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Electrolux AB (SE:ELUX.B)
:ELUX.B

Electrolux AB (ELUX.B) AI Stock Analysis

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SE:ELUX.B

Electrolux AB

(ELUX.B)

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Neutral 47 (OpenAI - 5.2)
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Neutral 47 (OpenAI - 5.2)
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Neutral 47 (OpenAI - 5.2)
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Neutral 47 (OpenAI - 5.2)
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Neutral 47 (OpenAI - 5.2)
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Neutral 47 (OpenAI - 5.2)
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Neutral 47 (OpenAI - 5.2)
Rating:47Neutral
Price Target:
kr61.00
▼(-2.06% Downside)
Action:ReiteratedDate:03/01/26
Score is held back primarily by weak cash generation (negative free cash flow and poor cash conversion) and elevated balance-sheet leverage, despite the return to profitability. Technicals are mixed with a better intermediate trend but weak near-term momentum. Valuation appears only fair (P/E ~23.5) given the fragility of margins and cash flows.
Positive Factors
Diversified product portfolio & brands
Electrolux's broad product mix across kitchen, laundry and small appliances and well-known brands support revenue diversification and multi-channel distribution. This reduces dependence on any single category or market, helping sustain demand and resale/parts opportunities over a multi-month horizon.
Return to profitability
Restoring net income and operating profit demonstrates the company can reset cost structure and pricing after prior losses. A profitable baseline provides breathing room to invest in product development and service capabilities, making earnings more resilient over the next several quarters if maintained.
After-sales recurring revenue potential
After-sales services and parts create recurring, higher-margin cash flows tied to the installed base. These annuity-like revenues improve lifetime customer value, smooth cyclicality in new-unit sales, and support margin stability if the company scales service penetration and retention over time.
Negative Factors
Weak cash generation
Persistent negative free cash flow despite a return to accounting profits indicates poor cash conversion and working-capital strain. This reduces ability to self-fund capex, product investment or buybacks, forcing reliance on external financing and constraining strategic flexibility over coming quarters.
Elevated leverage
Sharply higher leverage limits financial flexibility and raises refinancing and interest-rate risk for a cyclical consumer-durables firm. With a reduced equity base, downside earnings volatility could quickly stress covenants or funding costs, constraining investment and operational responses over the medium term.
Fragile margins & revenue decline
Very thin net margins and falling revenue signal limited pricing power and margins not yet normalized. This leaves profits highly sensitive to input-costs, promotional activity or volume declines, meaning small adverse shifts could reverse the recent earnings recovery within months.

Electrolux AB (ELUX.B) vs. iShares MSCI Sweden ETF (EWD)

Electrolux AB Business Overview & Revenue Model

Company DescriptionAB Electrolux (publ), together with its subsidiaries, manufactures and sells household appliances in Europe, North America, Latin America, the Asia/Pacific, the Middle East, and Africa. The company offers various appliances, such as refrigerators, freezers, cookers, dryers, washing machines, dishwashers, room air-conditioners, microwave ovens, floor-care products, vacuum cleaners, water heaters, heat pumps, and other small domestic appliances, as well as consumables and accessories. It also provides hobs, ovens, and hoods; and tumble dryers. The company offers its products under the Electrolux, AEG, and Frigidaire brands through retailers, buying groups, and independent stores. AB Electrolux (publ) was founded in 1901 and is headquartered in Stockholm, Sweden.
How the Company Makes MoneyElectrolux primarily makes money by selling appliances to consumers and professional customers through a business-to-business supply chain. Its core revenue stream is product sales across major categories (kitchen appliances, laundry, and other household appliances), with revenue recognized when products are sold and delivered through retail partners (e.g., electronics and appliance chains, home-improvement stores), distributors, and certain direct-to-consumer or contract channels depending on market. A secondary revenue stream comes from after-sales activities tied to the installed base of appliances, such as spare parts, accessories/consumables (where applicable), service, repairs, and extended warranty-related offerings, which can provide recurring revenue over the product lifecycle. Profitability and earnings are influenced by product mix (premium vs. mass-market), pricing and promotional intensity, manufacturing scale and utilization, input costs (materials, components, logistics, and energy), currency movements, and the company’s ability to innovate and differentiate products. Significant external factors that affect revenue and margins include housing and replacement cycles, consumer confidence, retailer inventory levels, competitive dynamics, and regulatory/energy-efficiency standards that shape product demand and development costs. Specific material partnerships contributing to earnings: null.

Electrolux AB Earnings Call Summary

Earnings Call Date:Oct 30, 2025
(Q3-2025)
|
% Change Since: |
Next Earnings Date:Apr 24, 2026
Earnings Call Sentiment Neutral
The earnings call presented a mixed outlook with notable achievements in net sales growth, market share gains, and cost efficiency. However, challenges persist with price pressures in Europe, significant negative impacts from currency and tariffs, and competitive pressure in North America. Overall, the positive achievements are balanced by the ongoing challenges.
Q3-2025 Updates
Positive Updates
Net Sales Growth
Electrolux reported a net sales increase of 4.6% in Q3, driven mainly by North America where the company gained shop floor space and expanded in key channels.
Operating Margin Improvement
Operating margin increased to 2.8% with continued progress in cost reduction, adding SEK 800 million to the SEK 2 billion achieved in the first half of the year.
Market Share Gains
The company reported growth in market share across three regions with main brands Electrolux, AEG, and Frigidaire.
Innovation and Product Launches
New product innovations were launched, such as the AEG FAVORIT dishwasher and the stone-baked pizza oven in North America, contributing to market share gains.
Cost Efficiency Achievements
Total cost reductions of SEK 2.8 billion year-to-date, with a target of SEK 3.5 billion to SEK 4 billion for the full year, driven by product redesign and better sourcing.
Negative Updates
Price Pressure in Europe
Europe faced price pressure and a negative price development, partially offsetting the positive impacts of volume and mix.
Currency and Tariff Challenges
Significant negative impacts from currency fluctuations, particularly a weak Australian dollar and Argentinian peso, and tariffs affecting external factors.
High Inventory Levels
Higher inventory levels persisted due to weaker demand in Latin America, partially driven by cooler weather affecting air conditioning and refrigeration sales.
Competitive Pressure in North America
Despite price increases, competitive pressure and promotional activity remained high, and expected price increases for imported goods did not materialize.
Company Guidance
In the third quarter of 2025, Electrolux reported a 4.6% increase in net sales, driven primarily by growth in North America, where the company also witnessed a double-digit sales rise due to increased shop floor space and penetration in key channels. Operating margin reached 2.8%, bolstered by cost reductions totaling SEK 800 million in the quarter, adding to the SEK 2 billion saved in the first half of the year. Electrolux maintained its full-year cost efficiency target of SEK 3.5 billion to SEK 4 billion. Despite facing price pressures and currency challenges, particularly from a weak Australian dollar and unfavorable currency movements in Latin America, Electrolux achieved a positive operating cash flow of SEK 600 million. In Europe, the company noted slight organic growth and gained market share with its core and premium brands, Electrolux and AEG, despite a subdued market and price pressure. Electrolux's strategic initiatives included organizational changes to enhance consumer focus and continued investment in innovation and marketing to support product launches. The company remains committed to maintaining a solid investment-grade rating, with a strong liquidity position of SEK 29.4 billion by the end of September.

Electrolux AB Financial Statement Overview

Summary
Income statement shows a return to positive net income in 2025, but profitability is still very thin and revenue declined. Balance sheet risk is elevated with sharply higher leverage (debt-to-equity ~5.3x). Cash flow is the weakest area with negative free cash flow across 2022–2025 and negative FCF in 2025 despite positive earnings, indicating poor cash conversion.
Income Statement
46
Neutral
Profitability has improved materially from 2022–2024 losses to positive net income in 2025, with operating profit also back in the black. However, the recovery is still thin: 2025 net margin is very low (~0.7%) and revenue declined in 2025 after being roughly flat over the prior two years, indicating limited pricing power and a fragile earnings profile. Margins remain well below 2020–2021 levels, so the earnings rebound looks early-cycle rather than fully normalized.
Balance Sheet
27
Negative
Leverage has increased sharply versus 2020–2021, with debt-to-equity rising to ~5.3x in 2025 (from ~1.0x in 2021) as equity has declined and debt has grown. While return on equity turned positive in 2025, the capital structure leaves less room for error if profitability softens again, and the reduced equity base amplifies risk for a cyclical consumer durables business.
Cash Flow
24
Negative
Cash generation is the weakest area. Operating cash flow fell sharply in 2025 versus 2023–2024, and free cash flow is negative across 2022–2025, including a step-down in 2025 (more negative than 2024). Importantly, 2025 free cash flow is negative despite positive net income, suggesting profits are not translating into cash and increasing reliance on the balance sheet to fund operations and investment.
BreakdownDec 2025Dec 2024Dec 2023Dec 2022Dec 2021
Income Statement
Total Revenue131.28B136.15B134.45B134.88B125.63B
Gross Profit21.70B20.30B17.14B17.70B23.98B
EBITDA9.34B7.67B3.22B5.29B11.15B
Net Income878.00M-1.39B-5.23B-1.32B4.68B
Balance Sheet
Total Assets114.63B125.39B120.05B127.10B107.61B
Cash, Cash Equivalents and Short-Term Investments15.82B16.34B15.50B17.73B11.09B
Total Debt46.05B43.63B40.87B41.38B18.82B
Total Liabilities105.92B115.67B108.78B110.65B89.00B
Stockholders Equity8.70B9.72B11.27B16.44B18.60B
Cash Flow
Free Cash Flow-1.12B-451.00M-1.70B-9.66B1.02B
Operating Cash Flow1.19B4.20B4.00B-2.27B7.06B
Investing Cash Flow-2.69B-4.28B-4.36B-6.96B-6.82B
Financing Cash Flow1.94B1.27B-1.55B15.60B-9.79B

Electrolux AB Technical Analysis

Technical Analysis Sentiment
Negative
Last Price62.28
Price Trends
50DMA
71.51
Negative
100DMA
65.50
Negative
200DMA
62.75
Negative
Market Momentum
MACD
-3.33
Positive
RSI
33.77
Neutral
STOCH
11.85
Positive
Evaluating momentum and price trends is crucial in stock analysis to make informed investment decisions. For SE:ELUX.B, the sentiment is Negative. The current price of 62.28 is below the 20-day moving average (MA) of 71.28, below the 50-day MA of 71.51, and below the 200-day MA of 62.75, indicating a bearish trend. The MACD of -3.33 indicates Positive momentum. The RSI at 33.77 is Neutral, neither overbought nor oversold. The STOCH value of 11.85 is Positive, not indicating any strong overbought or oversold conditions. Overall, these indicators collectively point to a Negative sentiment for SE:ELUX.B.

Electrolux AB Peers Comparison

Overall Rating
UnderperformOutperform
Sector (61)
Financial Indicators
Name
Overall Rating
Market Cap
P/E Ratio
ROE
Dividend Yield
Revenue Growth
EPS Growth
65
Neutral
kr13.48B-8.4316.20%1.79%1.80%28.19%
61
Neutral
$18.38B12.79-2.54%3.03%1.52%-15.83%
59
Neutral
kr6.29B78.0223.68%1.85%23.02%32.69%
58
Neutral
kr11.30B13.6915.46%4.43%3.59%0.80%
56
Neutral
kr8.89B34.982.85%-13.49%60.49%
52
Neutral
kr12.31B19.4212.33%3.12%2.80%-8.84%
47
Neutral
kr16.85B19.656.30%0.24%
* Consumer Cyclical Sector Average
Performance Comparison
Ticker
Company Name
Price
Change
% Change
SE:ELUX.B
Electrolux AB
62.28
-28.20
-31.17%
SE:DOM
Dometic Group AB
27.16
-17.72
-39.48%
SE:MIPS
MIPS AB
237.40
-176.24
-42.61%
SE:BILI.A
Bilia AB Class A
124.10
-7.35
-5.59%
SE:SKIS.B
SkiStar AB Class B
172.00
9.07
5.56%
SE:NEWA.B
New Wave Group AB Class B
92.75
-6.18
-6.24%

Electrolux AB Corporate Events

Electrolux posts 2025 growth, unveils new strategy and boosts sustainability performance
Feb 19, 2026

Electrolux has published its 2025 annual report, showing organic sales growth of 3.9% driven mainly by North and Latin America and an improved operating income of SEK 3.7 billion, yielding a 2.8% margin despite tariff and currency headwinds. Cost-efficiency measures added SEK 4.0 billion to earnings, and the company maintained disciplined cash and capital expenditure management to support margins and cash generation.

The group unveiled a new vision to lead the home appliance industry in consumer satisfaction and a renewed four-pillar strategy focused on consumer preference, lifetime value creation, cost leadership and cash generation. Sustainability performance also advanced, with resource-efficient products making up a growing share of sales and profits, substantial cuts in Scope 1, 2 and 3 emissions, high use of renewable energy, increased recycled materials in production and strong health and safety results across operations.

The most recent analyst rating on ($SE:ELUX.B) stock is a Hold with a SEK88.00 price target. To see the full list of analyst forecasts on Electrolux AB stock, see the SE:ELUX.B Stock Forecast page.

Electrolux Calls 2026 AGM, Expands Access With Postal Voting
Feb 13, 2026

Electrolux has called its shareholders to attend the Annual General Meeting in Stockholm on March 25, 2026, offering participation either in person at its headquarters or via postal voting, with the event also webcast and translated into English. The meeting’s agenda covers standard corporate governance items, including approval of financial statements, discharge of liability for the board and CEO for 2025, decisions on profit allocation, and determination of board size and fees, underscoring the company’s regular governance cycle and shareholder engagement.

Shareholders must be recorded in the Euroclear Sweden share register by March 17, 2026, and complete registration or postal voting procedures by March 19, 2026, with special rules applying to nominee-registered holdings. The detailed instructions on proxies, voting rights registration and postal voting reflect Electrolux’s effort to facilitate broad participation, aligning its governance practices with modern expectations for accessibility and transparency in a large, internationally held Swedish issuer.

The most recent analyst rating on ($SE:ELUX.B) stock is a Hold with a SEK89.00 price target. To see the full list of analyst forecasts on Electrolux AB stock, see the SE:ELUX.B Stock Forecast page.

Electrolux boosts earnings and cash flow in 2025 but withholds dividend amid tariff and market headwinds
Jan 30, 2026

Electrolux AB reported full-year 2025 results showing improved profitability despite lower net sales, as aggressive cost-efficiency measures and stronger volumes in focus product categories offset pricing pressure and negative external factors, including higher U.S. tariffs and currency headwinds. Operating income and margins rose sharply, cash flow and leverage improved, and the group gained market share in Europe and North America, but the board opted to suspend the dividend for 2025, while management signaled further structural changes and continued cost savings and innovation investments in 2026 to navigate promotional markets and tariff-driven uncertainty.

The most recent analyst rating on ($SE:ELUX.B) stock is a Hold with a SEK64.00 price target. To see the full list of analyst forecasts on Electrolux AB stock, see the SE:ELUX.B Stock Forecast page.

Electrolux Nominates Anko van der Werff and Lena Glader to Strengthen Board
Jan 29, 2026

Electrolux’s Nomination Committee has proposed the election of SAS AB President and CEO Anko van der Werff and Storskogen Group CFO Lena Glader to the Board of Directors at the company’s Annual General Meeting on 25 March 2026, while current director David Porter has declined re‑election. Van der Werff is expected to strengthen the Board with his international leadership and transformation experience from a competitive, change-driven industry, and Glader is set to add deep financial and capital-market expertise; together with the proposed re‑election of eight existing directors and Chair Torbjörn Lööf, the Board would comprise ten ordinary members, signaling continuity in governance alongside targeted reinforcement of strategic and financial capabilities.

The most recent analyst rating on ($SE:ELUX.B) stock is a Sell with a SEK61.00 price target. To see the full list of analyst forecasts on Electrolux AB stock, see the SE:ELUX.B Stock Forecast page.

Glossary
BuyA stock rated as a "Buy" is expected to perform better than the overall market or a specific benchmark over the near-to-medium term. This rating suggests the stock is likely to deliver higher returns compared to other stocks in the same sector or market index. Note: This is not investment advice; please consult a financial advisor before making investment decisions.
HoldA stock rated as a "Hold" is expected to perform in line with the overall market or a specific benchmark. This rating indicates that the stock is neither particularly compelling nor unfavorable for investment. Note: This is not investment advice; please consult a financial advisor before making investment decisions.
SellA stock rated as a "Sell" is expected to perform worse than the overall market or a specific benchmark over the near-to-medium term. This rating suggests the stock may deliver lower returns compared to other stocks in the same sector or market index. Note: This is not investment advice; please consult a financial advisor before making investment decisions.

Disclaimer

This AI Analyst Stock Report is automatically generated by our AI systems using advanced algorithms and publicly available financial, technical, and market data. While the information provided aims to be accurate and insightful, it is intended for informational purposes only and should not be considered financial advice. Any content created by an AI (Artificial Intelligence) system may contain inaccuracies and/or contain errors. Investing in stocks carries inherent risks, and past performance is not indicative of future results. This report does not account for your personal financial circumstances, objectives, or risk tolerance. Always conduct your own research or consult with a qualified financial advisor before making investment decisions. The analysis and recommendations provided are based on historical and current data and may not fully reflect future market conditions or unexpected developments. Neither the creators of this report nor its affiliated entities guarantee the accuracy, completeness, or reliability of the information presented. Use this report at your own discretion and risk.Date of analysis: Mar 01, 2026