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Niu Tech (NIU)
:NIU

Niu Technologies (NIU) AI Stock Analysis

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Niu Technologies

(NASDAQ:NIU)

Rating:54Neutral
Price Target:
$3.50
▲(2.34%Upside)
Niu Technologies' overall stock score reflects its financial struggles and valuation challenges, which are partially offset by promising growth prospects and strategic initiatives highlighted in the earnings call. The company's ability to improve profitability and maintain positive momentum will be crucial for enhancing its investment appeal.

Niu Technologies (NIU) vs. SPDR S&P 500 ETF (SPY)

Niu Technologies Business Overview & Revenue Model

Company DescriptionNiu Technologies designs, manufactures, and sells smart electric scooters in the People's Republic of China. The company offers NQi, MQi, UQi, and Gova series electric scooters and motorcycles; KQi series electric kick-scooters; NIU Aero and BQi series e-bikes; RQi and TQi series high-performance motorcycles; and YQi series hybrid motorcycles. It also provides accessories and spare parts under the NIU brand name comprising scooter accessories, such as raincoats, gloves, knee pads, storage baskets and tail boxes, smart phone holders, backrests, and locks; lifestyle accessories, which includes T-shirts, coats, sweaters and hoodies, jeans, hats, bags, jewelry, notebook, badges, key chain, and mugs; and performance upgrade components that comprises of upgraded wheels, shock absorbers, brake calipers, and carbon fiber body panels. In addition, the company, through its NIU app, offers online repair request, DIY repairs, service station locator, theft reporting, and smart services, as well as NIU cover, which provides insurance services; NIU Care that offers maintenance and reserve services in offline service stations; and NIU Wash, which provides free wash coupon on a monthly basis. Niu Technologies sells and services its products through city partners and franchised stores, distributors, and third-party e-commerce platforms and the company's online store. As of December 31, 2021, it operated through 338 city partners and 3,108 franchised stores in approximately 239 cities in the People's Republic of China; and 42 distributors in 50 countries internationally. Niu Technologies was incorporated in 2014 and is headquartered in Beijing, the People's Republic of China.
How the Company Makes MoneyNiu Technologies makes money primarily through the sale of its electric scooters and motorcycles. The company generates revenue by offering a range of models that cater to different customer needs and price points. Additionally, Niu Technologies earns income from the sale of accessories and spare parts associated with its vehicles. The company also leverages its international distribution network to reach a global customer base, enhancing its revenue potential. Strategic partnerships with ride-sharing companies and other mobility service providers further contribute to its earnings by expanding the use of its vehicles in shared mobility fleets.

Niu Technologies Earnings Call Summary

Earnings Call Date:May 19, 2025
(Q1-2025)
|
% Change Since: -10.70%|
Next Earnings Date:Aug 18, 2025
Earnings Call Sentiment Neutral
Niu Technologies reported strong sales volume and revenue growth, driven by successful product launches and strategic expansion in the China and international markets. However, challenges remain with ASP pressures and tariff impacts on the overseas micro-mobility market, contributing to a net loss for the quarter. Despite these challenges, the company shows promise with its strategic initiatives and market penetration.
Q1-2025 Updates
Positive Updates
Significant Sales Volume Growth
Achieved a total sales volume of 203,000 units, marking a 57.4% year-over-year growth, with a 66% increase in China and a 6.4% growth overseas.
Revenue Increase
Total revenue for Q1 2025 reached RMB682 million, reflecting a 35% increase compared to the same period last year.
Improved Gross Margin
Gross margin rebounded to 17.3%, marking a 4.9% year-over-year increase, driven by cost reduction and product standardization.
Expansion of Product Line
Launched new electric motorcycles and bicycles, including the NX Pro and NL models, enhancing the product portfolio and attracting a younger demographic.
Successful Brand Campaigns
Product launches and strategic partnerships, such as with 'Game for Peace,' significantly boosted brand visibility and recognition among Gen Z and premium consumers.
International Market Growth
Achieved over three times growth in the electric two-wheeler segment overseas due to direct distribution operations in key countries.
Negative Updates
Challenges with ASP and Tariffs
Average Selling Price (ASP) decreased due to a shift in product mix, while tariffs in the U.S. impacted micro-mobility market profitability.
Overseas Micro-Mobility Underperformance
Flat volume growth and delayed profitability turnaround in the overseas micro-mobility market due to tariffs and inventory issues.
Net Loss Reported
Reported a net loss of RMB39 million for Q1 2025, compared to RMB55 million in the same period last year, despite improvements.
Company Guidance
During the Niu Technologies First Quarter 2025 Earnings Conference Call, the company provided guidance for the second quarter, projecting revenue to be in the range of RMB1.3 billion to RMB1.4 billion, representing a 40% to 50% year-over-year increase. The call detailed various metrics, highlighting a total sales volume of 203,000 units in Q1 2025, marking a 57.4% year-over-year growth. The company achieved a total revenue of RMB682 million, reflecting a 35% increase compared to the same period last year, with a gross margin improvement to 17.3%. Niu Technologies maintained its full-year sales volume growth guidance of 30% to 50% year-over-year, emphasizing a strong domestic market performance with a 66% increase in China sales volume and a 6.4% growth in the overseas market. The company also focused on improving gross margins and reducing costs through product optimization and strategic emphasis on standardizing key product platforms. Additionally, Niu Technologies anticipated a net profit turnaround in Q2 2025 and highlighted its efforts to expand sales channels, increase online presence, and develop new products to cater to diverse consumer needs.

Niu Technologies Financial Statement Overview

Summary
Niu Technologies exhibits significant financial challenges, particularly in profitability and cash flow stability. The company has experienced operational losses, declining equity, and inconsistent cash flow generation, indicating financial instability and a need for strategic improvements.
Income Statement
45
Neutral
Niu Technologies has experienced fluctuating revenue trends, with a recent increase from 2023 to 2024. However, the company's profitability metrics are concerning, with consistent negative net income and EBIT over the years, indicating operational challenges. The decline in gross profit margin from previous years, coupled with negative EBITDA and EBIT margins, highlights ongoing profitability issues.
Balance Sheet
60
Neutral
The balance sheet of Niu Technologies shows a moderate debt-to-equity ratio, indicating a reasonable leverage level. However, the declining stockholders' equity and the negative return on equity signal potential risks in generating shareholder value. The equity ratio suggests a balanced capital structure, yet the trend of decreasing equity is concerning.
Cash Flow
40
Negative
Niu Technologies' cash flow reveals significant challenges, with periods of negative free cash flow and operating cash flow. The absence of substantial free cash flow growth and inconsistent cash flow generation relative to net income indicate financial instability. This could hinder the company's capacity to reinvest and grow sustainably.
BreakdownTTMDec 2024Dec 2023Dec 2022Dec 2021Dec 2020
Income Statement
Total Revenue3.47B3.29B2.65B3.17B3.70B2.44B
Gross Profit521.29M498.76M570.75M669.68M812.78M559.15M
EBITDA-163.71M-102.57M-132.54M53.43M374.50M247.36M
Net Income-177.25M-193.20M-271.84M-49.46M225.82M168.65M
Balance Sheet
Total Assets2.51B2.61B2.19B2.54B2.44B1.85B
Cash, Cash Equivalents and Short-Term Investments747.23M904.37M970.13M903.28M1.08B1.10B
Total Debt585.17M200.09M272.66M484.40M337.54M180.00M
Total Liabilities1.61B1.68B1.10B1.23B1.18B853.44M
Stockholders Equity896.98M931.28M1.09B1.31B1.26B993.37M
Cash Flow
Free Cash Flow0.00-67.46M14.80M-1.76B48.43M314.02M
Operating Cash Flow0.0052.29M93.74M-834.96M334.17M465.60M
Investing Cash Flow0.00-292.43M216.31M2.73B-295.06M-535.23M
Financing Cash Flow0.00100.27M-59.35M-121.94M6.25M-13.16M

Niu Technologies Technical Analysis

Technical Analysis Sentiment
Neutral
Last Price3.42
Price Trends
50DMA
3.49
Negative
100DMA
3.23
Positive
200DMA
2.65
Positive
Market Momentum
MACD
-0.02
Positive
RSI
47.60
Neutral
STOCH
17.29
Positive
Evaluating momentum and price trends is crucial in stock analysis to make informed investment decisions. For NIU, the sentiment is Neutral. The current price of 3.42 is below the 20-day moving average (MA) of 3.48, below the 50-day MA of 3.49, and above the 200-day MA of 2.65, indicating a neutral trend. The MACD of -0.02 indicates Positive momentum. The RSI at 47.60 is Neutral, neither overbought nor oversold. The STOCH value of 17.29 is Positive, not indicating any strong overbought or oversold conditions. Overall, these indicators collectively point to a Neutral sentiment for NIU.

Niu Technologies Risk Analysis

Niu Technologies disclosed 85 risk factors in its most recent earnings report. Niu Technologies reported the most risks in the "Finance & Corporate" category.
Finance & Corporate - Financial and accounting risks. Risks related to the execution of corporate activity and strategy
Latest Risks Added 2 New Risks
1.
Our business is subject to seasonal and quarterly fluctuations, and if our sales fall below our forecasts, our overall financial condition and results of operations could be adversely affected. Q4, 2023
2.
Rising international political tension, including changes in U.S. and international trade policies, particularly with regard to China, may adversely impact our business and operating results. Q4, 2023

Niu Technologies Peers Comparison

Overall Rating
UnderperformOutperform
Sector (67)
Financial Indicators
Name
Overall Rating
Market Cap
P/E Ratio
ROE
Dividend Yield
Revenue Growth
EPS Growth
67
Neutral
¥251.03B13.176.57%2.80%5.06%-11.36%
55
Neutral
$166.93M-186.28%8.52%98.75%
NINIU
54
Neutral
$266.64M-18.32%25.61%33.95%
46
Neutral
$11.65M-188.79%-53.55%65.29%
44
Neutral
$4.83M-132.63%-47.62%8.34%
41
Neutral
$32.15M-32.49%36.58%-62.75%
38
Underperform
$6.59M0.56-95.75%
* Consumer Cyclical Sector Average
Performance Comparison
Ticker
Company Name
Price
Change
% Change
NIU
Niu Technologies
3.42
1.60
87.91%
WKHS
Workhorse Group
1.34
-15.66
-92.12%
CENN
Cenntro Electric Group
0.70
-0.99
-58.58%
EVTV
Envirotech Vehicles
0.18
-1.67
-90.27%
FFAI
Faraday Future Intelligent Electric
1.63
-15.33
-90.39%
PEVM
Phoenix Motor Inc
0.15
-0.22
-59.46%
Glossary
BuyA stock rated as a "Buy" is expected to perform better than the overall market or a specific benchmark over the near-to-medium term. This rating suggests the stock is likely to deliver higher returns compared to other stocks in the same sector or market index. Note: This is not investment advice; please consult a financial advisor before making investment decisions.
HoldA stock rated as a "Hold" is expected to perform in line with the overall market or a specific benchmark. This rating indicates that the stock is neither particularly compelling nor unfavorable for investment. Note: This is not investment advice; please consult a financial advisor before making investment decisions.
SellA stock rated as a "Sell" is expected to perform worse than the overall market or a specific benchmark over the near-to-medium term. This rating suggests the stock may deliver lower returns compared to other stocks in the same sector or market index. Note: This is not investment advice; please consult a financial advisor before making investment decisions.

Disclaimer

This AI Analyst Stock Report is automatically generated by our AI systems using advanced algorithms and publicly available financial, technical, and market data. While the information provided aims to be accurate and insightful, it is intended for informational purposes only and should not be considered financial advice. Any content created by an AI (Artificial Intelligence) system may contain inaccuracies and/or contain errors. Investing in stocks carries inherent risks, and past performance is not indicative of future results. This report does not account for your personal financial circumstances, objectives, or risk tolerance. Always conduct your own research or consult with a qualified financial advisor before making investment decisions. The analysis and recommendations provided are based on historical and current data and may not fully reflect future market conditions or unexpected developments. Neither the creators of this report nor its affiliated entities guarantee the accuracy, completeness, or reliability of the information presented. Use this report at your own discretion and risk.Date of analysis: Jun 27, 2025