Sega Sammy Holdings Inc. (JP:6460)
:6460
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Sega Sammy Holdings
(6460)
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Rating:68Neutral
Price Target:
¥2,552.00
▼(-4.37% Downside)
Action:ReiteratedDate:12/07/25
Sega Sammy Holdings' overall stock score is driven primarily by its strong financial performance, which is a key strength. However, technical analysis indicates bearish trends, and the valuation suggests the stock may be overvalued. The absence of earnings call data and corporate events does not impact the score.
Positive Factors
Free Cash Flow Strength
Consistent positive operating and free cash flow provides durable internal funding for game development, pachislot manufacturing capex, dividends and M&A. Strong cash conversion reduces reliance on external financing and supports resilience across product cycles and downturns.
Negative Factors
Declining Revenue and EPS
Material declines in reported revenue and EPS signal weakening top-line momentum and compressed profitability. If sustained, these trends could erode R&D budgets, slow game/content rollout and pressure margins, limiting medium-term growth and strategic investment capacity.
Read all positive and negative factors
Positive Factors
Negative Factors
Free Cash Flow Strength
Consistent positive operating and free cash flow provides durable internal funding for game development, pachislot manufacturing capex, dividends and M&A. Strong cash conversion reduces reliance on external financing and supports resilience across product cycles and downturns.
Read all positive factors
Sega Sammy Holdings (6460) vs. iShares MSCI Japan ETF (EWJ)
Market Cap
¥523.96B
Dividend Yield2.12%
Average Volume (3M)1.06M
Price to Earnings (P/E)―
Beta (1Y)0.52
Revenue Growth-8.73%
EPS Growth-55.81%
CountryJP
Employees8,623
SectorCommunication Services
Sector Strength97
IndustryElectronic Gaming & Multimedia
Share Statistics
EPS (TTM)-92.99
Shares Outstanding221,229,480
10 Day Avg. Volume950,610
30 Day Avg. Volume1,060,736
Financial Highlights & Ratios
PEG Ratio0.35
Price to Book (P/B)1.62
Price to Sales (P/S)1.44
P/FCF Ratio37.04
Enterprise Value/Market CapN/A
Enterprise Value/RevenueN/A
Enterprise Value/Gross ProfitN/A
Enterprise Value/EbitdaN/A
Forecast
1Y Price Target
¥3,078.57Price Target Upside15.37% Upside
Rating ConsensusModerate Buy
Number of Analyst Covering7
EPS Forecast (FY)-4.4
Revenue Forecast (FY)¥488.38B
Sega Sammy Holdings Business Overview & Revenue Model
Company Description
Sega Sammy Holdings Inc. is a Japanese entertainment conglomerate that operates primarily in the video game and amusement machine sectors. The company is known for its development and publishing of video games, including popular franchises such as...
How the Company Makes Money
Sega Sammy Holdings generates revenue through several key streams. The primary source of income comes from its video game division, which includes sales of both physical and digital games, downloadable content, and in-game purchases. The company b...
Sega Sammy Holdings Earnings Call Summary
Earnings Call Date:Aug 08, 2025
(Q1-2026)
| % Change Since: |
Next Earnings Date:May 08, 2026
Earnings Call Sentiment Positive
The earnings call reflected a positive start in the Pachislot, Pachinko, and gaming businesses, with strong launches like Persona5: The Phantom X and successful initiatives like the SEGA Store Tokyo. However, there were notable challenges, including foreign exchange losses and underperformance in Rovio and animation segments. Despite some lowlights, the highlights indicate a generally positive outlook with strong operational starts in key segments.Positive Updates
Strong Start in Pachislot and Pachinko Machines Business
The Pachislot and Pachinko machines business made a good start in terms of operating income, with sales of Dejihane P Hokuto No Ken Jibo and P Zombie Land Saga exceeding internal expectations. Orders for Tokyo Revengers Pachislot machine exceeded 25,000 units, compared to the plan of 20,000 units.
Negative Updates
Foreign Exchange Losses Impacting Financials
A foreign exchange loss of approximately JPY2.9 billion was recorded as a non-operating expense due to the revaluation and settlement of foreign currency-denominated receivables and payables.
Read all updates
Q1-2026 Updates
Positive
Negative
Strong Start in Pachislot and Pachinko Machines Business
The Pachislot and Pachinko machines business made a good start in terms of operating income, with sales of Dejihane P Hokuto No Ken Jibo and P Zombie Land Saga exceeding internal expectations. Orders for Tokyo Revengers Pachislot machine exceeded 25,000 units, compared to the plan of 20,000 units.
Read all positive updates
Company Guidance
During Sega Sammy Holdings Inc.'s Q1 financial results briefing for the fiscal year ending March 31, 2026, the company reported that sales were generally in line with expectations, leading to a smaller-than-expected loss at the operating income level. The Pachislot and Pachinko machines and gaming businesses showed a good start in operating income, whereas the entertainment contents business performed as anticipated. Although operating income surpassed expectations, adjusted EBITDA remained consistent due to JPY2.9 billion in foreign exchange losses. The company completed acquisitions of Stakelogic BV and GAN Limited, with goodwill estimated at JPY18.6 billion and JPY17.4 billion, respectively. There was a consolidation of the balance sheet from Q1, but P&L contributions will begin in Q2. Notably, 20 million shares of treasury stock were canceled, resulting in 11 million shares remaining. Operating, investing, and financing cash flows were projected at negative JPY11.7 billion, negative JPY19.5 billion, and negative JPY17.9 billion, respectively, contributing to an overall negative cash flow of JPY50.6 billion. The company anticipates growth from Q2 onward, spurred by the introduction of mainstay titles across its various businesses.Sega Sammy Holdings Financial Statement Overview
Summary
Income Statement
85
Very Positive
Balance Sheet
80
Positive
Cash Flow
78
Positive
| Breakdown | TTM | Mar 2025 | Mar 2024 | Mar 2023 | Mar 2022 | Mar 2021 |
|---|---|---|---|---|---|---|
Income Statement | ||||||
| Total Revenue | 405.22B | 428.95B | 468.93B | 389.63B | 320.95B | 277.75B |
| Gross Profit | 176.56B | 225.55B | 234.26B | 186.43B | 154.05B | 126.46B |
| EBITDA | 44.28B | 64.23B | 73.88B | 59.64B | 45.76B | 23.29B |
| Net Income | 17.14B | 45.05B | 33.06B | 45.94B | 37.03B | 1.27B |
Balance Sheet | ||||||
| Total Assets | 636.62B | 644.78B | 653.99B | 501.57B | 502.04B | 421.60B |
| Cash, Cash Equivalents and Short-Term Investments | 148.63B | 200.36B | 219.81B | 179.51B | 152.46B | 155.69B |
| Total Debt | 153.39B | 155.70B | 163.86B | 58.73B | 57.14B | 58.09B |
| Total Liabilities | 269.74B | 263.17B | 296.28B | 170.22B | 209.40B | 130.34B |
| Stockholders Equity | 366.85B | 381.58B | 357.67B | 331.32B | 292.59B | 290.76B |
Cash Flow | ||||||
| Free Cash Flow | 0.00 | 16.68B | 62.58B | 43.27B | 36.22B | -12.95B |
| Operating Cash Flow | 0.00 | 22.21B | 67.92B | 48.21B | 42.20B | -5.59B |
| Investing Cash Flow | 0.00 | -13.90B | -115.59B | -5.86B | -11.39B | 29.68B |
| Financing Cash Flow | 0.00 | -27.98B | 79.79B | -15.36B | -35.97B | -31.49B |
Sega Sammy Holdings Technical Analysis
Negative
2668.50
Price Trends
2500.91
Negative
2539.93
Negative
2832.17
Negative
Market Momentum
17.69
Positive
42.94
Neutral
7.98
Positive
Evaluating momentum and price trends is crucial in stock analysis to make informed investment decisions. For JP:6460, the sentiment is Negative. The current price of 2668.5 is above the 20-day moving average (MA) of 2612.70, above the 50-day MA of 2500.91, and below the 200-day MA of 2832.17, indicating a bearish trend. The MACD of 17.69 indicates Positive momentum. The RSI at 42.94 is Neutral, neither overbought nor oversold. The STOCH value of 7.98 is Positive, not indicating any strong overbought or oversold conditions. Overall, these indicators collectively point to a Negative sentiment for JP:6460.
Sega Sammy Holdings Peers Comparison
UnderperformOutperform
Sector (60)
Name | Overall Rating | Market Cap | P/E Ratio | ROE | Dividend Yield | Revenue Growth | EPS Growth |
|---|---|---|---|---|---|---|---|
76 Outperform | ¥582.56B | 15.43 | ― | 2.49% | -1.05% | 6.49% | |
72 Outperform | ¥2.66T | 25.95 | 17.57% | 0.84% | 18.39% | 23.33% | |
69 Neutral | ¥1.45T | 33.58 | 26.91% | 1.17% | 45.17% | 81.91% | |
68 Neutral | ¥523.96B | -6.55 | -3.66% | 2.12% | -8.73% | -55.81% | |
67 Neutral | ¥10.46T | 19.28 | 13.46% | 1.17% | 24.47% | 12.54% | |
60 Neutral | $48.67B | 4.58 | -11.27% | 4.14% | 2.83% | -41.78% | |
57 Neutral | ¥914.09B | 16.57 | 6.70% | 1.80% | -12.02% | 126.06% |
* Communication Services Sector Average
JP:6460
Sega Sammy Holdings
2,480.00
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-15.74%
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Sega Sammy Holdings Corporate Events
Sega Sammy Launches ¥20 Billion Share Buyback After M&A Setbacks
Feb 13, 2026
Sega Sammy Holdings has decided to repurchase up to ¥20 billion of its own shares, or a maximum of 12 million common shares representing roughly 5.7% of shares outstanding, via market purchases on the Tokyo Stock Exchange between mid-February...
Sega Sammy Books Major Impairment Charges and Swings to Forecast Net Loss
Feb 13, 2026
Sega Sammy Holdings has recorded around ¥31.3 billion in impairment losses on goodwill and other intangible assets tied to Rovio, after the acquired mobile game developer struggled amid intensifying global competition and a rapidly shifting m...
Sega Sammy Cuts FY2026 Earnings Outlook as Extraordinary Losses Offset Stable Core Business
Feb 13, 2026
Sega Sammy reported consolidated sales of ¥335.2 billion through the third quarter of FY2026/3, with operating income of ¥19.8 billion and ordinary income of ¥23.8 billion, while profit attributable to owners of the parent fell to &...
Sega Sammy Issues Q3 FY2026 Results Briefing With Extensive Disclaimers
Feb 13, 2026
Sega Sammy Holdings released an English-language version of its Q3 fiscal 2026 results presentation, emphasizing that the material is for informational purposes only and not an investment solicitation. The company stresses that all performance out...
Sega Sammy Swings to Loss Despite Higher Sales and Expands via iGaming Acquisitions
Feb 13, 2026
Sega Sammy Holdings reported consolidated net sales of ¥335.2 billion for the nine months to December 31, 2025, up 4.0% year on year, but operating income plunged 54.6% to ¥19.8 billion and the company swung to a net loss attributable to...
Glossary
BuyA stock rated as a "Buy" is expected to perform better than the overall market or a specific benchmark over the near-to-medium term. This rating suggests the stock is likely to deliver higher returns compared to other stocks in the same sector or market index. Note: This is not investment advice; please consult a financial advisor before making investment decisions.
HoldA stock rated as a "Hold" is expected to perform in line with the overall market or a specific benchmark. This rating indicates that the stock is neither particularly compelling nor unfavorable for investment. Note: This is not investment advice; please consult a financial advisor before making investment decisions.
SellA stock rated as a "Sell" is expected to perform worse than the overall market or a specific benchmark over the near-to-medium term. This rating suggests the stock may deliver lower returns compared to other stocks in the same sector or market index. Note: This is not investment advice; please consult a financial advisor before making investment decisions.
Disclaimer
This AI Analyst Stock Report is automatically generated by our AI systems using advanced algorithms and publicly available financial, technical, and market data. While the information provided aims to be accurate and insightful, it is intended for informational purposes only and should not be considered financial advice. Any content created by an AI (Artificial Intelligence) system may contain inaccuracies and/or contain errors. Investing in stocks carries inherent risks, and past performance is not indicative of future results. This report does not account for your personal financial circumstances, objectives, or risk tolerance. Always conduct your own research or consult with a qualified financial advisor before making investment decisions. The analysis and recommendations provided are based on historical and current data and may not fully reflect future market conditions or unexpected developments. Neither the creators of this report nor its affiliated entities guarantee the accuracy, completeness, or reliability of the information presented. Use this report at your own discretion and risk.