Brisbane Broncos Limited (AU:BBL)
ASX:BBL
Want to see AU:BBL full AI Analyst Report?
Top Page
Brisbane Broncos Limited
(Sydney:BBL)
Select Model
Select Model
Rating:66Neutral
Price Target:
AU$2.00
▲(33.33% Upside)
Action:Reiterated
Date:05/19/26
The score is primarily supported by strong financial stability and improving cash flow, offset by weak operating profitability on the income statement. Technical indicators are the main near-term drag due to oversold and negative momentum signals, while valuation is neutral with a moderate P/E and modest yield.
Positive Factors
Strong balance sheet and minimal leverage
The company’s near-zero debt and sizable equity (~53.6m in 2025) provide a conservative capital structure. This long-term financial flexibility reduces refinancing and solvency risk, supports strategic investments in squads, facilities or commercial arrangements, and cushions revenue shocks across seasons.
Negative Factors
Weak underlying operating profitability
Negative EBIT/EBITDA in recent years signals core operations are not consistently profitable. Reliance on non-operating items or one-offs to deliver net income weakens margin sustainability, constrains internal reinvestment capacity, and increases sensitivity to cost pressure over multiple seasons.
Read all positive and negative factors
Positive Factors
Negative Factors
Strong balance sheet and minimal leverage
The company’s near-zero debt and sizable equity (~53.6m in 2025) provide a conservative capital structure. This long-term financial flexibility reduces refinancing and solvency risk, supports strategic investments in squads, facilities or commercial arrangements, and cushions revenue shocks across seasons.
Read all positive factors
Brisbane Broncos Limited (BBL) vs. iShares MSCI Australia ETF (EWA)
Market Cap
AU$171.57M
Dividend Yield1.38%
Average Volume (3M)9.69K
Price to Earnings (P/E)20.1
Beta (1Y)0.48
Revenue Growth23.38%
EPS Growth36.02%
CountryAU
Employees17
SectorCommunication Services
Sector Strength97
IndustryEntertainment
Share Statistics
EPS (TTM)0.08
Shares Outstanding98,040,634
10 Day Avg. Volume21,729
30 Day Avg. Volume9,690
Financial Highlights & Ratios
PEG Ratio0.51
Price to Book (P/B)2.65
Price to Sales (P/S)1.95
P/FCF Ratio12.61
Enterprise Value/Market CapN/A
Enterprise Value/RevenueN/A
Enterprise Value/Gross ProfitN/A
Enterprise Value/EbitdaN/A
Forecast
1Y Price TargetN/A
Price Target UpsideN/A
Rating ConsensusN/A
Number of Analyst Covering0
EPS Forecast (FY)N/A
Revenue Forecast (FY)N/A
Brisbane Broncos Limited Business Overview & Revenue Model
Company Description
Brisbane Broncos Limited manages and operates the Brisbane Broncos Rugby League Football Team in Australia. The company was incorporated in 1987 and is headquartered in Red Hill, Australia. Brisbane Broncos Limited is a subsidiary of Nationwide Ne...
How the Company Makes Money
BBL generates revenue primarily by commercializing the Brisbane Broncos rugby league business across several key streams: (1) Sponsorship and corporate partnerships: BBL sells brand exposure and promotional rights through major and secondary spons...
Brisbane Broncos Limited Financial Statement Overview
Summary
Income Statement
58
Neutral
Balance Sheet
86
Very Positive
Cash Flow
82
Very Positive
| Breakdown | Dec 2025 | Dec 2024 | Dec 2023 | Dec 2022 | Dec 2021 |
|---|---|---|---|---|---|
Income Statement | |||||
| Total Revenue | 73.09M | 60.58M | 54.86M | 43.48M | 35.72M |
| Gross Profit | 6.66M | 4.67M | 2.93M | 1.59M | 4.79M |
| EBITDA | -12.40M | -13.57M | -12.83M | -12.18M | 5.52M |
| Net Income | 7.77M | 5.72M | 5.63M | 3.23M | 2.90M |
Balance Sheet | |||||
| Total Assets | 75.56M | 63.42M | 58.25M | 55.04M | 53.23M |
| Cash, Cash Equivalents and Short-Term Investments | 35.97M | 26.66M | 22.81M | 19.83M | 18.40M |
| Total Debt | 119.92K | 0.00 | 0.00 | 0.00 | 0.00 |
| Total Liabilities | 21.96M | 15.63M | 14.71M | 15.66M | 16.11M |
| Stockholders Equity | 53.60M | 47.79M | 43.54M | 39.38M | 37.12M |
Cash Flow | |||||
| Free Cash Flow | 11.27M | 5.31M | 4.46M | 2.41M | 2.86M |
| Operating Cash Flow | 13.72M | 7.15M | 5.73M | 3.24M | 3.17M |
| Investing Cash Flow | -2.45M | -1.83M | -1.28M | -832.38K | -311.03K |
| Financing Cash Flow | -1.96M | -1.47M | -1.47M | -980.41K | -490.20K |
Brisbane Broncos Limited Technical Analysis
Positive
1.50
Price Trends
1.67
Positive
1.66
Positive
1.46
Positive
Market Momentum
-0.02
Negative
57.24
Neutral
88.23
Negative
Evaluating momentum and price trends is crucial in stock analysis to make informed investment decisions. For AU:BBL, the sentiment is Positive. The current price of 1.5 is below the 20-day moving average (MA) of 1.64, below the 50-day MA of 1.67, and above the 200-day MA of 1.46, indicating a bullish trend. The MACD of -0.02 indicates Negative momentum. The RSI at 57.24 is Neutral, neither overbought nor oversold. The STOCH value of 88.23 is Negative, not indicating any strong overbought or oversold conditions. Overall, these indicators collectively point to a Positive sentiment for AU:BBL.
Brisbane Broncos Limited Peers Comparison
UnderperformOutperform
Sector (60)
Name | Overall Rating | Market Cap | P/E Ratio | ROE | Dividend Yield | Revenue Growth | EPS Growth |
|---|---|---|---|---|---|---|---|
66 Neutral | AU$171.57M | 20.13 | 14.75% | 1.38% | 23.38% | 36.02% | |
66 Neutral | AU$75.84M | 5.31 | -3.38% | 10.34% | 5.18% | -162.59% | |
66 Neutral | AU$1.49B | -22.01 | 0.28% | 4.83% | -11.32% | -95.16% | |
60 Neutral | $48.67B | 4.58 | -11.27% | 4.14% | 2.83% | -41.78% | |
60 Neutral | AU$1.95B | 13.49 | 4.11% | 2.90% | 4.48% | 355.35% | |
53 Neutral | AU$42.95M | -10.33 | -4.13% | ― | -3.79% | -8.21% |
* Communication Services Sector Average
AU:BBL
Brisbane Broncos Limited
1.75
0.83
90.09%
AU:SEG
Sports Entertainment Group Limited
0.29
0.08
41.09%
AU:NEC
Nine Entertainment Co. Holdings Limited
0.94
-0.09
-8.56%
AU:AIM
Ai-Media Technologies Limited
0.21
-0.39
-65.00%
AU:EVT
Event Hospitality & Entertainment Ltd.
11.97
-2.70
-18.40%
Brisbane Broncos Limited Corporate Events
Brisbane Broncos Amends AGM Voting Exclusion on Director Pay Resolution
May 7, 2026
Brisbane Broncos Limited has issued an amended notice for its 2026 annual general meeting, specifically updating the voting exclusion arrangements on a resolution to increase the aggregate remuneration pool for directors. Under the revised stateme...
Brisbane Broncos Releases 2025 Corporate Governance Statement
Apr 17, 2026
Brisbane Broncos Limited, the listed entity behind the Brisbane Broncos rugby league club, operates in the professional sports and entertainment sector and oversees the club’s commercial operations and governance obligations. Its market focu...
Brisbane Broncos Release 2025 Annual Report and Set AGM Date
Apr 17, 2026
Brisbane Broncos Limited has released its 2025 Annual Report, detailing the club’s governance, financial performance, player awards and partner overview for both its NRL and NRLW programs. The report outlines audited financial statements and...
Brisbane Broncos Sets Date and Details for 2026 Annual General Meeting
Apr 17, 2026
Brisbane Broncos Limited has released key documentation for its 2026 Annual General Meeting, including the official notice, explanatory memorandum, proxy form, and a letter from the chairman to shareholders. The AGM will be held on 19 May 2026 at ...
Brisbane Broncos Declares A$0.03 Dividend for 2025 Financial Year
Feb 27, 2026
Brisbane Broncos Limited, the ASX-listed owner of the Brisbane Broncos rugby league club, has declared a dividend on its ordinary fully paid shares relating to the financial year ended 31 December 2025. The distribution underscores the club’...
Broncos Profit Surges on Dual Premierships and Revenue Growth
Feb 27, 2026
Brisbane Broncos Limited reported a strong improvement in full-year 2025 results, with net profit after tax rising to $7.77 million from $5.72 million and EBITDA climbing to $11.49 million on the back of a 20.5% increase in gross revenue to $98.31...
Glossary
BuyA stock rated as a "Buy" is expected to perform better than the overall market or a specific benchmark over the near-to-medium term. This rating suggests the stock is likely to deliver higher returns compared to other stocks in the same sector or market index. Note: This is not investment advice; please consult a financial advisor before making investment decisions.
HoldA stock rated as a "Hold" is expected to perform in line with the overall market or a specific benchmark. This rating indicates that the stock is neither particularly compelling nor unfavorable for investment. Note: This is not investment advice; please consult a financial advisor before making investment decisions.
SellA stock rated as a "Sell" is expected to perform worse than the overall market or a specific benchmark over the near-to-medium term. This rating suggests the stock may deliver lower returns compared to other stocks in the same sector or market index. Note: This is not investment advice; please consult a financial advisor before making investment decisions.
Disclaimer
This AI Analyst Stock Report is automatically generated by our AI systems using advanced algorithms and publicly available financial, technical, and market data. While the information provided aims to be accurate and insightful, it is intended for informational purposes only and should not be considered financial advice. Any content created by an AI (Artificial Intelligence) system may contain inaccuracies and/or contain errors. Investing in stocks carries inherent risks, and past performance is not indicative of future results. This report does not account for your personal financial circumstances, objectives, or risk tolerance. Always conduct your own research or consult with a qualified financial advisor before making investment decisions. The analysis and recommendations provided are based on historical and current data and may not fully reflect future market conditions or unexpected developments. Neither the creators of this report nor its affiliated entities guarantee the accuracy, completeness, or reliability of the information presented. Use this report at your own discretion and risk.