; please consult a financial advisor before making investment decisions.
SellA stock rated as a "Sell" is expected to perform worse than the overall market or a specific benchmark over the near-to-medium term. This rating suggests the stock may deliver lower returns compared to other stocks in the same sector or market index. Note: This is not investment advice; please consult a financial advisor before making investment decisions.

Disclaimer

This AI Analyst Stock Report is automatically generated by our AI systems using advanced algorithms and publicly available financial, technical, and market data. While the information provided aims to be accurate and insightful, it is intended for informational purposes only and should not be considered financial advice. Any content created by an AI (Artificial Intelligence) system may contain inaccuracies and/or contain errors. Investing in stocks carries inherent risks, and past performance is not indicative of future results. This report does not account for your personal financial circumstances, objectives, or risk tolerance. Always conduct your own research or consult with a qualified financial advisor before making investment decisions. The analysis and recommendations provided are based on historical and current data and may not fully reflect future market conditions or unexpected developments. Neither the creators of this report nor its affiliated entities guarantee the accuracy, completeness, or reliability of the information presented. Use this report at your own discretion and risk.Date of analysis: Dec 07, 2025