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AG Barr (GB:BAG)
LSE:BAG

AG Barr (BAG) AI Stock Analysis

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GB:BAG

AG Barr

(LSE:BAG)

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Outperform 70 (OpenAI - 5.2)
Rating:70Outperform
Price Target:
777.00p
▲(25.93% Upside)
Action:UpgradedDate:12/07/25
AG Barr's strong financial performance and positive corporate events are offset by bearish technical indicators. The company's valuation is fair, and the dividend yield adds to its attractiveness. The lack of earnings call data means this component is excluded from the analysis.
Positive Factors
Low leverage / strong balance sheet
AG Barr's extremely low debt-to-equity (0.01) and high equity ratio (73.4%) provide durable financial resilience. Minimal leverage preserves flexibility for capex, M&A or dividends, reduces refinancing risk and supports stability through demand or input-cost shocks over the medium term.
Healthy margins and consistent revenue
Consistent top-line growth alongside a strong gross margin (39.1%) and healthy EBITDA margin (15.7%) indicates enduring pricing power and efficient cost control. These structural margins support reinvestment, protect profitability against cost pressure, and underpin sustainable earnings.
Strong cash generation
Robust cash conversion — FCF/net income 0.73 and operating cashflow/net income 1.22 — shows the business reliably turns profits into cash. Durable cash generation supports dividends, maintenance capex and strategic investment without depending on external debt.
Negative Factors
Slight decline in free cash flow
A 5.2% year-over-year reduction in free cash flow, while modest, is a structural flag if it continues. Persistent FCF erosion would limit reinvestment capacity, reduce the buffer for volatility and force tougher trade-offs between dividends, capex and strategic spending.
Modest top-line growth
Top-line expansion remains in low single digits, reflecting a mature core market. Modest revenue growth limits the scope for operating-leverage-driven earnings acceleration and makes future EPS growth more reliant on margin expansion or geographic/product diversification.
Concentration & regulatory exposure
High reliance on the UK market and exposure to sugar/health regulation create structural risks. Policy shifts, sugar taxes or long-term consumer moves to healthier options can depress volumes or force reformulation and marketing spend, pressuring margins and requiring sustained investment.

AG Barr (BAG) vs. iShares MSCI United Kingdom ETF (EWC)

AG Barr Business Overview & Revenue Model

Company DescriptionA.G. BARR p.l.c., together with its subsidiaries, manufactures, distributes, and sells soft drinks and cocktail solutions in the United Kingdom and internationally. It provides carbonated and flavored soft drinks, fruit cocktails, fruit juices, spring and sparkling water, fruit puree, energy drinks, iced tea, and other non-alcoholic beverages. The company sells its products under the Barr flavours, Bundaberg, D'N'B, Funkin, IRN-BRU, KA, OMJ!, Rubicon, San Benedetto, Simply, Snapple, Strathmore, Sun Exotic, Rubicon RAW, Xyber, and Tizer brands. It also engages in the distribution and sale of plant-based milks and porridge. The company was founded in 1875 and is headquartered in Cumbernauld, the United Kingdom.
How the Company Makes MoneyAG Barr generates revenue primarily through the sale of its wide array of beverages. The company's revenue model is built on multiple key streams: retail sales through supermarkets, convenience stores, and online platforms; partnerships with foodservice providers like restaurants and cafes; and export sales to international markets. The company benefits from strong brand loyalty, particularly with its flagship product, Irn-Bru, contributing significantly to its earnings. Additionally, AG Barr engages in strategic partnerships and promotional campaigns to enhance brand visibility and drive sales. Seasonal and promotional product lines also serve to boost revenue during peak periods.

AG Barr Financial Statement Overview

Summary
AG Barr presents a strong financial profile with consistent revenue and profit growth, efficient operations, and a robust balance sheet with low leverage. The company's cash flow generation is solid, though there was a slight decline in free cash flow recently. Overall, AG Barr is well-positioned financially with stable growth and low risk.
Income Statement
85
Very Positive
AG Barr has demonstrated consistent revenue growth, with a strong increase from £400M to £420.4M in the most recent year, reflecting a 5.1% growth rate. Gross profit margin remains robust at 39.1%, indicating efficient cost management. The net profit margin improved slightly to 9.4%, showcasing profitability. EBIT and EBITDA margins are healthy at 12.3% and 15.7%, respectively, underscoring operational efficiency.
Balance Sheet
80
Positive
The company's balance sheet is stable, with a low debt-to-equity ratio of 0.01, indicating minimal reliance on debt financing. The return on equity is impressive at 12.5%, reflecting efficient use of equity to generate profits. The equity ratio stands at 73.4%, highlighting a strong equity base against total assets, which enhances financial stability.
Cash Flow
78
Positive
AG Barr's cash flow position is solid, with a free cash flow to net income ratio of 0.73, indicating effective conversion of profits into cash. The operating cash flow to net income ratio is 1.22, showcasing robust cash generation from operations. However, the free cash flow decreased slightly from the previous year by 5.2%, which warrants attention.
BreakdownTTMJan 2025Jan 2024Jan 2023Jan 2022Jan 2021
Income Statement
Total Revenue427.20M420.40M400.00M317.60M268.60M227.00M
Gross Profit170.80M164.30M154.20M128.10M118.60M93.60M
EBITDA75.50M65.90M63.80M55.70M53.80M39.50M
Net Income48.70M39.70M38.50M33.90M27.80M19.10M
Balance Sheet
Total Assets473.50M432.90M401.70M377.50M336.30M302.10M
Cash, Cash Equivalents and Short-Term Investments41.30M64.80M53.60M53.60M68.70M52.90M
Total Debt4.90M4.60M4.90M5.80M4.40M5.40M
Total Liabilities143.80M115.30M109.00M108.70M88.10M73.30M
Stockholders Equity321.90M317.60M292.70M268.80M244.50M228.80M
Cash Flow
Free Cash Flow29.00M29.10M30.70M21.30M38.40M43.60M
Operating Cash Flow51.80M48.30M48.50M35.90M43.40M50.70M
Investing Cash Flow-9.60M-39.30M-8.10M-71.50M-9.00M-8.00M
Financing Cash Flow-27.10M-21.20M-19.70M-20.20M-15.70M-3.60M

AG Barr Technical Analysis

Technical Analysis Sentiment
Positive
Last Price617.00
Price Trends
50DMA
652.88
Positive
100DMA
655.16
Positive
200DMA
669.93
Positive
Market Momentum
MACD
12.06
Positive
RSI
52.67
Neutral
STOCH
36.96
Neutral
Evaluating momentum and price trends is crucial in stock analysis to make informed investment decisions. For GB:BAG, the sentiment is Positive. The current price of 617 is below the 20-day moving average (MA) of 681.40, below the 50-day MA of 652.88, and below the 200-day MA of 669.93, indicating a neutral trend. The MACD of 12.06 indicates Positive momentum. The RSI at 52.67 is Neutral, neither overbought nor oversold. The STOCH value of 36.96 is Neutral, not indicating any strong overbought or oversold conditions. Overall, these indicators collectively point to a Positive sentiment for GB:BAG.

AG Barr Peers Comparison

Overall Rating
UnderperformOutperform
Sector (62)
Financial Indicators
Name
Overall Rating
Market Cap
P/E Ratio
ROE
Dividend Yield
Revenue Growth
EPS Growth
75
Outperform
£16.60B17.3328.56%1.96%6.00%42.42%
74
Outperform
£1.04B34.169.97%2.11%-6.03%13.11%
70
Outperform
£756.49M7.1715.73%2.74%3.97%34.09%
67
Neutral
£340.02M14.8018.67%3.39%3.04%-6.67%
65
Neutral
£405.90M9.363.72%4.05%-2.22%
62
Neutral
$20.33B14.63-3.31%3.23%1.93%-12.26%
45
Neutral
£127.53M-3.345.22%-0.79%87.50%
* Consumer Defensive Sector Average
Performance Comparison
Ticker
Company Name
Price
Change
% Change
GB:BAG
AG Barr
682.00
87.00
14.62%
GB:FEVR
Fevertree Drinks
902.00
168.21
22.92%
GB:CAM
Camellia
5,045.00
626.04
14.17%
GB:CCH
Coca Cola HBC
4,566.00
1,256.55
37.97%
GB:NICL
Nichols
930.00
-336.78
-26.59%
GB:CCR
C&C Group Plc
108.40
-32.71
-23.18%

AG Barr Corporate Events

Business Operations and Strategy
A.G. Barr Executives Increase Holdings Through Employee Share Scheme
Positive
Feb 9, 2026

A.G. Barr has disclosed share purchases by five senior executives under its All Employee Share Ownership Plan, an HMRC-approved scheme allowing staff to acquire ordinary shares via salary deductions with additional matching free shares. The transactions, conducted on 6 February 2026 on the London Stock Exchange, involve modest volumes for the CEO, CFO/COO and other top managers, underscoring continued insider participation in the company’s equity and aligning leadership interests more closely with those of shareholders.

Under the plan, Chief Executive Officer Euan Sutherland, Chief Finance & Operating Officer Stuart Lorimer, Chief Legal & Sustainability Officer Julie Barr, Chief People Officer Alison Gowen and Chief Supply Chain Officer Karl Donnan all acquired small blocks of shares at £6.704 per share. The move highlights the firm’s ongoing use of broad-based share plans as part of its remuneration and engagement strategy, reinforcing a culture of ownership that may support long-term performance and governance confidence among investors.

The most recent analyst rating on (GB:BAG) stock is a Buy with a £697.00 price target. To see the full list of analyst forecasts on AG Barr stock, see the GB:BAG Stock Forecast page.

Business Operations and StrategyFinancial DisclosuresM&A Transactions
A.G. Barr Delivers Double-Digit Profit Growth and Buys Fentimans and Frobishers
Positive
Feb 3, 2026

A.G. Barr reported full-year results for the period to 31 January 2026 in line with expectations, with revenue rising about 4% to £437m and adjusted operating margin improving by roughly 110 basis points to 14.7%, delivering double-digit profit growth. The group highlighted progress on its strategic priorities, including expanded innovation with multiple new product launches from January 2026, continued investment in manufacturing capacity and capabilities, and marketing initiatives that returned IRN-BRU to modest growth in the second half while Rubicon and Boost performed well despite weaker trading at Funkin. In a significant move to strengthen its presence in the adult soft drinks segment, A.G. Barr acquired premium juice brand Frobishers for £13m near year-end and completed the circa £38m purchase of botanical soft drinks and mixers specialist Fentimans just after the period, both funded from a mix of cash and debt and expected to deliver cost synergies and margin benefits as integration progresses through FY26/27. Management said the business enters the new financial year with good momentum, supported by a strong pipeline of brand activity, including redesigns of IRN-BRU and Rubicon, and reiterated its focus on efficiency, margins and growing shareholder returns.

The most recent analyst rating on (GB:BAG) stock is a Buy with a £697.00 price target. To see the full list of analyst forecasts on AG Barr stock, see the GB:BAG Stock Forecast page.

Business Operations and StrategyExecutive/Board Changes
A.G. BARR Chair Mark Allen Steps Down as Board Launches Successor Search
Neutral
Jan 15, 2026

A.G. BARR has announced that Mark Allen OBE has stepped down with immediate effect from his roles as non-executive chair and director in order to concentrate on his expanded executive chair position at Hilton Food Group. The board has launched an independent search for a new non-executive chair, appointing senior independent director Susan Barratt as interim chair and non-executive director Louise Smalley as interim senior independent director, while stressing that Allen leaves the company in a strong strategic and operational position as it prepares to issue a trading update for the year to 31 January 2026 and final results in March.

The most recent analyst rating on (GB:BAG) stock is a Buy with a £697.00 price target. To see the full list of analyst forecasts on AG Barr stock, see the GB:BAG Stock Forecast page.

Business Operations and StrategyRegulatory Filings and Compliance
A.G. BARR executives increase holdings under all-employee share scheme
Positive
Jan 12, 2026

A.G. BARR has disclosed share transactions by several members of its executive leadership team under the company’s HM Revenue & Customs-approved All Employee Share Ownership Plan (AESOP). Chief Executive Officer Euan Sutherland, Chief Finance & Operating Officer Stuart Lorimer, Chief Legal & Sustainability Officer Julie Barr, Chief People Officer Alison Gowen and Chief Supply Chain Officer Karl Donnan all purchased ordinary shares on 8 January 2026 via salary deductions and received matching free shares, with the trades executed on the London Stock Exchange. The filings highlight continued executive participation in the all-employee scheme, underscoring management’s alignment with shareholders and long-term incentive structures across the workforce.

The most recent analyst rating on (GB:BAG) stock is a Buy with a £697.00 price target. To see the full list of analyst forecasts on AG Barr stock, see the GB:BAG Stock Forecast page.

Business Operations and Strategy
A.G. Barr Executives Participate in Share Ownership Plan
Positive
Dec 8, 2025

A.G. Barr has announced the purchase of shares by its top executives under the All Employee Share Ownership Plan (AESOP), a scheme approved by HM Revenue and Customs that allows employees to buy shares using salary deductions and receive matching shares. This move is part of the company’s efforts to align the interests of its management with those of its shareholders, potentially enhancing stakeholder confidence and promoting a unified company culture.

The most recent analyst rating on (GB:BAG) stock is a Buy with a £697.00 price target. To see the full list of analyst forecasts on AG Barr stock, see the GB:BAG Stock Forecast page.

Glossary
BuyA stock rated as a "Buy" is expected to perform better than the overall market or a specific benchmark over the near-to-medium term. This rating suggests the stock is likely to deliver higher returns compared to other stocks in the same sector or market index. Note: This is not investment advice; please consult a financial advisor before making investment decisions.
HoldA stock rated as a "Hold" is expected to perform in line with the overall market or a specific benchmark. This rating indicates that the stock is neither particularly compelling nor unfavorable for investment. Note: This is not investment advice; please consult a financial advisor before making investment decisions.
SellA stock rated as a "Sell" is expected to perform worse than the overall market or a specific benchmark over the near-to-medium term. This rating suggests the stock may deliver lower returns compared to other stocks in the same sector or market index. Note: This is not investment advice; please consult a financial advisor before making investment decisions.

Disclaimer

This AI Analyst Stock Report is automatically generated by our AI systems using advanced algorithms and publicly available financial, technical, and market data. While the information provided aims to be accurate and insightful, it is intended for informational purposes only and should not be considered financial advice. Any content created by an AI (Artificial Intelligence) system may contain inaccuracies and/or contain errors. Investing in stocks carries inherent risks, and past performance is not indicative of future results. This report does not account for your personal financial circumstances, objectives, or risk tolerance. Always conduct your own research or consult with a qualified financial advisor before making investment decisions. The analysis and recommendations provided are based on historical and current data and may not fully reflect future market conditions or unexpected developments. Neither the creators of this report nor its affiliated entities guarantee the accuracy, completeness, or reliability of the information presented. Use this report at your own discretion and risk.Date of analysis: Dec 07, 2025