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hipages Group Holdings Ltd. (AU:HPG)
ASX:HPG
Australian Market

hipages Group Holdings Ltd. (HPG) AI Stock Analysis

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AU:HPG

hipages Group Holdings Ltd.

(Sydney:HPG)

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Neutral 62 (OpenAI - 5.2)
Rating:62Neutral
Price Target:
AU$1.00
▼(-19.35% Downside)
hipages Group Holdings Ltd. demonstrates strong financial performance with robust cash flow and stable balance sheet, contributing significantly to the overall score. Technical analysis indicates positive price trends, though the valuation suggests potential overvaluation concerns. The absence of earnings call and corporate events data limits additional insights.
Positive Factors
Revenue Growth
Consistent revenue growth indicates strong market demand and effective business strategies, positioning the company well for future expansion.
Cash Generation
Strong cash generation supports reinvestment in growth opportunities and provides financial flexibility, enhancing long-term stability.
Balance Sheet Health
A low debt-to-equity ratio reflects financial stability, reducing risk and enabling the company to withstand economic fluctuations.
Negative Factors
Profitability Concerns
Modest net profit margins indicate potential challenges in cost management or pricing power, which could affect long-term earnings growth.
Earnings Volatility
Negative EPS growth suggests earnings volatility, which can undermine investor confidence and impact future investment decisions.
Profitability Margins
While operational efficiency is improving, the need for better profitability margins may limit the company's ability to maximize shareholder value.

hipages Group Holdings Ltd. (HPG) vs. iShares MSCI Australia ETF (EWA)

hipages Group Holdings Ltd. Business Overview & Revenue Model

Company DescriptionHipages Group Holdings Limited, together with its subsidiaries, operates as an online tradie marketplace and software as a service provider in Australia and New Zealand. The company offers hipages, an online tradie marketplace that provides job leads from homeowners and organizations looking for qualified professionals; and Builderscrack, an online tradie platform that enables consumers to connect with trade service providers. It also provides Tradiecore, a workflow management software that eases the burden of everyday admin for tradie businesses; and Bricks and Agent, a property maintenance platform. The company was founded in 2004 and is based in Sydney, Australia.
How the Company Makes Moneyhipages generates revenue primarily through a subscription model where tradespeople pay to be listed on the platform and gain access to potential customers. They also earn money from lead generation, where they charge tradespeople for each customer inquiry received through the platform. Additionally, hipages may explore partnerships with other businesses and service providers, enhancing their offerings and creating cross-promotional opportunities that further contribute to their earnings.

hipages Group Holdings Ltd. Financial Statement Overview

Summary
hipages Group Holdings Ltd. exhibits a solid financial performance with consistent revenue growth and improved profitability margins. The balance sheet reflects financial stability with low leverage, while the cash flow statement indicates strong cash generation capabilities. Despite some areas for improvement in profitability, the company is well-positioned for future growth in the software application industry.
Income Statement
72
Positive
hipages Group Holdings Ltd. has shown consistent revenue growth over the years, with a 5.28% increase in the latest period. The gross profit margin has improved significantly, indicating better cost management. However, the net profit margin remains modest, suggesting room for improvement in profitability. The EBIT and EBITDA margins have shown positive trends, reflecting operational efficiency gains.
Balance Sheet
65
Positive
The company's debt-to-equity ratio is relatively low, indicating a conservative leverage position. Return on equity has improved but remains moderate, suggesting potential for higher profitability. The equity ratio is stable, reflecting a solid capital structure. Overall, the balance sheet shows financial stability with manageable debt levels.
Cash Flow
78
Positive
hipages Group Holdings Ltd. has demonstrated strong free cash flow growth, with a 13.08% increase in the latest period. The operating cash flow to net income ratio is healthy, indicating efficient cash generation relative to earnings. The free cash flow to net income ratio is also strong, highlighting effective cash management. Overall, the cash flow position is robust, supporting future growth and investment.
BreakdownTTMDec 2025Dec 2024Dec 2023Dec 2022Dec 2021
Income Statement
Total Revenue83.18M83.18M75.31M65.89M60.66M55.81M
Gross Profit50.04M50.04M46.44M-3.31M-1.56M36.39M
EBITDA2.31M2.31M20.45M9.60M10.20M4.99M
Net Income2.39M2.39M3.56M-5.14M-910.00K-6.20M
Balance Sheet
Total Assets67.71M67.71M63.81M62.22M67.76M57.28M
Cash, Cash Equivalents and Short-Term Investments27.09M27.09M21.27M12.35M12.24M30.30M
Total Debt8.97M8.97M9.70M11.71M13.85M8.58M
Total Liabilities24.56M24.56M25.05M28.02M30.66M21.54M
Stockholders Equity43.15M43.15M38.76M34.20M37.10M35.74M
Cash Flow
Free Cash Flow21.91M21.91M19.13M-251.00K-564.00K-312.00K
Operating Cash Flow22.51M22.51M19.31M15.70M12.59M6.86M
Investing Cash Flow-15.10M-15.10M-5.29M-15.50M-28.67M-7.14M
Financing Cash Flow-1.91M-1.91M-2.44M-2.58M-3.28M21.76M

hipages Group Holdings Ltd. Technical Analysis

Technical Analysis Sentiment
Negative
Last Price1.24
Price Trends
50DMA
1.27
Negative
100DMA
1.29
Negative
200DMA
1.11
Positive
Market Momentum
MACD
-0.03
Positive
RSI
29.06
Positive
STOCH
9.96
Positive
Evaluating momentum and price trends is crucial in stock analysis to make informed investment decisions. For AU:HPG, the sentiment is Negative. The current price of 1.24 is above the 20-day moving average (MA) of 1.24, below the 50-day MA of 1.27, and above the 200-day MA of 1.11, indicating a neutral trend. The MACD of -0.03 indicates Positive momentum. The RSI at 29.06 is Positive, neither overbought nor oversold. The STOCH value of 9.96 is Positive, not indicating any strong overbought or oversold conditions. Overall, these indicators collectively point to a Negative sentiment for AU:HPG.

hipages Group Holdings Ltd. Peers Comparison

Overall Rating
UnderperformOutperform
Sector (61)
Financial Indicators
Name
Overall Rating
Market Cap
P/E Ratio
ROE
Dividend Yield
Revenue Growth
EPS Growth
62
Neutral
AU$154.70M62.965.84%10.40%-32.96%
61
Neutral
$37.18B12.37-10.20%1.83%8.50%-7.62%
48
Neutral
AU$30.75M-102.50-3.14%2.98%93.55%
44
Neutral
AU$33.01M-13.507.32%67.11%
41
Neutral
AU$49.25M-6.9021.82%6.83%
40
Underperform
AU$51.33M-1.01-212.09%9.14%65.30%
* Technology Sector Average
Performance Comparison
Ticker
Company Name
Price
Change
% Change
AU:HPG
hipages Group Holdings Ltd.
1.13
-0.13
-10.56%
AU:VIG
Victor Group Holdings Ltd
0.04
-0.02
-29.31%
AU:XF1
Xref Ltd
0.14
-0.08
-38.64%
AU:FLX
Felix Group Holdings Ltd.
0.16
-0.04
-21.95%
AU:DUB
Dubber Corporation Limited
0.02
-0.03
-59.52%

hipages Group Holdings Ltd. Corporate Events

Hipages Reports Lapse of 39,703 Conditional Performance Rights
Jan 7, 2026

Hipages Group Holdings Ltd has notified the market of the cessation of 39,703 performance rights (security code HPGAA) after they lapsed on 31 December 2025 because their conditions were not met or became incapable of being satisfied. The lapsing of these conditional rights marginally reduces the company’s pool of potential equity-based remuneration, signalling that certain performance or service hurdles tied to these rights were not achieved, but does not affect the existing ordinary share capital on issue.

The most recent analyst rating on (AU:HPG) stock is a Hold with a A$1.50 price target. To see the full list of analyst forecasts on hipages Group Holdings Ltd. stock, see the AU:HPG Stock Forecast page.

Ellerston Capital Ceases to Be Substantial Holder in hipages Group
Dec 19, 2025

Ellerston Capital Limited has lodged a notice that it has ceased to be a substantial holder in hipages Group Holdings Ltd, following changes in its relevant interests in the company’s voting securities as of 16 December 2025. The investment manager clarified that the hipages shares referenced were held on behalf of third-party client accounts under its discretionary management, and that neither Ellerston nor its own shareholders or associates hold a direct interest in the shares, signalling a shift in hipages’ institutional shareholder base that may alter its register composition but does not directly affect its underlying operations.

The most recent analyst rating on (AU:HPG) stock is a Hold with a A$1.50 price target. To see the full list of analyst forecasts on hipages Group Holdings Ltd. stock, see the AU:HPG Stock Forecast page.

hipages Director Acquires Additional Equity Entitlements
Dec 10, 2025

hipages Group Holdings Ltd. announced a change in the director’s interest notice, detailing that Director Kate Mills has acquired an additional 23,462 rights, bringing her total to 93,778 rights. This acquisition is part of an annual grant of Director Equity Entitlements valued at $30,000, which was approved by shareholders at the 2023 AGM. The rights vest immediately upon granting, reflecting the company’s commitment to aligning director interests with shareholder value.

The most recent analyst rating on (AU:HPG) stock is a Hold with a A$1.50 price target. To see the full list of analyst forecasts on hipages Group Holdings Ltd. stock, see the AU:HPG Stock Forecast page.

hipages Group Issues Unquoted Securities to Employees
Dec 10, 2025

hipages Group Holdings Ltd announced the issuance of 23,462 unquoted securities under an employee incentive scheme. These securities are subject to transfer restrictions and will not be quoted on the ASX until the restrictions are lifted. This move is part of the company’s strategy to incentivize its employees, potentially enhancing workforce motivation and aligning employee interests with company performance.

The most recent analyst rating on (AU:HPG) stock is a Hold with a A$1.50 price target. To see the full list of analyst forecasts on hipages Group Holdings Ltd. stock, see the AU:HPG Stock Forecast page.

hipages Announces Director’s Interest Change Under Equity Plan
Dec 8, 2025

hipages Group Holdings Ltd. has announced a change in the director’s interest notice, specifically concerning Robert Eliahu Sharon-Zipser. The change involves the allocation of rights under the hipages Management Equity Plan, as approved at the company’s 2025 Annual General Meeting. This adjustment reflects a strategic move to align management interests with shareholder value, potentially impacting the company’s operational focus and stakeholder engagement.

The most recent analyst rating on (AU:HPG) stock is a Hold with a A$1.50 price target. To see the full list of analyst forecasts on hipages Group Holdings Ltd. stock, see the AU:HPG Stock Forecast page.

hipages Group Issues Unquoted Securities Under Employee Incentive Scheme
Dec 8, 2025

hipages Group Holdings Ltd. announced the issuance of 2,714,662 unquoted securities under an employee incentive scheme. These securities are subject to transfer restrictions and are not quoted on the ASX until the restrictions are lifted, indicating a strategic move to incentivize employees and align their interests with company performance.

The most recent analyst rating on (AU:HPG) stock is a Hold with a A$1.50 price target. To see the full list of analyst forecasts on hipages Group Holdings Ltd. stock, see the AU:HPG Stock Forecast page.

Hipages Group Issues Unquoted Equity Securities Under Employee Incentive Scheme
Nov 17, 2025

Hipages Group Holdings Ltd announced the issuance of 271,576 unquoted equity securities under an employee incentive scheme. These securities are subject to transfer restrictions and will not be quoted on the ASX until the restrictions are lifted, potentially impacting employee retention and aligning interests with company performance.

The most recent analyst rating on (AU:HPG) stock is a Hold with a A$1.50 price target. To see the full list of analyst forecasts on hipages Group Holdings Ltd. stock, see the AU:HPG Stock Forecast page.

hipages Group Successfully Passes All Resolutions at 2025 AGM
Nov 6, 2025

hipages Group Holdings Ltd announced that all resolutions from their 2025 Annual General Meeting were successfully passed. This includes key resolutions such as the re-election of independent non-executive directors and the approval of equity entitlements for the CEO and Chair. The outcomes reflect strong shareholder support and are indicative of the company’s stable governance and strategic direction, which could positively impact its market position and stakeholder confidence.

The most recent analyst rating on (AU:HPG) stock is a Hold with a A$1.50 price target. To see the full list of analyst forecasts on hipages Group Holdings Ltd. stock, see the AU:HPG Stock Forecast page.

hipages Group Reports Strong FY25 Performance and Strategic Transformation
Nov 5, 2025

hipages Group Holdings Ltd reported a successful fiscal year 2025, marked by a strategic transformation from a marketplace to a SaaS-enabled platform, achieving double-digit revenue growth and meeting its financial guidance for revenue growth, EBITDA margin, and free cash flow. The company emphasized its commitment to growth through disciplined capital management, maintaining a strong balance sheet with no debt and a cash balance of $26.9 million, and plans to invest in AI technologies to enhance user experience and operational efficiency, while also focusing on cyber resilience to protect customer trust.

The most recent analyst rating on (AU:HPG) stock is a Hold with a A$1.50 price target. To see the full list of analyst forecasts on hipages Group Holdings Ltd. stock, see the AU:HPG Stock Forecast page.

Glossary
BuyA stock rated as a "Buy" is expected to perform better than the overall market or a specific benchmark over the near-to-medium term. This rating suggests the stock is likely to deliver higher returns compared to other stocks in the same sector or market index. Note: This is not investment advice; please consult a financial advisor before making investment decisions.
HoldA stock rated as a "Hold" is expected to perform in line with the overall market or a specific benchmark. This rating indicates that the stock is neither particularly compelling nor unfavorable for investment. Note: This is not investment advice; please consult a financial advisor before making investment decisions.
SellA stock rated as a "Sell" is expected to perform worse than the overall market or a specific benchmark over the near-to-medium term. This rating suggests the stock may deliver lower returns compared to other stocks in the same sector or market index. Note: This is not investment advice; please consult a financial advisor before making investment decisions.

Disclaimer

This AI Analyst Stock Report is automatically generated by our AI systems using advanced algorithms and publicly available financial, technical, and market data. While the information provided aims to be accurate and insightful, it is intended for informational purposes only and should not be considered financial advice. Any content created by an AI (Artificial Intelligence) system may contain inaccuracies and/or contain errors. Investing in stocks carries inherent risks, and past performance is not indicative of future results. This report does not account for your personal financial circumstances, objectives, or risk tolerance. Always conduct your own research or consult with a qualified financial advisor before making investment decisions. The analysis and recommendations provided are based on historical and current data and may not fully reflect future market conditions or unexpected developments. Neither the creators of this report nor its affiliated entities guarantee the accuracy, completeness, or reliability of the information presented. Use this report at your own discretion and risk.Date of analysis: Oct 02, 2025