Want to see HK:0653 full AI Analyst Report?
Top Page
Bonjour Holdings
(0653)
Select Model
Select Model
Rating:45Neutral
Price Target:
HK$0.14
▼(-2.86% Downside)
Action:Reiterated
Date:01/28/26
The score is primarily held down by weak financial performance—loss-making operations, high leverage, and persistently negative operating/free cash flow. Technical indicators provide a meaningful offset with clear price strength and positive momentum, but valuation remains unattractive due to negative earnings and no dividend yield data.
Positive Factors
Diversified hospitality and real estate model
Bonjour operates across hotels, food & beverage and event hosting while leveraging property investments and partnerships. This asset-backed, multi-revenue model provides durable revenue diversification and recovery optionality versus single-product peers, supporting medium-term resilience.
Negative Factors
Consistent negative operating and free cash flow
Persistent operating and free cash flow deficits erode liquidity and force reliance on external funding. Over several months this limits capacity to invest in assets or operations, heightens refinancing risk, and can compel dilutive equity raises or costly debt, weakening strategic options.
Read all positive and negative factors
Positive Factors
Negative Factors
Diversified hospitality and real estate model
Bonjour operates across hotels, food & beverage and event hosting while leveraging property investments and partnerships. This asset-backed, multi-revenue model provides durable revenue diversification and recovery optionality versus single-product peers, supporting medium-term resilience.
Read all positive factors
Bonjour Holdings (0653) vs. iShares MSCI Hong Kong ETF (EWH)
Market Cap
HK$93.74M
Dividend YieldN/A
Average Volume (3M)1.66M
Price to Earnings (P/E)―
Beta (1Y)1.00
Revenue GrowthN/A
EPS GrowthN/A
CountryHK
Employees61
SectorConsumer Cyclical
Sector Strength84
IndustrySpecialty Retail
Share Statistics
EPS (TTM)-0.15
Shares Outstanding1,874,878,000
10 Day Avg. Volume2,229,417
30 Day Avg. Volume1,657,680
Financial Highlights & Ratios
PEG Ratio<0.01
Price to Book (P/B)2.75
Price to Sales (P/S)5.08
P/FCF Ratio-6.31
Enterprise Value/Market CapN/A
Enterprise Value/RevenueN/A
Enterprise Value/Gross ProfitN/A
Enterprise Value/EbitdaN/A
Forecast
1Y Price TargetN/A
Price Target UpsideN/A
Rating ConsensusN/A
Number of Analyst Covering0
EPS Forecast (FY)N/A
Revenue Forecast (FY)N/A
Bonjour Holdings Business Overview & Revenue Model
Company Description
Bonjour Holdings Limited functions as an investment holding entity, focusing primarily on the wholesale and retail trade of beauty and wellness products. The company's operations span Hong Kong, Macau, and mainland China, catering to a broad custo...
How the Company Makes Money
Bonjour Holdings generates revenue primarily through its hotel operations, which include room rentals, food and beverage sales, and event hosting services. The company leverages its portfolio of properties to attract both business and leisure trav...
Bonjour Holdings Financial Statement Overview
Summary
Income Statement
37
Negative
Balance Sheet
42
Neutral
Cash Flow
28
Negative
| Breakdown | TTM | Dec 2024 | Dec 2023 | Dec 2022 | Dec 2021 | Dec 2020 |
|---|---|---|---|---|---|---|
Income Statement | ||||||
| Total Revenue | 103.29M | 80.55M | 950.27M | 185.66M | 626.99M | 538.79M |
| Gross Profit | 37.27M | 32.80M | 63.05M | 33.75M | 49.96M | 173.09M |
| EBITDA | -133.63M | -54.32M | 66.86M | 226.73M | -102.81M | -22.91M |
| Net Income | -119.93M | -134.37M | 53.97M | 167.22M | -216.74M | -255.73M |
Balance Sheet | ||||||
| Total Assets | 205.34M | 421.69M | 504.11M | 505.41M | 711.42M | 1.03B |
| Cash, Cash Equivalents and Short-Term Investments | 6.14M | 6.45M | 16.11M | 41.95M | 41.95M | 20.29M |
| Total Debt | 67.12M | 207.92M | 116.51M | 138.29M | 512.27M | 639.32M |
| Total Liabilities | 124.40M | 273.04M | 221.87M | 350.02M | 701.13M | 859.00M |
| Stockholders Equity | 80.94M | 148.65M | 282.24M | 155.39M | 2.79M | 172.17M |
Cash Flow | ||||||
| Free Cash Flow | -35.00M | -64.79M | -58.97M | -130.97M | -108.42M | 30.30M |
| Operating Cash Flow | -28.96M | -64.79M | -58.95M | -126.01M | -108.42M | 49.83M |
| Investing Cash Flow | 147.00K | -1.49M | 6.73M | 459.99M | 144.48M | 1.36M |
| Financing Cash Flow | 28.51M | 56.62M | 50.40M | -358.00M | -10.13M | -133.28M |
Bonjour Holdings Technical Analysis
Positive
0.14
Price Trends
0.04
Positive
0.06
Negative
0.08
Negative
Market Momentum
<0.01
Negative
59.15
Neutral
74.06
Neutral
Evaluating momentum and price trends is crucial in stock analysis to make informed investment decisions. For HK:0653, the sentiment is Positive. The current price of 0.14 is above the 20-day moving average (MA) of 0.03, above the 50-day MA of 0.04, and above the 200-day MA of 0.08, indicating a neutral trend. The MACD of <0.01 indicates Negative momentum. The RSI at 59.15 is Neutral, neither overbought nor oversold. The STOCH value of 74.06 is Neutral, not indicating any strong overbought or oversold conditions. Overall, these indicators collectively point to a Positive sentiment for HK:0653.
Bonjour Holdings Peers Comparison
UnderperformOutperform
Sector (61)
Name | Overall Rating | Market Cap | P/E Ratio | ROE | Dividend Yield | Revenue Growth | EPS Growth |
|---|---|---|---|---|---|---|---|
66 Neutral | HK$1.12B | 6.07 | 41.54% | 1.89% | 44.93% | 18.38% | |
62 Neutral | HK$2.82B | 13.89 | 8.16% | 4.75% | 11.19% | 160.48% | |
61 Neutral | $18.38B | 12.79 | -2.54% | 3.03% | 1.52% | -15.83% | |
58 Neutral | HK$369.62M | 21.99 | 6.42% | 4.29% | -2.26% | -17.43% | |
50 Neutral | HK$30.97B | 22.08 | 18.80% | 3.18% | 30.69% | -13.06% | |
45 Neutral | HK$93.74M | -0.33 | ― | ― | ― | ― | |
45 Neutral | HK$119.54M | -0.81 | -14.00% | ― | -13.68% | 20.09% |
* Consumer Cyclical Sector Average
HK:0653
Bonjour Holdings
0.05
-0.03
-39.76%
HK:2209
YesAsia Holdings Limited
2.68
-2.62
-49.47%
HK:0814
Beijing Jingkelong Co. Ltd. Class H
0.29
-0.01
-3.33%
HK:9896
MINISO Group Holding Ltd.
25.00
-8.44
-25.23%
HK:0178
Sa Sa International Holdings Limited
0.91
0.35
61.63%
HK:2347
Yoho Group Holdings Ltd.
0.75
0.11
17.19%
Bonjour Holdings Corporate Events
Bonjour Holdings and Ziyuanyuan Explore Strategic Cooperation
Dec 11, 2025
Bonjour Holdings Limited has announced a non-binding memorandum of understanding with Ziyuanyuan Holdings Group Limited to explore a strategic cooperation plan. The collaboration aims to leverage Bonjour’s position in the cosmetics retail in...
Bonjour Holdings Announces Strategic Cooperation with Ziyuanyuan
Dec 11, 2025
Bonjour Holdings Limited has announced a potential strategic cooperation plan with Ziyuanyuan Holdings Group Limited, focusing on cross-border new retail business. The collaboration aims to leverage Bonjour’s position in the cosmetics retail...
Bonjour Holdings Secures Shareholder Approval at 2025 AGM
Nov 28, 2025
Bonjour Holdings Limited announced that all resolutions proposed at the 2025 Annual General Meeting were approved by shareholders. The resolutions included the adoption of financial statements, re-election of directors, reappointment of auditors, ...
Bonjour Holdings Announces Annual General Meeting and Key Resolutions
Oct 30, 2025
Bonjour Holdings Limited has announced its upcoming annual general meeting scheduled for November 28, 2025. Key agenda items include the adoption of financial statements, re-election of directors, and reappointment of the auditor. Additionally, th...
Bonjour Holdings Proposes Amendments to Enhance Governance and Flexibility
Oct 28, 2025
Bonjour Holdings Limited has announced proposed amendments to its memorandum and articles of association to align with applicable laws, the Listing Rules, and international best practices. These amendments aim to enhance corporate governance, faci...
Glossary
BuyA stock rated as a "Buy" is expected to perform better than the overall market or a specific benchmark over the near-to-medium term. This rating suggests the stock is likely to deliver higher returns compared to other stocks in the same sector or market index. Note: This is not investment advice; please consult a financial advisor before making investment decisions.
HoldA stock rated as a "Hold" is expected to perform in line with the overall market or a specific benchmark. This rating indicates that the stock is neither particularly compelling nor unfavorable for investment. Note: This is not investment advice; please consult a financial advisor before making investment decisions.
SellA stock rated as a "Sell" is expected to perform worse than the overall market or a specific benchmark over the near-to-medium term. This rating suggests the stock may deliver lower returns compared to other stocks in the same sector or market index. Note: This is not investment advice; please consult a financial advisor before making investment decisions.
Disclaimer
This AI Analyst Stock Report is automatically generated by our AI systems using advanced algorithms and publicly available financial, technical, and market data. While the information provided aims to be accurate and insightful, it is intended for informational purposes only and should not be considered financial advice. Any content created by an AI (Artificial Intelligence) system may contain inaccuracies and/or contain errors. Investing in stocks carries inherent risks, and past performance is not indicative of future results. This report does not account for your personal financial circumstances, objectives, or risk tolerance. Always conduct your own research or consult with a qualified financial advisor before making investment decisions. The analysis and recommendations provided are based on historical and current data and may not fully reflect future market conditions or unexpected developments. Neither the creators of this report nor its affiliated entities guarantee the accuracy, completeness, or reliability of the information presented. Use this report at your own discretion and risk.