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Activation Group Holdings Ltd. (HK:9919)
:9919
Hong Kong Market
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Activation Group Holdings Ltd. (9919) AI Stock Analysis

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HK

Activation Group Holdings Ltd.

(9919)

Rating:72Outperform
Price Target:
HK$1.00
▲(12.36%Upside)
The stock's overall score is driven by a strong valuation, with an attractive P/E ratio and high dividend yield. Financial performance is mixed, with strong balance sheet metrics but declining revenue and cash flow challenges. Technical analysis indicates positive momentum but highlights overbought conditions, warranting caution.

Activation Group Holdings Ltd. (9919) vs. iShares MSCI Hong Kong ETF (EWH)

Activation Group Holdings Ltd. Business Overview & Revenue Model

Company DescriptionActivation Group Holdings Ltd. (9919) is a leading integrated marketing solutions provider with a focus on the luxury and automobile sectors in Greater China. The company specializes in experiential marketing, digital marketing, public relations, and brand management services. Its core services are designed to help global brands enhance their presence and engagement with consumers in the region.
How the Company Makes MoneyActivation Group Holdings Ltd. generates revenue primarily through its comprehensive suite of marketing services tailored for luxury and automotive brands. Key revenue streams include experiential marketing services, which involve organizing and managing events, exhibitions, and other brand engagement activities. The company also earns from digital marketing services, leveraging social media and digital platforms to enhance brand visibility and interaction. Public relations services, including media relations and strategic communications, contribute to its earnings. Additionally, Activation Group has partnerships with renowned global brands, which not only expand its clientele but also enhance its reputation in the industry, driving further business opportunities.

Activation Group Holdings Ltd. Financial Statement Overview

Summary
Activation Group Holdings Ltd. has a strong balance sheet with low debt and high equity ratio, but financial performance is impacted by a 12.34% revenue decline and zero free cash flow in 2024. The company needs to improve cash flow and revenue trends for better financial health.
Income Statement
72
Positive
Activation Group Holdings Ltd. has shown strong profitability with a healthy gross profit margin of around 30% in recent years. However, revenue has decreased from 2023 to 2024 by approximately 12.34%, impacting overall financial results. The net profit margin decreased from 11.17% in 2023 to 9.35% in 2024 while maintaining a stable EBIT margin. The company needs to focus on reversing the declining revenue trend to improve future performance.
Balance Sheet
80
Positive
The company maintains a strong balance sheet with an impressively low debt-to-equity ratio of 0.02 and a high equity ratio of around 45.76% as of 2024, indicating financial stability and low leverage risk. The return on equity has slightly decreased from 31.79% in 2023 to 23.21% in 2024, which remains robust, though there is room for improvement to enhance shareholder returns.
Cash Flow
60
Neutral
Cash flow analysis reveals challenges, as free cash flow dropped to zero in 2024. In previous years, the company demonstrated strong free cash flow growth, but the current lack of free cash flow signals potential issues in cash generation. The absence of operating cash flow in 2024 is concerning and requires attention to ensure long-term financial health.
BreakdownDec 2024Dec 2023Dec 2022Dec 2021Dec 2020
Income Statement
Total Revenue847.75M967.23M694.81M904.06M458.00M
Gross Profit254.27M298.22M202.24M267.28M131.65M
EBITDA125.65M170.39M42.03M137.21M29.66M
Net Income79.24M107.99M23.63M92.49M23.42M
Balance Sheet
Total Assets745.91M795.40M711.25M716.24M588.60M
Cash, Cash Equivalents and Short-Term Investments379.19M307.08M300.27M408.67M305.48M
Total Debt7.80M6.58M9.60M8.74M13.74M
Total Liabilities384.76M435.43M357.66M286.83M215.76M
Stockholders Equity341.36M339.77M336.31M406.31M359.93M
Cash Flow
Free Cash Flow167.65M113.71M57.82M171.11M-29.96M
Operating Cash Flow169.61M115.12M61.00M175.36M-29.06M
Investing Cash Flow-278.00K-504.00K-38.71M347.00K10.55M
Financing Cash Flow-97.71M-103.97M-127.44M-68.91M199.73M

Activation Group Holdings Ltd. Technical Analysis

Technical Analysis Sentiment
Positive
Last Price0.89
Price Trends
50DMA
0.82
Positive
100DMA
0.81
Positive
200DMA
0.82
Positive
Market Momentum
MACD
0.02
Negative
RSI
77.39
Negative
STOCH
74.28
Neutral
Evaluating momentum and price trends is crucial in stock analysis to make informed investment decisions. For HK:9919, the sentiment is Positive. The current price of 0.89 is above the 20-day moving average (MA) of 0.84, above the 50-day MA of 0.82, and above the 200-day MA of 0.82, indicating a bullish trend. The MACD of 0.02 indicates Negative momentum. The RSI at 77.39 is Negative, neither overbought nor oversold. The STOCH value of 74.28 is Neutral, not indicating any strong overbought or oversold conditions. Overall, these indicators collectively point to a Positive sentiment for HK:9919.

Activation Group Holdings Ltd. Peers Comparison

Overall Rating
UnderperformOutperform
Sector (55)
Financial Indicators
Name
Overall Rating
Market Cap
P/E Ratio
ROE
Dividend Yield
Revenue Growth
EPS Growth
72
Outperform
HK$647.93M7.3723.31%9.20%-13.49%-26.88%
56
Neutral
HK$225.15M72.220.50%-4.08%-93.57%
55
Neutral
HK$66.26B-2.21-3.61%6.51%-4.24%-17.51%
53
Neutral
HK$645.00M130.30-10.11%26.37%-334.75%
45
Neutral
HK$306.02M
-34.67%-99.72%
38
Underperform
HK$166.32M-180.95%-15.51%86.64%
* Communication Services Sector Average
Performance Comparison
Ticker
Company Name
Price
Change
% Change
HK:9919
Activation Group Holdings Ltd.
0.93
-0.05
-5.10%
HK:8500
Icon Culture Global Company Limited
0.38
-0.14
-26.92%
HK:2422
Rego Interactive Co., Ltd.
0.43
0.01
2.38%
HK:1993
Asiaray Media Group Ltd.
0.64
-0.56
-46.67%
HK:1490
Cheshi Technology Inc.
0.19
-0.05
-20.83%

Activation Group Holdings Ltd. Corporate Events

Activation Group Holdings Ltd. Successfully Passes All AGM Resolutions
May 15, 2025

Activation Group Holdings Limited announced that all resolutions proposed at their Annual General Meeting held on May 15, 2025, were approved by shareholders. The resolutions included the approval of financial statements, declaration of dividends, re-election of directors, re-appointment of auditors, and granting of mandates related to share repurchase and issuance. This successful AGM outcome reflects strong shareholder support and positions the company to continue its strategic initiatives, potentially impacting its operational capabilities and market presence positively.

Glossary
BuyA stock rated as a "Buy" is expected to perform better than the overall market or a specific benchmark over the near-to-medium term. This rating suggests the stock is likely to deliver higher returns compared to other stocks in the same sector or market index. Note: This is not investment advice; please consult a financial advisor before making investment decisions.
HoldA stock rated as a "Hold" is expected to perform in line with the overall market or a specific benchmark. This rating indicates that the stock is neither particularly compelling nor unfavorable for investment. Note: This is not investment advice; please consult a financial advisor before making investment decisions.
SellA stock rated as a "Sell" is expected to perform worse than the overall market or a specific benchmark over the near-to-medium term. This rating suggests the stock may deliver lower returns compared to other stocks in the same sector or market index. Note: This is not investment advice; please consult a financial advisor before making investment decisions.

Disclaimer

This AI Analyst Stock Report is automatically generated by our AI systems using advanced algorithms and publicly available financial, technical, and market data. While the information provided aims to be accurate and insightful, it is intended for informational purposes only and should not be considered financial advice. Any content created by an AI (Artificial Intelligence) system may contain inaccuracies and/or contain errors. Investing in stocks carries inherent risks, and past performance is not indicative of future results. This report does not account for your personal financial circumstances, objectives, or risk tolerance. Always conduct your own research or consult with a qualified financial advisor before making investment decisions. The analysis and recommendations provided are based on historical and current data and may not fully reflect future market conditions or unexpected developments. Neither the creators of this report nor its affiliated entities guarantee the accuracy, completeness, or reliability of the information presented. Use this report at your own discretion and risk.Date of analysis: Jul 17, 2025