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Terminal X Online Ltd. (IL:TRX)
:TRX
Israel Market

Terminal X (TRX) AI Stock Analysis

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IL:TRX

Terminal X

(TRX)

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Neutral 59 (OpenAI - 5.2)
,
Neutral 59 (OpenAI - 5.2)
,
Neutral 59 (OpenAI - 5.2)
,
Neutral 59 (OpenAI - 5.2)
Rating:59Neutral
Price Target:
732.00
▲(17.42% Upside)
Action:ReiteratedDate:03/21/26
The score is supported primarily by improving fundamentals (profitability recovery and better leverage), but is held back by weak technical momentum and a high P/E multiple. The dividend yield provides a partial offset on valuation.
Positive Factors
Consistent Revenue Growth
Sustained revenue growth across 2022–2025 indicates durable market demand and expanding scale for Terminal X. Over a 2–6 month horizon this trend supports predictable top-line drivers, helps absorb fixed costs, and increases the opportunity for operating leverage and reinvestment into retail initiatives.
Profitability Recovery & EBIT Upside
The shift from losses to positive net income and a sharp EBIT increase in 2025 signals structural improvements in the operating model. Stronger recurring operating profits improve cash coverage for capex and dividends and reduce dependence on external financing over the medium term.
Improving Balance Sheet Leverage
Reduced leverage and lower absolute debt enhance financial flexibility and resilience to retail cycles. A healthier capital structure supports investment, lowers refinancing risk, and gives management more options for allocation of cash to growth or shareholder returns over the coming months.
Negative Factors
Volatile Operating Cash Flow
Material year-over-year swings in operating cash flow show weak cash conversion even as earnings improved. Inconsistent cash generation restricts capacity to fund inventory, marketing, or capex from operations and raises reliance on external financing, pressuring durability of returns.
History of Uneven Profitability
The recent recovery follows multiple loss-making years, indicating the business remains operationally volatile. This history increases risk that margins or profitability could reverse under stress and requires sustained execution to make current gains durable.
Limited Margin Expansion
Revenue gains without meaningful margin expansion suggest limited operating leverage. If gross and operating margins remain flat, earnings and free cash flow growth will be constrained, reducing the company's ability to fund growth initiatives or improve return-on-equity over time.

Terminal X (TRX) vs. iShares MSCI Israel ETF (EIS)

Terminal X Business Overview & Revenue Model

Company DescriptionTerminal X Online Ltd., a multi-brand online company, offers apparel for men, women, boys, girls, teens, and infants under various brands. It also offers sportswear and shoes; beauty products; and living products. The company is based in Rishon Lezion, Israel. Terminal X Online Ltd. operates as a subsidiary of Fox-Wizel Ltd.
How the Company Makes Moneynull

Terminal X Financial Statement Overview

Summary
Operations have improved with steady revenue growth (2022–2025) and a return to profitability in 2024–2025, plus a sharp EBIT increase in 2025. Balance sheet leverage has improved and remains manageable. The main offset is cash-flow inconsistency, with operating cash flow dropping materially in 2025 versus 2024 and a history of weaker/negative periods.
Income Statement
74
Positive
The earnings profile has improved meaningfully. Revenue grew consistently from 2022–2025, with 2025 up ~4% after a strong 2024. Profitability also recovered from losses in 2021–2023 to positive net income in 2024–2025, and operating profit expanded sharply in 2025 versus 2024 (EBIT up from ~33.0M to ~44.4M). Gross profit held up in absolute dollars across years, but margins appear relatively steady rather than expanding materially, and the business still shows a history of uneven profitability (loss-making years as recently as 2023).
Balance Sheet
67
Positive
Leverage looks manageable for a retailer, with debt-to-equity improving from ~0.95 (2022) to ~0.76 (2024), and total debt down in 2025 versus 2024 (~182.4M vs ~198.4M) while equity remained solid (~255.5M). Total assets have grown over time, supporting scale. The main weakness is that returns on equity were negative in 2022–2023 before turning positive in 2024, highlighting that balance sheet strength has not always translated into consistent shareholder returns.
Cash Flow
62
Positive
Cash generation is positive but volatile. Free cash flow rebounded strongly over the last two years (2024 ~87.5M; 2025 ~46.5M, with 2025 still showing strong growth vs prior year per the provided data). However, operating cash flow dropped sharply in 2025 (~50.1M) versus 2024 (~97.7M), and the company has a history of weak or negative cash flow (notably 2021 and 2022). Overall, the business can produce meaningful cash, but consistency and conversion from operations remain a key watch item.
BreakdownDec 2025Dec 2024Dec 2023Dec 2022Dec 2021
Income Statement
Total Revenue560.24M492.34M423.69M382.95M340.62M
Gross Profit218.79M217.63M185.57M172.43M153.86M
EBITDA85.89M82.49M46.66M32.78M22.65M
Net Income28.36M25.21M-2.06M-7.76M-8.63M
Balance Sheet
Total Assets622.46M593.23M538.42M560.12M413.18M
Cash, Cash Equivalents and Short-Term Investments109.83M172.32M144.64M156.81M141.23M
Total Debt182.45M198.38M194.24M217.86M103.80M
Total Liabilities344.33M323.39M298.19M328.31M189.56M
Stockholders Equity255.47M261.04M235.37M229.62M223.62M
Cash Flow
Free Cash Flow46.46M87.47M20.40M-26.78M-53.03M
Operating Cash Flow50.10M97.70M47.12M2.50M-45.45M
Investing Cash Flow-17.32M6.79M28.43M-92.28M-3.08M
Financing Cash Flow-91.57M-53.09M-48.89M28.47M145.16M

Terminal X Technical Analysis

Technical Analysis Sentiment
Negative
Last Price623.40
Price Trends
50DMA
775.69
Negative
100DMA
707.16
Negative
200DMA
620.72
Positive
Market Momentum
MACD
-11.17
Positive
RSI
39.78
Neutral
STOCH
7.46
Positive
Evaluating momentum and price trends is crucial in stock analysis to make informed investment decisions. For IL:TRX, the sentiment is Negative. The current price of 623.4 is below the 20-day moving average (MA) of 735.01, below the 50-day MA of 775.69, and above the 200-day MA of 620.72, indicating a neutral trend. The MACD of -11.17 indicates Positive momentum. The RSI at 39.78 is Neutral, neither overbought nor oversold. The STOCH value of 7.46 is Positive, not indicating any strong overbought or oversold conditions. Overall, these indicators collectively point to a Negative sentiment for IL:TRX.

Terminal X Peers Comparison

Overall Rating
UnderperformOutperform
Sector (61)
Financial Indicators
Name
Overall Rating
Market Cap
P/E Ratio
ROE
Dividend Yield
Revenue Growth
EPS Growth
65
Neutral
₪140.44M505.189.00%-84.50%
61
Neutral
$37.18B12.37-10.20%1.83%8.50%-7.62%
60
Neutral
₪458.62M33.7819.46%-27.35%
59
Neutral
₪889.33M40.564.56%13.94%84.36%
51
Neutral
₪436.87M12.607.71%-3.10%53.93%
* Technology Sector Average
Performance Comparison
Ticker
Company Name
Price
Change
% Change
IL:TRX
Terminal X
700.00
266.92
61.63%
IL:ABRA
Abra
391.70
81.30
26.19%
IL:ALAR
Alarum Technologies
193.70
-63.70
-24.75%
IL:ASGR
Aspen Group
692.00
44.55
6.88%
IL:NTGR
Netanel Group
1,045.00
-184.00
-14.97%
IL:GOSS
G 1 Secu
1,090.00
622.45
133.13%
Glossary
BuyA stock rated as a "Buy" is expected to perform better than the overall market or a specific benchmark over the near-to-medium term. This rating suggests the stock is likely to deliver higher returns compared to other stocks in the same sector or market index. Note: This is not investment advice; please consult a financial advisor before making investment decisions.
HoldA stock rated as a "Hold" is expected to perform in line with the overall market or a specific benchmark. This rating indicates that the stock is neither particularly compelling nor unfavorable for investment. Note: This is not investment advice; please consult a financial advisor before making investment decisions.
SellA stock rated as a "Sell" is expected to perform worse than the overall market or a specific benchmark over the near-to-medium term. This rating suggests the stock may deliver lower returns compared to other stocks in the same sector or market index. Note: This is not investment advice; please consult a financial advisor before making investment decisions.

Disclaimer

This AI Analyst Stock Report is automatically generated by our AI systems using advanced algorithms and publicly available financial, technical, and market data. While the information provided aims to be accurate and insightful, it is intended for informational purposes only and should not be considered financial advice. Any content created by an AI (Artificial Intelligence) system may contain inaccuracies and/or contain errors. Investing in stocks carries inherent risks, and past performance is not indicative of future results. This report does not account for your personal financial circumstances, objectives, or risk tolerance. Always conduct your own research or consult with a qualified financial advisor before making investment decisions. The analysis and recommendations provided are based on historical and current data and may not fully reflect future market conditions or unexpected developments. Neither the creators of this report nor its affiliated entities guarantee the accuracy, completeness, or reliability of the information presented. Use this report at your own discretion and risk.Date of analysis: Mar 21, 2026