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King's Flair International (Holdings) Limited (HK:6822)
:6822
Hong Kong Market

King's Flair International (Holdings) Limited (6822) AI Stock Analysis

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HK:6822

King's Flair International (Holdings) Limited

(6822)

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Neutral 51 (OpenAI - 4o)
Rating:51Neutral
Price Target:
HK$0.50
▲(21.95% Upside)
King's Flair International's overall stock score reflects moderate financial health with strong revenue recovery but tight profitability margins and weak cash flow performance. The technical indicators suggest a bearish trend, and the valuation is negatively impacted by a negative P/E ratio despite a high dividend yield.
Positive Factors
Revenue Growth
The company's strong revenue recovery indicates successful market strategies and product demand, supporting long-term growth potential.
Balance Sheet Health
Conservative leverage and a strong equity base enhance financial stability, providing resilience against economic fluctuations.
Market Position
The emphasis on innovative designs and quality manufacturing strengthens market position and supports sustained competitive advantage.
Negative Factors
Profitability Margins
Narrow net profitability limits reinvestment capacity and could hinder long-term financial growth if not addressed.
Cash Flow Challenges
Weak cash flow metrics indicate potential liquidity issues, necessitating improved cash management for financial health.
Earnings Volatility
Declining earnings per share reflect volatility and potential challenges in sustaining profitability, impacting investor confidence.

King's Flair International (Holdings) Limited (6822) vs. iShares MSCI Hong Kong ETF (EWH)

King's Flair International (Holdings) Limited Business Overview & Revenue Model

Company DescriptionKing's Flair International (Holdings) Limited, an investment holding company, provides kitchenware and household products in the United States, Europe, Asia, Canada, and internationally. Its kitchenware and household products include tools and gadgets, drinkware, bakeware, and accessories, as well as food preparation products. The company is also involved in the retail, wholesale, distribution, and trading of kitchenware products; and trading of raw materials, including plastic and silicone. The company was founded in 1984 and is headquartered in Sheung Wan, Hong Kong.
How the Company Makes MoneyKing's Flair International generates revenue through multiple channels, primarily by selling its kitchenware and household products to retailers and wholesalers around the world. The company benefits from economies of scale due to its extensive manufacturing capabilities, allowing it to produce a wide range of items efficiently. Key revenue streams include direct sales to large retail chains, partnerships with online marketplaces, and private label agreements with various brands. The company's strategic focus on expanding its product lines and entering new markets, alongside strong relationships with existing clients, contributes significantly to its earnings.

King's Flair International (Holdings) Limited Financial Statement Overview

Summary
King's Flair International shows moderate financial health with a strong revenue recovery and stable balance sheet leverage. However, tight profitability margins and weak cash flow performance indicate areas for improvement, particularly in cash management.
Income Statement
65
Positive
King's Flair International has shown a positive revenue growth of 20.66% from 2023 to 2024, recovering from a previous decline. The gross profit margin for 2024 stands at 24.81%, indicating healthy profitability. However, the net profit margin improved but is relatively low at 2.62%, reflecting narrow net profitability. The EBIT margin has improved to 4.39%, showing better operational efficiency compared to the previous year.
Balance Sheet
70
Positive
The company maintains a stable financial structure with a debt-to-equity ratio of 0.23, indicating conservative leverage. The equity ratio of 73.50% suggests a strong equity base relative to total assets. Return on equity is modest at 3.81%, reflecting opportunities for improved profitability.
Cash Flow
40
Negative
Cash flow metrics are weak due to zero operating and free cash flow figures reported for 2024, indicating potential cash management challenges. Previous years showed positive operating cash flows, suggesting a need for improved cash flow consistency in the current year.
BreakdownTTMDec 2024Dec 2023Dec 2022Dec 2021Dec 2020
Income Statement
Total Revenue750.82M833.91M691.14M925.66M1.30B1.31B
Gross Profit170.55M206.94M179.67M198.99M289.51M305.60M
EBITDA10.58M47.35M18.37M54.79M144.12M171.25M
Net Income-22.57M21.84M-14.83M23.25M94.91M114.08M
Balance Sheet
Total Assets746.10M780.29M804.31M872.21M845.17M881.84M
Cash, Cash Equivalents and Short-Term Investments183.01M146.19M196.29M251.89M251.65M417.08M
Total Debt146.87M131.71M127.25M134.89M72.81M66.25M
Total Liabilities229.35M195.26M199.72M218.48M154.65M217.10M
Stockholders Equity506.09M573.72M567.41M604.70M628.43M616.55M
Cash Flow
Free Cash Flow57.74M-17.98M-7.43M26.28M65.01M102.42M
Operating Cash Flow78.75M3.04M10.64M66.09M77.26M108.05M
Investing Cash Flow2.78M8.23M-33.26M-24.75M-143.94M4.42M
Financing Cash Flow-10.14M-76.08M-1.14M-70.28M-89.77M-166.03M

King's Flair International (Holdings) Limited Technical Analysis

Technical Analysis Sentiment
Neutral
Last Price0.41
Price Trends
50DMA
0.41
Negative
100DMA
0.41
Negative
200DMA
0.40
Positive
Market Momentum
MACD
>-0.01
Negative
RSI
51.54
Neutral
STOCH
29.30
Neutral
Evaluating momentum and price trends is crucial in stock analysis to make informed investment decisions. For HK:6822, the sentiment is Neutral. The current price of 0.41 is above the 20-day moving average (MA) of 0.41, below the 50-day MA of 0.41, and above the 200-day MA of 0.40, indicating a neutral trend. The MACD of >-0.01 indicates Negative momentum. The RSI at 51.54 is Neutral, neither overbought nor oversold. The STOCH value of 29.30 is Neutral, not indicating any strong overbought or oversold conditions. Overall, these indicators collectively point to a Neutral sentiment for HK:6822.

King's Flair International (Holdings) Limited Peers Comparison

Overall Rating
UnderperformOutperform
Sector (61)
Financial Indicators
Name
Overall Rating
Market Cap
P/E Ratio
ROE
Dividend Yield
Revenue Growth
EPS Growth
69
Neutral
HK$398.00M15.1918.10%6.94%10.65%25.96%
61
Neutral
$18.38B12.79-2.54%3.03%1.52%-15.83%
51
Neutral
HK$287.00M-12.73-4.25%9.76%8.85%-18.82%
44
Neutral
HK$165.95M-2.42-39.50%-32.54%71.35%
44
Neutral
HK$189.84M-2.23-11.32%31.48%4.60%-9.42%
41
Neutral
HK$76.58M-0.04-72.73%-764.81%
39
Underperform
HK$154.76M-5.65-50.43%79.67%
* Consumer Cyclical Sector Average
Performance Comparison
Ticker
Company Name
Price
Change
% Change
HK:6822
King's Flair International (Holdings) Limited
0.41
0.04
10.81%
HK:0684
Allan International Holdings Limited
0.57
-0.02
-3.39%
HK:1575
Morris Home Holdings Limited
0.05
-0.02
-26.15%
HK:1715
Miji International Holdings Limited
0.46
0.28
155.56%
HK:2127
Huisen Household International Group Limited
0.02
0.00
0.00%
HK:2381
SMC Electric Limited
0.20
0.11
118.68%
Glossary
BuyA stock rated as a "Buy" is expected to perform better than the overall market or a specific benchmark over the near-to-medium term. This rating suggests the stock is likely to deliver higher returns compared to other stocks in the same sector or market index. Note: This is not investment advice; please consult a financial advisor before making investment decisions.
HoldA stock rated as a "Hold" is expected to perform in line with the overall market or a specific benchmark. This rating indicates that the stock is neither particularly compelling nor unfavorable for investment. Note: This is not investment advice; please consult a financial advisor before making investment decisions.
SellA stock rated as a "Sell" is expected to perform worse than the overall market or a specific benchmark over the near-to-medium term. This rating suggests the stock may deliver lower returns compared to other stocks in the same sector or market index. Note: This is not investment advice; please consult a financial advisor before making investment decisions.

Disclaimer

This AI Analyst Stock Report is automatically generated by our AI systems using advanced algorithms and publicly available financial, technical, and market data. While the information provided aims to be accurate and insightful, it is intended for informational purposes only and should not be considered financial advice. Any content created by an AI (Artificial Intelligence) system may contain inaccuracies and/or contain errors. Investing in stocks carries inherent risks, and past performance is not indicative of future results. This report does not account for your personal financial circumstances, objectives, or risk tolerance. Always conduct your own research or consult with a qualified financial advisor before making investment decisions. The analysis and recommendations provided are based on historical and current data and may not fully reflect future market conditions or unexpected developments. Neither the creators of this report nor its affiliated entities guarantee the accuracy, completeness, or reliability of the information presented. Use this report at your own discretion and risk.Date of analysis: Oct 18, 2025