Mobivity Holdings Corp. (MFON)
OTHER OTC:MFON
Top Page
Mobivity Holdings
(OTC:MFON)
Select Model
Select Model
Rating:44Neutral
Price Target:
$0.11
▼(-43.68% Downside)
Action:UpgradedDate:01/28/26
The score is primarily pressured by very weak financial performance—massive losses, persistent cash burn, and a stressed balance sheet with negative equity and rising debt. Technicals are bearish overall but show oversold signals that modestly offset the downside risk. Valuation provides limited support due to negative earnings and no dividend yield data.
Positive Factors
Business model & market focus
Mobivity’s core offering—mobile marketing, loyalty and targeted promotions for retail and restaurants—aligns with a durable structural shift toward digital engagement and personalized offers. That positioning supports recurring service demand and long-term customer-retention use cases if execution scales.
Negative Factors
Highly stressed balance sheet
Deep negative equity combined with rising debt and very small asset base creates persistent solvency and covenant risk. Structural capital constraints limit the company’s ability to invest, absorb shocks, or pursue growth without dilutive financing or asset disposals, weakening long-term flexibility.
Read all positive and negative factors
Positive Factors
Negative Factors
Business model & market focus
Mobivity’s core offering—mobile marketing, loyalty and targeted promotions for retail and restaurants—aligns with a durable structural shift toward digital engagement and personalized offers. That positioning supports recurring service demand and long-term customer-retention use cases if execution scales.
Read all positive factors
Mobivity Holdings (MFON) vs. SPDR S&P 500 ETF (SPY)
Market Cap
$3.76M
Dividend YieldN/A
Average Volume (3M)26.70K
Price to Earnings (P/E)―
Beta (1Y)0.58
Revenue Growth-69.53%
EPS Growth18.18%
CountryUS
Employees28
SectorTechnology
Sector Strength88
IndustrySoftware - Application
Share Statistics
EPS (TTM)N/A
Shares Outstanding73,976,590
10 Day Avg. Volume29,344
30 Day Avg. Volume26,701
Financial Highlights & Ratios
PEG Ratio0.17
Price to Book (P/B)-1.68
Price to Sales (P/S)25.29
P/FCF Ratio-4.76
Enterprise Value/Market Cap6.53
Enterprise Value/Revenue9.64
Enterprise Value/Gross Profit20.16
Enterprise Value/Ebitda-2.05
Forecast
1Y Price TargetN/A
Price Target UpsideN/A
Rating ConsensusN/A
Number of Analyst Covering0
EPS Forecast (FY)N/A
Revenue Forecast (FY)N/A
Mobivity Holdings Business Overview & Revenue Model
Company Description
Mobivity Holdings Corp. develops and operates proprietary platforms to conduct national and localized, and data-driven marketing campaigns in the United States. The company's Recurrency platform unlocks valuable point of sale systems (POS) and mob...
How the Company Makes Money
Mobivity Holdings generates revenue primarily through subscription-based services and licensing fees for its mobile marketing and customer engagement platforms. These platforms enable businesses to send targeted messages and promotions to customer...
Mobivity Holdings Financial Statement Overview
Summary
Income Statement
18
Very Negative
Balance Sheet
9
Very Negative
Cash Flow
12
Very Negative
| Breakdown | TTM | Dec 2024 | Mar 2024 | Dec 2022 | Dec 2021 | Dec 2020 |
|---|---|---|---|---|---|---|
Income Statement | ||||||
| Total Revenue | 2.55M | 1.14M | 6.98M | 7.53M | 8.17M | 13.26M |
| Gross Profit | 1.22M | 630.63K | 1.85M | 2.21M | 3.87M | 8.51M |
| EBITDA | -12.01M | -7.18M | -10.86M | -8.88M | -7.28M | -1.93M |
| Net Income | -11.61M | -10.23M | -12.06M | -11.11M | -8.53M | -3.21M |
Balance Sheet | ||||||
| Total Assets | 3.02M | 2.56M | 2.33M | 3.02M | 4.44M | 8.17M |
| Cash, Cash Equivalents and Short-Term Investments | 1.79M | 1.26M | 416.39K | 426.74K | 735.42K | 3.28M |
| Total Debt | 21.93M | 14.37M | 8.70M | 6.44M | 4.84M | 2.21M |
| Total Liabilities | 27.13M | 19.72M | 12.77M | 11.82M | 9.72M | 6.42M |
| Stockholders Equity | -24.11M | -17.16M | -10.43M | -8.80M | -5.28M | 1.74M |
Cash Flow | ||||||
| Free Cash Flow | -6.88M | -6.08M | -8.08M | -6.72M | -4.86M | -1.63M |
| Operating Cash Flow | -6.88M | -6.07M | -8.07M | -6.69M | -4.48M | -1.33M |
| Investing Cash Flow | 0.00 | -13.33K | -16.25K | -30.27K | -378.47K | -297.19K |
| Financing Cash Flow | 7.89M | 6.84M | 8.09M | 6.46M | 2.36M | 4.66M |
Mobivity Holdings Technical Analysis
Negative
0.19
Price Trends
0.07
Negative
0.13
Negative
0.19
Negative
Market Momentum
>-0.01
Negative
45.88
Neutral
88.00
Negative
Evaluating momentum and price trends is crucial in stock analysis to make informed investment decisions. For MFON, the sentiment is Negative. The current price of 0.19 is above the 20-day moving average (MA) of 0.04, above the 50-day MA of 0.07, and below the 200-day MA of 0.19, indicating a neutral trend. The MACD of >-0.01 indicates Negative momentum. The RSI at 45.88 is Neutral, neither overbought nor oversold. The STOCH value of 88.00 is Negative, not indicating any strong overbought or oversold conditions. Overall, these indicators collectively point to a Negative sentiment for MFON.
Mobivity Holdings Risk Analysis
Mobivity Holdings disclosed 16 risk factors in its most recent earnings report. Mobivity Holdings reported the most risks in the "Finance & Corporate" category.
Finance & Corporate - Financial and accounting risks. Risks related to the execution of corporate activity and strategy
Latest Risks Added 0 New Risks
Mobivity Holdings Peers Comparison
UnderperformOutperform
Sector (61)
Name | Overall Rating | Market Cap | P/E Ratio | ROE | Dividend Yield | Revenue Growth | EPS Growth |
|---|---|---|---|---|---|---|---|
61 Neutral | $37.18B | 12.37 | -10.20% | 1.83% | 8.50% | -7.62% | |
54 Neutral | $16.08M | -3.51 | ― | ― | ― | ― | |
47 Neutral | $17.77M | -0.37 | -121.17% | ― | -24.08% | 70.11% | |
46 Neutral | $5.15M | -0.35 | -302.82% | ― | 4.65% | 55.05% | |
45 Neutral | $9.82M | -1.04 | -174.91% | ― | ― | ― | |
44 Neutral | $3.76M | -1.34 | 56.76% | ― | -69.53% | 18.18% | |
44 Neutral | $10.22M | -0.58 | -91.15% | ― | -27.47% | 83.06% |
* Technology Sector Average
MFON
Mobivity Holdings
0.05
-0.25
-83.44%
SMSI
Smith Micro Software
0.69
-0.11
-13.44%
IPM
Intelligent Protection Management
1.77
0.10
5.99%
CXAI
CXApp
0.18
-0.92
-83.73%
SOPA
Society Pass
0.40
-0.35
-46.67%
NTCL
NetClass Technology Inc Class A
0.49
-8.73
-94.67%
Mobivity Holdings Corporate Events
Business Operations and StrategyM&A Transactions
Mobivity Divests Connected Rewards Business in Asset Sale
Neutral
Jan 20, 2026
On January 16, 2026, Mobivity Holdings Corp. agreed to sell substantially all assets related to its Connected Rewards business to Mistplay Inc. and Reward Holdings, ULC under an Asset Purchase Agreement approved unanimously by Mobivity’s boa...
Glossary
BuyA stock rated as a "Buy" is expected to perform better than the overall market or a specific benchmark over the near-to-medium term. This rating suggests the stock is likely to deliver higher returns compared to other stocks in the same sector or market index. Note: This is not investment advice; please consult a financial advisor before making investment decisions.
HoldA stock rated as a "Hold" is expected to perform in line with the overall market or a specific benchmark. This rating indicates that the stock is neither particularly compelling nor unfavorable for investment. Note: This is not investment advice; please consult a financial advisor before making investment decisions.
SellA stock rated as a "Sell" is expected to perform worse than the overall market or a specific benchmark over the near-to-medium term. This rating suggests the stock may deliver lower returns compared to other stocks in the same sector or market index. Note: This is not investment advice; please consult a financial advisor before making investment decisions.
Disclaimer
This AI Analyst Stock Report is automatically generated by our AI systems using advanced algorithms and publicly available financial, technical, and market data. While the information provided aims to be accurate and insightful, it is intended for informational purposes only and should not be considered financial advice. Any content created by an AI (Artificial Intelligence) system may contain inaccuracies and/or contain errors. Investing in stocks carries inherent risks, and past performance is not indicative of future results. This report does not account for your personal financial circumstances, objectives, or risk tolerance. Always conduct your own research or consult with a qualified financial advisor before making investment decisions. The analysis and recommendations provided are based on historical and current data and may not fully reflect future market conditions or unexpected developments. Neither the creators of this report nor its affiliated entities guarantee the accuracy, completeness, or reliability of the information presented. Use this report at your own discretion and risk.