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Adairs Ltd. (AU:ADH)
ASX:ADH

Adairs Ltd. (ADH) AI Stock Analysis

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AU:ADH

Adairs Ltd.

(Sydney:ADH)

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Neutral 61 (OpenAI - 5.2)
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Neutral 61 (OpenAI - 5.2)
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Neutral 61 (OpenAI - 5.2)
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Neutral 61 (OpenAI - 5.2)
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Neutral 61 (OpenAI - 5.2)
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Neutral 61 (OpenAI - 5.2)
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Neutral 61 (OpenAI - 5.2)
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Neutral 61 (OpenAI - 5.2)
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Neutral 61 (OpenAI - 5.2)
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Neutral 61 (OpenAI - 5.2)
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Neutral 61 (OpenAI - 5.2)
Rating:61Neutral
Price Target:
AU$1.50
â–¼(-14.77% Downside)
Action:ReiteratedDate:03/21/26
The score is driven mainly by moderate but weakening financial performance (margin compression, higher leverage, and strained cash flow). Technicals are also a material negative due to a strong downtrend and weak momentum. These are partially offset by attractive valuation metrics (low P/E and high dividend yield).
Positive Factors
Stable gross margin
A consistent gross margin near 47% indicates enduring product margin resilience and effective cost management. That stability supports durable profitability even if sales slow, enabling the business to cover fixed retail costs, preserve product investment, and absorb raw-material cost swings over months.
Omnichannel, multi-brand model
The combination of Adairs stores, Mocka (online furniture/homewares), and outlet channels diversifies revenue streams and customer acquisition routes. This omnichannel footprint enhances resilience to shifts in buying behavior, supports scale in sourcing, and reduces reliance on a single sales channel long-term.
Strong cash conversion ratio
A FCF-to-net-income ratio around 0.83 shows the company converts profits into cash effectively. Solid cash conversion underpins capacity to fund working capital, service debt and sustain dividends, improving financial resilience despite near-term cash growth headwinds.
Negative Factors
Elevated leverage
A debt-to-equity ratio of 1.39 denotes materially higher leverage, which raises interest and refinancing risk and constrains capital allocation. If earnings or cash flow weaken, the company may face limited flexibility to invest, deleverage, or maintain shareholder returns over the medium term.
Compressing profitability margins
Declining net and operating margins reflect pressure on pricing, cost or efficiency. Sustained margin compression reduces retained earnings and return on capital, making it harder to rebuild cash buffers, reinvest in growth initiatives, or service higher leverage reliably over the next several quarters.
Slowing revenue and strained cash growth
Revenue growth slowing to mid-single digits combined with negative FCF growth signals weak top-line momentum and pressure on cash generation. This limits economies of scale and the ability to deleverage or fund strategic initiatives, making structural recovery more challenging over months.

Adairs Ltd. (ADH) vs. iShares MSCI Australia ETF (EWA)

Adairs Ltd. Business Overview & Revenue Model

Company DescriptionAdairs Limited operates as a specialty retailer of home decoration and furnishing products in Australia and New Zealand. It operates through three segments: Adairs, Mocka and Focus. The company offers bedroom products, such as bedlinen, bedding, and bedroom furniture and accessories; bathroom products, consisting of towels, bath mats, bathrobes and slippers, bathroom accessories, and laundry and home care products; furniture products, such as bedroom, office, living room, and kids furniture; homewares comprising home styling, home care and gifting, pets, and kitchen products; kid's products, including kids bedlinen, bedding, décor, bathroom, furniture, toys, and nursery; as well as gifting products. It sells its products under various brands and through online stores. The company was formerly known as Home & Decor Holdings Pty Ltd and changed its name to Adairs Limited in May 2015. Adairs Limited was founded in 1918 and is based in Scoresby, Australia.
How the Company Makes MoneyAdairs makes money primarily by selling home furnishings and homewares directly to consumers (B2C) through (1) physical retail stores and (2) online channels. Revenue is generated from product sales across key categories such as bedding (e.g., quilts, sheets, covers), bath (e.g., towels), home décor (e.g., cushions, throws), and furniture/homewares (notably through the Mocka brand, which is predominantly online). The company also earns revenue via its Adairs Outlet operations, which sell clearance and end-of-line inventory. Like most retailers, profitability depends on gross margin (driven by product mix, private-label/design-led ranges, sourcing costs, and discounting/markdowns), sales volumes, and operating leverage across store and distribution costs. Specific details on material third-party partnerships, licensing, or other non-retail revenue streams are null.

Adairs Ltd. Financial Statement Overview

Summary
Moderate revenue growth (+2.6%) and stable gross margin (~47%) are offset by declining net/EBIT/EBITDA margins, higher leverage (debt-to-equity 1.39), weaker ROE (11.4%), and pressured free cash flow generation.
Income Statement
65
Positive
Adairs Ltd. shows moderate revenue growth with a 2.6% increase in the latest year, but this is a slowdown compared to previous years. Gross profit margin remains stable at around 47%, indicating consistent cost management. However, net profit margin has decreased to 4.2%, reflecting pressure on profitability. EBIT and EBITDA margins have also declined, suggesting challenges in operational efficiency.
Balance Sheet
60
Neutral
The company's debt-to-equity ratio has increased to 1.39, indicating higher leverage and potential risk if earnings do not improve. Return on equity has decreased to 11.4%, showing reduced efficiency in generating profits from shareholders' equity. The equity ratio remains stable, suggesting a balanced asset structure.
Cash Flow
55
Neutral
Free cash flow growth is negative, indicating challenges in generating cash from operations. The operating cash flow to net income ratio is 0.53, showing moderate cash conversion efficiency. The free cash flow to net income ratio is relatively strong at 0.83, suggesting good cash generation relative to net income despite recent declines.
BreakdownTTMJun 2025Jun 2024Jun 2023Jun 2022Jun 2021
Income Statement
Total Revenue636.54M618.09M594.36M621.34M564.48M499.76M
Gross Profit111.66M289.30M282.20M120.12M148.05M157.85M
EBITDA114.53M102.36M126.56M132.05M118.91M150.48M
Net Income19.14M25.68M31.09M37.84M44.89M63.74M
Balance Sheet
Total Assets641.69M655.95M610.50M595.95M627.46M414.83M
Cash, Cash Equivalents and Short-Term Investments12.44M8.43M12.87M25.90M26.07M25.97M
Total Debt463.73M312.44M275.90M279.86M307.19M107.19M
Total Liabilities409.79M430.77M387.33M393.72M429.57M250.17M
Stockholders Equity231.90M225.17M223.16M202.22M197.88M164.66M
Cash Flow
Free Cash Flow68.93M65.25M66.27M96.07M52.16M105.52M
Operating Cash Flow80.56M78.69M93.68M108.40M61.17M116.87M
Investing Cash Flow-11.63M-13.45M-27.41M-12.32M-108.16M-11.35M
Financing Cash Flow-68.58M-69.66M-79.24M-96.48M47.49M-103.47M

Adairs Ltd. Technical Analysis

Technical Analysis Sentiment
Negative
Last Price1.76
Price Trends
50DMA
1.71
Negative
100DMA
1.76
Negative
200DMA
2.01
Negative
Market Momentum
MACD
-0.09
Positive
RSI
25.09
Positive
STOCH
<0.01
Positive
Evaluating momentum and price trends is crucial in stock analysis to make informed investment decisions. For AU:ADH, the sentiment is Negative. The current price of 1.76 is above the 20-day moving average (MA) of 1.65, above the 50-day MA of 1.71, and below the 200-day MA of 2.01, indicating a bearish trend. The MACD of -0.09 indicates Positive momentum. The RSI at 25.09 is Positive, neither overbought nor oversold. The STOCH value of <0.01 is Positive, not indicating any strong overbought or oversold conditions. Overall, these indicators collectively point to a Negative sentiment for AU:ADH.

Adairs Ltd. Peers Comparison

Overall Rating
UnderperformOutperform
Sector (61)
Financial Indicators
Name
Overall Rating
Market Cap
P/E Ratio
ROE
Dividend Yield
Revenue Growth
EPS Growth
66
Neutral
AU$50.13M1.1913.53%9.03%8.39%3.21%
63
Neutral
AU$392.18M9.3816.86%2.86%1.89%-3.30%
61
Neutral
$18.38B12.79-2.54%3.03%1.52%-15.83%
61
Neutral
AU$224.33M6.108.37%5.85%3.99%-18.35%
61
Neutral
AU$1.32B12.3025.20%2.63%5.79%-31.70%
55
Neutral
$767.35M71.035.66%―20.66%543.24%
54
Neutral
AU$220.03M46.896.48%―4.72%465.60%
* Consumer Cyclical Sector Average
Performance Comparison
Ticker
Company Name
Price
Change
% Change
AU:ADH
Adairs Ltd.
1.27
-0.80
-38.89%
AU:TPW
Temple & Webster Group Ltd
6.38
-10.35
-61.86%
AU:NCK
Nick Scali Limited
15.47
-0.37
-2.33%
AU:DSK
Dusk Group Ltd.
0.81
-0.15
-15.53%
AU:BBN
Baby Bunting Group Ltd.
1.63
-0.13
-7.14%
AU:BLX
Beacon Lighting Group Ltd
1.71
-1.54
-47.30%

Adairs Ltd. Corporate Events

Adairs Updates Dividend Notification to Include DRP Pricing
Mar 20, 2026

Adairs Limited has updated its previously announced dividend notification relating to the six‑month period ended 28 December 2025 for its ordinary fully paid shares. The record date for the dividend remains 11 March 2026, with an ex‑dividend date of 10 March 2026 and payment scheduled in due course.

The latest update, dated 20 March 2026, specifically adds the Dividend Reinvestment Plan pricing details that were absent from the 23 February 2026 release. This clarification provides shareholders with final terms for participating in the DRP, supporting informed capital allocation decisions and offering an alternative to cash dividends for investors seeking to reinvest.

The most recent analyst rating on (AU:ADH) stock is a Hold with a A$1.50 price target. To see the full list of analyst forecasts on Adairs Ltd. stock, see the AU:ADH Stock Forecast page.

Adairs Reports Lapse of 794,432 Performance Rights
Mar 13, 2026

Adairs Ltd has notified the market of the lapse of 794,432 performance rights, which were conditional rights to securities that have ceased after the relevant conditions were not met or became incapable of being satisfied as of 13 March 2026. The change reduces the company’s potential future share issuance under these particular incentive arrangements, slightly simplifying its capital structure and potentially affecting the mix and availability of equity-based incentives for recipients.

The adjustment reflects the company’s adherence to performance conditions embedded in its long-term incentive programs and provides investors with updated information on issued and potential securities. While the immediate operational impact appears limited, the lapse of these rights may influence future executive or employee incentive planning and offers a marginal clarification of prospective shareholder dilution for existing investors.

The most recent analyst rating on (AU:ADH) stock is a Hold with a A$1.50 price target. To see the full list of analyst forecasts on Adairs Ltd. stock, see the AU:ADH Stock Forecast page.

Adairs appoints CFO Matt Edmonds as new Company Secretary
Mar 13, 2026

Adairs Limited has announced that Group Chief Financial Officer Matt Edmonds has been appointed Company Secretary with immediate effect, replacing former joint company secretaries Jamie Adamson and Ashley Gardner. Under ASX Listing Rule 12.6, Edmonds will now be responsible for communications between the retailer and the Australian Securities Exchange, consolidating key governance and reporting responsibilities within the senior finance function.

The change centralises corporate oversight at a time when the company continues to operate a multi-brand, omnichannel model across Australia and New Zealand’s competitive homewares and furniture market. Investors and other stakeholders can expect streamlined regulatory communication and potentially tighter alignment between financial management, disclosure practices, and board-level governance at Adairs.

The most recent analyst rating on (AU:ADH) stock is a Hold with a A$1.50 price target. To see the full list of analyst forecasts on Adairs Ltd. stock, see the AU:ADH Stock Forecast page.

Adairs posts record 1H sales as Mocka shines and resets take hold
Feb 22, 2026

Adairs Limited reported first-half FY26 sales of $329 million, up 5.9%, as it reset operations across its banners and exited excess inventory. Group gross margin slipped and underlying earnings weakened, with statutory NPAT down 33.8%, but sales momentum improved in the second quarter, net debt fell, and the company maintained dividends at a lower level while targeting margin and earnings recovery in the second half.

The core Adairs brand delivered modest sales growth and better Q2 profitability after aggressive Q1 clearance, while Focus on Furniture faced margin pressure from higher costs and negative like-for-like sales, prompting a leadership overhaul and store refurbishment push. Online-led Mocka was the standout, posting near-30% sales growth, higher margins, and a 45.5% jump in EBIT, and is now moving into standalone stores, signaling a strategic shift toward leveraging its strongest growth vehicle.

The most recent analyst rating on (AU:ADH) stock is a Hold with a A$2.05 price target. To see the full list of analyst forecasts on Adairs Ltd. stock, see the AU:ADH Stock Forecast page.

Adairs Grows Revenue but Half-Year Profit Drops, Dividend Maintained
Feb 22, 2026

Adairs Limited reported a 5.9% rise in half-year sales to $328.97 million for the 26 weeks to 28 December 2025, but profitability weakened as statutory net profit after tax fell 33.8% to $12.84 million. Underlying EBIT declined 9.1% to $29.96 million, indicating margin pressure despite top-line growth, and net tangible liabilities per share deepened to negative $0.21, reflecting a more leveraged balance sheet.

The board declared a fully franked interim dividend of 5.5 cents per share, with payment due on 7 April 2026 and continued operation of the dividend reinvestment plan at a 1.5% discount. The company plans to satisfy DRP commitments through the issue of new shares, supporting cash preservation while still returning capital to shareholders, and confirmed there were no changes in controlled entities and that its reviewed accounts received an unqualified audit opinion.

The most recent analyst rating on (AU:ADH) stock is a Hold with a A$2.05 price target. To see the full list of analyst forecasts on Adairs Ltd. stock, see the AU:ADH Stock Forecast page.

Adairs Says Late Director Interest Notice Was an Isolated Administrative Oversight
Feb 6, 2026

Adairs Limited has disclosed that an Appendix 3Y notice relating to a change in director Elle Roseby’s interests was lodged late with the ASX due to an administrative oversight. The company emphasized that its directors remain aware of their disclosure obligations, that the delay did not stem from any failure by Roseby to report her interests, and that a review has concluded the incident was isolated and existing compliance practices remain adequate, aiming to reassure investors and regulators about its corporate governance standards.

The most recent analyst rating on (AU:ADH) stock is a Hold with a A$2.00 price target. To see the full list of analyst forecasts on Adairs Ltd. stock, see the AU:ADH Stock Forecast page.

Adairs Appoints Experienced Retail Executive Matt Edmonds as Group CFO
Feb 2, 2026

Adairs Limited has appointed Matt Edmonds as Group Chief Financial Officer, effective 9 February 2026, adding a seasoned finance and retail executive with more than two decades of international experience across major retailers including Coles Group, Tesco and Fresh & Easy. Edmonds will oversee all group finance functions, including financial reporting, treasury and investor relations, and will also serve as Company Secretary, with outgoing CFO Ashley Gardner remaining until mid-March 2026 to ensure a smooth transition, a move that is expected to strengthen Adairs’ leadership capability as it pursues its next phase of growth and value creation in the competitive home retail market.

The most recent analyst rating on (AU:ADH) stock is a Hold with a A$2.00 price target. To see the full list of analyst forecasts on Adairs Ltd. stock, see the AU:ADH Stock Forecast page.

Adairs Issues FY26 Long-Term Incentive Performance Rights Tied to EPS Targets
Jan 30, 2026

Adairs Limited has granted 891,135 performance rights under its FY26 Long Term Incentive Plan to selected senior employees, including 312,313 rights to Managing Director and Group CEO Elle Roseby, with that portion having already received shareholder approval. The rights, priced off a 5-day VWAP of $2.68, are subject to a three-year performance period ending in June 2028 and will vest only if service conditions are met and underlying FY28 earnings per share reach Board‑set hurdles, aligning executive and senior staff rewards with improved profitability and longer-term shareholder value.

The most recent analyst rating on (AU:ADH) stock is a Hold with a A$1.50 price target. To see the full list of analyst forecasts on Adairs Ltd. stock, see the AU:ADH Stock Forecast page.

Adairs Grants Managing Director 312,313 Performance Rights Under FY26 Incentive Plan
Jan 30, 2026

Adairs Limited has granted Managing Director Narelle (Elle) Alison Roseby 312,313 performance rights under its FY26 Equity Incentive Plan, following shareholder approval at the 2025 annual general meeting. The nil-cost award, which increases Roseby’s holding to 40,322 ordinary shares and 312,313 performance rights, forms part of the company’s long-term employee incentive scheme and is intended to align executive remuneration more closely with shareholder interests.

The most recent analyst rating on (AU:ADH) stock is a Hold with a A$1.50 price target. To see the full list of analyst forecasts on Adairs Ltd. stock, see the AU:ADH Stock Forecast page.

Adairs to Issue 891,135 Unquoted Performance Rights Under Employee Incentive Scheme
Jan 30, 2026

Adairs Limited has notified the market of the upcoming issue of 891,135 unquoted performance rights under its employee incentive scheme, scheduled for 27 November 2025. The move underscores the company’s continued reliance on equity-based incentives to align staff interests with shareholder value, potentially impacting future share dilution while supporting talent retention and long‑term performance goals.

The most recent analyst rating on (AU:ADH) stock is a Hold with a A$1.50 price target. To see the full list of analyst forecasts on Adairs Ltd. stock, see the AU:ADH Stock Forecast page.

Adairs Trims Potential Share Pool as 42,328 Performance Rights Lapse
Jan 30, 2026

Adairs Limited has notified the market of a change in its issued capital following the lapse of 42,328 performance rights, which ceased because the relevant vesting conditions were not met or became incapable of being satisfied as of 1 August 2025. The cancellation of these performance rights marginally reduces Adairs’ potential share dilution from its equity incentive arrangements, signalling that certain performance hurdles tied to executive or employee remuneration were not achieved and slightly tightening the company’s future capital base for existing shareholders.

The most recent analyst rating on (AU:ADH) stock is a Hold with a A$1.50 price target. To see the full list of analyst forecasts on Adairs Ltd. stock, see the AU:ADH Stock Forecast page.

Adairs Sets Date for 1H FY26 Results and Investor Call
Jan 19, 2026

Adairs Limited, the Melbourne-based omnichannel home furnishings and furniture retailer operating the Adairs, Focus on Furniture and Mocka brands across Australia and New Zealand, continues to focus on design-led, customer-centric retailing through its fully owned but independently run subsidiaries. The company has announced it will release its financial results for the first half of FY26, covering the 26 weeks to 28 December 2025, on 23 February 2026, accompanied by an investor and analyst conference call hosted by its chief executive and chief financial officer, with a recording to be made available on its investor relations website, underscoring ongoing engagement and transparency with the market ahead of a key trading update for stakeholders.

The most recent analyst rating on (AU:ADH) stock is a Hold with a A$2.50 price target. To see the full list of analyst forecasts on Adairs Ltd. stock, see the AU:ADH Stock Forecast page.

Glossary
BuyA stock rated as a "Buy" is expected to perform better than the overall market or a specific benchmark over the near-to-medium term. This rating suggests the stock is likely to deliver higher returns compared to other stocks in the same sector or market index. Note: This is not investment advice; please consult a financial advisor before making investment decisions.
HoldA stock rated as a "Hold" is expected to perform in line with the overall market or a specific benchmark. This rating indicates that the stock is neither particularly compelling nor unfavorable for investment. Note: This is not investment advice; please consult a financial advisor before making investment decisions.
SellA stock rated as a "Sell" is expected to perform worse than the overall market or a specific benchmark over the near-to-medium term. This rating suggests the stock may deliver lower returns compared to other stocks in the same sector or market index. Note: This is not investment advice; please consult a financial advisor before making investment decisions.

Disclaimer

This AI Analyst Stock Report is automatically generated by our AI systems using advanced algorithms and publicly available financial, technical, and market data. While the information provided aims to be accurate and insightful, it is intended for informational purposes only and should not be considered financial advice. Any content created by an AI (Artificial Intelligence) system may contain inaccuracies and/or contain errors. Investing in stocks carries inherent risks, and past performance is not indicative of future results. This report does not account for your personal financial circumstances, objectives, or risk tolerance. Always conduct your own research or consult with a qualified financial advisor before making investment decisions. The analysis and recommendations provided are based on historical and current data and may not fully reflect future market conditions or unexpected developments. Neither the creators of this report nor its affiliated entities guarantee the accuracy, completeness, or reliability of the information presented. Use this report at your own discretion and risk.Date of analysis: Mar 21, 2026