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BRP Inc (TSE:DOO)
TSX:DOO

BRP (DOO) AI Stock Analysis

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TS

BRP

(TSX:DOO)

48Neutral
BRP Inc. faces significant financial and operational challenges, with declining revenue and profitability impacting its financial performance. Although the company has taken strategic actions to manage inventory and introduce new products, high debt levels and market uncertainties weigh heavily. The technical indicators suggest a bearish trend, and valuation metrics reflect the company's struggles with profitability. Despite some positive steps highlighted in the earnings call, the overall outlook remains cautious.
Positive Factors
Business focus
BRP is focusing on its core Powersports activities by selling its marine businesses, which are expected to offer attractive value creation opportunities for a new owner.
Financial runway
Grants and loans are expected to extend the company's financial runway.
Negative Factors
Marine segment performance
BRP's marine segment is on track to incur significant losses, which underscores the challenges in that division.
Tariff impact
Tariff uncertainty limits visibility for the company's future performance.

BRP (DOO) vs. S&P 500 (SPY)

BRP Business Overview & Revenue Model

Company DescriptionBRP Inc., together with its subsidiaries, designs, develops, manufactures, distributes, and markets powersports vehicles and marine products in the United States, Canada, Europe, the Asia Pacific, Mexico, Austria, and internationally. The company operates through two segments, Powersports and Marine. It offers all-terrain, side-by-side, and three-wheeled vehicles; seasonal products, such as snowmobiles and personal watercraft; and engines for jet boats, outboards, karts, motorcycles, and recreational aircraft. The company also provides parts, accessories, and apparel, as well as other services. It sells its products through a network of independent dealers and distributors, as well as to original equipment manufacturers. The company was formerly known as J.A. Bombardier (J.A.B.) Inc. and changed its name to BRP Inc. in April 2013. BRP Inc. was founded in 1937 and is headquartered in Valcourt, Canada.
How the Company Makes MoneyBRP generates revenue primarily through the sale of its diverse range of recreational vehicles and powersport products. The company capitalizes on its strong brand portfolio and innovative product development to drive sales across various market segments. Key revenue streams include the sale of vehicles, parts, accessories, and services. Additionally, BRP engages in strategic partnerships and alliances that enhance its distribution network and market reach, further contributing to its earnings. The company also benefits from a robust aftermarket business, offering accessories and parts that support consumer product customization and maintenance, thereby ensuring a steady stream of revenue beyond initial sales.

BRP Financial Statement Overview

Summary
BRP is facing financial challenges with declining revenue and profitability, leading to a negative net income. The company's high debt levels pose a risk, although it retains some cash generation capability through positive free cash flow. Improvement in operational efficiency and revenue growth is needed to enhance financial stability.
Income Statement
45
Neutral
The company experienced a significant decline in total revenue from $10.37 billion in 2024 to $7.83 billion in 2025, representing a sharp decrease. Gross profit margin remained relatively stable at 22.65% in 2025, down from 25.10% in 2024. However, the net income turned negative in 2025, showing a net loss, which is concerning. EBIT and EBITDA margins also declined, indicating operational challenges.
Balance Sheet
50
Neutral
The balance sheet shows a concerning trend with a decline in stockholders' equity, which is now very low compared to total assets. The debt-to-equity ratio is extremely high, indicating significant leverage and potential financial risk. The equity ratio is low, suggesting a reliance on debt financing. However, total assets have been relatively stable.
Cash Flow
60
Neutral
Operating cash flow decreased significantly from $1.66 billion in 2024 to $740 million in 2025, reflecting operational difficulties. Free cash flow also decreased but remained positive, indicating some ability to generate cash. The free cash flow to net income ratio is not meaningful due to the negative net income.
Breakdown
Mar 2025Mar 2024Mar 2023Mar 2022Mar 2021
Income StatementTotal Revenue
7.83B10.37B10.03B7.65B5.95B
Gross Profit
1.77B2.60B2.50B2.13B1.47B
EBIT
551.70M1.16B1.37B1.19B465.60M
EBITDA
770.10M1.51B1.54B1.44B832.00M
Net Income Common Stockholders
-213.10M743.40M863.90M793.90M363.40M
Balance SheetCash, Cash Equivalents and Short-Term Investments
260.80M491.80M324.90M339.40M1.40B
Total Assets
6.29B6.78B6.46B5.03B4.89B
Total Debt
3.13B2.95B3.02B2.19B2.65B
Net Debt
2.95B2.46B2.81B1.92B1.32B
Total Liabilities
6.05B5.96B5.92B5.16B5.36B
Stockholders Equity
241.30M808.90M534.90M-135.60M-478.70M
Cash FlowFree Cash Flow
313.70M1.07B-9.90M72.30M674.30M
Operating Cash Flow
740.10M1.66B649.50M770.00M954.20M
Investing Cash Flow
-425.50M-574.90M-853.40M-687.70M-260.30M
Financing Cash Flow
-553.10M-629.20M190.30M-1.14B583.80M

BRP Technical Analysis

Technical Analysis Sentiment
Negative
Last Price47.27
Price Trends
50DMA
57.42
Negative
100DMA
64.71
Negative
200DMA
74.54
Negative
Market Momentum
MACD
-2.87
Positive
RSI
33.00
Neutral
STOCH
10.25
Positive
Evaluating momentum and price trends is crucial in stock analysis to make informed investment decisions. For TSE:DOO, the sentiment is Negative. The current price of 47.27 is below the 20-day moving average (MA) of 52.34, below the 50-day MA of 57.42, and below the 200-day MA of 74.54, indicating a bearish trend. The MACD of -2.87 indicates Positive momentum. The RSI at 33.00 is Neutral, neither overbought nor oversold. The STOCH value of 10.25 is Positive, not indicating any strong overbought or oversold conditions. Overall, these indicators collectively point to a Negative sentiment for TSE:DOO.

BRP Peers Comparison

Overall Rating
UnderperformOutperform
Sector (59)
Financial Indicators
Name
Overall Rating
Market Cap
P/E Ratio
ROE
Dividend Yield
Revenue Growth
EPS Growth
TSWTE
75
Outperform
C$1.41B12.2715.84%6.59%7.98%-0.29%
TSMTL
73
Outperform
C$1.08B9.6111.27%6.51%-0.27%-15.99%
59
Neutral
$11.74B10.16-1.06%4.15%1.27%-16.61%
TSDOO
48
Neutral
$3.71B19.66-3.01%1.71%-23.54%-130.34%
* Consumer Cyclical Sector Average
Performance Comparison
Ticker
Company Name
Price
Change
% Change
TSE:DOO
BRP
52.63
-45.78
-46.52%
CNI
Canadian National Railway
98.32
-30.09
-23.43%
CP
Canadian Pacific Kansas City
73.18
-14.28
-16.33%
TFII
TFI International
82.44
-74.27
-47.39%
TSE:MTL
Mullen Group Ltd.
12.67
-1.44
-10.21%
TSE:WTE
Westshore Terminals
22.77
-0.97
-4.09%

BRP Earnings Call Summary

Earnings Call Date: Mar 26, 2025 | % Change Since: -6.51% | Next Earnings Date: May 29, 2025
Earnings Call Sentiment Neutral
BRP's earnings call reflects a company that has strategically managed its inventory and maintained its leadership in the Powersports market despite facing significant challenges, including decreased revenue, market uncertainties, and tariff impacts. The company's operational efficiency and new product introductions are positive steps toward long-term success, but current market conditions and geopolitical issues present significant hurdles.
Highlights
Lean Inventory Management
Successfully reduced network inventory by 13%, or 18% excluding Snowmobile, aligning with the objective of 15% to 20% reduction. This positions BRP well for future market opportunities.
Powersports Leadership
BRP became the number one OEM in Powersports in North America, gaining significant market share in various segments such as side-by-side (11 points) and ATV (4 points) compared to pre-COVID levels.
Operational Efficiency
Achieved over $200 million in lean savings for the year, contributing to improved operational efficiency despite a challenging year.
Strong Product Introduction
Introduction of several new models and expansion into new segments, including the launch of the Can-Am electric motorcycle.
Lowlights
Decreased Revenue and Retail Performance
Revenue was down 20% to $2.1 billion in Q4, with retail for North American Powersports down 21%, particularly affecting ORV and Snowmobile segments.
Tariff Impact and Market Uncertainty
Estimated $40 million impact from tariffs affecting business costs, with ongoing geopolitical and tariff disputes creating uncertainty in market demand and operating environments.
Challenging Snowmobile Market
Snowmobile retail was down low 30% in Q4 due to late snowfall, resulting in market share loss in North America.
High Non-Current Inventory Levels
BRP faced challenges with high non-current inventory levels across the industry, affecting competitiveness and market share in the first half of fiscal 2026.
Company Guidance
During BRP Inc.'s Fiscal Year 2025 Fourth Quarter Results Conference Call, guidance was given that emphasized various metrics and strategic directions for the coming year. The company reported $7.8 billion in revenue and a normalized EBITDA of $1 billion, with a normalized EPS of $4.68, all within the revised guidance range. BRP highlighted a significant achievement in reducing network inventory levels by 13% overall, and by 18% when excluding snowmobiles, which lagged due to softer retail in the fourth quarter. North American Powersports inventory was reduced by 18%, aligning with their target of a 15% to 20% reduction. For Fiscal Year 2026, BRP aims to focus on their core Powersports business, with expectations for revenue growth driven by improved ORV shipments and new product introductions. The company reported a net leverage ratio of 2.6 times and generated over $450 million in free cash flow, allowing for $62 million in dividend payments and $215 million in share repurchases. However, due to the ongoing tariff disputes and unpredictable operating environments, BRP refrained from issuing precise guidance for Fiscal Year 2026.
Glossary
OutperformA stock rated as "Outperform" is expected to perform better than the overall market or a specific benchmark over the near-to-medium term. This rating suggests that the stock is likely to deliver higher returns compared to the average returns of other stocks in the same sector or market index. Investors might consider this stock a good buying opportunity.
NeutralA stock rated as "Neutral" is expected to perform in line with the overall market or a specific benchmark. This rating indicates that the stock is neither particularly attractive nor unattractive for investment. Investors may consider holding onto the stock, as it is not expected to either significantly outperform or underperform the market.
UnderperformA stock rated as "Underperform" is expected to perform worse than the overall market or a specific benchmark over the near-to-medium term. This rating suggests that the stock may deliver lower returns compared to the average returns of other stocks in the same sector or market index. Investors might consider selling the stock or avoiding it as an investment.

Disclaimer

This AI Analyst Stock Report is automatically generated by our AI systems using advanced algorithms and publicly available financial, technical, and market data. While the information provided aims to be accurate and insightful, it is intended for informational purposes only and should not be considered financial advice. Any content created by an AI (Artificial Intelligence) system may contain inaccuracies and/or contain errors. Investing in stocks carries inherent risks, and past performance is not indicative of future results. This report does not account for your personal financial circumstances, objectives, or risk tolerance. Always conduct your own research or consult with a qualified financial advisor before making investment decisions. The analysis and recommendations provided are based on historical and current data and may not fully reflect future market conditions or unexpected developments. Neither the creators of this report nor its affiliated entities guarantee the accuracy, completeness, or reliability of the information presented. Use this report at your own discretion and risk.