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Synsam AB (SE:SYNSAM)
:SYNSAM
Sweden Market
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Synsam AB (SYNSAM) AI Stock Analysis

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SE:SYNSAM

Synsam AB

(SYNSAM)

Rating:73Outperform
Price Target:
kr60.00
▲(7.72% Upside)
Synsam AB's strong financial performance is the most significant factor, supported by robust revenue and profit growth, and efficient cash flow management. The technical analysis indicates a neutral to slightly bearish trend, while the valuation is fair with a reasonable P/E ratio and attractive dividend yield. The absence of earnings call data and corporate events does not impact the overall score.

Synsam AB (SYNSAM) vs. iShares MSCI Sweden ETF (EWD)

Synsam AB Business Overview & Revenue Model

Company DescriptionSynsam AB (SYNSAM) is a leading optical retailer in the Nordic region, specializing in the sale of prescription glasses, contact lenses, sunglasses, and other optical products. The company operates a network of stores across Sweden, Norway, Denmark, and Finland, offering a diverse range of eyewear products and optician services. Synsam is known for its focus on high-quality products, customer service, and innovative eyewear solutions.
How the Company Makes MoneySynsam AB generates revenue primarily through the sale of optical products, including prescription glasses, contact lenses, sunglasses, and accessories. The company's revenue model is based on both direct retail sales through its network of physical stores and online platforms. Additionally, Synsam offers optician services, eye examinations, and vision correction solutions, which contribute to its earnings. The company may also engage in strategic partnerships with eyewear brands and suppliers to enhance its product offerings, though specific details on such partnerships are not disclosed. Synsam's focus on customer experience, product innovation, and expanding its reach in the Nordic market are key factors that drive its revenue growth.

Synsam AB Financial Statement Overview

Summary
Synsam AB shows strong financial health with impressive revenue and profit growth, strong operational margins, and efficient cash flow management. The balance sheet is stable, though the debt level requires monitoring.
Income Statement
85
Very Positive
Synsam AB demonstrates strong revenue growth with a 11.8% increase from 2023 to 2024 and a further 2.9% in the TTM period. The gross profit margin remains healthy at approximately 59.4% for TTM, indicating effective cost management. The net profit margin is solid at 6.0% for TTM, showing profitability, albeit with slight fluctuations. The EBIT and EBITDA margins are robust, underscoring operational efficiency, with EBIT at 15.0% and EBITDA at 24.5% for TTM.
Balance Sheet
78
Positive
The balance sheet shows a stable equity ratio of around 30.3% in TTM, reflecting decent financial stability. The debt-to-equity ratio is slightly elevated at 1.40, which could pose some leverage risk, yet remains manageable. Return on equity is strong at 16.0% for TTM, indicating good returns on shareholder investments.
Cash Flow
82
Very Positive
The company has exhibited a healthy free cash flow growth of 13.1% in the TTM period, highlighting strong cash generation capabilities. The operating cash flow to net income ratio of 2.58 in TTM indicates efficient cash flow management. Furthermore, the free cash flow to net income ratio is robust at 1.58, displaying effective cash conversion.
BreakdownDec 2024Dec 2023Dec 2022Dec 2021Dec 2020
Income Statement
Total Revenue6.43B5.91B5.35B4.73B3.86B
Gross Profit4.84B4.46B4.07B3.64B2.91B
EBITDA1.48B1.35B1.40B879.00M904.00M
Net Income366.00M311.00M328.00M51.00M-195.20M
Balance Sheet
Total Assets8.24B8.04B8.02B7.60B7.26B
Cash, Cash Equivalents and Short-Term Investments420.00M582.00M444.00M755.00M808.60M
Total Debt3.42B3.25B3.40B3.13B7.05B
Total Liabilities5.69B5.52B5.43B5.12B8.83B
Stockholders Equity2.56B2.52B2.58B2.48B-1.57B
Cash Flow
Free Cash Flow556.00M903.00M308.00M708.00M737.70M
Operating Cash Flow933.00M1.15B690.00M980.00M898.50M
Investing Cash Flow-398.00M-270.00M-385.00M-283.00M-165.50M
Financing Cash Flow-672.00M-712.00M-631.00M-780.00M-131.60M

Synsam AB Technical Analysis

Technical Analysis Sentiment
Positive
Last Price55.70
Price Trends
50DMA
54.76
Positive
100DMA
50.75
Positive
200DMA
47.45
Positive
Market Momentum
MACD
0.22
Negative
RSI
59.26
Neutral
STOCH
84.92
Negative
Evaluating momentum and price trends is crucial in stock analysis to make informed investment decisions. For SE:SYNSAM, the sentiment is Positive. The current price of 55.7 is above the 20-day moving average (MA) of 54.24, above the 50-day MA of 54.76, and above the 200-day MA of 47.45, indicating a bullish trend. The MACD of 0.22 indicates Negative momentum. The RSI at 59.26 is Neutral, neither overbought nor oversold. The STOCH value of 84.92 is Negative, not indicating any strong overbought or oversold conditions. Overall, these indicators collectively point to a Positive sentiment for SE:SYNSAM.

Synsam AB Peers Comparison

Overall Rating
UnderperformOutperform
Sector (56)
Financial Indicators
Name
Overall Rating
Market Cap
P/E Ratio
ROE
Dividend Yield
Revenue Growth
EPS Growth
73
Outperform
kr8.21B20.57
3.28%10.06%15.71%
68
Neutral
kr3.12B28.15
2.76%9.75%12.84%
67
Neutral
kr8.46B24.05
7.06%1.68%
66
Neutral
kr1.88B15.96
6.42%-13.04%-7.85%
64
Neutral
kr1.88B189.47
4.89%3.60%-100.91%
56
Neutral
$1.82B6.145.30%2.64%5.38%-37.86%
* Services Sector Average
Performance Comparison
Ticker
Company Name
Price
Change
% Change
SE:SYNSAM
Synsam AB
55.70
5.90
11.85%
SE:BRE2
Bredband2 i Skandinavien AB
3.26
1.26
63.00%
SE:FG
Fasadgruppen Group AB
34.50
-14.78
-29.99%
SE:BETCO
Better Collective A/S
137.50
-97.50
-41.49%
SE:EWRK
Ework Group AB
109.60
-23.30
-17.53%

Synsam AB Corporate Events

Synsam Secures New Loan Facilities to Optimize Financing
Jun 30, 2025

Synsam has secured new five-year loan facilities totaling SEK 3,500 million to refinance existing bank loans, which is expected to reduce future financing costs. This strategic refinancing involves partnerships with Danske Bank, Nordea, and Swedbank, and will result in certain financial expenses in Q2 2025, impacting the company’s financial items.

The most recent analyst rating on (SE:SYNSAM) stock is a Hold with a SEK55.00 price target. To see the full list of analyst forecasts on Synsam AB stock, see the SE:SYNSAM Stock Forecast page.

Synsam AB: Ownership Transition and Board Changes
Jun 11, 2025

Theia Holdings, owned by CVC Capital Partners, has sold its entire 16.5% stake in Synsam AB, marking a significant change in the company’s ownership structure. This sale concludes CVC’s involvement as a major shareholder, leading to changes in Synsam’s board of directors, with CVC representatives stepping down. The transition is seen as a new phase in Synsam’s growth journey, with the company continuing to build on its established success in the optical retail industry.

The most recent analyst rating on (SE:SYNSAM) stock is a Hold with a SEK55.00 price target. To see the full list of analyst forecasts on Synsam AB stock, see the SE:SYNSAM Stock Forecast page.

Synsam AB Adjusts Share Count Following Cancellation
May 30, 2025

Synsam AB has announced a change in the number of shares and votes following the cancellation of 2,135,506 own shares, resulting in a new total of 147,864,494 shares and votes as of May 30, 2025. This adjustment reflects the company’s strategic financial decisions and could impact its market positioning and shareholder value.

The most recent analyst rating on (SE:SYNSAM) stock is a Hold with a SEK55.00 price target. To see the full list of analyst forecasts on Synsam AB stock, see the SE:SYNSAM Stock Forecast page.

Glossary
BuyA stock rated as a "Buy" is expected to perform better than the overall market or a specific benchmark over the near-to-medium term. This rating suggests the stock is likely to deliver higher returns compared to other stocks in the same sector or market index. Note: This is not investment advice; please consult a financial advisor before making investment decisions.
HoldA stock rated as a "Hold" is expected to perform in line with the overall market or a specific benchmark. This rating indicates that the stock is neither particularly compelling nor unfavorable for investment. Note: This is not investment advice; please consult a financial advisor before making investment decisions.
SellA stock rated as a "Sell" is expected to perform worse than the overall market or a specific benchmark over the near-to-medium term. This rating suggests the stock may deliver lower returns compared to other stocks in the same sector or market index. Note: This is not investment advice; please consult a financial advisor before making investment decisions.

Disclaimer

This AI Analyst Stock Report is automatically generated by our AI systems using advanced algorithms and publicly available financial, technical, and market data. While the information provided aims to be accurate and insightful, it is intended for informational purposes only and should not be considered financial advice. Any content created by an AI (Artificial Intelligence) system may contain inaccuracies and/or contain errors. Investing in stocks carries inherent risks, and past performance is not indicative of future results. This report does not account for your personal financial circumstances, objectives, or risk tolerance. Always conduct your own research or consult with a qualified financial advisor before making investment decisions. The analysis and recommendations provided are based on historical and current data and may not fully reflect future market conditions or unexpected developments. Neither the creators of this report nor its affiliated entities guarantee the accuracy, completeness, or reliability of the information presented. Use this report at your own discretion and risk.Date of analysis: Aug 09, 2025