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MA Financial Group Limited (AU:MAF)
ASX:MAF
Australian Market

MA Financial Group Limited (MAF) AI Stock Analysis

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AU:MAF

MA Financial Group Limited

(Sydney:MAF)

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Neutral 45 (OpenAI - 5.2)
Rating:45Neutral
Price Target:
AU$10.50
▼(-2.42% Downside)
The overall stock score reflects significant financial challenges, including declining revenue, high leverage, and liquidity issues. Technical indicators are mixed, showing no strong momentum, and the valuation suggests potential overvaluation. These factors combined indicate a cautious outlook for the stock.
Positive Factors
Recurring fee-based asset management model
A fee-based model tied to FUM and performance generates recurring revenue and long-term client cash flows. This provides resilience versus one-off deals, supports predictable management-fee income, and preserves earning capacity through market cycles if FUM stabilises or grows.
Diversified alternative asset platform
Operating across credit, real estate and hospitality creates multiple fee streams and diversification of investment risk. Structural breadth allows redeployment of capital between strategies, reducing dependence on any single market and supporting steadier long-term cash generation.
Positive ROE indicates operational capability
ROE near 10% signals the firm can generate shareholder returns from its deployed capital, implying underlying investment and operating competence. If balance sheet pressures are addressed, this operational return metric supports recovery and sustainable profitability over several quarters.
Negative Factors
Very high leverage
Extremely high leverage materially reduces financial flexibility, increases interest and refinancing risk, and heightens vulnerability to asset valuation swings. Over a multi-month horizon this constrains capital allocation, limits strategic options, and raises default or covenant breach risk.
Negative free cash flow and weak liquidity
Persistent negative operating and free cash flows undermine the firm’s ability to service debt, fund operations, or support distributions without asset sales or capital raises. Liquidity shortfalls are a structural risk that can force dilutive financing or fire-sale asset disposals.
Severe revenue decline and margin volatility
A 64% revenue drop erodes the recurring fee base and reduces performance fee potential, weakening long-term earnings power. Volatile margins and revenues hinder client confidence and make rebuilding sustainable FUM and fee income more difficult across the next several quarters.

MA Financial Group Limited (MAF) vs. iShares MSCI Australia ETF (EWA)

MA Financial Group Limited Business Overview & Revenue Model

Company DescriptionMA Financial Group Limited, together with its subsidiaries, provides various financial services. It operates through Asset Management, Lending, and Corporate Advisory and Equity segments. The Asset Management segment manages funds for institutional, high net worth and retail investors, real estate, hospitality, credit, listed equities, private equity, and venture capital. The Lending segment focuses on residential mortgage lending, specialty finance, and legal disbursement funding activities. The Corporate Advisory and Equities segment offers strategic and financial advisory services related to mergers and acquisitions; equity capital markets; debt capital markets; and restructuring and cash equity trading, as well as specializes in real estate, credit, technology and small to mid-cap industrial companies. It also provides securities research, sales, and trading execution services to institutional and high net worth clients.MA Financial Group Limited was founded in 2009 and is based in Sydney, Australia.
How the Company Makes MoneyMA Financial Group generates revenue primarily through its various financial services, which include management fees from investment funds, performance fees based on the returns generated for clients, and transaction fees from corporate advisory services. The company's revenue model is diversified across its core segments, with significant contributions from private equity investments, real estate funds, and credit strategies. Key revenue streams include ongoing management fees for asset management services, success fees for advisory roles in mergers and acquisitions, and carried interest from investment performance. Additionally, strategic partnerships with institutional investors and financial institutions enhance MAF's ability to attract capital, thereby boosting its earnings potential.

MA Financial Group Limited Financial Statement Overview

Summary
MA Financial Group is facing significant financial challenges. Revenue has drastically declined by 64%, and the company is heavily leveraged with a debt-to-equity ratio of 10.91. Cash flow issues are prominent, with negative free cash flow trends and liquidity concerns. These factors indicate a need for strategic improvements in profitability, debt reduction, and liquidity enhancement.
Income Statement
45
Neutral
MA Financial Group exhibited a significant fluctuation in revenue and profit margins over the years. The recent year saw a drastic decline in revenue by approximately 64% compared to the previous year. The gross profit margin for the latest year was 100%, as the reported gross profit equaled total revenue. However, the net profit margin was around 13%, indicating challenges in maintaining profitability. The absence of EBIT and EBITDA figures could raise concerns about operational efficiency.
Balance Sheet
40
Negative
The balance sheet reveals a high debt-to-equity ratio of approximately 10.91, indicating a heavy reliance on debt financing, which poses a risk in terms of financial stability. The equity ratio stands at about 6.93%, suggesting limited equity in the company's capital structure. Return on Equity (ROE) was around 10%, reflecting moderate returns for shareholders, but the high leverage remains a concern.
Cash Flow
30
Negative
The cash flow statement indicates challenges in cash management, with negative free cash flow trends over the past years, and significant negative operating cash flow in recent periods. The absence of operating cash flow in the latest figures and consistently negative free cash flow highlight liquidity issues. The company needs to address these to ensure sustainable operations.
BreakdownTTMDec 2024Dec 2023Dec 2022Dec 2021Dec 2020
Income Statement
Total Revenue1.25B1.21B875.04M778.15M241.98M175.84M
Gross Profit916.37M316.08M872.38M317.40M212.53M156.99M
EBITDA407.94M318.06M173.46M118.72M70.80M63.69M
Net Income35.91M41.79M28.52M44.85M32.04M26.48M
Balance Sheet
Total Assets8.47B6.02B3.57B2.25B872.87M569.34M
Cash, Cash Equivalents and Short-Term Investments448.10M231.29M341.55M311.69M250.20M160.89M
Total Debt4.79B4.56B2.23B1.01B416.61M273.44M
Total Liabilities8.06B5.60B3.11B1.84B502.84M332.49M
Stockholders Equity407.56M417.53M397.54M409.59M370.03M236.86M
Cash Flow
Free Cash Flow-1.97B-9.33M-1.13B-296.66M-44.75M29.57M
Operating Cash Flow-1.96B-2.46M-1.13B-283.80M-42.55M29.97M
Investing Cash Flow-128.35M4.41M19.29M-127.36M-162.60M-66.10M
Financing Cash Flow2.31B-6.32M-3.93M311.28M201.87M45.25M

MA Financial Group Limited Technical Analysis

Technical Analysis Sentiment
Positive
Last Price10.76
Price Trends
50DMA
10.15
Positive
100DMA
9.73
Positive
200DMA
8.51
Positive
Market Momentum
MACD
0.18
Positive
RSI
57.98
Neutral
STOCH
26.18
Neutral
Evaluating momentum and price trends is crucial in stock analysis to make informed investment decisions. For AU:MAF, the sentiment is Positive. The current price of 10.76 is below the 20-day moving average (MA) of 10.81, above the 50-day MA of 10.15, and above the 200-day MA of 8.51, indicating a bullish trend. The MACD of 0.18 indicates Positive momentum. The RSI at 57.98 is Neutral, neither overbought nor oversold. The STOCH value of 26.18 is Neutral, not indicating any strong overbought or oversold conditions. Overall, these indicators collectively point to a Positive sentiment for AU:MAF.

MA Financial Group Limited Peers Comparison

Overall Rating
UnderperformOutperform
Sector (68)
Financial Indicators
Name
Overall Rating
Market Cap
P/E Ratio
ROE
Dividend Yield
Revenue Growth
EPS Growth
71
Outperform
€1.54B9.9316.50%5.99%-13.22%-29.69%
69
Neutral
AU$684.51M21.188.50%4.63%4.26%79.41%
68
Neutral
$18.00B11.429.92%3.81%9.73%1.22%
65
Neutral
AU$1.72B20.765.59%6.26%38.64%-21.14%
50
Neutral
AU$2.18B-36.26-3.34%6.01%2.87%87.93%
45
Neutral
AU$2.00B48.328.97%1.85%35.30%44.24%
44
Neutral
$4.60B25.424.59%1.65%-14.92%179.69%
* Financial Sector Average
Performance Comparison
Ticker
Company Name
Price
Change
% Change
AU:MAF
MA Financial Group Limited
10.88
4.80
78.95%
AU:AMP
AMP
1.82
0.25
15.97%
AU:MFG
Magellan Financial Group Ltd
9.28
-1.41
-13.20%
AU:PPT
Perpetual Limited
18.81
-0.39
-2.04%
AU:CNI
Centuria Capital Group
2.04
0.27
15.25%
AU:EQT
EQT Holdings Ltd.
25.80
-5.95
-18.74%

MA Financial Group Limited Corporate Events

MA Financial Issues New Unquoted Equity Under Employee Incentive Scheme
Jan 14, 2026

MA Financial Group Limited has notified the market of the issue of unquoted equity securities under its employee incentive arrangements, comprising 143,136 options expiring at various dates and prices and 36,573 performance share rights, all to be issued on 30 November 2025. The move underscores the company’s continued use of equity-based remuneration to align employee interests with shareholders, potentially supporting talent retention and long-term performance without immediate dilution to quoted share capital, as these securities are subject to transfer restrictions and will not be quoted on the ASX until those restrictions lapse.

The most recent analyst rating on (AU:MAF) stock is a Buy with a A$10.80 price target. To see the full list of analyst forecasts on MA Financial Group Limited stock, see the AU:MAF Stock Forecast page.

MA Financial Issues 6,134 New Shares on Conversion of Unquoted Securities
Jan 14, 2026

MA Financial Group Limited has issued 6,134 new ordinary fully paid shares following the exercise or conversion of previously unquoted options or other convertible securities, with an effective issue date of 22 December 2025. The modest increase in share capital reflects the ongoing utilisation of equity-based incentives or financing instruments, slightly diluting existing shareholders while signalling continued alignment of management or investors with the company’s long-term performance.

The most recent analyst rating on (AU:MAF) stock is a Buy with a A$10.80 price target. To see the full list of analyst forecasts on MA Financial Group Limited stock, see the AU:MAF Stock Forecast page.

MA Financial Group Cancels Equity Rights After Performance Conditions Not Met
Jan 14, 2026

MA Financial Group has notified the ASX of the cessation of a series of equity-based incentives, with a substantial number of share appreciation rights and performance share rights lapsing between July 2024 and November 2025. The rights have lapsed because the performance or vesting conditions attached to them were not met or became incapable of being satisfied, effectively cancelling these potential equity issuances; this reduces prospective share dilution for existing shareholders and signals that certain performance hurdles in the company’s incentive schemes were not achieved over the relevant periods.

The most recent analyst rating on (AU:MAF) stock is a Buy with a A$10.80 price target. To see the full list of analyst forecasts on MA Financial Group Limited stock, see the AU:MAF Stock Forecast page.

MA Financial Group to Release Shares from Voluntary Escrow
Nov 24, 2025

MA Financial Group Limited announced that 2,503,238 ordinary shares will be released from voluntary escrow on December 1, 2025. This release is linked to the acquisition of IP Generation, reflecting a strategic move to integrate and expand its operations, potentially enhancing its market position and stakeholder value.

The most recent analyst rating on (AU:MAF) stock is a Buy with a A$10.80 price target. To see the full list of analyst forecasts on MA Financial Group Limited stock, see the AU:MAF Stock Forecast page.

MA Financial Expands Real Estate Holdings with Hyperdome Acquisition
Nov 24, 2025

MA Financial Group Limited has announced its acquisition of the Hyperdome Town Centre in Queensland for $678.7 million, marking a significant expansion in its real estate portfolio. This acquisition, alongside the early closure of its MA Credit Portfolio Notes raising, highlights the company’s robust investment and distribution capabilities, positioning it strongly in the market with a proforma AUM of $14.7 billion. The Hyperdome acquisition will be funded through $405 million raised from non-institutional investors, showcasing the strength of MA Financial’s distribution network. The MA Credit Portfolio Notes, which closed ahead of schedule due to strong demand, will provide exposure to a diversified portfolio of private credit investments, further expanding the company’s financial product offerings.

The most recent analyst rating on (AU:MAF) stock is a Buy with a A$10.80 price target. To see the full list of analyst forecasts on MA Financial Group Limited stock, see the AU:MAF Stock Forecast page.

MA Financial Group Unveils Strategic Initiatives at UBS Conference
Nov 9, 2025

MA Financial Group Limited announced two strategic initiatives at the UBS Australasia Investor Conference. The company is conducting due diligence to acquire the Hyperdome Town Centre in Loganholme, a significant retail landholding in Queensland, which is intended for a high net worth syndicate. Additionally, MA Financial’s subsidiary, MA Credit Portfolio Holdings Limited, plans to offer secured, deferrable, redeemable, floating rate notes on the ASX, with a pathfinder prospectus already lodged with ASIC. These initiatives could enhance the company’s market position and offer new investment opportunities for stakeholders.

The most recent analyst rating on (AU:MAF) stock is a Buy with a A$10.80 price target. To see the full list of analyst forecasts on MA Financial Group Limited stock, see the AU:MAF Stock Forecast page.

MA Financial Group Reports Strong Q3 Growth and Strategic Acquisitions
Oct 22, 2025

MA Financial Group Limited reported significant growth in its third-quarter 2025 operating update, with record gross fund inflows and a substantial increase in assets under management. The company announced plans to acquire Top Ryde City Shopping Centre for $525 million and is conducting due diligence on additional real estate assets. The Group’s lending and technology platform, Finsure, also saw a notable rise in managed loans and broker numbers, contributing to the company’s positive business momentum and expected higher earnings per share in the second half of 2025.

The most recent analyst rating on (AU:MAF) stock is a Buy with a A$10.55 price target. To see the full list of analyst forecasts on MA Financial Group Limited stock, see the AU:MAF Stock Forecast page.

Glossary
BuyA stock rated as a "Buy" is expected to perform better than the overall market or a specific benchmark over the near-to-medium term. This rating suggests the stock is likely to deliver higher returns compared to other stocks in the same sector or market index. Note: This is not investment advice; please consult a financial advisor before making investment decisions.
HoldA stock rated as a "Hold" is expected to perform in line with the overall market or a specific benchmark. This rating indicates that the stock is neither particularly compelling nor unfavorable for investment. Note: This is not investment advice; please consult a financial advisor before making investment decisions.
SellA stock rated as a "Sell" is expected to perform worse than the overall market or a specific benchmark over the near-to-medium term. This rating suggests the stock may deliver lower returns compared to other stocks in the same sector or market index. Note: This is not investment advice; please consult a financial advisor before making investment decisions.

Disclaimer

This AI Analyst Stock Report is automatically generated by our AI systems using advanced algorithms and publicly available financial, technical, and market data. While the information provided aims to be accurate and insightful, it is intended for informational purposes only and should not be considered financial advice. Any content created by an AI (Artificial Intelligence) system may contain inaccuracies and/or contain errors. Investing in stocks carries inherent risks, and past performance is not indicative of future results. This report does not account for your personal financial circumstances, objectives, or risk tolerance. Always conduct your own research or consult with a qualified financial advisor before making investment decisions. The analysis and recommendations provided are based on historical and current data and may not fully reflect future market conditions or unexpected developments. Neither the creators of this report nor its affiliated entities guarantee the accuracy, completeness, or reliability of the information presented. Use this report at your own discretion and risk.Date of analysis: Oct 23, 2025