Sports Entertainment Group Limited (AU:SEG)
ASX:SEG
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Sports Entertainment Group Limited
(Sydney:SEG)
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Rating:66Neutral
Price Target:
AU$0.35
▲(46.25% Upside)
Action:Reiterated
Date:06/04/26
The score is driven primarily by improved FY2025 profitability and leverage, supported by a bullish technical trend. This is partly offset by declining revenue and mixed cash conversion versus earnings, with valuation helped by the high dividend yield but limited by a negative P/E.
Positive Factors
Profitability Rebound
A material profitability rebound (net margin ~21% and ROE ~31% in FY2025) indicates improved core economics and operating leverage versus prior years. If sustained, higher margins support reinvestment, dividend capacity and a stronger ability to absorb revenue volatility over the medium term.
Negative Factors
Declining Revenue
Top-line decline (~7% in FY2025 after flat-to-down FY2024) is a structural concern: sustained revenue shrinkage pressures scale economics, limits margin expansion potential and constrains reinvestment. Without clear drivers of revenue recovery, profitability gains may be harder to sustain long term.
Read all positive and negative factors
Positive Factors
Negative Factors
Profitability Rebound
A material profitability rebound (net margin ~21% and ROE ~31% in FY2025) indicates improved core economics and operating leverage versus prior years. If sustained, higher margins support reinvestment, dividend capacity and a stronger ability to absorb revenue volatility over the medium term.
Read all positive factors
Sports Entertainment Group Limited (SEG) vs. iShares MSCI Australia ETF (EWA)
Market Cap
AU$95.50M
Dividend Yield10.34%
Average Volume (3M)9.16K
Price to Earnings (P/E)―
Beta (1Y)0.14
Revenue Growth5.18%
EPS Growth-162.59%
CountryAU
Employees55
SectorCommunication Services
Sector Strength97
IndustryBroadcasting
Share Statistics
EPS (TTM)>-0.01
Shares Outstanding280,874,760
10 Day Avg. Volume3,293
30 Day Avg. Volume9,159
Financial Highlights & Ratios
PEG Ratio-0.02
Price to Book (P/B)4.27
Price to Sales (P/S)2.85
P/FCF Ratio58.60
Enterprise Value/Market CapN/A
Enterprise Value/RevenueN/A
Enterprise Value/Gross ProfitN/A
Enterprise Value/EbitdaN/A
Forecast
1Y Price Target
AU$0.54Price Target Upside125.00% Upside
Rating ConsensusModerate Buy
Number of Analyst Covering1
EPS Forecast (FY)0.02
Revenue Forecast (FY)AU$135.30M
Sports Entertainment Group Limited Business Overview & Revenue Model
Company Description
Sports Entertainment Group Limited (SEG) is a company operating across Australia and New Zealand, specializing in sports media content and entertainment. Its operations are structured into four key segments: Media Australia, Media New Zealand, Com...
How the Company Makes Money
The company generates revenue through advertising partnerships across its media platforms, including radio stations, digital content, and event sponsorships. SEG also earns income from subscription services, syndication deals, brand collaborations...
Sports Entertainment Group Limited Financial Statement Overview
Summary
Income Statement
66
Positive
Balance Sheet
72
Positive
Cash Flow
55
Neutral
| Breakdown | TTM | Jun 2025 | Jun 2024 | Jun 2023 | Jun 2022 | Jun 2021 |
|---|---|---|---|---|---|---|
Income Statement | ||||||
| Total Revenue | 125.72M | 110.24M | 107.89M | 117.03M | 108.09M | 70.03M |
| Gross Profit | 76.11M | 72.29M | 59.97M | 66.43M | 62.01M | 36.97M |
| EBITDA | 14.23M | 9.70M | 8.97M | 9.26M | 14.78M | 10.94M |
| Net Income | -2.52M | 22.99M | 3.12M | -9.29M | 3.17M | 2.04M |
Balance Sheet | ||||||
| Total Assets | 156.65M | 147.37M | 147.16M | 148.83M | 148.91M | 121.51M |
| Cash, Cash Equivalents and Short-Term Investments | 27.79M | 18.13M | 10.74M | 5.92M | 12.63M | 5.32M |
| Total Debt | 46.81M | 31.83M | 43.52M | 51.28M | 48.41M | 37.18M |
| Total Liabilities | 81.94M | 73.86M | 90.95M | 99.82M | 90.03M | 72.83M |
| Stockholders Equity | 75.27M | 73.69M | 55.70M | 49.02M | 58.88M | 48.69M |
Cash Flow | ||||||
| Free Cash Flow | 13.90M | 5.36M | 2.47M | 3.46M | 1.49M | -3.26M |
| Operating Cash Flow | 17.64M | 8.47M | 4.26M | 8.12M | 9.95M | 6.58M |
| Investing Cash Flow | 1.68M | 12.66M | 3.98M | -15.22M | -11.42M | -10.46M |
| Financing Cash Flow | -4.46M | -16.92M | -3.43M | 399.00K | 8.95M | 1.55M |
Sports Entertainment Group Limited Technical Analysis
Positive
0.24
Price Trends
0.29
Positive
0.27
Positive
0.26
Positive
Market Momentum
0.01
Negative
55.25
Neutral
86.67
Negative
Evaluating momentum and price trends is crucial in stock analysis to make informed investment decisions. For AU:SEG, the sentiment is Positive. The current price of 0.24 is below the 20-day moving average (MA) of 0.31, below the 50-day MA of 0.29, and below the 200-day MA of 0.26, indicating a bullish trend. The MACD of 0.01 indicates Negative momentum. The RSI at 55.25 is Neutral, neither overbought nor oversold. The STOCH value of 86.67 is Negative, not indicating any strong overbought or oversold conditions. Overall, these indicators collectively point to a Positive sentiment for AU:SEG.
Sports Entertainment Group Limited Peers Comparison
UnderperformOutperform
Sector (60)
Name | Overall Rating | Market Cap | P/E Ratio | ROE | Dividend Yield | Revenue Growth | EPS Growth |
|---|---|---|---|---|---|---|---|
66 Neutral | AU$95.50M | -37.91 | -3.38% | 10.34% | 5.18% | -162.59% | |
66 Neutral | AU$1.45B | 323.12 | 0.28% | 4.83% | -11.32% | -95.16% | |
65 Neutral | AU$151.96M | 19.55 | 14.75% | 1.38% | 23.38% | 36.02% | |
60 Neutral | $48.67B | 4.58 | -11.27% | 4.14% | 2.83% | -41.78% | |
60 Neutral | AU$2.08B | 53.21 | 4.11% | 2.90% | 4.48% | 355.35% | |
51 Neutral | AU$280.09M | -50.55 | -0.90% | 5.03% | 2.04% | 98.79% | |
44 Neutral | AU$85.80M | -6.35 | -5.46% | ― | -22.01% | -306.25% |
* Communication Services Sector Average
AU:SEG
Sports Entertainment Group Limited
0.32
0.13
69.31%
AU:SXL
Southern Cross Media Group Limited
0.57
0.04
7.01%
AU:NEC
Nine Entertainment Co. Holdings Limited
0.92
-0.14
-12.94%
AU:A1N
HT&E Ltd
0.29
-0.18
-38.30%
AU:EVT
Event Hospitality & Entertainment Ltd.
12.97
-2.81
-17.79%
AU:BBL
Brisbane Broncos Limited
1.55
0.64
70.70%
Sports Entertainment Group Limited Corporate Events
Sports Entertainment Group Updates Market on Ongoing Share Buy-Back Activity
May 7, 2026
Sports Entertainment Group Limited has provided an updated notification to the ASX regarding its ongoing on-market share buy-back program for its ordinary fully paid shares. The company reported that a total of 252,349 shares had been repurchased ...
Sports Entertainment Group lifts FY26 profit guidance on broad-based growth
May 4, 2026
Sports Entertainment Group Limited has upgraded its FY26 guidance, now expecting underlying EBITDA of $15.5 million to $16.5 million, representing growth of 50–60% year on year and exceeding its earlier forecast of at least 40% growth. The i...
Sports Entertainment Group Updates Market on Ongoing Share Buy-Back
Apr 21, 2026
Sports Entertainment Group Limited has updated the market on activity under its on‑market share buy-back program, confirming the repurchase of 102,349 ordinary fully paid shares on the previous trading day. Cumulatively, the company has boug...
Sports Entertainment Group Provides Daily Update on Ongoing Share Buy-Back
Apr 7, 2026
Sports Entertainment Group Limited has provided an update on its on-market share buy-back of ordinary fully paid shares, reporting that a total of 128,441 shares had been repurchased before the previous day, with an additional 21,559 shares bought...
Sports Entertainment Group Issues Daily Update on Share Buy‑Back Activity
Apr 6, 2026
Sports Entertainment Group Limited has provided an updated notification of its ongoing on‑market share buy‑back program for its ordinary fully paid shares. The company reported that a total of 105,582 shares had been repurchased before...
Sports Entertainment Group Continues On-Market Share Buy-Back Program
Apr 1, 2026
Sports Entertainment Group Limited has provided an updated notification to the ASX regarding its ongoing on-market share buy-back program for its ordinary fully paid shares. The company reported that a total of 103,057 shares had been repurchased ...
Glossary
BuyA stock rated as a "Buy" is expected to perform better than the overall market or a specific benchmark over the near-to-medium term. This rating suggests the stock is likely to deliver higher returns compared to other stocks in the same sector or market index. Note: This is not investment advice; please consult a financial advisor before making investment decisions.
HoldA stock rated as a "Hold" is expected to perform in line with the overall market or a specific benchmark. This rating indicates that the stock is neither particularly compelling nor unfavorable for investment. Note: This is not investment advice; please consult a financial advisor before making investment decisions.
SellA stock rated as a "Sell" is expected to perform worse than the overall market or a specific benchmark over the near-to-medium term. This rating suggests the stock may deliver lower returns compared to other stocks in the same sector or market index. Note: This is not investment advice; please consult a financial advisor before making investment decisions.
Disclaimer
This AI Analyst Stock Report is automatically generated by our AI systems using advanced algorithms and publicly available financial, technical, and market data. While the information provided aims to be accurate and insightful, it is intended for informational purposes only and should not be considered financial advice. Any content created by an AI (Artificial Intelligence) system may contain inaccuracies and/or contain errors. Investing in stocks carries inherent risks, and past performance is not indicative of future results. This report does not account for your personal financial circumstances, objectives, or risk tolerance. Always conduct your own research or consult with a qualified financial advisor before making investment decisions. The analysis and recommendations provided are based on historical and current data and may not fully reflect future market conditions or unexpected developments. Neither the creators of this report nor its affiliated entities guarantee the accuracy, completeness, or reliability of the information presented. Use this report at your own discretion and risk.