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Marston's (MARS) (GB:MARS)
:MARS
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Marston's (MARS) AI Stock Analysis

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GB:MARS

Marston's

(LSE:MARS)

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Outperform 73 (OpenAI - 4o)
Rating:73Outperform
Price Target:
52.00p
▲(21.07% Upside)
Marston's overall stock score is driven by strong technical analysis and attractive valuation, despite financial performance challenges. The bullish momentum and undervaluation are significant positives, while persistent net losses and high leverage present risks. The absence of earnings call and corporate events data means these factors do not influence the score.
Positive Factors
Revenue Growth
The 3% revenue growth indicates a recovery from COVID-19 disruptions, suggesting resilience and potential for future expansion.
Cash Flow Strength
Improved cash flow from operations enhances liquidity and supports the company's ability to meet financial obligations and invest in growth.
Gross Profit Margin
A strong gross profit margin of 54% underscores efficient cost management and pricing power, supporting long-term profitability.
Negative Factors
High Leverage
High leverage with a debt-to-equity ratio of 1.99 increases financial risk, potentially limiting flexibility and increasing vulnerability to economic downturns.
Net Losses
Persistent net losses and negative profit margins indicate challenges in achieving profitability, which could hinder long-term financial health.
Negative Return on Equity
Negative ROE highlights inefficiencies in generating profits from shareholder investments, impacting investor confidence and future capital raising.

Marston's (MARS) vs. iShares MSCI United Kingdom ETF (EWC)

Marston's Business Overview & Revenue Model

Company DescriptionMarston's PLC is a leading UK-based brewery and pub operator, primarily engaged in the production of beer and the management of a national chain of pubs and bars. The company operates through various segments, including brewing and retail, offering a wide range of products such as ales, lagers, and ciders, alongside food services in their outlets. With a strong portfolio of brands and a focus on community-based pubs, Marston's serves diverse customer preferences across the UK.
How the Company Makes MoneyMarston's generates revenue through multiple streams, primarily from the sale of alcoholic beverages and food in its pubs and bars. The company operates a combination of leased, managed, and franchised pubs, which allows it to capture different market segments and optimize profitability. Key revenue sources include direct sales from their extensive range of beers and food offerings, as well as rental income from leased pubs. Additionally, Marston's has established strategic partnerships with various retailers and distributors to expand its market reach and enhance brand visibility, contributing to its overall earnings.

Marston's Financial Statement Overview

Summary
Marston's shows a positive trend in revenue growth with a 3% increase from 2023 to 2024, indicating recovery post-COVID-19 disruptions. However, the company struggles with profitability, reflected in consistent net losses and negative net profit margins over recent years. The gross profit margin is healthy at approximately 54% in 2024, but net income remains a concern, affecting bottom-line performance. The balance sheet reveals high leverage with a debt-to-equity ratio of 1.99 in 2024, indicating significant reliance on debt financing. Despite this, the company maintains a stable equity base, with an equity ratio of 29.6%. The return on equity is negative due to net losses, suggesting inefficiencies in utilizing shareholder funds for generating profits. Cash flow from operations has strengthened significantly, with a notable increase in free cash flow from 2023 to 2024. The operating cash flow to net income ratio is robust, indicating strong cash generation capability relative to reported losses. This positions Marston's well for managing liquidity and funding obligations despite ongoing net losses.
Income Statement
68
Positive
Marston's shows a positive trend in revenue growth with a 3% increase from 2023 to 2024, indicating recovery post-COVID-19 disruptions. However, the company struggles with profitability, reflected in consistent net losses and negative net profit margins over recent years. The gross profit margin is healthy at approximately 54% in 2024, but net income remains a concern, affecting bottom-line performance.
Balance Sheet
62
Positive
The balance sheet reveals high leverage with a debt-to-equity ratio of 1.99 in 2024, indicating significant reliance on debt financing. Despite this, the company maintains a stable equity base, with an equity ratio of 29.6%. The return on equity is negative due to net losses, suggesting inefficiencies in utilizing shareholder funds for generating profits.
Cash Flow
74
Positive
Cash flow from operations has strengthened significantly, with a notable increase in free cash flow from 2023 to 2024. The operating cash flow to net income ratio is robust, indicating strong cash generation capability relative to reported losses. This positions Marston's well for managing liquidity and funding obligations despite ongoing net losses.
BreakdownTTMDec 2024Dec 2023Dec 2022Dec 2021Dec 2020
Income Statement
Total Revenue897.90M898.60M872.30M799.60M401.70M515.50M
Gross Profit166.80M489.10M435.70M335.40M74.20M160.20M
EBITDA202.70M166.20M115.30M296.20M-20.50M-250.70M
Net Income44.30M-18.50M-9.30M137.20M-127.70M-359.60M
Balance Sheet
Total Assets2.21B2.21B2.45B2.52B2.47B2.53B
Cash, Cash Equivalents and Short-Term Investments32.30M45.50M29.60M30.70M35.40M42.60M
Total Debt1.28B1.30B1.60B1.62B1.64B1.90B
Total Liabilities1.53B1.56B1.81B1.87B2.06B2.28B
Stockholders Equity678.40M654.80M640.10M648.10M406.40M248.90M
Cash Flow
Free Cash Flow91.60M161.20M75.90M-14.60M-107.70M3.30M
Operating Cash Flow147.10M207.40M141.20M55.50M-61.10M67.00M
Investing Cash Flow192.60M211.90M-9.80M-29.10M197.70M13.90M
Financing Cash Flow-290.30M-401.40M-132.60M-30.90M-145.10M-77.80M

Marston's Technical Analysis

Technical Analysis Sentiment
Positive
Last Price42.95
Price Trends
50DMA
41.16
Positive
100DMA
41.38
Positive
200DMA
40.31
Positive
Market Momentum
MACD
1.11
Positive
RSI
50.87
Neutral
STOCH
17.14
Positive
Evaluating momentum and price trends is crucial in stock analysis to make informed investment decisions. For GB:MARS, the sentiment is Positive. The current price of 42.95 is below the 20-day moving average (MA) of 44.97, above the 50-day MA of 41.16, and above the 200-day MA of 40.31, indicating a neutral trend. The MACD of 1.11 indicates Positive momentum. The RSI at 50.87 is Neutral, neither overbought nor oversold. The STOCH value of 17.14 is Positive, not indicating any strong overbought or oversold conditions. Overall, these indicators collectively point to a Positive sentiment for GB:MARS.

Marston's Peers Comparison

Overall Rating
UnderperformOutperform
Sector (61)
Financial Indicators
Name
Overall Rating
Market Cap
P/E Ratio
ROE
Dividend Yield
Revenue Growth
EPS Growth
75
Outperform
£1.43B8.526.90%1.95%275.56%
73
Outperform
£288.32M6.3710.69%0.50%
70
Neutral
£331.52M12.936.45%3.21%4.79%223.72%
69
Neutral
£8.26M4.1410.60%1.72%2.76%40.57%
64
Neutral
£683.68M10.6917.81%1.75%4.52%50.39%
61
Neutral
$18.38B12.79-2.54%3.03%1.52%-15.83%
58
Neutral
£440.85M49.241.27%3.02%24.95%-16.86%
* Consumer Cyclical Sector Average
Performance Comparison
Ticker
Company Name
Price
Change
% Change
GB:MARS
Marston's
44.15
6.90
18.52%
GB:FSTA
Fuller Smith & Turner
616.00
-51.71
-7.74%
GB:HVTA
Heavitree Brewery
160.00
-7.88
-4.69%
GB:MAB
Mitchells & Butlers
241.50
8.50
3.65%
GB:JDW
J D Wetherspoon
628.50
16.33
2.67%
GB:YNGA
Young & Co'S Brewery
761.00
-113.78
-13.01%

Marston's Corporate Events

Business Operations and StrategyFinancial Disclosures
Marston’s PLC Reports Strong Profit Growth and Exceeds Cash Flow Target
Positive
Oct 8, 2025

Marston’s PLC has reported strong profit growth and exceeded its £50 million recurring free cash flow target for the fiscal year ending 27 September 2025. The company has achieved significant profit growth for the second consecutive year, driven by its market-leading pub operating model and strategic refurbishments. With plans for accelerated capital expenditure in FY2026, Marston’s aims to build on its momentum, reduce debt, and enhance long-term shareholder value. The appointment of Panmure Liberum as a joint corporate broker is expected to broaden its investor base as it continues its strategic program.

The most recent analyst rating on (GB:MARS) stock is a Hold with a £43.00 price target. To see the full list of analyst forecasts on Marston’s stock, see the GB:MARS Stock Forecast page.

Regulatory Filings and Compliance
Marston’s PLC Updates Total Voting Rights Following Sharesave Scheme
Neutral
Oct 1, 2025

Marston’s PLC announced an update on its total voting rights, revealing that it has 660,362,194 ordinary shares admitted to trading, with 25,700,782 held in treasury, resulting in 187,225,116 voting rights. This change is due to the exercise of options under the Company’s 2022 Sharesave Scheme, impacting how shareholders calculate their voting rights and potentially influencing their investment decisions.

The most recent analyst rating on (GB:MARS) stock is a Hold with a £44.00 price target. To see the full list of analyst forecasts on Marston’s stock, see the GB:MARS Stock Forecast page.

Regulatory Filings and Compliance
Marston’s PLC Updates Total Voting Rights
Neutral
Sep 1, 2025

Marston’s PLC has announced an update on its total voting rights as of September 1, 2025. The company, which has a total of 660,362,194 ordinary shares admitted to trading, reports that 25,748,858 of these are held in treasury, with their voting rights suspended. The maximum total voting rights for the company’s issued ordinary shares, excluding treasury shares, is now 187,210,934. This change is due to the exercise of options under the company’s 2022 Sharesave Scheme. Shareholders can use these figures to determine their notification requirements under the Disclosure Guidance and Transparency Rules.

The most recent analyst rating on (GB:MARS) stock is a Hold with a £45.00 price target. To see the full list of analyst forecasts on Marston’s stock, see the GB:MARS Stock Forecast page.

Regulatory Filings and Compliance
Marston’s PLC Updates Total Voting Rights Following Sharesave Scheme Exercise
Neutral
Aug 1, 2025

Marston’s PLC has announced an update on its total voting rights as of August 1, 2025, indicating a reduction in the number of shares held in treasury due to the exercise of options under its 2022 Sharesave Scheme. This adjustment affects the calculation of voting rights for shareholders, who must now use the updated figures to determine their interest in the company under the Disclosure Guidance and Transparency Rules.

The most recent analyst rating on (GB:MARS) stock is a Buy with a £78.00 price target. To see the full list of analyst forecasts on Marston’s stock, see the GB:MARS Stock Forecast page.

Glossary
BuyA stock rated as a "Buy" is expected to perform better than the overall market or a specific benchmark over the near-to-medium term. This rating suggests the stock is likely to deliver higher returns compared to other stocks in the same sector or market index. Note: This is not investment advice; please consult a financial advisor before making investment decisions.
HoldA stock rated as a "Hold" is expected to perform in line with the overall market or a specific benchmark. This rating indicates that the stock is neither particularly compelling nor unfavorable for investment. Note: This is not investment advice; please consult a financial advisor before making investment decisions.
SellA stock rated as a "Sell" is expected to perform worse than the overall market or a specific benchmark over the near-to-medium term. This rating suggests the stock may deliver lower returns compared to other stocks in the same sector or market index. Note: This is not investment advice; please consult a financial advisor before making investment decisions.

Disclaimer

This AI Analyst Stock Report is automatically generated by our AI systems using advanced algorithms and publicly available financial, technical, and market data. While the information provided aims to be accurate and insightful, it is intended for informational purposes only and should not be considered financial advice. Any content created by an AI (Artificial Intelligence) system may contain inaccuracies and/or contain errors. Investing in stocks carries inherent risks, and past performance is not indicative of future results. This report does not account for your personal financial circumstances, objectives, or risk tolerance. Always conduct your own research or consult with a qualified financial advisor before making investment decisions. The analysis and recommendations provided are based on historical and current data and may not fully reflect future market conditions or unexpected developments. Neither the creators of this report nor its affiliated entities guarantee the accuracy, completeness, or reliability of the information presented. Use this report at your own discretion and risk.Date of analysis: Oct 25, 2025