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Associated Banc-Corp (ASB)
NYSE:ASB

Associated Banc-Corp (ASB) AI Stock Analysis

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ASB

Associated Banc-Corp

(NYSE:ASB)

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Neutral 69 (OpenAI - 5.2)
Rating:69Neutral
Price Target:
$27.00
▲(9.22% Upside)
Action:DowngradedDate:03/13/26
The score is driven primarily by improving financial performance and a constructive earnings outlook, reinforced by a low P/E and solid dividend yield. These positives are tempered by weak technicals (downtrend/negative momentum) and the ongoing risks highlighted around earnings volatility and higher recent leverage.
Positive Factors
Margin Recovery
A pronounced rebound in revenue and net margins in 2025 indicates restored earnings power and operating leverage versus the recent trough. Sustained higher margins support internal capital formation, dividend/capital flexibility and resilience to moderate rate or loan mix shifts over a multi‑quarter horizon.
Cash Generation
Consistent operating cash flow and improving free cash flow provide durable funding for dividends, investments and M&A funding without excessive reliance on external capital. Strong cash conversion also underpins balance sheet flexibility and the ability to absorb modest earnings variability.
Strategic Market Expansion
Regulatory approval of the American National merger is a structural expansion into Omaha and deeper Twin Cities penetration. The deal accelerates deposit and household growth, increases scale in priority Midwest markets, and offers durable revenue diversification once systems and branches are converted.
Negative Factors
Rising Leverage
Material increase in debt balances tightens financial flexibility and raises sensitivity to funding cost increases or credit stress. Higher leverage can amplify earnings volatility and limit the bank's ability to pursue discretionary investments or capital returns during adverse cycles over the coming quarters.
Yield Pressure and CRE Payoffs
Compression in lending yields and elevated CRE payoff activity are structural headwinds to net interest income and NIM sustainability. Persistently lower yields reduce core margin resilience and may force higher loan originations or repricing actions to maintain growth, pressuring underwriting or acquisition economics.
Integration & Expense Pressure
Ongoing investments (RMs, marketing) plus integration costs raise the baseline expense run‑rate and create execution risk tied to the acquisition. If synergies or deposit/loan conversion lag, persistent higher expenses could erode efficiency gains and compress forward profitability for several quarters.

Associated Banc-Corp (ASB) vs. SPDR S&P 500 ETF (SPY)

Associated Banc-Corp Business Overview & Revenue Model

Company DescriptionAssociated Banc-Corp, a bank holding company, provides various banking and nonbanking products to individuals and businesses in Wisconsin, Illinois, and Minnesota. The company operates through three segments: Corporate and Commercial Specialty; Community, Consumer, and Business; and Risk Management and Shared Services. Its Corporate and Commercial Specialty segment offers lending solutions, including commercial loans and lines of credit, commercial real estate financing, construction loans, letters of credit, leasing, asset based lending, and loan syndications; deposit and cash management solutions, such as commercial checking and interest-bearing deposit products, cash vault and night depository services, liquidity solutions, payables and receivables solutions, and information services; specialized financial services such as interest rate risk management, foreign exchange solutions, and commodity hedging; fiduciary services such as administration of pension, profit-sharing and other employee benefit plans, fiduciary and corporate agency services, and institutional asset management; and investable funds solutions such as savings, money market deposit accounts, IRA accounts, CDs, fixed and variable annuities, full-service, discount and online investment brokerage; investment advisory services; and trust and investment management accounts. The company's Community, Consumer, and Business segment offers lending solutions, such as residential mortgages, home equity loans and lines of credit, personal and installment loans, auto loans, business loans, and business lines of credit; and deposit and transactional solutions such as checking, credit, debit and pre-paid cards, online banking and bill pay; and money transfer services. As of December 31, 2021, the company operated 215 banking branches. Associated Banc-Corp was founded in 1861 and is headquartered in Green Bay, Wisconsin.
How the Company Makes MoneyASB makes money primarily through (1) net interest income and (2) noninterest (fee-based) income. Net interest income is generated by earning interest and fees on interest-earning assets—most notably commercial loans (including commercial real estate and business lending) and consumer loans (such as residential mortgage and other consumer lending)—and investing in securities, then paying interest on funding sources such as customer deposits and wholesale borrowings; the spread between interest earned and interest paid, adjusted for changes in balances and market rates, is a core driver of earnings. Noninterest income is generated from fees and commissions tied to banking services, which typically include service charges and account-related fees, card and payment-related fees, mortgage banking-related revenues (such as origination and secondary-market activities), wealth management and trust/investment management fees, and certain treasury-management and capital-markets-related fees provided to business customers. Additional contributors to profitability include disciplined credit underwriting (which affects provision for credit losses), operating efficiency across branch and digital delivery, and the mix and cost of deposits (e.g., low-cost transaction and savings deposits versus higher-cost time deposits or borrowings), which influences funding costs and margins. Specific material partnerships or unique revenue-sharing arrangements: null.

Associated Banc-Corp Earnings Call Summary

Earnings Call Date:Jan 22, 2026
(Q4-2025)
|
% Change Since: |
Next Earnings Date:Apr 23, 2026
Earnings Call Sentiment Positive
The call presented multiple strong operating and financial achievements — record quarterly NII, robust C&I growth (>$1.2B in 2025) and meaningful deposit gains, improved profitability and capital metrics, and a clear organic growth plan supplemented by the American National acquisition. Headwinds noted include yield compression in some loan categories, elevated CRE payoffs, near‑term deposit seasonality, planned investment‑driven expense growth and the usual execution and integration risks tied to the acquisition. Management guidance is constructive for 2026 (NII +5.5%–6.5%, C&I +9%–10%, core deposits +5%–6%) excluding the acquisition, and the balance of positive operational momentum and disciplined credit/expense management outweighs the noted risks.
Q4-2025 Updates
Positive Updates
Record Net Interest Income and Margin Expansion
Q4 net interest income (NII) was a company record at $310M; NII rose 15% for 2025. Quarterly NIM was 3.06% in Q4 and the bank reported a full‑year NIM north of 3%, ~50 bps higher than 2020.
Strong C&I and Loan Growth
Added over $1.2B in relationship C&I balances in 2025. Total loans grew 1% sequentially in Q4 and 5% versus 2024; C&I led with ~2% quarterly growth and $200M+ in Q4. Management targets C&I growth of 9%–10% and total loan growth of 5%–6% for 2026 (standalone, excluding acquisition).
Core Deposit Gains and Improved Funding
Core customer deposits increased nearly $1B in 2025 and nearly $700M in Q4 versus Q3. Point‑to‑point period‑end core deposits rose 3.5% YoY, while quarterly‑average core deposits were 5% higher in 2025 vs 2024. Wholesale funding was reduced, including a $161M decrease in brokered CDs in Q4.
Record Full‑Year Profitability and ROTCE Momentum
Delivered the strongest net income in company history for 2025. Return on average tangible common equity climbed steadily, finishing Q4 above 15% (full‑year ROTCE cited at ~13.6%). Tangible book value per share rose to >$22 in Q4, +$2.30 YoY.
Fee Income Strength and Diversification
Total non‑interest income was $79M in Q4 (down $2M sequentially but up $8M vs adjusted Q4 2024); adjusted non‑interest income grew ~9% YoY. Wealth, card fees and capital markets were cited as drivers; guidance calls for +4%–5% non‑interest income growth in 2026 (ex acquisition).
Improved Efficiency and Expense Discipline
Adjusted efficiency ratio decreased more than 700 bps from 2020 to 2025. Q4 efficiency held at 55% while management emphasized positive operating leverage and plans for ~3% non‑interest expense growth in 2026 (ex acquisition).
Strong Credit Metrics and Low Losses
Q4 net charge‑offs were minimal at ~3 bps (Q4) and 12 bps for full year 2025 (well below medium‑term target of 35 bps). Non‑accrual balances fell to $100M in Q4; criticized loans decreased $165M QoQ. ACL rose modestly to $419M (ACL ratio 1.35%).
Strategic M&A and Market Expansion
Announced acquisition of American National (Dec 2025) to enter Omaha and deepen Twin Cities presence; management describes the deal as financially attractive with an initial internal payback ~2.25 years and strategic benefits to deposit and household growth.
Proven Growth Playbook and Pipeline Strength
C&I loans up >50% since 2020 and residential mortgage concentration down >10 percentage points since 2020. December 2025 pipeline was ~43% higher than December 2024. Plans to add ~11 RMs (10% increase bankwide) and increase marketing (Twin Cities & Omaha acquisition spend up >100% combined) to drive ~$1.2B of relationship C&I growth in 2026.
Negative Updates
Yield Pressure in Some Asset Categories
Yields on largely floating‑rate CRE and commercial books decreased by ~24 bps and ~27 bps respectively in Q4; total earning asset yield fell 16 bps to 5.34% in Q4, indicating some compression in lending yields.
Elevated CRE Payoff Activity
Period‑end CRE balances fell ~$88M QoQ due to elevated payoff activity; management expects elevated CRE payoff activity to linger in coming quarters, which could constrain CRE loan balances near term.
Seasonal / Account Flow Volatility Impacting Reported Deposit Growth
Point‑to‑point period‑end core customer deposit growth (3.5% YoY) was influenced by seasonal flows in a couple large accounts late in 2025; this created a divergence between point‑to‑point (3.5%) and quarterly‑average (5%) growth metrics and highlights short‑term deposit volatility.
Expense Increases in Q4 and Ongoing Investment Needs
Total non‑interest expense rose to $219M in Q4 (+2% QoQ), driven by $3M equipment, $1M variable comp and $1M severance. Efficiency ratio held at 55% in Q4 despite prior improvements; planned investments (RMs, marketing, integration costs) imply continued expense growth (~3% guidance for 2026 ex acquisition).
Integration and Execution Risk on American National Acquisition
Acquisition pending regulatory/approval process with no all‑in financial guidance yet; management cited integration steps and potential balance‑sheet actions post‑close—introducing execution and timing uncertainty to 2026 results.
Non‑Interest Income and Capital Markets Could Be Lumpy
While capital markets and other fee lines strengthened, management cautioned these revenues can be lumpy; guidance reflects conservatism until more durable run‑rate is established.
Macro / Forward‑Looking Credit Uncertainties
CECL assumptions use Moody's Nov 2025 baseline (assumes rate cuts in 2026, slower growth, cooling labor market, continued inflation). Management noted monitoring of ongoing macro risks (inflation, tariffs, labor shifts) and that provisions may adjust with changing conditions; ACL increased modestly by $5M in Q4.
Company Guidance
Management’s 2026 guidance (all figures exclude the pending American National deal) targets C&I loan growth of 9%–10% and total loan growth of 5%–6%, core customer deposit growth of 5%–6%, net interest income up 5.5%–6.5% (assumes two Fed cuts), non‑interest income up 4%–5%, and non‑interest expense up about 3%; they expect to add roughly 11 RMs (five Twin Cities, two Kansas City, four Dallas — ~10% more RMs) to drive ~ $1.2B of relationship C&I growth, increase acquisition marketing (Twin Cities + Omaha >100% combined; total marketing +25%), maintain securities+cash to assets around 22%–24% (24.3% at year‑end), hold ~ $2.45B of received fixed swaps and a $3.1B fixed‑rate auto book, and plan to preserve a relatively neutral rate posture (a 100bp down ramp is <1% impact to NII) while pursuing positive operating leverage (Q4 efficiency ratio ~55%).

Associated Banc-Corp Financial Statement Overview

Summary
2025 showed a strong rebound with meaningfully higher revenue growth and sharply improved profitability/margins, supported by solid and improving free cash flow. Offsetting this, performance has been volatile across cycles and balance-sheet leverage has risen recently, which increases risk if profitability softens.
Income Statement
74
Positive
Revenue accelerated meaningfully in 2025 (up 14.5% vs. near-flat in 2024), and profitability rebounded sharply with net margin improving to ~19.3% from ~5.9% in 2024. EBIT margin also strengthened to ~23.5% (vs. ~6.4% in 2024), signaling a strong earnings recovery. The main weakness is volatility: margins were much higher in 2021–2022, fell materially in 2023–2024, then rebounded in 2025—suggesting earnings power has been inconsistent across cycles.
Balance Sheet
64
Positive
Leverage looks manageable with debt-to-equity at ~0.84 in 2025, improved versus the 2022 peak (~1.29), and equity has grown steadily (to ~$5.0B in 2025 from ~$4.0B in 2020–2022). Returns on equity improved to ~9.5% in 2025 from ~2.7% in 2024, reflecting the earnings recovery. The key risk is balance-sheet leverage trending higher recently (debt rising from ~$2.8B in 2023 to ~$4.2B in 2025), which reduces flexibility if profitability softens again.
Cash Flow
70
Positive
Cash generation is solid and improving: operating cash flow rose to ~$616M in 2025 (from ~$580M in 2024), and free cash flow grew ~9.4% in 2025 after modest growth in 2024. Free cash flow also covered net income well in recent years, reaching 1.0x in 2025 (and ~0.92x in 2024). The weakness is variability over time (including a sharp free-cash-flow decline in 2023) and relatively low operating cash flow versus the company’s asset base as indicated by the provided coverage metric.
BreakdownDec 2025Dec 2024Dec 2023Dec 2022Dec 2021
Income Statement
Total Revenue2.46B2.10B2.02B1.42B1.12B
Gross Profit1.43B944.38M1.01B1.20B1.14B
EBITDA577.91M236.97M300.36M528.51M506.75M
Net Income474.78M123.14M182.96M366.12M350.99M
Balance Sheet
Total Assets45.20B43.02B41.02B39.41B35.10B
Cash, Cash Equivalents and Short-Term Investments5.97B5.57B4.52B3.34B5.36B
Total Debt4.17B3.16B2.81B5.17B2.22B
Total Liabilities40.23B38.42B36.84B35.39B31.08B
Stockholders Equity4.98B4.61B4.17B4.02B4.02B
Cash Flow
Free Cash Flow584.73M535.26M380.93M783.86M477.27M
Operating Cash Flow621.10M580.25M442.74M846.57M529.55M
Investing Cash Flow-1.63B-2.22B-1.44B-5.25B-1.58B
Financing Cash Flow1.71B1.73B1.30B4.00B1.36B

Associated Banc-Corp Technical Analysis

Technical Analysis Sentiment
Negative
Last Price24.72
Price Trends
50DMA
26.73
Negative
100DMA
26.06
Negative
200DMA
25.33
Negative
Market Momentum
MACD
-0.73
Positive
RSI
34.20
Neutral
STOCH
27.33
Neutral
Evaluating momentum and price trends is crucial in stock analysis to make informed investment decisions. For ASB, the sentiment is Negative. The current price of 24.72 is below the 20-day moving average (MA) of 26.18, below the 50-day MA of 26.73, and below the 200-day MA of 25.33, indicating a bearish trend. The MACD of -0.73 indicates Positive momentum. The RSI at 34.20 is Neutral, neither overbought nor oversold. The STOCH value of 27.33 is Neutral, not indicating any strong overbought or oversold conditions. Overall, these indicators collectively point to a Negative sentiment for ASB.

Associated Banc-Corp Risk Analysis

Associated Banc-Corp disclosed 67 risk factors in its most recent earnings report. Associated Banc-Corp reported the most risks in the "Finance & Corporate" category.
Finance & Corporate - Financial and accounting risks. Risks related to the execution of corporate activity and strategy
Latest Risks Added 0 New Risks

Associated Banc-Corp Peers Comparison

Overall Rating
UnderperformOutperform
Sector (68)
Financial Indicators
Name
Overall Rating
Market Cap
P/E Ratio
ROE
Dividend Yield
Revenue Growth
EPS Growth
76
Outperform
$4.17B10.0414.31%2.03%0.99%4.94%
71
Outperform
$5.09B12.3310.41%1.02%2.20%20.88%
69
Neutral
$4.10B7.759.83%3.51%-1.44%-21.65%
68
Neutral
$18.00B11.429.92%3.81%9.73%1.22%
65
Neutral
$3.56B14.8913.85%1.70%6.55%12.94%
65
Neutral
$4.04B12.349.30%5.19%3454.95%
65
Neutral
$4.01B14.1915.96%1.82%3.97%24.91%
* Financial Sector Average
Performance Comparison
Ticker
Company Name
Price
Change
% Change
ASB
Associated Banc-Corp
24.72
2.72
12.34%
ABCB
Ameris Bancorp
75.04
17.52
30.45%
BANF
BancFirst
106.07
-3.73
-3.40%
IBOC
International Bancshares
67.04
4.75
7.62%
TCBI
Texas Capital Bancshares
91.47
15.25
20.01%
SFBS
ServisFirst Bancshares
73.44
-8.24
-10.09%

Associated Banc-Corp Corporate Events

Business Operations and StrategyM&A TransactionsRegulatory Filings and Compliance
Associated Banc-Corp Secures Approvals for American National Acquisition
Positive
Mar 12, 2026

On March 12, 2026, Associated Banc-Corp announced it had secured all required regulatory approvals from the Office of the Comptroller of the Currency and the Federal Reserve for its previously disclosed acquisition of American National Corporation and American National Bank. The transaction is slated to close on April 1, 2026, subject to customary closing conditions, marking a key step in consolidating the two Midwest-focused institutions.

Management described the merger as a complementary partnership that will accelerate Associated’s organic growth strategy by providing entry into the Omaha market and strengthening its position in the Twin Cities. Following the expected closing, Associated plans to convert American National’s systems, branches and customers to its own platform in the third quarter of 2026, with American National clients continuing to be served through their existing branches until the integration is complete.

The most recent analyst rating on (ASB) stock is a Buy with a $31.00 price target. To see the full list of analyst forecasts on Associated Banc-Corp stock, see the ASB Stock Forecast page.

Business Operations and StrategyFinancial Disclosures
Associated Banc-Corp Posts Record 2025 Profit, Plans Expansion
Positive
Feb 9, 2026

Associated Banc-Corp reported record net income available to common shareholders of $463 million for full-year 2025, driven by 4.7% total loan growth, 11.6% commercial and industrial loan growth, 2.6% deposit growth, and 14.7% net interest income growth, alongside net interest margin expansion and improved efficiency and credit metrics. The company outlined a sustained organic growth strategy centered on expanding commercial teams, upgrading digital and mass affluent offerings, and accelerating investment and customer acquisition in key metro markets—particularly Milwaukee, Chicago, Twin Cities, Omaha, Kansas City and Dallas—to gain market share and support continued loan and checking household growth in 2026 and beyond.

The most recent analyst rating on (ASB) stock is a Hold with a $33.00 price target. To see the full list of analyst forecasts on Associated Banc-Corp stock, see the ASB Stock Forecast page.

Glossary
BuyA stock rated as a "Buy" is expected to perform better than the overall market or a specific benchmark over the near-to-medium term. This rating suggests the stock is likely to deliver higher returns compared to other stocks in the same sector or market index. Note: This is not investment advice; please consult a financial advisor before making investment decisions.
HoldA stock rated as a "Hold" is expected to perform in line with the overall market or a specific benchmark. This rating indicates that the stock is neither particularly compelling nor unfavorable for investment. Note: This is not investment advice; please consult a financial advisor before making investment decisions.
SellA stock rated as a "Sell" is expected to perform worse than the overall market or a specific benchmark over the near-to-medium term. This rating suggests the stock may deliver lower returns compared to other stocks in the same sector or market index. Note: This is not investment advice; please consult a financial advisor before making investment decisions.

Disclaimer

This AI Analyst Stock Report is automatically generated by our AI systems using advanced algorithms and publicly available financial, technical, and market data. While the information provided aims to be accurate and insightful, it is intended for informational purposes only and should not be considered financial advice. Any content created by an AI (Artificial Intelligence) system may contain inaccuracies and/or contain errors. Investing in stocks carries inherent risks, and past performance is not indicative of future results. This report does not account for your personal financial circumstances, objectives, or risk tolerance. Always conduct your own research or consult with a qualified financial advisor before making investment decisions. The analysis and recommendations provided are based on historical and current data and may not fully reflect future market conditions or unexpected developments. Neither the creators of this report nor its affiliated entities guarantee the accuracy, completeness, or reliability of the information presented. Use this report at your own discretion and risk.Date of analysis: Mar 13, 2026