Urgent.ly Inc (ULY) AI Stock Analysis

• Market Cap: $9.07M
• Dividend Yield: N/A
• Average Volume (3M): 904.50K
• Price to Earnings (P/E): <0.1
• Beta (1Y): 1.43
• Revenue Growth: -23.45%
• EPS Growth: -145.16%
• Country: US
• Employees: 182
• Sector: Technology
• Sector Strength: 94
• Industry: Software - Application
• EPS (TTM): -4.69
• Shares Outstanding: 1,395,526
• 10 Day Avg. Volume: 159,957
• 30 Day Avg. Volume: 904,495
• PEG Ratio: <0.01
• Price to Book (P/B): -0.21
• Price to Sales (P/S): 0.00
• P/FCF Ratio: -0.26
• Enterprise Value/Market Cap: 1.74
• Enterprise Value/Revenue: 0.03
• Enterprise Value/Gross Profit: 0.52
• Enterprise Value/Ebitda: 0.09
• 1Y Price Target: $13.50
• Price Target Upside: 107.69% Upside
• Rating Consensus: Moderate Buy
• Number of Analyst Covering: 2

• Rating: 41 Neutral
• Price Target: $6.00 ▼(-7.69%Downside)

The overall stock score is significantly impacted by financial performance challenges, including declining revenues and negative profitability, as well as a poor valuation due to the negative P/E ratio. Technical analysis contributes moderately with mixed signals, highlighting short-term potential but medium-term challenges. The positive developments from the earnings call are not factored in due to re-weighting of components.

Positive Factors

Business Strategy

ULY is seen as a long-term winner pulling roadside assistance into a digitally connected future, leveraging their purpose-built tech leaning on their geospatial data engine.

Financial Performance

ULY is outperforming margin and operating expense leverage expectations.

Risk Management

ULY's recently announced $20M capital line and debt extension reduces imminent risks.

Negative Factors

Growth Concerns

The trajectory of growth continues to flatten, and FY25 growth assumptions are lowered due to lower 1Q revenue guidance.

Revenue Challenges

ULY is battling known revenue headwinds from client losses.

Urgent.ly Inc Business Overview & Revenue Model

Company Description

Urgent.ly Inc. designs and develops a mobility assistance software platform for roadside assistance. Its services include car lockout, tire changes, towing, stuck in ditch and winch services, motorcycle towing, electric vehicle towing, jump start, and gas delivery. The company's software platform combines location-based services, real-time data, AI and machine-to-machine communication to provide roadside assistance solutions. It serves automotive, insurance, telematics, and other transportation-focused verticals. Urgent.ly Inc. was incorporated in 2013 and is headquartered in Vienna, Virginia.

How the Company Makes Money

Urgent.ly makes money through a combination of service fees charged for each roadside assistance request and partnerships with automotive manufacturers, insurance companies, and fleet operators. The company's revenue model includes direct-to-consumer sales via its app, where users pay a fee for on-demand services. Additionally, Urgent.ly collaborates with corporate partners, offering integrated solutions that enhance their customer service offerings, often under a subscription or contract-based model. These partnerships provide a steady stream of revenue, as they integrate Urgent.ly's services into their own product offerings, thereby expanding Urgent.ly's reach and customer base.

Urgent.ly Inc Financial Statement Overview

Summary

Urgent.ly Inc faces significant financial challenges with declining revenues, negative profitability, and high leverage. The negative equity and consistent cash flow deficits highlight financial distress. The company needs to improve its operational efficiency and financial management to stabilize and grow.

Income Statement

Urgent.ly Inc has experienced fluctuating revenues, with a decline in 2024 compared to 2023. The gross profit margin improved from 10.24% in 2022 to 22.10% in 2023 but decreased to 22.09% in 2024. The company has been unprofitable, with negative net income and EBIT margins in all years, indicating challenges in achieving profitability.

Balance Sheet

The company shows negative stockholders' equity, indicating financial instability. The debt-to-equity ratio is not meaningful due to negative equity, but high total debt suggests significant leverage. Return on equity is negative due to consistent net losses. Equity ratio remained negative, highlighting potential financial distress.

Cash Flow

Operating cash flow has been consistently negative, reflecting cash outflows from operations. Free cash flow is also negative, although there was a reduction in cash outflow in 2024. The company struggles to generate positive cash flow, which could affect its liquidity and ability to fund operations.

Breakdown	Dec 2024	Dec 2023	Dec 2022	Dec 2021
Income Statement
Total Revenue	142.91M	184.65M	187.59M	148.51M
Gross Profit	31.56M	37.88M	20.15M	8.41M
EBITDA	-23.71M	121.05M	-63.56M	-52.38M
Net Income	-44.03M	74.73M	-95.98M	-56.34M
Balance Sheet
Total Assets	54.07M	121.19M	46.94M	67.81M
Cash, Cash Equivalents and Short-Term Investments	14.05M	69.05M	6.36M	30.16M
Total Debt	55.05M	72.02M	102.30M	86.17M
Total Liabilities	85.74M	111.59M	228.11M	188.38M
Stockholders Equity	-31.67M	9.60M	-181.17M	-120.57M
Cash Flow
Free Cash Flow	-32.36M	-65.29M	-54.45M	-57.57M
Operating Cash Flow	-30.79M	-65.14M	-54.24M	-57.21M
Investing Cash Flow	24.70M	81.77M	-208.00K	-356.00K
Financing Cash Flow	-18.07M	14.40M	30.65M	78.05M

Urgent.ly Inc Technical Analysis

• Technical Analysis Sentiment: Negative
• Last Price: 6.50
• 50DMA: Negative
• 100DMA: Positive
• 200DMA: Negative
• MACD: Positive
• RSI: Neutral
• STOCH: Positive

Evaluating momentum and price trends is crucial in stock analysis to make informed investment decisions. For ULY, the sentiment is Negative. The current price of 6.5 is below the 20-day moving average (MA) of 6.55, below the 50-day MA of 6.69, and above the 200-day MA of 6.50, indicating a bearish trend. The MACD of 0.40 indicates Positive momentum. The RSI at 47.94 is Neutral, neither overbought nor oversold. The STOCH value of 15.00 is Positive, not indicating any strong overbought or oversold conditions. Overall, these indicators collectively point to a Negative sentiment for ULY.

Urgent.ly Inc Peers Comparison

Name	Overall Rating	Market Cap	P/E Ratio	ROE	Dividend Yield	Revenue Growth	EPS Growth
Sector *	63 Neutral	$34.16B	5.47	-11.67%	1.85%	5.30%	-18.30%
RYDE	47 Neutral	$10.52M	―	230.42%	―	3.69%	-50.95%
ELWS	45 Neutral	$7.57M	―	-115.53%	―	371.04%	32.89%
PET	43 Neutral	$6.34M	―	-3036.82%	―	-27.81%	-7.85%
ULY	41 Neutral	$9.07M	0.07		―	-23.45%	-145.16%
NVNI	41 Neutral	$12.61M	―		―	―	―
WCT	―	$9.56M	―		―	―	―

Urgent.ly Inc Corporate Events

Urgent.ly Inc Launches ‘At the Market’ Offering Program

On July 11, 2025, Urgent.ly Inc. initiated an ‘at the market’ offering program by entering into a Sales Agreement with A.G.P./Alliance Global Partners, allowing the sale of shares worth up to $4,025,821. The proceeds are intended for working capital and general corporate purposes, with the sales to be conducted through Nasdaq or other trading markets. Additionally, following the resignation of CFO Timothy C. Huffmyer effective June 6, 2025, Urgent.ly Inc. entered into an Advisor Agreement with him to provide transitional services until October 31, 2025.

The most recent analyst rating on (ULY) stock is a Buy with a $2.00 price target. To see the full list of analyst forecasts on Urgent.ly Inc stock, see the ULY Stock Forecast page.

Urgent.ly Inc Appoints New Chief Financial Officer

On May 27, 2025, Urgently Inc. announced the appointment of Michael Port as its new Chief Financial Officer, effective June 6, 2025, following the resignation of Timothy C. Huffmyer. Mr. Port, who has extensive experience in senior financial roles across the automotive and other high-growth industries, previously served as Senior Vice President of Finance at Urgently and has held positions at Lordstown Motors Corp. and Energy Focus Inc. His appointment is expected to support Urgently’s growth, leveraging his expertise to enhance the company’s financial strategies and operations.

The most recent analyst rating on (ULY) stock is a Buy with a $1.00 price target. To see the full list of analyst forecasts on Urgent.ly Inc stock, see the ULY Stock Forecast page.