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Hard Off Corporation Co., Ltd. (JP:2674)
:2674
Japanese Market
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Hard Off Corporation Co., Ltd. (2674) AI Stock Analysis

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JP:2674

Hard Off Corporation Co., Ltd.

(2674)

Rating:81Outperform
Price Target:
¥2,014.00
▲(12.45% Upside)
Hard Off Corporation's stock score is primarily driven by its strong financial performance and attractive valuation. The company's robust financial metrics and efficient cash management contribute significantly to its high score. The stock's valuation is appealing with a low P/E ratio and high dividend yield, offering potential value to investors. Technical analysis suggests moderate momentum, supporting a positive outlook, though longer-term caution is advised.

Hard Off Corporation Co., Ltd. (2674) vs. iShares MSCI Japan ETF (EWJ)

Hard Off Corporation Co., Ltd. Business Overview & Revenue Model

Company DescriptionHard Off Corporation Co., Ltd. (2674) is a Japan-based company primarily engaged in the operation of second-hand retail stores. The company operates through several segments including Hard Off, which focuses on used audio and visual products, furniture, and home appliances; Off House, which deals with used clothing, sporting goods, and outdoor products; and Hobby Off, which specializes in used toys, games, and musical instruments. Through its network of franchise and directly managed stores, Hard Off Corporation provides a platform for customers to buy and sell a wide range of pre-owned goods, promoting sustainable consumption and recycling.
How the Company Makes MoneyHard Off Corporation generates revenue primarily through the buying and selling of second-hand goods. The company purchases pre-owned items at a discounted rate from individuals and resells them at a markup through its extensive network of retail stores. The revenue model is supported by a combination of directly managed stores and franchise operations, which allows for an expanded market reach and reduced operational risk. Franchisees pay fees to Hard Off Corporation, contributing to its income. The company's earnings are influenced by consumer demand for second-hand goods, efficient inventory management, and strategic location of stores. Additionally, Hard Off benefits from cost savings associated with the resale of used products, as compared to the production and distribution costs of new items.

Hard Off Corporation Co., Ltd. Financial Statement Overview

Summary
Hard Off Corporation exhibits a robust financial profile across all key metrics. The company shows strong growth and profitability in the income statement, stable leverage and equity ratios in the balance sheet, and effective cash management in the cash flow statement. While the company is well-positioned for continued success, monitoring debt levels is recommended to maintain financial health.
Income Statement
85
Very Positive
Hard Off Corporation has demonstrated a strong revenue growth trend, with a consistent increase over the years. The company shows healthy gross and net profit margins, indicating efficient cost management and profitability. EBIT and EBITDA margins are robust, supporting operational efficiency. Overall, the company exhibits strong financial performance in the income statement.
Balance Sheet
78
Positive
The balance sheet reveals a stable financial position with a manageable debt-to-equity ratio, suggesting prudent leverage. The equity ratio is healthy, indicating solid financial stability. Return on equity is strong, showcasing effective use of shareholders' equity to generate profits. The overall balance sheet strength is commendable, though vigilance on debt levels is advisable.
Cash Flow
82
Very Positive
The company's cash flow statement reflects solid cash generation capabilities. There is a positive trend in free cash flow growth, indicating effective cash management. The operating cash flow to net income ratio is favorable, highlighting efficient conversion of profits into cash. Free cash flow to net income ratio further supports the company's strong cash position.
BreakdownTTMDec 2024Dec 2023Dec 2022Dec 2021Dec 2020
Income Statement
Total Revenue33.53B33.53B30.11B27.04B24.51B21.27B
Gross Profit23.00B23.00B20.66B18.59B16.84B14.57B
EBITDA4.11B4.11B3.59B3.01B2.14B1.24B
Net Income2.31B2.31B2.09B1.65B1.04B348.12M
Balance Sheet
Total Assets25.62B25.62B23.10B20.72B18.74B18.11B
Cash, Cash Equivalents and Short-Term Investments3.01B3.01B3.02B2.91B2.60B2.20B
Total Debt3.18B3.18B2.43B2.15B2.25B2.51B
Total Liabilities7.24B7.24B6.10B5.37B4.99B5.07B
Stockholders Equity18.27B18.27B16.90B15.28B13.69B13.00B
Cash Flow
Free Cash Flow0.00822.66M737.75M1.13B963.62M670.60M
Operating Cash Flow0.002.06B1.87B1.77B1.48B1.13B
Investing Cash Flow0.00-1.84B-1.20B-820.75M-219.54M-312.63M
Financing Cash Flow0.00-334.41M-587.97M-714.03M-899.69M-480.80M

Hard Off Corporation Co., Ltd. Technical Analysis

Technical Analysis Sentiment
Positive
Last Price1791.00
Price Trends
50DMA
1729.84
Positive
100DMA
1757.01
Positive
200DMA
1774.66
Positive
Market Momentum
MACD
20.62
Negative
RSI
59.19
Neutral
STOCH
59.82
Neutral
Evaluating momentum and price trends is crucial in stock analysis to make informed investment decisions. For JP:2674, the sentiment is Positive. The current price of 1791 is above the 20-day moving average (MA) of 1771.30, above the 50-day MA of 1729.84, and above the 200-day MA of 1774.66, indicating a bullish trend. The MACD of 20.62 indicates Negative momentum. The RSI at 59.19 is Neutral, neither overbought nor oversold. The STOCH value of 59.82 is Neutral, not indicating any strong overbought or oversold conditions. Overall, these indicators collectively point to a Positive sentiment for JP:2674.

Hard Off Corporation Co., Ltd. Peers Comparison

Overall Rating
UnderperformOutperform
Sector (61)
Financial Indicators
Name
Overall Rating
Market Cap
P/E Ratio
ROE
Dividend Yield
Revenue Growth
EPS Growth
81
Outperform
¥24.86B11.42
4.24%8.63%-3.75%
73
Outperform
¥43.23B15.19
2.01%19.76%11.62%
67
Neutral
¥23.51B18.32
3.26%-0.24%-45.59%
61
Neutral
$17.60B14.14-5.40%3.04%1.49%-15.29%
55
Neutral
¥13.15B
3.48%-0.79%-107.47%
¥26.51B13.89
1.65%
* Consumer Cyclical Sector Average
Performance Comparison
Ticker
Company Name
Price
Change
% Change
JP:2674
Hard Off Corporation Co., Ltd.
1,793.00
-137.26
-7.11%
JP:3093
Treasure Factory Co., Ltd.
1,792.00
-93.00
-4.93%
JP:3179
Syuppin Co., Ltd.
1,225.00
-84.72
-6.47%
JP:9270
Valuence Holdings, Inc.
995.00
-46.33
-4.45%
JP:9278
BOOKOFF GROUP HOLDINGS LIMITED
1,509.00
194.78
14.82%

Hard Off Corporation Co., Ltd. Corporate Events

Hard Off Corporation Announces Tender Offer for ECONOS Co., Ltd.
Aug 12, 2025

Hard Off Corporation Co., Ltd. has announced its decision to initiate a tender offer to acquire ECONOS Co., Ltd., a company involved in the secondhand product market. This strategic move, approved by Hard Off’s Board of Directors, aims to strengthen its market position by increasing its stake in ECONOS, where it already holds a significant share. The acquisition is expected to impact the company’s operations by potentially leading to the delisting of ECONOS from the Sapporo Stock Exchange, which could have implications for stakeholders and the market dynamics in the secondhand retail sector.

Hard Off Corporation Introduces Employee Shareholding Incentive Plan
Aug 12, 2025

Hard Off Corporation Co., Ltd. has announced a resolution to dispose of treasury shares as part of a restricted stock incentive plan for its employee shareholding association. This initiative aims to align employee interests with corporate goals by offering them a stake in the company’s future success, thereby enhancing corporate value and supporting employee asset-building efforts.

Hard Off Corporation Reports Record Sales Amid Expansion
Aug 7, 2025

Hard Off Corporation reported record-high net sales for the first quarter of FY2026/3, driven by the contribution of newly opened stores. Despite increased sales, operating and ordinary profits decreased due to higher SG&A expenses from opening new stores. The company forecasts continued growth in net sales and profits for the full fiscal year, expecting record highs for the fourth consecutive term. They plan to maintain stable dividends and continue expanding their store network.

Hard Off Corporation Reports Decline in Q1 Profits Despite Sales Growth
Aug 7, 2025

Hard Off Corporation Co., Ltd. reported a decrease in profits for the first quarter of the fiscal year ending March 2026, with operating profit down by 18.7% compared to the previous year. Despite a slight increase in net sales, the company’s comprehensive income also fell significantly. The company forecasts modest growth in net sales and profits for the full fiscal year, indicating a cautious outlook amid challenging market conditions.

Hard Off Corporation Announces Dividend Payout
May 26, 2025

Hard Off Corporation Co., Ltd. has announced a resolution to pay dividends of surplus with a record date of March 31, 2025, as approved by its Board of Directors. The dividend per share is set at ¥78, reflecting the company’s commitment to returning profits to shareholders while maintaining a stable dividend policy based on business performance. This decision underscores the company’s strategic focus on enhancing corporate value through improved earnings per share and financial stability.

Hard Off Corporation Maintains Independence Amidst Significant Shareholder Ownership
May 26, 2025

Hard Off Corporation Co., Ltd. has announced that Yamamoto Asset Co., Ltd., an affiliated company, holds 33.61% of its voting rights as of March 31, 2025. Despite this significant ownership, Hard Off Corporation maintains its operational independence, with no restrictions on its business activities, ensuring its autonomy within the corporate group.

Hard Off Corporation Reports Record Sales and Profits Amid Market Expansion
May 13, 2025

Hard Off Corporation Co., Ltd. announced a correction to its supplementary materials for the fiscal year ended March 2025, specifically regarding the number of secondhand stores. The company reported record-high net sales and profits, driven by the growing integration of ‘reusing’ into consumer lifestyles and the expansion of the secondhand market. The opening of new stores contributed to a significant increase in net sales, marking the 29th consecutive fiscal term of revenue growth. This financial performance underscores Hard Off’s strong positioning in the secondhand retail market.

Glossary
BuyA stock rated as a "Buy" is expected to perform better than the overall market or a specific benchmark over the near-to-medium term. This rating suggests the stock is likely to deliver higher returns compared to other stocks in the same sector or market index. Note: This is not investment advice; please consult a financial advisor before making investment decisions.
HoldA stock rated as a "Hold" is expected to perform in line with the overall market or a specific benchmark. This rating indicates that the stock is neither particularly compelling nor unfavorable for investment. Note: This is not investment advice; please consult a financial advisor before making investment decisions.
SellA stock rated as a "Sell" is expected to perform worse than the overall market or a specific benchmark over the near-to-medium term. This rating suggests the stock may deliver lower returns compared to other stocks in the same sector or market index. Note: This is not investment advice; please consult a financial advisor before making investment decisions.

Disclaimer

This AI Analyst Stock Report is automatically generated by our AI systems using advanced algorithms and publicly available financial, technical, and market data. While the information provided aims to be accurate and insightful, it is intended for informational purposes only and should not be considered financial advice. Any content created by an AI (Artificial Intelligence) system may contain inaccuracies and/or contain errors. Investing in stocks carries inherent risks, and past performance is not indicative of future results. This report does not account for your personal financial circumstances, objectives, or risk tolerance. Always conduct your own research or consult with a qualified financial advisor before making investment decisions. The analysis and recommendations provided are based on historical and current data and may not fully reflect future market conditions or unexpected developments. Neither the creators of this report nor its affiliated entities guarantee the accuracy, completeness, or reliability of the information presented. Use this report at your own discretion and risk.Date of analysis: Aug 13, 2025