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Baozun Inc (BZUN)
:BZUN

Baozun (BZUN) Stock Statistics & Valuation Metrics

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Total Valuation

Baozun has a market cap or net worth of $166.96M. The enterprise value is $453.65M.
Market Cap$166.96M
Enterprise Value$453.65M

Share Statistics

Baozun has 57,845,684 shares outstanding. The number of shares has decreased by -2.65% in one year.
Shares Outstanding57,845,684
Owned by Insiders
Owned by Institutions0.67%

Financial Efficiency

Baozun’s return on equity (ROE) is -0.05 and return on invested capital (ROIC) is -1.61%.
Return on Equity (ROE)-0.05
Return on Assets (ROA)-0.02
Return on Invested Capital (ROIC)-1.61%
Return on Capital Employed (ROCE)-0.02
Revenue Per Employee1.23M
Profits Per Employee-18.09K
Employee Count7,650
Asset Turnover0.92
Inventory Turnover3.24

Valuation Ratios

The current PE Ratio of Baozun is ―. Baozun’s PEG ratio is 0.19.
PE Ratio
PS Ratio0.13
PB Ratio0.30
Price to Fair Value0.30
Price to FCF-11.10
Price to Operating Cash Flow0.00
PEG Ratio0.19

Income Statement

In the last 12 months, Baozun had revenue of 9.42B and earned -185.20M in profits. Earnings per share was -3.09.
Revenue9.42B
Gross Profit4.49B
Operating Income-114.83M
Pretax Income-117.64M
Net Income-185.20M
EBITDA190.85M
Earnings Per Share (EPS)-3.09

Cash Flow

In the last 12 months, operating cash flow was 0.00 and capital expenditures 0.00, giving a free cash flow of 0.00 billion.
Operating Cash Flow0.00
Free Cash Flow0.00
Free Cash Flow per Share0.00

Dividends & Yields

Baozun pays an annual dividend of ―, resulting in a dividend yield of ―
Dividend Per Share
Dividend Yield
Payout RatioN/A
Free Cash Flow Yield
Earnings Yield

Stock Price Statistics

Beta0.65
52-Week Price Change4.04%
50-Day Moving Average3.26
200-Day Moving Average3.09
Relative Strength Index (RSI)40.81
Average Volume (3m)181.06K

Important Dates

Baozun upcoming earnings date is Mar 25, 2026, Before Open (Confirmed).
Last Earnings DateNov 25, 2025
Next Earnings DateMar 25, 2026
Ex-Dividend Date

Financial Position

Baozun as a current ratio of 1.93, with Debt / Equity ratio of 65.00%
Current Ratio1.93
Quick Ratio1.52
Debt to Market Cap1.62
Net Debt to EBITDA4.60
Interest Coverage Ratio-2.95

Taxes

In the past 12 months, Baozun has paid 20.74M in taxes.
Income Tax20.74M
Effective Tax Rate-0.18

Enterprise Valuation

Baozun EV to EBITDA ratio is 10.83, with an EV/FCF ratio of -19.32.
EV to Sales0.22
EV to EBITDA10.83
EV to Free Cash Flow-19.32
EV to Operating Cash Flow20.40

Balance Sheet

Baozun has $2.53B in cash and marketable securities with $2.40B in debt, giving a net cash position of $130.53M billion.
Cash & Marketable Securities$2.53B
Total Debt$2.40B
Net Cash$130.53M
Net Cash Per Share$2.26
Tangible Book Value Per Share$84.58

Margins

Gross margin is 49.23%, with operating margin of -1.22%, and net profit margin of -1.97%.
Gross Margin49.23%
Operating Margin-1.22%
Pretax Margin-1.25%
Net Profit Margin-1.97%
EBITDA Margin2.03%
EBIT Margin-0.57%

Analyst Forecast

The average price target for Baozun is ―, which is 11.43% higher than the current price. The consensus rating is Moderate Buy
Price Target
Price Target Upside
Analyst ConsensusModerate Buy
Analyst Count1
Revenue Growth Forecast6.51%
EPS Growth Forecast9.25%

Scores

Smart Score3
AI Score