Sanrio Company (8136) AI Stock Analysis

• Market Cap: ¥1.23T
• Dividend Yield: 1.25%
• Average Volume (3M): 12.88M
• Price to Earnings (P/E): 18.5
• Beta (1Y): 0.83
• Revenue Growth: 42.84%
• EPS Growth: 91.66%
• Country: JP
• Employees: 1,300
• Sector: Consumer Cyclical
• Sector Strength: 84
• Industry: Specialty Retail
• EPS (TTM): 13.29
• Shares Outstanding: 1,277,041,500
• 10 Day Avg. Volume: 12,533,870
• 30 Day Avg. Volume: 12,878,999
• PEG Ratio: 0.27
• Price to Book (P/B): 15.17
• Price to Sales (P/S): 11.20
• P/FCF Ratio: 41.03
• Enterprise Value/Market Cap: N/A
• Enterprise Value/Revenue: N/A
• Enterprise Value/Gross Profit: N/A
• Enterprise Value/Ebitda: N/A
• 1Y Price Target: ¥3,518.55
• Price Target Upside: 258.41% Upside
• Rating Consensus: Strong Buy
• Number of Analyst Covering: 6
• EPS Forecast (FY): 50.71
• Revenue Forecast (FY): ¥222.54B

• Rating: 61 Neutral
• Price Target: ¥1,034.00 ▲(5.33% Upside)
• Action: Reiterated Date: 11/18/25
• Date: Action: Reiterated 11/18/25

Sanrio Company's overall stock score is driven by its strong financial performance, characterized by robust revenue growth and profitability. However, technical analysis indicates bearish momentum, with the stock trading below key moving averages and showing oversold conditions. Valuation metrics suggest the stock may be overvalued, with a high P/E ratio and modest dividend yield. These factors combined result in a moderate overall stock score.

Positive Factors

IP-driven licensing business model

Sanrio's core value is its character IP and licensing model, which scales with low capital intensity. Recurring royalties and broad third‑party partnerships let Sanrio expand reach without heavy manufacturing or inventory investment, supporting durable margin capture and cash generation.

Negative Factors

Rising total liabilities

An increase in total liabilities to ¥94.79 billion raises medium‑term financial risk if growth slows. Higher liabilities can pressure interest and cash requirements, reducing optionality for M&A or marketing spend and necessitating continued focus on liability management and liquidity planning.

Sanrio Company Business Overview & Revenue Model

Company Description

Sanrio Company, Ltd., together with its subsidiaries, plans, designs, and sells social communication gifts, greeting cards, and books in Japan and internationally. The company also operates restaurants; and produces, promotes, and distributes movi...

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Sanrio Company, Ltd., together with its subsidiaries, plans, designs, and sells social communication gifts, greeting cards, and books in Japan and internationally. The company also operates restaurants; and produces, promotes, and distributes movi...

How the Company Makes Money

Sanrio primarily makes money by monetizing its character IP through (1) licensing/royalties and related fees, (2) sales of branded merchandise via wholesale and direct-to-consumer channels, and (3) IP-driven experiences and services. 1) Licensing...

Read more

Sanrio primarily makes money by monetizing its character IP through (1) licensing/royalties and related fees, (2) sales of branded merchandise via wholesale and direct-to-consumer channels, and (3) IP-driven experiences and services. 1) Licensing...

Sanrio Company Financial Statement Overview

Breakdown	TTM	Mar 2026	Mar 2025	Mar 2024	Mar 2023	Mar 2022
Income Statement
Total Revenue	183.31B	144.90B	99.98B	72.62B	52.76B	41.07B
Gross Profit	141.48B	108.68B	71.13B	49.06B	33.07B	24.41B
EBITDA	75.79B	54.07B	28.92B	15.21B	4.24B	-1.43B
Net Income	51.62B	41.73B	17.58B	8.16B	3.42B	-3.96B
Balance Sheet
Total Assets	210.11B	202.41B	156.06B	100.70B	83.81B	85.04B
Cash, Cash Equivalents and Short-Term Investments	107.20B	118.98B	90.44B	52.01B	38.40B	36.88B
Total Debt	15.33B	45.32B	54.72B	23.47B	22.67B	30.96B
Total Liabilities	72.24B	94.79B	91.16B	44.41B	40.01B	47.75B
Stockholders Equity	137.70B	107.03B	64.61B	56.01B	43.64B	37.16B
Cash Flow
Free Cash Flow	0.00	39.56B	20.49B	10.87B	4.49B	-3.01B
Operating Cash Flow	0.00	42.02B	22.17B	11.53B	5.06B	-2.29B
Investing Cash Flow	0.00	7.08B	-3.46B	-2.08B	2.30B	7.01B
Financing Cash Flow	0.00	-16.85B	15.70B	-2.72B	-9.11B	-862.00M

Sanrio Company Technical Analysis

• Technical Analysis Sentiment: Negative
• Last Price: 981.70
• 50DMA: Negative
• 100DMA: Negative
• 200DMA: Negative
• MACD: Positive
• RSI: Neutral
• STOCH: Neutral

Evaluating momentum and price trends is crucial in stock analysis to make informed investment decisions. For JP:8136, the sentiment is Negative. The current price of 981.7 is below the 20-day moving average (MA) of 1020.43, below the 50-day MA of 1037.57, and below the 200-day MA of 1209.26, indicating a bearish trend. The MACD of -23.19 indicates Positive momentum. The RSI at 43.41 is Neutral, neither overbought nor oversold. The STOCH value of 26.63 is Neutral, not indicating any strong overbought or oversold conditions. Overall, these indicators collectively point to a Negative sentiment for JP:8136.

Sanrio Company Peers Comparison

Name	Overall Rating	Market Cap	P/E Ratio	ROE	Dividend Yield	Revenue Growth	EPS Growth
3560	78 Outperform	¥8.29B	4.66	―	2.66%	15.17%	12.30%
7552	74 Outperform	¥126.53B	10.89	―	2.23%	9.57%	33.85%
9997	71 Outperform	¥85.37B	5.42	6.96%	2.98%	1.15%	86.72%
2652	66 Neutral	¥11.67B	7.84	―	0.30%	5.03%	-17.66%
9278	64 Neutral	¥33.13B	11.19	―	1.73%	―	―
Sector *	61 Neutral	$18.38B	12.79	-2.54%	3.03%	1.52%	-15.83%
8136	61 Neutral	¥1.23T	18.50	43.16%	1.25%	42.84%	91.66%

Sanrio Company Corporate Events