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Marston's PLC (GB:MARS)
LSE:MARS
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Marston's (MARS) AI Stock Analysis

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GB:MARS

Marston's

(LSE:MARS)

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Neutral 58 (OpenAI - 5.2)
Rating:58Neutral
Price Target:
56.00 p
▲(30.38% Upside)
Action:Reiterated
Date:06/11/26
The score is driven by improving fundamentals (return to profitability and better operating margins) but tempered by high leverage and softer cash flow. Technically, the stock is in a downtrend with bearish momentum despite oversold signals. Valuation is supportive due to a very low P/E.
Positive Factors
Improving profitability and margins
Net income has returned to positive and EBIT/EBITDA margins have improved, indicating the business is operating more efficiently. Durable margin recovery supports reinvestment in the estate, strengthens resilience to demand swings, and underpins sustainable earnings over the next several months.
Negative Factors
Persistently high leverage
Despite improvement, high absolute leverage remains a structural constraint. It limits financial flexibility, increases sensitivity to interest rates and cyclical revenue drops in hospitality, and can force conservative capital allocation or refinancing needs that constrain long-term growth plans.
Read all positive and negative factors
Positive Factors
Negative Factors
Improving profitability and margins
Net income has returned to positive and EBIT/EBITDA margins have improved, indicating the business is operating more efficiently. Durable margin recovery supports reinvestment in the estate, strengthens resilience to demand swings, and underpins sustainable earnings over the next several months.
Read all positive factors

Marston's (MARS) vs. iShares MSCI United Kingdom ETF (EWC)

Marston's Business Overview & Revenue Model

Company Description
Marston's PLC operates managed, franchised, tenanted, partnership, and leased pubs in the United Kingdom. The company is involved in the property management, telecommunications, and insurance related businesses. Marston's PLC was formerly known as...
How the Company Makes Money
Marston's makes money primarily from operating and monetising its pub estate. Its main revenue streams are: (1) On-trade sales in its pubs: revenue generated from selling food and drinks (including alcoholic beverages) to customers in pubs it oper...

Marston's Earnings Call Summary

Earnings Call Date:Nov 25, 2025
(Q4-2025)
|
% Change Since: |
Next Earnings Date:Dec 08, 2026
Earnings Call Sentiment Positive
The earnings call highlighted strong profit growth, improved cash flow, successful new pub formats, and ongoing deleveraging, suggesting a positive outlook. However, challenges such as flat reported revenue and increased tax payments present some concerns.
Positive Updates
Significant Profit Growth
Profit before tax increased to GBP 72 million, marking a year-on-year growth of 71%.
Negative Updates
Flat Reported Revenue
Reported revenue remained flat, impacted by a GBP 40 million negative movement due to the disposal of pubs.
Read all updates
Q4-2025 Updates
Negative
Significant Profit Growth
Profit before tax increased to GBP 72 million, marking a year-on-year growth of 71%.
Read all positive updates
Company Guidance
In the recent call discussing Marston's financial results for fiscal year 2025, the company reported a strong performance, highlighting significant year-on-year growth. Profit before tax rose to GBP 72 million, marking a 71% increase, while EBITDA improved by 7% to GBP 205 million with a margin expansion of 140 basis points to 22.8%. Total revenue reached GBP 898 million, with a like-for-like growth of 1.6%, despite a flat overall revenue due to pub disposals. The recurring free cash flow exceeded expectations, hitting GBP 53 million, surpassing the target of GBP 50 million. Marston's continued to deleverage, reducing net debt from 5.2x to 4.6x EBITDA. The company also launched 31 new pub formats, achieving a 23% revenue uplift and over 30% EBITDA returns, positioning these formats as future growth engines. Additionally, Marston's achieved a record reputation score of 816, reflecting enhanced guest satisfaction. Looking ahead, the company plans to accelerate the rollout of its successful formats in FY 2026, with a focus on maintaining and further improving margins, while also targeting a recurring free cash flow of GBP 50 million.

Marston's Financial Statement Overview

Summary
Profitability is recovering (net income turned positive and EBIT/EBITDA margins improved), but the balance sheet remains a constraint due to relatively high leverage and operating cash flow has weakened despite positive free cash flow.
Income Statement
65
Positive
Balance Sheet
55
Neutral
Cash Flow
60
Neutral
BreakdownTTMSep 2025Sep 2024Sep 2023Sep 2022Sep 2021
Income Statement
Total Revenue893.20M897.90M898.60M872.30M799.60M401.70M
Gross Profit161.00M159.90M489.10M435.70M335.40M74.20M
EBITDA223.50M223.50M166.20M115.30M296.20M-20.50M
Net Income74.60M71.60M-18.50M-9.30M137.20M-127.70M
Balance Sheet
Total Assets2.34B2.32B2.21B2.45B2.52B2.47B
Cash, Cash Equivalents and Short-Term Investments28.70M35.90M45.50M29.60M30.70M35.40M
Total Debt1.26B1.24B1.30B1.60B1.62B1.64B
Total Liabilities1.53B1.53B1.56B1.81B1.87B2.06B
Stockholders Equity812.90M790.70M654.80M640.10M648.10M406.40M
Cash Flow
Free Cash Flow31.10M53.60M161.20M75.90M-14.60M-107.70M
Operating Cash Flow100.30M114.80M207.40M141.20M55.50M-61.10M
Investing Cash Flow-64.90M-56.40M211.90M-9.80M-29.10M197.70M
Financing Cash Flow-39.00M-68.00M-401.40M-132.60M-30.90M-145.10M

Marston's Technical Analysis

Technical Analysis Sentiment
Positive
Last Price42.95
Price Trends
50DMA
49.07
Positive
100DMA
52.18
Positive
200DMA
53.07
Positive
Market Momentum
MACD
1.53
Negative
RSI
66.99
Neutral
STOCH
74.00
Neutral
Evaluating momentum and price trends is crucial in stock analysis to make informed investment decisions. For GB:MARS, the sentiment is Positive. The current price of 42.95 is below the 20-day moving average (MA) of 51.11, below the 50-day MA of 49.07, and below the 200-day MA of 53.07, indicating a bullish trend. The MACD of 1.53 indicates Negative momentum. The RSI at 66.99 is Neutral, neither overbought nor oversold. The STOCH value of 74.00 is Neutral, not indicating any strong overbought or oversold conditions. Overall, these indicators collectively point to a Positive sentiment for GB:MARS.

Marston's Peers Comparison

Overall Rating
UnderperformOutperform
Sector (61)
Financial Indicators
Name
Overall Rating
Market Cap
P/E Ratio
ROE
Dividend Yield
Revenue Growth
EPS Growth
76
Outperform
£11.07M5.8410.75%1.25%-0.62%-0.62%
69
Neutral
£725.38M14.3115.81%1.50%5.39%-3.64%
67
Neutral
£373.37M18.215.14%2.81%5.71%-19.77%
65
Neutral
£1.56B8.486.41%2.96%9.30%
63
Neutral
£489.83M19.423.55%3.20%4.61%186.38%
61
Neutral
$18.38B12.79-2.54%3.03%1.52%-15.83%
58
Neutral
£342.43M4.729.30%-0.52%68.53%
* Consumer Cyclical Sector Average
Performance Comparison
Ticker
Company Name
Price
Change
% Change
GB:MARS
Marston's
54.10
10.30
23.52%
GB:FSTA
Fuller Smith & Turner
710.00
160.82
29.28%
GB:HVT
Heavitree Brewery
270.00
60.91
29.13%
GB:MAB
Mitchells & Butlers
263.00
-19.50
-6.90%
GB:JDW
J D Wetherspoon
730.00
-40.71
-5.28%
GB:YNGA
Young & Co'S Brewery
874.00
-26.20
-2.91%

Marston's Corporate Events

Executive/Board ChangesRegulatory Filings and Compliance
Marston’s Grants Sharesave Options to CFO Stephen Hopson
Positive
Jul 3, 2026
Marston’s PLC has granted share options under its Sharesave Scheme to Chief Financial Officer Stephen Hopson, who is also a director and person discharging managerial responsibilities. The options cover 49,189 ordinary shares at an exercise ...
Business Operations and StrategyRegulatory Filings and Compliance
Marston’s updates total voting rights after Sharesave option exercises
Neutral
Jul 1, 2026
Marston’s PLC has confirmed that as of 1 July 2026 it has 660,362,194 ordinary shares of 7.375p in issue, with 24,946,100 held in treasury, whose voting rights are suspended. This leaves a maximum of 187,447,747 voting rights attached to its...
Regulatory Filings and Compliance
Marston’s Updates Market on Reduced Treasury Shares and Voting Rights
Neutral
Jun 1, 2026
Marston’s PLC has updated the market on its total voting rights, confirming that it has 660,362,194 ordinary shares admitted to trading, with 25,037,776 of these held in treasury and therefore suspended from exercising voting rights. As a re...
Executive/Board Changes
Marston’s Senior Independent Director to Join Wickes Board
Positive
May 19, 2026
Marston’s has announced that its Senior Independent Director, Octavia Morley, will join the board of home improvement retailer Wickes Group as a non-executive director from 1 June 2026, also becoming its Senior Independent Director. She will...
Business Operations and StrategyFinancial Disclosures
Marston’s lifts margins and profits as new pub formats drive returns
Positive
May 12, 2026
Marston’s reported resilient interim results for the 26 weeks to 28 March 2026, maintaining underlying EBITDA at £85.9 million despite a 1.1% dip in revenue to £422.7 million, and expanding margins through tight cost control and la...
Glossary
BuyA stock rated as a "Buy" is expected to perform better than the overall market or a specific benchmark over the near-to-medium term. This rating suggests the stock is likely to deliver higher returns compared to other stocks in the same sector or market index. Note: This is not investment advice; please consult a financial advisor before making investment decisions.
HoldA stock rated as a "Hold" is expected to perform in line with the overall market or a specific benchmark. This rating indicates that the stock is neither particularly compelling nor unfavorable for investment. Note: This is not investment advice; please consult a financial advisor before making investment decisions.
SellA stock rated as a "Sell" is expected to perform worse than the overall market or a specific benchmark over the near-to-medium term. This rating suggests the stock may deliver lower returns compared to other stocks in the same sector or market index. Note: This is not investment advice; please consult a financial advisor before making investment decisions.

Disclaimer

This AI Analyst Stock Report is automatically generated by our AI systems using advanced algorithms and publicly available financial, technical, and market data. While the information provided aims to be accurate and insightful, it is intended for informational purposes only and should not be considered financial advice. Any content created by an AI (Artificial Intelligence) system may contain inaccuracies and/or contain errors. Investing in stocks carries inherent risks, and past performance is not indicative of future results. This report does not account for your personal financial circumstances, objectives, or risk tolerance. Always conduct your own research or consult with a qualified financial advisor before making investment decisions. The analysis and recommendations provided are based on historical and current data and may not fully reflect future market conditions or unexpected developments. Neither the creators of this report nor its affiliated entities guarantee the accuracy, completeness, or reliability of the information presented. Use this report at your own discretion and risk.Date of analysis: Jun 11, 2026