Record Subscriber Growth
Rent the Runway, Inc. ended Q1 2025 with over 147,000 active subscribers, the highest number of ending subscribers at the end of a quarter in company history, indicating a return to subscriber growth.
Strongest Quarterly Customer Retention
The company experienced the strongest quarterly customer retention in four years, with improved churn rates for both early-term and long-term subscribers.
Significant Inventory Expansion
Q1 2025 inventory volume received was up 24% year over year with 36 new brands and over 1,000 new styles launched, increasing customer engagement.
Innovative Product Features
New features such as back-in-stock notifications and personalized styling support were introduced, leading to significant reductions in churn rates.
Increased Social Media Engagement
The engagement rate on social channels is up 163% since the launch of a new marketing strategy in April and May.