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Jolimark Holdings Limited (HK:2028)
:2028

Jolimark Holdings (2028) AI Stock Analysis

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HK:2028

Jolimark Holdings

(2028)

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Neutral 44 (OpenAI - 5.2)
Rating:44Neutral
Price Target:
HK$0.09
▲(21.43% Upside)
The score is primarily constrained by weak financial performance (declining revenue, ongoing losses, high leverage, and negative free cash flow). Technical indicators show some near-term momentum, but valuation remains challenged due to negative earnings and no stated dividend yield.
Positive Factors
Diversified product & service mix
Jolimark combines hardware, software and support services, which creates cross-sell opportunities and product stickiness. This integrated model can sustain revenue per customer, support higher lifetime value, and differentiate versus pure-play hardware vendors over the medium term.
Recurring revenue streams
Recurring maintenance, support and software licenses provide more predictable cash flows and customer retention than one-off hardware sales. Over 2–6 months this revenue mix supports steadier revenue recovery and gives management levers to improve margin mix through higher-margin services.
Diversified end-market exposure
Exposure across retail, logistics and healthcare reduces reliance on any single cyclical end market. Structural demand for printing and labeling in logistics and healthcare supports stable long-term volume even if one sector slows, aiding revenue resilience and portfolio allocation.
Negative Factors
Persistent revenue decline
Two consecutive steep revenue declines indicate structural demand loss or competitive share erosion. Shrinking scale undermines fixed-cost absorption, reduces funds available for R&D and go-to-market investment, and heightens execution risk for any turnaround efforts.
Negative profitability and margins
Sustained negative net, EBIT and EBITDA margins show the business is currently not generating operating profits. This limits internal reinvestment, weakens resilience to supply or demand shocks, and signals potential structural issues in pricing, cost control, or product mix.
High leverage and weak cash flow
Very high leverage combined with negative free cash flow and no 2024 operating cash inflow increases refinancing and liquidity risk. This constrains capital for product development or market expansion and makes the company vulnerable to interest or macroeconomic stress.

Jolimark Holdings (2028) vs. iShares MSCI Hong Kong ETF (EWH)

Jolimark Holdings Business Overview & Revenue Model

Company DescriptionJolimark Holdings Limited, an investment holding company, manufactures and sells printers and other electronic products in the People's Republic of China. The company offers rolling and flatbed dot matrix printers, passbook printers, thermal and dot matrix POS solutions, POS terminals, mini printers, tax control ECRs, DLP projectors, and other electronic products under the Jolimark brand name. It also designs, manufactures, and sells business equipment, tax control equipment, and other electronic products on EMS/ODM/OEM basis. In addition, the company is involved in the distribution of EPSON branded SIDM printers; research and development of the inkjet print heads and Internet of Things; and provision of import and export service for electronic business. Further, it operates as a logistics agent. The company was founded in 1986 and is headquartered in Jiangmen, the People's Republic of China. Jolimark Holdings Limited is a subsidiary of Kytronics Holdings Limited.
How the Company Makes MoneyJolimark Holdings generates revenue primarily through the sale of its printing hardware and software solutions. The company has established key revenue streams from direct sales to businesses across various industries, as well as through partnerships with distributors and resellers. Additionally, Jolimark earns recurring income from maintenance and support services, along with software licensing fees. Significant collaborations with technology firms and integration into larger enterprise solutions further enhance its earnings potential, allowing it to tap into new markets and customer segments.

Jolimark Holdings Financial Statement Overview

Summary
Jolimark Holdings faces significant financial challenges with declining revenues, persistent losses, and high leverage. The company's financial health is under pressure, requiring strategic adjustments to stabilize operations and improve cash flow.
Income Statement
Jolimark Holdings has been experiencing a declining revenue trend with a -26% revenue growth from 2022 to 2023 and -26% from 2023 to 2024. The company has negative profit margins, with the net profit margin consistently negative, indicating a lack of profitability. EBIT and EBITDA margins are also negative, suggesting operational inefficiencies.
Balance Sheet
The company's balance sheet shows high leverage with a debt-to-equity ratio of 12.77 in 2024. Stockholders' equity has decreased significantly, impacting the equity ratio negatively and indicating financial instability. The return on equity is negative, reflecting ongoing losses.
Cash Flow
Jolimark Holdings has negative free cash flow over recent years, with no operating cash inflow in 2024. The free cash flow to net income ratio is undefined due to negative net income and free cash flow, indicating poor cash management and sustainability issues.
BreakdownTTMDec 2024Dec 2023Dec 2022Dec 2021Dec 2020
Income Statement
Total Revenue135.69M149.74M203.48M279.19M344.61M275.97M
Gross Profit25.32M18.37M22.52M65.10M95.61M84.90M
EBITDA-30.53M-40.37M-53.45M-17.98M-7.65M-9.08M
Net Income-47.36M-59.83M-79.47M-40.01M-25.18M-25.11M
Balance Sheet
Total Assets159.07M206.14M254.19M356.60M457.13M398.43M
Cash, Cash Equivalents and Short-Term Investments11.84M24.43M37.29M68.97M125.50M104.43M
Total Debt116.09M143.05M111.44M123.28M114.31M87.25M
Total Liabilities182.46M196.81M177.41M200.52M251.25M182.31M
Stockholders Equity-21.42M11.20M77.85M156.85M206.01M216.99M
Cash Flow
Free Cash Flow-25.33M-46.02M-23.85M-74.46M-6.00M-13.09M
Operating Cash Flow-25.54M-44.22M-19.60M-69.70M6.58M957.00K
Investing Cash Flow526.00K-1.31M-2.36M60.61M-69.13M-16.34M
Financing Cash Flow21.92M32.68M-9.86M14.66M21.51M-1.40M

Jolimark Holdings Technical Analysis

Technical Analysis Sentiment
Positive
Last Price0.07
Price Trends
50DMA
0.08
Positive
100DMA
0.10
Negative
200DMA
0.08
Positive
Market Momentum
MACD
<0.01
Negative
RSI
60.74
Neutral
STOCH
87.50
Negative
Evaluating momentum and price trends is crucial in stock analysis to make informed investment decisions. For HK:2028, the sentiment is Positive. The current price of 0.07 is below the 20-day moving average (MA) of 0.08, below the 50-day MA of 0.08, and below the 200-day MA of 0.08, indicating a bullish trend. The MACD of <0.01 indicates Negative momentum. The RSI at 60.74 is Neutral, neither overbought nor oversold. The STOCH value of 87.50 is Negative, not indicating any strong overbought or oversold conditions. Overall, these indicators collectively point to a Positive sentiment for HK:2028.

Jolimark Holdings Peers Comparison

Overall Rating
UnderperformOutperform
Sector (61)
Financial Indicators
Name
Overall Rating
Market Cap
P/E Ratio
ROE
Dividend Yield
Revenue Growth
EPS Growth
61
Neutral
$37.18B12.37-10.20%1.83%8.50%-7.62%
57
Neutral
HK$389.06M-12.40-8.35%2.94%2.22%-434.25%
48
Neutral
HK$4.15B-356.36-1.60%32.83%90.24%
44
Neutral
HK$53.93M-1.06-948.40%-20.25%46.77%
43
Neutral
HK$470.81M-25.58-23.45%29.21%-137.50%
42
Neutral
HK$57.02M-1.32-58.39%2.76%-141.34%
40
Underperform
HK$474.42M-13.56-32.47%-52.55%-262.35%
* Technology Sector Average
Performance Comparison
Ticker
Company Name
Price
Change
% Change
HK:2028
Jolimark Holdings
0.09
0.03
49.15%
HK:1079
Pine Technology Holdings Limited
0.33
0.28
617.39%
HK:8159
Glory Mark Hi-Tech (Holdings) Ltd
0.08
>-0.01
-10.00%
HK:2436
LX Technology Group Limited
11.76
8.14
224.86%
HK:3638
Huabang Technology Holdings Limited
13.68
9.20
205.36%
HK:6939
MEGAIN Holding (Cayman) Co. Ltd.
0.75
0.33
78.57%
Glossary
BuyA stock rated as a "Buy" is expected to perform better than the overall market or a specific benchmark over the near-to-medium term. This rating suggests the stock is likely to deliver higher returns compared to other stocks in the same sector or market index. Note: This is not investment advice; please consult a financial advisor before making investment decisions.
HoldA stock rated as a "Hold" is expected to perform in line with the overall market or a specific benchmark. This rating indicates that the stock is neither particularly compelling nor unfavorable for investment. Note: This is not investment advice; please consult a financial advisor before making investment decisions.
SellA stock rated as a "Sell" is expected to perform worse than the overall market or a specific benchmark over the near-to-medium term. This rating suggests the stock may deliver lower returns compared to other stocks in the same sector or market index. Note: This is not investment advice; please consult a financial advisor before making investment decisions.

Disclaimer

This AI Analyst Stock Report is automatically generated by our AI systems using advanced algorithms and publicly available financial, technical, and market data. While the information provided aims to be accurate and insightful, it is intended for informational purposes only and should not be considered financial advice. Any content created by an AI (Artificial Intelligence) system may contain inaccuracies and/or contain errors. Investing in stocks carries inherent risks, and past performance is not indicative of future results. This report does not account for your personal financial circumstances, objectives, or risk tolerance. Always conduct your own research or consult with a qualified financial advisor before making investment decisions. The analysis and recommendations provided are based on historical and current data and may not fully reflect future market conditions or unexpected developments. Neither the creators of this report nor its affiliated entities guarantee the accuracy, completeness, or reliability of the information presented. Use this report at your own discretion and risk.Date of analysis: Jan 10, 2026