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Zalando SE (DE:ZAL)
XETRA:ZAL
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Zalando (ZAL) AI Stock Analysis

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DE:ZAL

Zalando

(XETRA:ZAL)

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Neutral 57 (OpenAI - 5.2)
Rating:57Neutral
Price Target:
€25.00
▲(6.16% Upside)
Action:Reiterated
Date:05/09/26
The score is supported by a materially strengthened balance sheet and solid absolute cash generation, but is held back by thin profitability and a recent free-cash-flow decline. Technically, the stock is in a clear downtrend (below key moving averages with negative MACD), and valuation provides limited support due to a negative P/E and no dividend yield data.
Positive Factors
Balance-sheet strength
Very low debt and a conservative debt-to-equity (~0.07 TTM) give Zalando durable financial flexibility. A strong capital structure reduces refinancing risk, supports investment in logistics and platform expansion, and provides a buffer versus cyclical retail shocks over months.
Negative Factors
Thin profitability margins
Very thin operating and net margins leave little buffer against cost inflation, promotional pressure, or supply-chain shocks. Small shifts in discounts, returns, or logistics costs can materially swing earnings, making durable profit improvement challenging without structural cost advances.
Read all positive and negative factors
Positive Factors
Negative Factors
Balance-sheet strength
Very low debt and a conservative debt-to-equity (~0.07 TTM) give Zalando durable financial flexibility. A strong capital structure reduces refinancing risk, supports investment in logistics and platform expansion, and provides a buffer versus cyclical retail shocks over months.
Read all positive factors

Zalando (ZAL) vs. iShares MSCI Germany ETF (EWG)

Zalando Business Overview & Revenue Model

Company Description
Zalando SE functions as a leading e-commerce platform focused on fashion and lifestyle merchandise. It offers an extensive range of apparel, footwear, accessories, and beauty products, all provided with complimentary delivery and a straightforward...
How the Company Makes Money
Zalando makes money primarily through a mix of (1) direct-to-consumer retail sales and (2) platform/service revenues earned from brands selling via Zalando. 1) Retail sales (wholesale model): Zalando buys inventory from brands and sells those pro...

Zalando Financial Statement Overview

Summary
Balance sheet strength is the key positive (very low debt and conservative debt-to-equity), and absolute cash generation remains solid (TTM operating cash flow ~€0.83B; free cash flow ~€0.64B). The main constraint is still thin and volatile profitability (TTM net margin ~0.9% and modest EBIT margin ~4.2%), plus a notable recent decline in free cash flow (TTM FCF growth -31.6%).
Income Statement
62
Positive
Balance Sheet
78
Positive
Cash Flow
66
Positive
BreakdownTTMDec 2025Dec 2024Dec 2023Dec 2022Dec 2021
Income Statement
Total Revenue12.92B12.35B10.57B10.14B10.34B10.35B
Gross Profit5.15B4.61B4.30B3.68B4.06B4.33B
EBITDA978.00M812.80M811.30M572.50M395.30M660.20M
Net Income117.50M215.10M251.10M83.00M16.80M234.50M
Balance Sheet
Total Assets8.71B9.69B7.98B8.11B7.63B6.90B
Cash, Cash Equivalents and Short-Term Investments1.32B1.88B2.69B2.62B2.04B2.29B
Total Debt1.41B1.44B1.73B1.85B1.72B1.57B
Total Liabilities6.01B6.87B5.32B5.73B5.43B4.68B
Stockholders Equity2.70B2.83B2.67B2.37B2.20B2.22B
Cash Flow
Free Cash Flow643.50M1.03B447.30M686.30M108.30M283.30M
Operating Cash Flow831.10M1.13B654.10M949.50M459.90M616.20M
Investing Cash Flow-702.90M-1.08B-269.80M-320.70M-476.20M-335.90M
Financing Cash Flow-833.40M-756.40M-325.60M-123.60M-245.90M-639.80M

Zalando Technical Analysis

Technical Analysis Sentiment
Positive
Last Price23.55
Price Trends
50DMA
22.21
Positive
100DMA
21.81
Positive
200DMA
23.35
Positive
Market Momentum
MACD
0.78
Positive
RSI
59.27
Neutral
STOCH
28.27
Neutral
Evaluating momentum and price trends is crucial in stock analysis to make informed investment decisions. For DE:ZAL, the sentiment is Positive. The current price of 23.55 is below the 20-day moving average (MA) of 23.78, above the 50-day MA of 22.21, and above the 200-day MA of 23.35, indicating a bullish trend. The MACD of 0.78 indicates Positive momentum. The RSI at 59.27 is Neutral, neither overbought nor oversold. The STOCH value of 28.27 is Neutral, not indicating any strong overbought or oversold conditions. Overall, these indicators collectively point to a Positive sentiment for DE:ZAL.

Zalando Peers Comparison

Overall Rating
UnderperformOutperform
Sector (55)
Financial Indicators
Name
Overall Rating
Market Cap
P/E Ratio
ROE
Dividend Yield
Revenue Growth
EPS Growth
72
Outperform
€2.68B11.5815.61%3.86%-2.71%9.98%
57
Neutral
€6.36B53.814.22%20.20%-56.58%
55
Neutral
$6.65B3.83-15.92%6.20%10.91%7.18%
53
Neutral
€125.87M89.271.15%28.37%
52
Neutral
€4.14B-6.71-31.81%2.83%-19.42%-420.94%
52
Neutral
€106.46M-1.78-36.61%-8.57%27.04%
46
Neutral
€42.04M-1.52-54.44%-15.61%66.17%
* General Sector Average
Performance Comparison
Ticker
Company Name
Price
Change
% Change
DE:ZAL
Zalando
24.25
-2.00
-7.62%
DE:PUM
PUMA SE NPV
28.23
7.17
34.05%
DE:BOSS
Hugo Boss
38.80
1.48
3.97%
DE:GFG
Global Fashion Group
0.47
0.16
50.65%
DE:BIKE
Bike24 Holding AG
2.84
0.43
17.84%
DE:MRX
Mister Spex SE
1.20
-0.22
-15.85%
Glossary
BuyA stock rated as a "Buy" is expected to perform better than the overall market or a specific benchmark over the near-to-medium term. This rating suggests the stock is likely to deliver higher returns compared to other stocks in the same sector or market index. Note: This is not investment advice; please consult a financial advisor before making investment decisions.
HoldA stock rated as a "Hold" is expected to perform in line with the overall market or a specific benchmark. This rating indicates that the stock is neither particularly compelling nor unfavorable for investment. Note: This is not investment advice; please consult a financial advisor before making investment decisions.
SellA stock rated as a "Sell" is expected to perform worse than the overall market or a specific benchmark over the near-to-medium term. This rating suggests the stock may deliver lower returns compared to other stocks in the same sector or market index. Note: This is not investment advice; please consult a financial advisor before making investment decisions.

Disclaimer

This AI Analyst Stock Report is automatically generated by our AI systems using advanced algorithms and publicly available financial, technical, and market data. While the information provided aims to be accurate and insightful, it is intended for informational purposes only and should not be considered financial advice. Any content created by an AI (Artificial Intelligence) system may contain inaccuracies and/or contain errors. Investing in stocks carries inherent risks, and past performance is not indicative of future results. This report does not account for your personal financial circumstances, objectives, or risk tolerance. Always conduct your own research or consult with a qualified financial advisor before making investment decisions. The analysis and recommendations provided are based on historical and current data and may not fully reflect future market conditions or unexpected developments. Neither the creators of this report nor its affiliated entities guarantee the accuracy, completeness, or reliability of the information presented. Use this report at your own discretion and risk.Date of analysis: May 09, 2026