Net Sales Growth at High End of Guidance
Net sales of $99.5 million, up ~6% year-over-year and reported at the high end of management's guidance range (mid-single-digit growth).
Order and ASP Strength
Total orders grew ~3% year-over-year; average order value (AOV) was ~$2,131, up ~3% year-over-year, driven by higher average selling prices across the assortment and customer mix shifting to higher-priced items.
Fine Jewelry Outperformance
Fine jewelry bookings grew 33% year-over-year and comprised 17% of total bookings; management targets fine jewelry on a path toward becoming a $100 million business.
Showroom Expansion and Retail Momentum
Ended the quarter with 42 showrooms (two more planned by year-end); fine jewelry bookings in showrooms grew 48% year-over-year; Beverly Hills flagship (opened January) is delivering very strong retail orders and foot traffic.
Product Collection Successes
Bookings from the proprietary Sol collection grew 90% year-over-year; nearly 40% more new fine jewelry customers had first purchases of $500+ in Q1 versus Q1 last year.
Seasonal Campaign & Organic Engagement Wins
Valentine’s Day was a record two-week peak with bookings up 9% year-over-year; the Perfect Timing campaign drove triple‑digit year-over-year growth in organic social engagement and generated substantial creator content (150+ pieces across 41 creators via Bridal Collective).
Gross Margin within Target and Path to Improvement
Q1 gross margin was 54.3% (within mid-50s target). Management expects gross margin to be higher in remainder of 2026 due to price optimization, design/production engineering, procurement efficiencies and hedging.
Marketing Leverage and Efficient Inventory
Marketing expense improved to 23.6% of net sales from 24.5% a year ago (~90 bps of year-over-year leverage). Inventory turns remain strong at over 4x despite inventory growth tied to strategic procurement and fine jewelry assortment expansion.
Strong Balance Sheet Positioning
Approximately $59 million in cash and no debt at quarter end; year-over-year cash decline explained by prior term loan payoff and a one-time ~$25 million dividend/distribution last year.
Forward Guidance Indicates Profitability and Growth
Q2 guidance: net sales expected to be up low-single-digits year-over-year and adjusted EBITDA of $0.5M–$2M. Full-year outlook: mid-single-digit net sales growth, mid-50s gross margin, year-over-year marketing leverage, and positive adjusted EBITDA (slightly below 2025).