Sega Sammy Holdings Inc. (JP:6460)
:6460
Want to see JP:6460 full AI Analyst Report?
Top Page
Sega Sammy Holdings
(6460)
Select Model
Select Model
Rating:61Neutral
Price Target:
¥2,420.00
▼(-9.31% Downside)
Action:Reiterated
Date:05/13/26
The score is primarily driven by solid underlying financial momentum but tempered by the 2026 net loss and volatile cash flow. Technical indicators are broadly bearish with the stock trading below major moving averages, while valuation (low P/E and moderate yield) provides meaningful support.
Positive Factors
Consistent Revenue Growth
Sustained high single- to double-digit top-line growth across multiple years signals persistent demand for the company's products and content. This revenue momentum supports scale economics, funds ongoing IP investment and product development, and improves the company's ability to execute multi-year strategic plans.
Negative Factors
2026 Net Loss and Earnings Volatility
A swing to a net loss after years of profitability signals meaningful below-the-line pressure and reduces predictability of shareholder returns. Persistent earnings volatility complicates long-term planning, raises the bar for management to re-establish consistent margins, and can constrain reinvestment priorities.
Read all positive and negative factors
Positive Factors
Negative Factors
Consistent Revenue Growth
Sustained high single- to double-digit top-line growth across multiple years signals persistent demand for the company's products and content. This revenue momentum supports scale economics, funds ongoing IP investment and product development, and improves the company's ability to execute multi-year strategic plans.
Read all positive factors
Sega Sammy Holdings (6460) vs. iShares MSCI Japan ETF (EWJ)
Market Cap
¥458.62B
Dividend Yield2.12%
Average Volume (3M)1.06M
Price to Earnings (P/E)―
Beta (1Y)0.52
Revenue Growth13.66%
EPS Growth-113.12%
CountryJP
Employees8,623
SectorCommunication Services
Sector Strength97
IndustryElectronic Gaming & Multimedia
Share Statistics
EPS (TTM)80.12
Shares Outstanding213,545,380
10 Day Avg. Volume950,610
30 Day Avg. Volume1,060,736
Financial Highlights & Ratios
PEG Ratio0.78
Price to Book (P/B)1.44
Price to Sales (P/S)1.05
P/FCF Ratio23.65
Enterprise Value/Market CapN/A
Enterprise Value/RevenueN/A
Enterprise Value/Gross ProfitN/A
Enterprise Value/EbitdaN/A
Forecast
1Y Price Target
¥3,051.25Price Target Upside14.34% Upside
Rating ConsensusStrong Buy
Number of Analyst Covering8
EPS Forecast (FY)185.82
Revenue Forecast (FY)¥504.02B
Sega Sammy Holdings Business Overview & Revenue Model
Company Description
Sega Sammy Holdings Inc. is a Japanese entertainment conglomerate that operates primarily in the video game and amusement machine sectors. The company is known for its development and publishing of video games, including popular franchises such as...
How the Company Makes Money
The company makes money mainly by monetizing entertainment content and gaming-related products through multiple operating businesses. In its consumer entertainment business, it generates revenue from developing and publishing video games across pl...
Sega Sammy Holdings Earnings Call Summary
Earnings Call Date:Aug 08, 2025
(Q1-2026)
| % Change Since: |
Next Earnings Date:Jul 30, 2026
Earnings Call Sentiment Positive
The earnings call reflected a positive start in the Pachislot, Pachinko, and gaming businesses, with strong launches like Persona5: The Phantom X and successful initiatives like the SEGA Store Tokyo. However, there were notable challenges, including foreign exchange losses and underperformance in Rovio and animation segments. Despite some lowlights, the highlights indicate a generally positive outlook with strong operational starts in key segments.Positive Updates
Strong Start in Pachislot and Pachinko Machines Business
The Pachislot and Pachinko machines business made a good start in terms of operating income, with sales of Dejihane P Hokuto No Ken Jibo and P Zombie Land Saga exceeding internal expectations. Orders for Tokyo Revengers Pachislot machine exceeded 25,000 units, compared to the plan of 20,000 units.
Negative Updates
Foreign Exchange Losses Impacting Financials
A foreign exchange loss of approximately JPY2.9 billion was recorded as a non-operating expense due to the revaluation and settlement of foreign currency-denominated receivables and payables.
Read all updates
Q1-2026 Updates
Positive
Negative
Strong Start in Pachislot and Pachinko Machines Business
The Pachislot and Pachinko machines business made a good start in terms of operating income, with sales of Dejihane P Hokuto No Ken Jibo and P Zombie Land Saga exceeding internal expectations. Orders for Tokyo Revengers Pachislot machine exceeded 25,000 units, compared to the plan of 20,000 units.
Read all positive updates
Company Guidance
During Sega Sammy Holdings Inc.'s Q1 financial results briefing for the fiscal year ending March 31, 2026, the company reported that sales were generally in line with expectations, leading to a smaller-than-expected loss at the operating income level. The Pachislot and Pachinko machines and gaming businesses showed a good start in operating income, whereas the entertainment contents business performed as anticipated. Although operating income surpassed expectations, adjusted EBITDA remained consistent due to JPY2.9 billion in foreign exchange losses. The company completed acquisitions of Stakelogic BV and GAN Limited, with goodwill estimated at JPY18.6 billion and JPY17.4 billion, respectively. There was a consolidation of the balance sheet from Q1, but P&L contributions will begin in Q2. Notably, 20 million shares of treasury stock were canceled, resulting in 11 million shares remaining. Operating, investing, and financing cash flows were projected at negative JPY11.7 billion, negative JPY19.5 billion, and negative JPY17.9 billion, respectively, contributing to an overall negative cash flow of JPY50.6 billion. The company anticipates growth from Q2 onward, spurred by the introduction of mainstay titles across its various businesses.Sega Sammy Holdings Financial Statement Overview
Summary
Income Statement
63
Positive
Balance Sheet
68
Positive
Cash Flow
61
Positive
| Breakdown | TTM | Mar 2026 | Mar 2025 | Mar 2024 | Mar 2023 | Mar 2022 |
|---|---|---|---|---|---|---|
Income Statement | ||||||
| Total Revenue | 405.22B | 487.54B | 428.95B | 468.93B | 389.63B | 320.95B |
| Gross Profit | 176.56B | 215.41B | 225.55B | 234.26B | 186.43B | 154.05B |
| EBITDA | 44.28B | 68.54B | 64.23B | 73.88B | 59.64B | 45.76B |
| Net Income | 17.14B | -5.76B | 45.05B | 33.06B | 45.94B | 37.03B |
Balance Sheet | ||||||
| Total Assets | 636.62B | 627.39B | 644.78B | 653.99B | 501.57B | 502.04B |
| Cash, Cash Equivalents and Short-Term Investments | 148.63B | 153.88B | 200.36B | 219.81B | 179.51B | 152.46B |
| Total Debt | 153.39B | 146.94B | 155.70B | 163.86B | 58.73B | 57.14B |
| Total Liabilities | 269.74B | 272.42B | 263.17B | 296.28B | 170.22B | 209.40B |
| Stockholders Equity | 366.85B | 354.94B | 381.58B | 357.67B | 331.32B | 292.59B |
Cash Flow | ||||||
| Free Cash Flow | 0.00 | 21.56B | 16.68B | 62.58B | 43.27B | 36.22B |
| Operating Cash Flow | 0.00 | 27.74B | 22.21B | 67.92B | 48.21B | 42.20B |
| Investing Cash Flow | 0.00 | -24.31B | -13.90B | -115.59B | -5.86B | -11.39B |
| Financing Cash Flow | 0.00 | -56.62B | -27.98B | 79.79B | -15.36B | -35.97B |
Sega Sammy Holdings Technical Analysis
Positive
2668.50
Price Trends
2390.13
Negative
2427.34
Negative
2649.58
Negative
Market Momentum
-22.56
Negative
49.04
Neutral
69.46
Neutral
Evaluating momentum and price trends is crucial in stock analysis to make informed investment decisions. For JP:6460, the sentiment is Positive. The current price of 2668.5 is above the 20-day moving average (MA) of 2279.05, above the 50-day MA of 2390.13, and above the 200-day MA of 2649.58, indicating a neutral trend. The MACD of -22.56 indicates Negative momentum. The RSI at 49.04 is Neutral, neither overbought nor oversold. The STOCH value of 69.46 is Neutral, not indicating any strong overbought or oversold conditions. Overall, these indicators collectively point to a Positive sentiment for JP:6460.
Sega Sammy Holdings Peers Comparison
UnderperformOutperform
Sector (60)
Name | Overall Rating | Market Cap | P/E Ratio | ROE | Dividend Yield | Revenue Growth | EPS Growth |
|---|---|---|---|---|---|---|---|
75 Outperform | ¥500.80B | 11.37 | ― | 2.49% | 6.31% | 10.31% | |
71 Outperform | ¥8.04T | 19.53 | 13.46% | 1.17% | 98.56% | 52.21% | |
70 Outperform | ¥2.59T | 25.66 | 17.57% | 0.84% | 17.10% | 33.90% | |
65 Neutral | ¥1.29T | 23.11 | 26.91% | 1.17% | 15.19% | 12.65% | |
63 Neutral | ¥935.24B | 31.15 | 6.70% | 1.80% | -8.27% | 21.14% | |
61 Neutral | ¥458.62B | -84.95 | -3.66% | 2.12% | 13.66% | -113.12% | |
60 Neutral | $48.67B | 4.58 | -11.27% | 4.14% | 2.83% | -41.78% |
* Communication Services Sector Average
JP:6460
Sega Sammy Holdings
2,310.50
-384.53
-14.27%
JP:9766
KONAMI HOLDINGS
18,930.00
-768.84
-3.90%
JP:9697
Capcom Co
3,016.00
-1,274.60
-29.71%
JP:7974
Nintendo Co
7,148.00
-4,382.47
-38.01%
JP:9684
Square Enix Holdings Co
2,557.50
-410.40
-13.83%
JP:3635
Koei Tecmo Holdings Co., Ltd.
1,481.00
-818.64
-35.60%
Sega Sammy Holdings Corporate Events
Sega Sammy Cautions Investors in FY2026 Results Presentation Disclaimer
May 12, 2026
Sega Sammy Holdings has issued an English translation of its fiscal year ended March 2026 results presentation, emphasizing that all performance outlooks, strategies, and other projections are subject to significant uncertainty and may differ mate...
Sega Sammy boosts content investment as FY2026/3 profits hold steady
May 12, 2026
Sega Sammy reported consolidated sales of ¥428.9 billion and operating income of ¥48.1 billion for FY2026/3, with solid contributions from its Entertainment Contents and Pachislot Pachinko segments. The company maintained a full‑y...
Sega Sammy refreshes board lineup and tweaks governance terms ahead of June meeting
May 12, 2026
Sega Sammy Holdings has proposed a slate of director and audit candidates for approval at its 22nd ordinary shareholders’ meeting on June 24, 2026, largely reappointing its existing leadership including Chairman and founder Hajime Satomi and...
Sega Sammy Takes ¥18.7bn Hit on Stakelogic but Beats Profit Forecasts
May 12, 2026
Sega Sammy Holdings has booked extraordinary impairment losses totaling about ¥18.7 billion for the year ended March 2026, mainly linked to its 2024 acquisition of Dutch online gaming firm Stakelogic. Stricter regulations and a faster-than-ex...
Sega Sammy Swings to Loss Despite Higher Sales, Maintains Dividend and Cautious Outlook
May 12, 2026
Sega Sammy reported consolidated net sales of ¥487.5 billion for the year ended March 31, 2026, up 13.7% year on year, but operating income slipped 2.1% to ¥47.1 billion and ordinary income rose slightly to ¥54.2 billion. The compan...
Sega Sammy to Cancel 3.47% of Shares in Treasury Stock Reduction
Mar 31, 2026
Sega Sammy Holdings has approved the cancellation of 7,684,100 shares of its treasury stock, representing 3.47% of shares outstanding before cancellation. The move, effective April 24, 2026, will reduce the company’s total shares outstanding...
Sega Sammy Completes ¥20 Billion Share Buyback Program
Mar 24, 2026
Sega Sammy Holdings has completed a share buyback under its board-approved treasury stock acquisition program, purchasing 4,021,900 common shares for about ¥10.58 billion between March 2 and March 23, 2026. This latest tranche brings the cumu...
Sega Sammy Advances ¥20 Billion Share Buyback, Acquires 3.66 Million Shares
Mar 2, 2026
Sega Sammy Holdings has reported progress on its ongoing share buyback program authorized by its board in mid-February, under which it is allowed to repurchase up to 12 million shares, or 5.71% of its outstanding stock excluding treasury shares, f...
Sega Sammy Overhauls Top Management and Governance Structure
Feb 27, 2026
Sega Sammy Holdings has announced a reshuffle of top management, including a change in representative director and updates to director and executive officer roles across the holding company and key subsidiaries Sega Corporation, Sammy Corporation ...
Sega Sammy Launches ¥20 Billion Share Buyback After M&A Setbacks
Feb 13, 2026
Sega Sammy Holdings has decided to repurchase up to ¥20 billion of its own shares, or a maximum of 12 million common shares representing roughly 5.7% of shares outstanding, via market purchases on the Tokyo Stock Exchange between mid-February...
Sega Sammy Books Major Impairment Charges and Swings to Forecast Net Loss
Feb 13, 2026
Sega Sammy Holdings has recorded around ¥31.3 billion in impairment losses on goodwill and other intangible assets tied to Rovio, after the acquired mobile game developer struggled amid intensifying global competition and a rapidly shifting m...
Sega Sammy Cuts FY2026 Earnings Outlook as Extraordinary Losses Offset Stable Core Business
Feb 13, 2026
Sega Sammy reported consolidated sales of ¥335.2 billion through the third quarter of FY2026/3, with operating income of ¥19.8 billion and ordinary income of ¥23.8 billion, while profit attributable to owners of the parent fell to &...
Sega Sammy Issues Q3 FY2026 Results Briefing With Extensive Disclaimers
Feb 13, 2026
Sega Sammy Holdings released an English-language version of its Q3 fiscal 2026 results presentation, emphasizing that the material is for informational purposes only and not an investment solicitation. The company stresses that all performance out...
Sega Sammy Swings to Loss Despite Higher Sales and Expands via iGaming Acquisitions
Feb 13, 2026
Sega Sammy Holdings reported consolidated net sales of ¥335.2 billion for the nine months to December 31, 2025, up 4.0% year on year, but operating income plunged 54.6% to ¥19.8 billion and the company swung to a net loss attributable to...
Glossary
BuyA stock rated as a "Buy" is expected to perform better than the overall market or a specific benchmark over the near-to-medium term. This rating suggests the stock is likely to deliver higher returns compared to other stocks in the same sector or market index. Note: This is not investment advice; please consult a financial advisor before making investment decisions.
HoldA stock rated as a "Hold" is expected to perform in line with the overall market or a specific benchmark. This rating indicates that the stock is neither particularly compelling nor unfavorable for investment. Note: This is not investment advice; please consult a financial advisor before making investment decisions.
SellA stock rated as a "Sell" is expected to perform worse than the overall market or a specific benchmark over the near-to-medium term. This rating suggests the stock may deliver lower returns compared to other stocks in the same sector or market index. Note: This is not investment advice; please consult a financial advisor before making investment decisions.
Disclaimer
This AI Analyst Stock Report is automatically generated by our AI systems using advanced algorithms and publicly available financial, technical, and market data. While the information provided aims to be accurate and insightful, it is intended for informational purposes only and should not be considered financial advice. Any content created by an AI (Artificial Intelligence) system may contain inaccuracies and/or contain errors. Investing in stocks carries inherent risks, and past performance is not indicative of future results. This report does not account for your personal financial circumstances, objectives, or risk tolerance. Always conduct your own research or consult with a qualified financial advisor before making investment decisions. The analysis and recommendations provided are based on historical and current data and may not fully reflect future market conditions or unexpected developments. Neither the creators of this report nor its affiliated entities guarantee the accuracy, completeness, or reliability of the information presented. Use this report at your own discretion and risk.