While Reed's made strategic appointments and saw growth in its functional soda line, the significant decrease in net sales, gross profit, and increased costs highlight ongoing challenges. The sentiment is mixed, with notable efforts to address issues, but financial performance remains a concern.
Company Guidance -
Q3 2025
During Reed's Second Quarter 2025 Earnings Call, the company provided guidance focusing on several key operational improvements and strategic initiatives aimed at bolstering long-term growth and profitability. Despite a decline in net sales to $9.5 million from $11.9 million in the previous year, Reed's is investing in streamlining operations, refining its marketing approach, and expanding into underpenetrated channels such as convenience and food service. The company highlighted its new Reed's functional soda line, which has achieved over 9,000 distribution points since its launch and is gaining positive consumer feedback. Efforts to enhance supply chain efficiency and improve inventory management were also discussed, including a $1.6 million inventory write-off and a shift from glass to cans for cost savings. Financially, gross margin excluding write-offs was 25%, and the company reported a net loss of $6.0 million. Looking forward, Reed's aims to restore placements lost due to past operational challenges and drive sales growth within its core product lines, supported by ongoing product innovation and strategic personnel appointments.
Appointment of Vice President of On-Premise Sales
In July, Reed's appointed Rachel Fox-Greenwood as Vice President of On-Premise Sales to lead expansion into food service and convenience channels. Her extensive experience in market expansion and strategic partnerships is expected to drive growth.
Functional Soda Line Expansion
Reed's functional soda line has gained over 9,000 points of distribution since its April launch, with national distribution in Sprouts and placements at Kroger, Giant Carlisle, and others. The line is seeing encouraging traction, particularly with the Root Beer and Berry Bubbly SKUs.
Key Milestone at Costco
Reed's secured approval for the Winter Ginger Ale Variety Pack at Costco, with anticipated product sales in the second half of 2025 reaching the 7-figure range.
Reed's (REED) Earnings, Revenues Date & History
The upcoming earnings date is based on a company’s previous reporting, and may be updated when the actual date is announced
The table shows recent earnings report dates and whether the forecast was beat or missed. See the change in forecast and EPS from the previous year.
Beat
Missed
REED Earnings-Related Price Changes
Report Date
Price 1 Day Before
Price 1 Day After
Percentage Change
Aug 12, 2025
$1.05
$1.11
+5.71%
May 13, 2025
$1.75
$1.25
-28.57%
Mar 25, 2025
$1.35
$1.42
+5.19%
Nov 14, 2024
$1.25
$1.12
-10.40%
Earnings announcements can affect a stock’s price. This table shows the stock's price the day before and the day after recent earnings reports, including the percentage change.
FAQ
When does Reed's Inc (REED) report earnings?
Reed's Inc (REED) is schdueled to report earning on Nov 06, 2025, After Close (Confirmed).
What is Reed's Inc (REED) earnings time?
Reed's Inc (REED) earnings time is at Nov 06, 2025, After Close (Confirmed).
Where can I see when companies are reporting earnings?
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