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FRIWO AG (DE:CEA)
XETRA:CEA

FRIWO AG (CEA) AI Stock Analysis

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DE:CEA

FRIWO AG

(XETRA:CEA)

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Neutral 54 (OpenAI - 5.2)
Rating:54Neutral
Price Target:
€9.50
▲(54.47% Upside)
The score is held back primarily by weak fundamentals—declining revenue, persistent losses, and a highly leveraged balance sheet—despite some improvement in cash flow. Technicals are supportive with strong momentum above key moving averages, but overbought RSI conditions add near-term risk. Valuation is moderate based on the provided P/E, with no dividend yield data to improve the outlook.
Positive Factors
Diversified End Markets
FRIWO's exposure across industrial, medical and telecom end-markets plus modular power and charging products creates durable demand diversity. This reduces reliance on any single cyclical sector, supports recurring orders from long-term partners, and mitigates revenue volatility.
Improving Cash Generation
Positive operating cash flow and improved free cash flow in 2024 indicate the business can generate internal liquidity. Sustained cash generation reduces refinancing risk, helps cover capex and working capital, and provides runway to invest in product development or restructure operations.
Gross Margin Recovery
An improvement in gross margin from 10% to 12.9% points to better pricing, cost control, or a favorable product mix. If sustained, higher gross margins improve the path to operating profitability and make the business less sensitive to revenue fluctuations over multiple quarters.
Negative Factors
High Leverage
The balance sheet shows elevated leverage with debt far exceeding equity, which constrains strategic flexibility. High debt raises interest and refinancing risk, limits ability to fund R&D or capex internally, and heightens vulnerability to downturns or rising rates over the medium term.
Declining Revenue Trend
A steep revenue decline from €184.9M to €93M over two years signals loss of scale and possible market share erosion. Protracted top-line shrinkage impairs fixed-cost absorption, pressures margins and cash flow, and makes restoring profitable growth structurally more challenging.
Sustained Losses and Negative Operating Margins
Persistent net losses and negative EBIT/EBITDA margins erode equity and limit reinvestment capacity. Ongoing unprofitability increases reliance on external funding, reduces strategic options, and raises questions about the competitiveness and scalability of the current business model over several quarters.

FRIWO AG (CEA) vs. iShares MSCI Germany ETF (EWG)

FRIWO AG Business Overview & Revenue Model

Company DescriptionFRIWO AG develops, manufactures, and sells power supplies units and drive solutions worldwide. The company's products include smart components for electric drives; and chargers, battery packs, power packs, and LED drivers. It also offers plug-in, desktop, open frame, flush-mounted, USB, and customized power supplies; drive system solutions, such as motor and vehicle control units, drive units, service software, chargers, battery packs, and displays; and end-to-end contract manufacturing services for electronic assemblies and equipment. The company serves tools, industrial, medical, and e-mobility sectors. It also offers its products online. The company was formerly known as CEAG AG and changed its name to FRIWO AG in 2009. FRIWO AG was founded in 1967 and is headquartered in Ostbevern, Germany.
How the Company Makes MoneyFRIWO AG generates revenue through the sale of its power supply products and solutions across multiple sectors, including industrial, medical, and telecommunications. The company's revenue model is primarily based on product sales, where it earns income from both standard and customized power supply units. In addition to direct sales, FRIWO also benefits from long-term partnerships with key players in various industries, which provide consistent orders and revenue streams. The company may also explore opportunities in after-sales services, such as maintenance and support, contributing to its overall earnings. Significant factors influencing its financial performance include technological advancements, the growing demand for efficient power solutions, and the expansion of its global market presence.

FRIWO AG Financial Statement Overview

Summary
Financial performance is weak overall: revenues have declined sharply (2022 €184.9M to 2024 €93M) and losses persist with negative EBIT/EBITDA margins. Balance sheet risk is elevated due to high leverage (debt far exceeds equity) and negative ROE, though cash flow shows a partial offset with improved free cash flow and positive operating cash flow in 2024.
Income Statement
50
Neutral
FRIWO AG's income statement reflects a challenging period with declining revenues over the past three years, from €184.9M in 2022 to €93M in 2024. The company has faced consistent net losses, with the net profit margin remaining negative. Despite an improvement in gross profit margin from 10% in 2023 to 12.9% in 2024, the EBIT and EBITDA margins have been negative, indicating operational inefficiencies.
Balance Sheet
40
Negative
The balance sheet shows a precarious financial position with a high debt-to-equity ratio, as total debt far exceeds stockholders' equity. The equity ratio decreased significantly over time, highlighting increased leverage risk. Return on equity has been negative due to net losses, underscoring profitability challenges.
Cash Flow
55
Neutral
FRIWO AG's cash flow statement indicates improved free cash flow in 2024, driven by positive operating cash flow. However, the free cash flow to net income ratio is strained by ongoing net losses. The company has managed to generate operating cash flow, but capital expenditures remain a burden.
BreakdownTTMDec 2024Dec 2023Dec 2022Dec 2021Dec 2020
Income Statement
Total Revenue73.08M93.02M111.08M184.87M100.55M99.36M
Gross Profit15.37M11.97M11.07M17.66M4.57M6.93M
EBITDA14.31M36.00K-3.15M8.92M-4.08M371.00K
Net Income8.66M-6.25M-11.52M512.00K-10.55M-5.51M
Balance Sheet
Total Assets66.76M63.69M71.22M104.97M75.69M61.33M
Cash, Cash Equivalents and Short-Term Investments21.71M7.91M4.70M6.89M2.87M4.20M
Total Debt30.72M33.04M34.32M38.42M36.45M28.97M
Total Liabilities56.85M60.35M61.57M80.06M66.72M56.58M
Stockholders Equity9.91M3.35M9.65M24.91M8.97M4.75M
Cash Flow
Free Cash Flow19.02M1.69M1.21M-7.67M-20.35M-6.17M
Operating Cash Flow19.82M3.11M4.16M-2.81M-17.74M-3.10M
Investing Cash Flow1.36M817.00K-3.85M-5.83M-2.58M-2.67M
Financing Cash Flow-6.45M-3.23M-2.50M12.65M18.99M4.11M

FRIWO AG Technical Analysis

Technical Analysis Sentiment
Positive
Last Price6.15
Price Trends
50DMA
5.66
Positive
100DMA
5.94
Positive
200DMA
6.95
Positive
Market Momentum
MACD
0.59
Negative
RSI
83.78
Negative
STOCH
63.54
Neutral
Evaluating momentum and price trends is crucial in stock analysis to make informed investment decisions. For DE:CEA, the sentiment is Positive. The current price of 6.15 is below the 20-day moving average (MA) of 6.44, above the 50-day MA of 5.66, and below the 200-day MA of 6.95, indicating a bullish trend. The MACD of 0.59 indicates Negative momentum. The RSI at 83.78 is Negative, neither overbought nor oversold. The STOCH value of 63.54 is Neutral, not indicating any strong overbought or oversold conditions. Overall, these indicators collectively point to a Positive sentiment for DE:CEA.

FRIWO AG Peers Comparison

Overall Rating
UnderperformOutperform
Sector (63)
Financial Indicators
Name
Overall Rating
Market Cap
P/E Ratio
ROE
Dividend Yield
Revenue Growth
EPS Growth
63
Neutral
$10.79B15.437.44%2.01%2.89%-14.66%
54
Neutral
€79.56M10.8783.64%0.20%
50
Neutral
€12.02M
48
Neutral
€48.53M-29.62-5.10%
42
Neutral
€56.38M-17.80-15.84%-2.20%-153.32%
* Industrials Sector Average
Performance Comparison
Ticker
Company Name
Price
Change
% Change
DE:CEA
FRIWO AG
9.30
-8.80
-48.62%
DE:HNL
Dr. Hoenle AG
9.30
0.10
1.09%
DE:TSS
InnoTec TSS AG
7.25
1.57
27.64%
DE:CY1K
SBF AG
5.00
2.12
73.61%
DE:CFC
UET United Electronic Technology AG
0.74
-0.20
-21.28%
Glossary
BuyA stock rated as a "Buy" is expected to perform better than the overall market or a specific benchmark over the near-to-medium term. This rating suggests the stock is likely to deliver higher returns compared to other stocks in the same sector or market index. Note: This is not investment advice; please consult a financial advisor before making investment decisions.
HoldA stock rated as a "Hold" is expected to perform in line with the overall market or a specific benchmark. This rating indicates that the stock is neither particularly compelling nor unfavorable for investment. Note: This is not investment advice; please consult a financial advisor before making investment decisions.
SellA stock rated as a "Sell" is expected to perform worse than the overall market or a specific benchmark over the near-to-medium term. This rating suggests the stock may deliver lower returns compared to other stocks in the same sector or market index. Note: This is not investment advice; please consult a financial advisor before making investment decisions.

Disclaimer

This AI Analyst Stock Report is automatically generated by our AI systems using advanced algorithms and publicly available financial, technical, and market data. While the information provided aims to be accurate and insightful, it is intended for informational purposes only and should not be considered financial advice. Any content created by an AI (Artificial Intelligence) system may contain inaccuracies and/or contain errors. Investing in stocks carries inherent risks, and past performance is not indicative of future results. This report does not account for your personal financial circumstances, objectives, or risk tolerance. Always conduct your own research or consult with a qualified financial advisor before making investment decisions. The analysis and recommendations provided are based on historical and current data and may not fully reflect future market conditions or unexpected developments. Neither the creators of this report nor its affiliated entities guarantee the accuracy, completeness, or reliability of the information presented. Use this report at your own discretion and risk.Date of analysis: Jan 31, 2026