Yeti Holdings
Yeti Holdings, Inc., commonly known as YETI, is a leading designer, marketer, retailer, and distributor of premium outdoor products. Founded in 2006 and headquartered in Austin, Texas, YETI offers a wide range of products including coolers, drinkware, bags, and outdoor lifestyle gear. The company is renowned for its high-performance, innovative products that cater to outdoor enthusiasts, and it operates in both direct-to-consumer and wholesale channels, serving customers across North America and internationally.