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BlueBet Holdings Ltd. (AU:BBT)
ASX:BBT
Australian Market

BlueBet Holdings Ltd. (BBT) AI Stock Analysis

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AU:BBT

BlueBet Holdings Ltd.

(Sydney:BBT)

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Neutral 49 (OpenAI - 5.2)
Rating:49Neutral
Price Target:
AU$0.24
▲(16.19% Upside)
The score is primarily constrained by weak financial performance, with ongoing losses and negative operating cash flow despite strong revenue growth and a relatively low-leverage balance sheet. Technicals are moderately supportive in the near term (price above key shorter moving averages and positive MACD), but the longer-term trend remains weaker (below the 200-day average). Valuation is also pressured because the company is loss-making and no dividend yield is provided.
Positive Factors
Strong revenue growth
Extremely high recent revenue growth indicates the company is scaling customer activity and handle rapidly. Over the next 2-6 months this supports reinvestment in product and marketing, demonstrating demand for its offering and the platform’s ability to grow top line sustainably if margins are managed.
Conservative leverage
A low debt-to-equity profile provides financial flexibility to fund growth, absorb sporting seasonality and meet regulatory levies without heavy refinancing. Conservatively levered balance sheet reduces solvency risk and supports strategic investments over the medium term.
Scalable digital wagering model
A digital-first sportsbook and technology platform offers scalable unit economics: incremental handle growth can leverage existing platform and lower marginal costs versus retail. Recurring account activity and app delivery create structural advantages in customer data and product iterations.
Negative Factors
Persistent unprofitability
Ongoing negative profitability and negative operating margins mean core operations are not yet generating returns. This constrains the company’s ability to self-fund growth, depresses ROE, and raises the need for sustained margin improvement or external capital to reach durable profitability.
Negative operating cash flow
Negative cash flow from operations indicates the business currently consumes cash to run its core activities. That weakens financial resilience, increases dependence on financing or equity raises, and limits the company’s ability to invest in product or weather prolonged revenue volatility.
Dependence on promotions and acquisition
Revenue is sensitive to promotional intensity and acquisition costs which compress realized margins and can create churn if incentives are cut. Reliance on marketing-led growth makes sustainable, margin-accretive expansion harder and risks profitability when competitive pressure increases.

BlueBet Holdings Ltd. (BBT) vs. iShares MSCI Australia ETF (EWA)

BlueBet Holdings Ltd. Business Overview & Revenue Model

Company DescriptionBlueBet Holdings Ltd provides sports and racing betting products and services to online and telephone clients through online wagering platform and mobile applications. The company was founded in 2015 and is based in Sydney, Australia.
How the Company Makes MoneyBlueBet Holdings Ltd. generates revenue primarily through its online betting operations, which include sports betting and racing wagers. The company earns money by taking a percentage of the total bets placed, known as the 'takeout' or 'hold', which represents the difference between the total amount wagered and the amounts paid out as winnings. Key revenue streams include fixed odds betting, in-play betting, and promotional offerings that attract new customers. Additionally, BlueBet may engage in partnerships with various sporting leagues and organizations, enhancing its visibility and customer acquisition efforts. The company's continued growth is supported by effective marketing strategies and a focus on technology to improve customer engagement and retention.

BlueBet Holdings Ltd. Financial Statement Overview

Summary
Strong recent revenue growth, but profitability remains weak with negative net profit and EBIT/EBITDA margins. Balance sheet leverage is conservative, yet negative ROE and negative operating cash flow point to ongoing earnings and cash-generation challenges.
Income Statement
45
Neutral
BlueBet Holdings Ltd. has shown significant revenue growth over the years, particularly a 34.96% increase in the most recent year. However, the company struggles with profitability, as evidenced by negative net profit margins and EBIT margins. The gross profit margin has improved, but the negative EBIT and EBITDA margins indicate operational inefficiencies.
Balance Sheet
55
Neutral
The company's debt-to-equity ratio is relatively low, indicating conservative leverage. However, the return on equity is negative, reflecting ongoing losses. The equity ratio is stable, suggesting a solid asset base, but the negative ROE highlights profitability challenges.
Cash Flow
40
Negative
BlueBet Holdings Ltd. has a positive free cash flow to net income ratio, indicating efficient cash conversion. However, the operating cash flow is negative, and the free cash flow growth is inconsistent, suggesting cash management issues. The company needs to improve its cash flow from operations to support growth.
BreakdownTTMDec 2025Dec 2024Dec 2023Dec 2022Dec 2021
Income Statement
Total Revenue132.04M132.04M57.59M49.02M49.67M32.35M
Gross Profit40.16M54.73M6.65M1.47M10.97M13.22M
EBITDA-18.74M-4.20M-42.41M-18.28M-5.48M4.74M
Net Income-6.80M-6.80M-46.92M-18.83M-6.07M2.98M
Balance Sheet
Total Assets282.78M282.78M37.51M55.09M58.21M59.49M
Cash, Cash Equivalents and Short-Term Investments104.88M104.88M24.49M22.70M47.27M56.10M
Total Debt38.95M38.95M580.00K1.01M1.28M1.09M
Total Liabilities84.60M84.60M34.08M26.24M12.85M10.88M
Stockholders Equity198.18M198.18M3.43M28.85M45.37M48.61M
Cash Flow
Free Cash Flow-19.71M-19.71M-16.68M-23.89M-7.60M7.75M
Operating Cash Flow-19.31M-19.31M-13.35M-14.22M-967.00K8.41M
Investing Cash Flow-69.85M-69.85M-3.33M-10.50M-6.63M-663.00K
Financing Cash Flow169.66M169.66M18.26M-272.00K-1.24M43.61M

BlueBet Holdings Ltd. Technical Analysis

Technical Analysis Sentiment
Neutral
Last Price0.21
Price Trends
50DMA
0.22
Positive
100DMA
0.23
Positive
200DMA
0.27
Negative
Market Momentum
MACD
0.01
Negative
RSI
51.69
Neutral
STOCH
59.72
Neutral
Evaluating momentum and price trends is crucial in stock analysis to make informed investment decisions. For AU:BBT, the sentiment is Neutral. The current price of 0.21 is below the 20-day moving average (MA) of 0.24, below the 50-day MA of 0.22, and below the 200-day MA of 0.27, indicating a neutral trend. The MACD of 0.01 indicates Negative momentum. The RSI at 51.69 is Neutral, neither overbought nor oversold. The STOCH value of 59.72 is Neutral, not indicating any strong overbought or oversold conditions. Overall, these indicators collectively point to a Neutral sentiment for AU:BBT.

BlueBet Holdings Ltd. Peers Comparison

Overall Rating
UnderperformOutperform
Sector (61)
Financial Indicators
Name
Overall Rating
Market Cap
P/E Ratio
ROE
Dividend Yield
Revenue Growth
EPS Growth
63
Neutral
AU$175.30M19.1943.45%5.00%-4.01%-12.08%
61
Neutral
$18.38B12.79-2.54%3.03%1.52%-15.83%
61
Neutral
AU$11.55B31.59106.73%3.16%-6.28%-11.67%
55
Neutral
AU$2.15B58.752.89%2.01%8.62%
54
Neutral
AU$224.06M-7.20-25.15%-10.59%32.75%
49
Neutral
AU$281.52M-23.11-14.71%126.29%95.17%
43
Neutral
AU$314.57M-16.42-142.61%6.47%60.03%
* Consumer Cyclical Sector Average
Performance Comparison
Ticker
Company Name
Price
Change
% Change
AU:BBT
BlueBet Holdings Ltd.
0.25
-0.10
-30.00%
AU:PBH
PointsBet Holdings
0.90
-0.08
-8.16%
AU:RCT
Reef Casino
3.52
0.92
35.65%
AU:TAH
Tabcorp Holdings Limited
0.92
0.27
41.98%
AU:BET
Betmakers Technology Group
0.20
0.08
62.50%
AU:TLC
Lottery Corporation Limited
5.16
0.31
6.44%

BlueBet Holdings Ltd. Corporate Events

betr Entertainment files Q2 FY26 quarterly activities report and Appendix 4C
Jan 29, 2026

betr Entertainment Limited has released its quarterly activities report and Appendix 4C for the period ended 31 December 2025, outlining historical financial and operational information prepared in line with Australian disclosure standards. While the document emphasises that the figures are unaudited, include non‑IFRS metrics and should not be taken as guidance to future performance, it reinforces the company’s focus on transparency to investors, clarifies the limitations and risks around the use of forward-looking statements and market data, and formally records that the board has authorised the release in accordance with ASX continuous disclosure requirements.

The most recent analyst rating on (AU:BBT) stock is a Buy with a A$0.42 price target. To see the full list of analyst forecasts on BlueBet Holdings Ltd. stock, see the AU:BBT Stock Forecast page.

betr Entertainment sets 29 January release and call for Q2 FY2026 update
Jan 21, 2026

betr Entertainment Limited will release its Q2 FY2026 quarterly update on 29 January 2026 and will host an investor conference call and webcast at 10:30am AEDT the same day, with participants required to pre-register for access details. The scheduled briefing underscores the company’s ongoing investor engagement around its operational and financial performance in the Australian digital wagering market, providing stakeholders with a structured opportunity to receive updates and ask questions about its progress.

The most recent analyst rating on (AU:BBT) stock is a Buy with a A$0.42 price target. To see the full list of analyst forecasts on BlueBet Holdings Ltd. stock, see the AU:BBT Stock Forecast page.

Betr Entertainment Launches On‑Market Share Buy-Back
Jan 14, 2026

Betr Entertainment Limited, listed on the ASX under the code BBT, has announced an on‑market buy-back of its ordinary fully paid shares. The move signals a capital management initiative that may support the company’s share price and adjust its capital structure, though no further operational or strategic details were provided in the notification.

The most recent analyst rating on (AU:BBT) stock is a Hold with a A$0.50 price target. To see the full list of analyst forecasts on BlueBet Holdings Ltd. stock, see the AU:BBT Stock Forecast page.

betr Entertainment Lifts Turnover, Launches Up to 10% Share Buy-Back
Jan 14, 2026

betr Entertainment reported strong Q2 FY26 turnover growth of 24.5% year-on-year, underpinned by an expanded base of 163,504 active customers, though net win margin was temporarily compressed by customer-friendly results during the Spring Racing Carnival before rebounding to above-average levels in December and early January. In parallel, the company reaffirmed its strategy to scale in the Australian market through organic growth and disciplined M&A, and announced an on‑market share buy-back of up to 10% of its ordinary shares, funded from existing cash reserves, which the board views as an efficient way to address what it sees as an undervalued share price while maintaining capacity to pursue consolidation and partnership opportunities.

The most recent analyst rating on (AU:BBT) stock is a Hold with a A$0.50 price target. To see the full list of analyst forecasts on BlueBet Holdings Ltd. stock, see the AU:BBT Stock Forecast page.

Betr Entertainment Cancels 146,250 Lapsed Performance Share Rights
Jan 8, 2026

Betr Entertainment Limited has notified the ASX that 146,250 BBTAB performance share rights have lapsed as the conditions attached to those rights were not, or could no longer be, satisfied. The cessation of these securities slightly reduces the company’s pool of potential equity-based incentives, signalling that certain performance or vesting hurdles were not met, which may impact the structure of future employee or executive remuneration and dilute expectations of potential share issuance for existing shareholders.

The most recent analyst rating on (AU:BBT) stock is a Hold with a A$0.20 price target. To see the full list of analyst forecasts on BlueBet Holdings Ltd. stock, see the AU:BBT Stock Forecast page.

betr Entertainment Issues Shares for Brand Ambassador Services
Dec 17, 2025

betr Entertainment Limited has issued 196,850 fully paid ordinary shares to a third-party service provider as part of a fee arrangement for brand ambassador services. This strategic move reflects the company’s compliance with relevant regulations and its commitment to maintaining transparency with stakeholders, potentially strengthening its market position in the Australian wagering industry.

The most recent analyst rating on (AU:BBT) stock is a Hold with a A$0.20 price target. To see the full list of analyst forecasts on BlueBet Holdings Ltd. stock, see the AU:BBT Stock Forecast page.

BETR Entertainment Limited Announces New Securities Quotation
Dec 17, 2025

BETR Entertainment Limited, under the issuer code BBT, has announced a new application for the quotation of securities on the Australian Securities Exchange (ASX). The company is set to quote 196,850 ordinary fully paid securities, with the issue date being December 17, 2025. This move is likely to impact the company’s market presence by increasing its available securities, potentially attracting more investors and enhancing its financial positioning in the industry.

The most recent analyst rating on (AU:BBT) stock is a Hold with a A$0.20 price target. To see the full list of analyst forecasts on BlueBet Holdings Ltd. stock, see the AU:BBT Stock Forecast page.

betr Entertainment Announces CFO Transition Amidst Growth Plans
Dec 14, 2025

betr Entertainment Limited announced the resignation of its Chief Financial Officer, Darren Holley, effective December 31, 2025, after nearly five years of service. Holley played a crucial role in the company’s growth, including its IPO and key acquisitions. Blake Matthews, currently the Group Financial Controller, will step in as Acting CFO, bringing extensive experience in finance, strategy, and M&A execution. This transition is expected to support betr’s ambitious growth plans as it continues to expand in the digital wagering market.

The most recent analyst rating on (AU:BBT) stock is a Hold with a A$0.20 price target. To see the full list of analyst forecasts on BlueBet Holdings Ltd. stock, see the AU:BBT Stock Forecast page.

Director Increases Stake in betr Entertainment Limited
Dec 2, 2025

Andrew Menz, a director at betr Entertainment Limited, has increased his holdings in the company through the acquisition of additional shares and performance share rights. This change, executed under the company’s Employee Incentive Plan, reflects a significant boost in Menz’s stake, potentially indicating confidence in the company’s future prospects and aligning his interests more closely with those of the shareholders.

The most recent analyst rating on (AU:BBT) stock is a Hold with a A$0.20 price target. To see the full list of analyst forecasts on BlueBet Holdings Ltd. stock, see the AU:BBT Stock Forecast page.

BETR Entertainment Limited Announces New Share Issuance
Dec 1, 2025

BETR Entertainment Limited, operating under the ASX issuer code BBT, has announced the issuance of 1,806,335 ordinary fully paid shares under its Employee Equity Incentive Plan. This move is part of their strategic efforts to align employee interests with company performance and enhance stakeholder value.

The most recent analyst rating on (AU:BBT) stock is a Hold with a A$0.20 price target. To see the full list of analyst forecasts on BlueBet Holdings Ltd. stock, see the AU:BBT Stock Forecast page.

BETR Entertainment Issues New Performance Share Rights
Dec 1, 2025

BETR Entertainment Limited has announced the issuance of 10,458,409 performance share rights under an employee incentive scheme, which are not intended to be quoted on the ASX. This move is likely aimed at motivating and retaining employees, potentially impacting the company’s operational efficiency and market competitiveness.

The most recent analyst rating on (AU:BBT) stock is a Hold with a A$0.20 price target. To see the full list of analyst forecasts on BlueBet Holdings Ltd. stock, see the AU:BBT Stock Forecast page.

Betr Entertainment Secures Approval for All AGM Resolutions
Nov 27, 2025

Betr Entertainment Limited announced the successful passage of all resolutions during its Annual General Meeting held on November 27, 2025. The resolutions, carried by a poll, reflect the company’s strategic decisions and governance practices, potentially impacting its operational and industry positioning positively. This outcome may reassure stakeholders about the company’s direction and stability.

The most recent analyst rating on (AU:BBT) stock is a Buy with a A$0.46 price target. To see the full list of analyst forecasts on BlueBet Holdings Ltd. stock, see the AU:BBT Stock Forecast page.

BlueBet Holdings Ltd Reports Strong FY25 Performance and Strategic Growth Plans
Nov 27, 2025

In its 2025 AGM, BlueBet Holdings Ltd highlighted significant achievements, including exceeding operational milestones and achieving a normalized EBITDA of $7.2 million for FY25, which was more than 15% ahead of consensus. The company has strengthened its board with new appointments and completed successful capital raises, allowing it to acquire and integrate TopSport’s customer database. Despite not gaining control of PointsBet, BlueBet acquired a strategic stake and expanded its financing options. Looking forward, the company is set for sustainable growth, focusing on product innovation, data-driven strategies, and maintaining regulatory excellence.

The most recent analyst rating on (AU:BBT) stock is a Buy with a A$0.46 price target. To see the full list of analyst forecasts on BlueBet Holdings Ltd. stock, see the AU:BBT Stock Forecast page.

BlueBet Holdings Ltd. Announces Agenda for 2025 Annual General Meeting
Nov 27, 2025

BlueBet Holdings Ltd. has announced the agenda for its Annual General Meeting scheduled for November 27, 2025. The meeting will include addresses from the Chairman and CEO, voting on resolutions, and a process for shareholders to submit written questions via the Lumi platform. This announcement outlines the procedural aspects of the meeting, ensuring stakeholders are informed about how to participate and engage with the company’s leadership.

The most recent analyst rating on (AU:BBT) stock is a Buy with a A$0.46 price target. To see the full list of analyst forecasts on BlueBet Holdings Ltd. stock, see the AU:BBT Stock Forecast page.

BlueBet Holdings Director Increases Stake
Nov 12, 2025

BlueBet Holdings Ltd. announced a change in the director’s interest notice, specifically involving Matthew Tripp, a director who has increased his indirect interest in the company through the acquisition of 500,836 fully paid ordinary shares. This transaction was conducted through an on-market purchase at a price of $0.2399 per share, reflecting a strategic move that could indicate confidence in the company’s future performance.

The most recent analyst rating on (AU:BBT) stock is a Buy with a A$0.46 price target. To see the full list of analyst forecasts on BlueBet Holdings Ltd. stock, see the AU:BBT Stock Forecast page.

BlueBet Director Increases Stake, Signaling Confidence
Nov 7, 2025

BlueBet Holdings Ltd. has announced a change in the director’s interest notice for Matthew Tripp, who has increased his indirect interest in the company by acquiring 852,842 fully paid ordinary shares through YAST Investments Pty Ltd. This transaction, conducted as an on-market purchase, raises Tripp’s total shareholding to 109,837,471 shares, potentially signaling confidence in the company’s future prospects.

The most recent analyst rating on (AU:BBT) stock is a Buy with a A$0.46 price target. To see the full list of analyst forecasts on BlueBet Holdings Ltd. stock, see the AU:BBT Stock Forecast page.

Betr Entertainment Releases Q1 FY26 Activities Report
Oct 30, 2025

Betr Entertainment Limited has released its quarterly activities report for the period ending 30 September 2025. The report provides general information about the company’s activities and financial performance, emphasizing that the data is historical and not indicative of future performance. The report includes non-IFRS financial measures and cautions investors against placing undue reliance on them. The presentation is intended for informational purposes only and not as financial advice or an investment offer.

The most recent analyst rating on (AU:BBT) stock is a Hold with a A$0.50 price target. To see the full list of analyst forecasts on BlueBet Holdings Ltd. stock, see the AU:BBT Stock Forecast page.

Glossary
BuyA stock rated as a "Buy" is expected to perform better than the overall market or a specific benchmark over the near-to-medium term. This rating suggests the stock is likely to deliver higher returns compared to other stocks in the same sector or market index. Note: This is not investment advice; please consult a financial advisor before making investment decisions.
HoldA stock rated as a "Hold" is expected to perform in line with the overall market or a specific benchmark. This rating indicates that the stock is neither particularly compelling nor unfavorable for investment. Note: This is not investment advice; please consult a financial advisor before making investment decisions.
SellA stock rated as a "Sell" is expected to perform worse than the overall market or a specific benchmark over the near-to-medium term. This rating suggests the stock may deliver lower returns compared to other stocks in the same sector or market index. Note: This is not investment advice; please consult a financial advisor before making investment decisions.

Disclaimer

This AI Analyst Stock Report is automatically generated by our AI systems using advanced algorithms and publicly available financial, technical, and market data. While the information provided aims to be accurate and insightful, it is intended for informational purposes only and should not be considered financial advice. Any content created by an AI (Artificial Intelligence) system may contain inaccuracies and/or contain errors. Investing in stocks carries inherent risks, and past performance is not indicative of future results. This report does not account for your personal financial circumstances, objectives, or risk tolerance. Always conduct your own research or consult with a qualified financial advisor before making investment decisions. The analysis and recommendations provided are based on historical and current data and may not fully reflect future market conditions or unexpected developments. Neither the creators of this report nor its affiliated entities guarantee the accuracy, completeness, or reliability of the information presented. Use this report at your own discretion and risk.Date of analysis: Jan 30, 2026