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Brisbane Broncos Limited (AU:BBL)
ASX:BBL
Australian Market

Brisbane Broncos Limited (BBL) AI Stock Analysis

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AU:BBL

Brisbane Broncos Limited

(Sydney:BBL)

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Neutral 68 (OpenAI - 5.2)
Rating:68Neutral
Price Target:
AU$2.00
▲(33.33% Upside)
Action:ReiteratedDate:03/01/26
The score is primarily supported by financial strength—especially the very strong balance sheet and improved operating/free cash flow. Offsetting this are weak operating profitability signals in the income statement, a mixed near-term technical setup, and a valuation that looks only moderately attractive given the P/E and modest dividend yield.
Positive Factors
Strong balance sheet
Near-zero leverage and ~A$53.6m equity give Brisbane Broncos durable financial flexibility. This conservative capital structure reduces refinancing and solvency risk, allows internal funding for player investment, facilities or marketing, and provides shock absorption during revenue downturns.
Negative Factors
Weak operating profitability
Negative EBIT/EBITDA despite positive net income indicates weak core operating margins and reliance on non-operating or one-off items. This reduces earnings quality, limits margin buffers against cost inflation, and heightens vulnerability if commercial revenues or league distributions soften.
Read all positive and negative factors
Positive Factors
Negative Factors
Strong balance sheet
Near-zero leverage and ~A$53.6m equity give Brisbane Broncos durable financial flexibility. This conservative capital structure reduces refinancing and solvency risk, allows internal funding for player investment, facilities or marketing, and provides shock absorption during revenue downturns.
Read all positive factors

Brisbane Broncos Limited (BBL) vs. iShares MSCI Australia ETF (EWA)

Brisbane Broncos Limited Business Overview & Revenue Model

Company Description
Brisbane Broncos Limited manages and operates the Brisbane Broncos Rugby League Football Team in Australia. The company was incorporated in 1987 and is headquartered in Red Hill, Australia. Brisbane Broncos Limited is a subsidiary of Nationwide Ne...
How the Company Makes Money
Brisbane Broncos Limited generates revenue through several key streams. The primary source of income is derived from match day revenues, which include ticket sales, concessions, and stadium-related income. Additionally, the club benefits from broa...

Brisbane Broncos Limited Financial Statement Overview

Summary
Strong balance sheet (near-zero debt and sizeable equity) and improving cash generation (higher operating cash flow and free cash flow in 2025) support financial resilience. The main drag is weak core operating profitability, with EBIT/EBITDA negative in recent years despite positive net income.
Income Statement
58
Neutral
Balance Sheet
86
Very Positive
Cash Flow
82
Very Positive
BreakdownDec 2025Dec 2024Dec 2023Dec 2022Dec 2021
Income Statement
Total Revenue73.09M60.58M54.86M43.48M35.72M
Gross Profit6.66M4.67M2.93M1.59M4.79M
EBITDA-12.40M-13.57M-12.83M-12.18M5.52M
Net Income7.77M5.72M5.63M3.23M2.90M
Balance Sheet
Total Assets75.56M63.42M58.25M55.04M53.23M
Cash, Cash Equivalents and Short-Term Investments35.97M26.66M22.81M19.83M18.40M
Total Debt119.92K0.000.000.000.00
Total Liabilities21.96M15.63M14.71M15.66M16.11M
Stockholders Equity53.60M47.79M43.54M39.38M37.12M
Cash Flow
Free Cash Flow11.27M5.31M4.46M2.41M2.86M
Operating Cash Flow13.72M7.15M5.73M3.24M3.17M
Investing Cash Flow-2.45M-1.83M-1.28M-832.38K-311.03K
Financing Cash Flow-1.96M-1.47M-1.47M-980.41K-490.20K

Brisbane Broncos Limited Technical Analysis

Technical Analysis Sentiment
Negative
Last Price1.50
Price Trends
50DMA
1.68
Negative
100DMA
1.58
Positive
200DMA
1.34
Positive
Market Momentum
MACD
>-0.01
Positive
RSI
47.15
Neutral
STOCH
60.81
Neutral
Evaluating momentum and price trends is crucial in stock analysis to make informed investment decisions. For AU:BBL, the sentiment is Negative. The current price of 1.5 is below the 20-day moving average (MA) of 1.67, below the 50-day MA of 1.68, and above the 200-day MA of 1.34, indicating a neutral trend. The MACD of >-0.01 indicates Positive momentum. The RSI at 47.15 is Neutral, neither overbought nor oversold. The STOCH value of 60.81 is Neutral, not indicating any strong overbought or oversold conditions. Overall, these indicators collectively point to a Negative sentiment for AU:BBL.

Brisbane Broncos Limited Peers Comparison

Overall Rating
UnderperformOutperform
Sector (60)
Financial Indicators
Name
Overall Rating
Market Cap
P/E Ratio
ROE
Dividend Yield
Revenue Growth
EPS Growth
68
Neutral
AU$161.28M18.2914.75%1.38%13.97%21.30%
66
Neutral
AU$70.22M5.31-3.38%10.34%-11.83%-318.10%
66
Neutral
AU$1.53B-22.010.28%4.83%2.18%-4.23%
60
Neutral
$48.67B4.58-11.27%4.14%2.83%-41.78%
60
Neutral
AU$2.14B13.494.11%2.90%0.55%591.92%
53
Neutral
AU$44.00M-10.33-4.13%-2.08%-25.00%
* Communication Services Sector Average
Performance Comparison
Ticker
Company Name
Price
Change
% Change
AU:BBL
Brisbane Broncos Limited
1.65
0.60
58.02%
AU:SEG
Sports Entertainment Group Limited
0.25
0.04
16.28%
AU:NEC
Nine Entertainment Co. Holdings Limited
0.97
0.07
7.94%
AU:AIM
Ai-Media Technologies Limited
0.21
-0.49
-70.00%
AU:EVT
Event Hospitality & Entertainment Ltd.
13.19
0.92
7.47%

Brisbane Broncos Limited Corporate Events

Brisbane Broncos Declares A$0.03 Dividend for 2025 Financial Year
Feb 27, 2026
Brisbane Broncos Limited, the ASX-listed owner of the Brisbane Broncos rugby league club, has declared a dividend on its ordinary fully paid shares relating to the financial year ended 31 December 2025. The distribution underscores the club’...
Broncos Profit Surges on Dual Premierships and Revenue Growth
Feb 27, 2026
Brisbane Broncos Limited reported a strong improvement in full-year 2025 results, with net profit after tax rising to $7.77 million from $5.72 million and EBITDA climbing to $11.49 million on the back of a 20.5% increase in gross revenue to $98.31...
Dual Premierships Propel Brisbane Broncos to Stronger 2025 Profit Forecast
Feb 6, 2026
Brisbane Broncos Limited has forecast that its profit before tax for the year ended 31 December 2025 will be approximately 30% to 40% higher than the 2024 result of $8.39 million, pending completion of the audit. The uplift reflects a standout 202...
Glossary
BuyA stock rated as a "Buy" is expected to perform better than the overall market or a specific benchmark over the near-to-medium term. This rating suggests the stock is likely to deliver higher returns compared to other stocks in the same sector or market index. Note: This is not investment advice; please consult a financial advisor before making investment decisions.
HoldA stock rated as a "Hold" is expected to perform in line with the overall market or a specific benchmark. This rating indicates that the stock is neither particularly compelling nor unfavorable for investment. Note: This is not investment advice; please consult a financial advisor before making investment decisions.
SellA stock rated as a "Sell" is expected to perform worse than the overall market or a specific benchmark over the near-to-medium term. This rating suggests the stock may deliver lower returns compared to other stocks in the same sector or market index. Note: This is not investment advice; please consult a financial advisor before making investment decisions.

Disclaimer

This AI Analyst Stock Report is automatically generated by our AI systems using advanced algorithms and publicly available financial, technical, and market data. While the information provided aims to be accurate and insightful, it is intended for informational purposes only and should not be considered financial advice. Any content created by an AI (Artificial Intelligence) system may contain inaccuracies and/or contain errors. Investing in stocks carries inherent risks, and past performance is not indicative of future results. This report does not account for your personal financial circumstances, objectives, or risk tolerance. Always conduct your own research or consult with a qualified financial advisor before making investment decisions. The analysis and recommendations provided are based on historical and current data and may not fully reflect future market conditions or unexpected developments. Neither the creators of this report nor its affiliated entities guarantee the accuracy, completeness, or reliability of the information presented. Use this report at your own discretion and risk.Date of analysis: Mar 01, 2026