Company DescriptionStereotaxis, Inc. designs, manufactures, and markets robotic systems, instruments, and information systems for the interventional laboratory in the United States and internationally. Its robotic magnetic navigation (RMN) systems include the Genesis RMN and Niobe systems, which enable physicians to complete complex interventional procedures by providing image-guided delivery of catheters and guidewires through the blood vessels and chambers of the heart to treatment sites. The company also provides Odyssey, a real-time information solution to manage, control, record, and share procedures across networks; and Stereotaxis Imaging Model S X-ray system, a single-plane full-power x-ray system, including c-arm, powered table, motorized boom, and large high-definition monitors for a robotic interventional operating room. In addition, it offers disposables and other accessories, such as QuikCAS automated catheter advancement disposables for the remote advancement of electrophysiology catheters; and CARTO RMT navigation and ablation system, CELSIUS RMT, NAVISTAR RMT, NAVISTAR RMT DS, NAVISTAR RMT THERMOCOOL, and CELSIUS RMT THERMOCOOL irrigated tip diagnostic/ablation steerable tip catheters. Further, the company provides Vdrive, a system that offers navigation and stability for the diagnostic and therapeutic devices designed to improve interventional procedures; and V-Loop, V-Sono, and V-CAS disposable components. Stereotaxis, Inc. markets its products through direct sales force, distributors, and sales agents. The company has a strategic collaboration with Osypka AG to develop a magnetic ablation catheter using Stereotaxis' robotic technology. Stereotaxis, Inc. was incorporated in 1990 and is headquartered in Saint Louis, Missouri.
How the Company Makes MoneyStereotaxis makes money primarily by selling and supporting its robotic magnetic navigation ecosystem used in hospital electrophysiology labs. Key revenue streams typically include: (1) Capital equipment sales: one-time (or milestone-based) revenue from the sale and installation of its robotic navigation systems and associated hardware/software components to hospitals and medical centers. (2) Recurring revenue from disposables and consumables: revenue tied to procedure volume from the sale of single-use or limited-use items used with its systems, such as magnetically enabled catheter-related components and other procedure accessories (specific product mix and the extent of disposable revenue is company-dependent; if a particular disposable category is not disclosed, it is null). (3) Service, maintenance, and support contracts: recurring revenue from service agreements covering system maintenance, repairs, software support, and upgrades. (4) Software and upgrades: revenue from software modules, licenses, and/or system upgrades when offered separately from the initial system sale (if the company does not break this out publicly, it is null). The company’s earnings are influenced by the installed base of systems (driving service and procedure-related recurring revenue), adoption of robotic-assisted electrophysiology workflows by hospitals and physicians, and the pace of new system placements. Significant partnerships or distributor arrangements: null.