BuySell Technologies Co., Ltd. (7685) AI Stock Analysis

• Market Cap: ¥99.79B
• Dividend Yield: 0.71%
• Average Volume (3M): 108.19K
• Price to Earnings (P/E): 23.8
• Beta (1Y): 0.94
• Revenue Growth: 57.01%
• EPS Growth: 91.03%
• Country: JP
• Employees: 2,336
• Sector: Consumer Cyclical
• Sector Strength: 84
• Industry: Specialty Retail
• EPS (TTM): 49.75
• Shares Outstanding: 30,868,120
• 10 Day Avg. Volume: 81,640
• 30 Day Avg. Volume: 108,186
• PEG Ratio: 0.48
• Price to Book (P/B): 6.24
• Price to Sales (P/S): 1.30
• P/FCF Ratio: 74.81
• Enterprise Value/Market Cap: N/A
• Enterprise Value/Revenue: N/A
• Enterprise Value/Gross Profit: N/A
• Enterprise Value/Ebitda: N/A
• 1Y Price Target: N/A
• Price Target Upside: N/A
• Rating Consensus: Moderate Buy
• Number of Analyst Covering: 0
• EPS Forecast (FY): N/A
• Revenue Forecast (FY): N/A

• Rating: 76 Outperform
• Price Target: ¥4,503.00 ▲(6.83% Upside)

BuySell Technologies Co., Ltd. demonstrates strong financial performance with robust growth and profitability metrics, which is the most significant factor driving the score. Technical analysis supports a positive outlook, though indicators suggest caution due to potential overbought conditions. Valuation metrics indicate the stock might be overvalued, which slightly offsets the positive financial and technical analysis.

Positive Factors

Revenue Growth

Strong revenue growth indicates expanding market reach and successful product adoption, supporting long-term business sustainability.

Cash Generation

Significant free cash flow growth enhances financial flexibility, allowing for reinvestment in growth opportunities and debt reduction.

Profit Margins

High profit margins reflect effective cost control and pricing strategies, contributing to sustained profitability and competitive advantage.

Negative Factors

High Leverage

High leverage can increase financial risk, potentially impacting the company's ability to invest in growth and weather economic downturns.

Equity Ratio

A moderate equity ratio suggests limited buffer against financial distress, which could constrain future financing options and growth.

Net Profit Margin

While improved, the net profit margin remains relatively low, which could limit reinvestment capacity and shareholder returns in the long term.

BuySell Technologies Co., Ltd. Business Overview & Revenue Model

Company Description

BuySell Technologies Co.,Ltd. engages in the kimono/branded goods reuse business in Japan. The company purchases and sells kimono, stamps, old coins, bags, wallets, watches, and liquors through its own EC site and mall, stores, and BtoB antique auction under the BuySell brand. The company was incorporated in 2001 and is headquartered in Tokyo, Japan.

How the Company Makes Money

BuySell Technologies generates revenue primarily through the provision of its e-commerce platform services, which involve subscription fees charged to businesses for using their technology. Additionally, the company earns income from transaction fees associated with payment processing and online sales facilitated through its platforms. The company also offers premium services, including advanced analytics and marketing tools, which contribute significantly to its revenue stream. Partnerships with financial institutions and digital marketing agencies further amplify its income by integrating additional services and enhancing customer acquisition.

BuySell Technologies Co., Ltd. Financial Statement Overview

Summary

BuySell Technologies Co., Ltd. exhibits strong growth and profitability metrics, supported by robust revenue and profit margins. The balance sheet reflects a well-capitalized company, though the high leverage ratio suggests some financial risk. The cash flow position is solid, with significant free cash flow growth underpinning the company's financial stability. Overall, the financial statements paint a picture of a dynamic company with effective operations and sound financial management, albeit with some leverage concerns.

Income Statement

BuySell Technologies has shown impressive revenue growth with a recent increase of 40.83% from 2023 to 2024. The gross profit margin is robust at 52.8%, indicating strong pricing power and cost management. The net profit margin improved to 4.02%, reflecting enhanced profitability. EBIT and EBITDA margins are solid at 7.89% and 10.25%, respectively, showcasing efficient operations. Overall, the income statement reflects a profitable and growing company.

Balance Sheet

The company's debt-to-equity ratio is 2.15, indicating a high level of leverage, which could pose risks if not managed properly. However, the return on equity is strong at 19.29%, suggesting effective use of shareholders' funds. The equity ratio stands at 26.93%, which highlights a moderate reliance on equity financing. Overall, the balance sheet shows a stable financial position with some leverage risks.

Cash Flow

Operating cash flow to net income ratio is healthy at 0.88, indicating good cash conversion. The free cash flow to net income ratio is satisfactory at 0.43, demonstrating the company's ability to generate cash after capital expenditures. Free cash flow grew significantly by 92.98% from 2023 to 2024, reflecting strong cash generation capabilities. The cash flow statement indicates robust financial health and operational efficiency.

Breakdown	TTM	Dec 2024	Dec 2023	Dec 2022	Dec 2021	Dec 2020
Income Statement
Total Revenue	79.27B	59.97B	42.57B	33.72B	24.79B	14.76B
Gross Profit	41.86B	31.66B	24.49B	19.86B	14.49B	9.66B
EBITDA	8.65B	5.79B	3.84B	4.26B	2.58B	1.07B
Net Income	3.99B	2.41B	1.45B	2.27B	1.31B	565.71M
Balance Sheet
Total Assets	52.06B	46.38B	21.32B	17.64B	10.29B	8.84B
Cash, Cash Equivalents and Short-Term Investments	19.02B	13.22B	7.76B	7.00B	4.77B	3.64B
Total Debt	25.50B	26.92B	8.07B	5.05B	3.12B	3.56B
Total Liabilities	33.32B	33.88B	12.71B	9.41B	5.69B	5.59B
Stockholders Equity	18.74B	12.49B	8.61B	8.24B	4.59B	3.25B
Cash Flow
Free Cash Flow	0.00	1.04B	53.96M	2.42B	1.66B	61.21M
Operating Cash Flow	0.00	2.13B	1.24B	2.97B	2.08B	425.50M
Investing Cash Flow	0.00	-14.44B	-1.61B	-2.35B	-449.67M	-2.29B
Financing Cash Flow	0.00	17.82B	1.05B	1.59B	-478.68M	2.30B

BuySell Technologies Co., Ltd. Technical Analysis

• Technical Analysis Sentiment: Positive
• Last Price: 4215.00
• 50DMA: Positive
• 100DMA: Positive
• 200DMA: Positive
• MACD: Negative
• RSI: Neutral
• STOCH: Negative

Evaluating momentum and price trends is crucial in stock analysis to make informed investment decisions. For JP:7685, the sentiment is Positive. The current price of 4215 is above the 20-day moving average (MA) of 3638.00, above the 50-day MA of 3629.90, and above the 200-day MA of 3088.19, indicating a bullish trend. The MACD of 193.54 indicates Negative momentum. The RSI at 67.14 is Neutral, neither overbought nor oversold. The STOCH value of 88.79 is Negative, not indicating any strong overbought or oversold conditions. Overall, these indicators collectively point to a Positive sentiment for JP:7685.

BuySell Technologies Co., Ltd. Peers Comparison

Name	Overall Rating	Market Cap	P/E Ratio	ROE	Dividend Yield	Revenue Growth	EPS Growth
7685	76 Outperform	¥99.79B	23.83	―	0.71%	57.01%	91.03%
2674	74 Outperform	¥25.34B	11.58	―	3.99%	7.88%	-5.92%
3964	69 Neutral	¥95.17B	16.28	―	2.28%	22.22%	26.29%
3179	66 Neutral	¥24.18B	18.80	―	3.18%	-2.73%	-51.48%
3093	65 Neutral	¥40.71B	14.21	―	2.23%	17.90%	14.14%
Sector *	61 Neutral	$18.38B	12.79	-2.54%	3.03%	1.52%	-15.83%

BuySell Technologies Co., Ltd. Corporate Events

BuySell Technologies Reports Strong Growth in October 2025

BuySell Technologies reported a significant increase in purchases and home visits for October 2025, with purchases reaching 1,703 million yen, a 197% year-over-year increase. This growth is attributed to strategic acquisitions and synergies among its subsidiaries, leading to record-high gross profits per visit. The company’s revisit rates have also improved, nearing targets set in their medium-term management plan, indicating strong operational performance and limited impact from market fluctuations.

The most recent analyst rating on (JP:7685) stock is a Hold with a Yen3811.00 price target. To see the full list of analyst forecasts on BuySell Technologies Co., Ltd. stock, see the JP:7685 Stock Forecast page.

BuySell Technologies Announces Strategic Subsidiary Merger

BuySell Technologies Co., Ltd. has announced a strategic merger involving its wholly-owned subsidiaries to optimize management resources and enhance brand recognition. The merger, which involves Musubi Co., Ltd. absorbing Four-Nine Inc. and Nisso Co., Ltd., followed by BuySell absorbing Musubi, aims to rationalize operations and create synergies within the group, potentially impacting its market positioning and operational efficiency.

The most recent analyst rating on (JP:7685) stock is a Hold with a Yen3811.00 price target. To see the full list of analyst forecasts on BuySell Technologies Co., Ltd. stock, see the JP:7685 Stock Forecast page.

BuySell Technologies Revises Financial Forecast Upward for FY 2025

BuySell Technologies Co., Ltd. has revised its full-year consolidated financial forecast for the fiscal year ending December 2025, reflecting a positive outlook due to strong performance in its purchase businesses and improved operational efficiencies. The company attributes its upward revision to increased gross profit per unit and reduced employee turnover, alongside strategic sales controls and additional advertising investments aimed at strengthening its brand.

The most recent analyst rating on (JP:7685) stock is a Hold with a Yen3811.00 price target. To see the full list of analyst forecasts on BuySell Technologies Co., Ltd. stock, see the JP:7685 Stock Forecast page.

BuySell Technologies Reports Robust Financial Growth for 2025

BuySell Technologies Co., Ltd. reported significant growth in its financial results for the nine months ending September 30, 2025, with net sales increasing by 66.6% year-on-year. The company also saw substantial rises in operating profit and profit attributable to owners, reflecting its strong market position and effective strategies. The inclusion of Hainan Buysell Ancient Technology Co., Ltd. in its consolidation scope and a stock split conducted earlier in the year are notable developments that may influence future financial outcomes.

The most recent analyst rating on (JP:7685) stock is a Hold with a Yen3811.00 price target. To see the full list of analyst forecasts on BuySell Technologies Co., Ltd. stock, see the JP:7685 Stock Forecast page.

BuySell Technologies Sees 220% Growth in September Home Visit Purchases

BuySell Technologies reported a significant increase in its Group Home Visit Purchase Business for September 2025, with purchases totaling 1,515 million yen, marking a 220% rise from the previous year. This growth is attributed to the consolidation of REGATE’s Fuku-chan and NIKKOU-DOU into its operations, as well as strategic efforts to increase revisit rates and synergies in antique purchasing. Despite challenges such as the lingering summer heat affecting inquiry demand, the number of home visits rose by 167% to 39,584, driven by improved appointment rates and effective branding and sales strategies.

The most recent analyst rating on (JP:7685) stock is a Buy with a Yen3769.00 price target. To see the full list of analyst forecasts on BuySell Technologies Co., Ltd. stock, see the JP:7685 Stock Forecast page.

BuySell Technologies Announces Strategic Subsidiary Mergers

BuySell Technologies Co., Ltd. announced a strategic restructuring involving absorption-type mergers among its wholly-owned subsidiaries and sub-subsidiaries, aimed at optimizing management resources and enhancing group synergies. This move is expected to streamline operations and improve organizational efficiency, with the mergers scheduled to be completed by January 1, 2026.

The most recent analyst rating on (JP:7685) stock is a Buy with a Yen3769.00 price target. To see the full list of analyst forecasts on BuySell Technologies Co., Ltd. stock, see the JP:7685 Stock Forecast page.

BuySell Technologies Finalizes Stock Acquisition Rights Issuance

BuySell Technologies Co., Ltd. has finalized the details for issuing stock acquisition rights, which will be allocated to its directors, employees, and those of its subsidiaries. This move, decided in the Board of Directors meeting on August 14, 2025, involves a total of 5,230 units, translating to 523,000 shares, and aims to incentivize and retain key personnel within the company and its subsidiaries.

The most recent analyst rating on (JP:7685) stock is a Buy with a Yen3769.00 price target. To see the full list of analyst forecasts on BuySell Technologies Co., Ltd. stock, see the JP:7685 Stock Forecast page.

BuySell Technologies Reports Strong August 2025 Results

BuySell Technologies reported a significant increase in its August 2025 purchasing results, with purchases reaching 1,084 million yen, a 177% increase from the previous year. This growth is attributed to strategic enhancements in revisit rates and the consolidation of new businesses, leading to improved gross profit margins and resilience against market fluctuations. The number of visits also rose by 165%, driven by effective branding and advertising strategies, despite challenging weather conditions.

The most recent analyst rating on (JP:7685) stock is a Buy with a Yen3769.00 price target. To see the full list of analyst forecasts on BuySell Technologies Co., Ltd. stock, see the JP:7685 Stock Forecast page.

BuySell Technologies Highlights Growth Strategies Amid Market Challenges

BuySell Technologies Co., Ltd. has addressed investor inquiries following its Q2 financial results, highlighting its ‘repeat visit’ strategy, which shows growth without foreseeable risks of decline. The company maintains a diverse sales channel strategy, with a focus on e-commerce and buy-only stores, and has expanded its debt capacity for future M&A activities. Despite market fluctuations affecting luxury goods, BuySell’s direct purchase model and diverse product portfolio help mitigate these impacts, ensuring stable gross profit margins.

The most recent analyst rating on (JP:7685) stock is a Buy with a Yen3769.00 price target. To see the full list of analyst forecasts on BuySell Technologies Co., Ltd. stock, see the JP:7685 Stock Forecast page.