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AO World (GB:AO)
LSE:AO
UK Market
AO
AO World
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AO World (AO) Ownership - Who Owns AO World?

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AO World (AO) Ownership Overview

19.57%1.85%4.07%74.50%
19.57% Insiders
1.85%
Mutual Funds
4.07% ETFs
74.50% Public Companies and
Individual Investors
The ownership structure of AO World (GB:AO) stock is a mix of institutional, retail, and individual investors. , 19.57% is owned by Insiders, and 74.50% is owned by Public Companies and Individual Investors.
The ownership structure of AO World (GB:AO) stock is a mix of institutional, retail, and individual investors. Approximately 5.92% of the company’s stock is owned by Institutional Investors, 19.57% is owned by Insiders, and 74.50% is owned by Public Companies and Individual Investors.

Recent Insider Trading Activity

Date
Name
Activity
Value
Jan 29, 2026
John Roberts
xxxxxxxxxxxxx
£1070000
Jan 27, 2026
Chris Hopkinson
xxxxxxxxxxxxx
£749000
Jan 19, 2026
John Roberts
xxxxxxxxxxxxx
£2625000
Oct 21, 2025
John Roberts
xxxxxxxxxxxxx
£400829
Show More Insider Trading Activity >

Top Shareholders

Holder
# of Shares
Type
% Holding
Value
87,592,236Insider15.35%99,329,596
23,931,305Insider4.19%27,138,100
13,591,190Institution2.38%15,412,409
5,513,941Institution0.97%6,252,809
4,252,716Institution0.75%4,822,580
2,831,949Institution0.50%3,211,430
2,027,331Institution0.36%2,298,993
1,028,732Institution0.18%1,166,582
888,461Institution0.16%1,007,515
746,259Institution0.13%846,258

Top Mutual Fund Holders

Holder
# of Shares
Type
% Holding
Value
4,252,716Institution0.75%4,822,580
2,831,949Institution0.50%3,211,430
2,027,331Institution0.36%2,298,993
888,461Institution0.16%1,007,515
184,248Institution0.03%208,937
152,652Institution0.03%173,107
129,799Institution0.02%147,192
89,256Institution0.02%101,216
14,268Institution<0.01%16,180
10,559Institution<0.01%11,974

Top ETF Holders

Holder
# of Shares
Type
% Holding
Value
Vanguard Total International Stock ETF
4,252,716Institution0.75%5,677,837
Vanguard FTSE Developed Markets ETF
2,871,100Institution0.50%3,833,229
iShares Core MSCI EAFE ETF
2,525,300Institution0.44%2,889,168
Vanguard FTSE 250 UCITS ETF
2,165,385Institution0.38%2,137,235
Van FTSE 250 Ptg.Shs GBP
2,165,385Institution0.38%2,137,235
iShares MSCI EAFE Small-Cap ETF
1,200,336Institution0.21%1,373,291
Vanguard FTSE All-World ex-US Small-Cap ETF
1,102,864Institution0.19%1,472,443
Vanguard FTSE Europe ETF
768,655Institution0.13%1,026,238
dbxt MSCI EU SM Shs -1C- Capitalisation
716,839Institution0.13%840,322
Schwab International Small-Cap Equity ETF
628,111Institution0.11%736,310

FAQ

Who Owns AO World (GB:AO)?
Currently, no data Available
What percentage of AO World (GB:AO) stock is held by institutional investors?
Currently, no data Available
What percentage of AO World (GB:AO) stock is held by retail investors?
According to the latest TipRanks data, approximately 74.50% of AO World (GB:AO) stock is held by retail investors.
    Who owns the most shares of AO World (GB:AO)?
    John Roberts owns the most shares of AO World (GB:AO).
      What is the significance of the ownership structure for a publicly traded company?
      The ownership structure can impact the company's decision making, as large institutional investors may exert influence on the company's management and can also affect the company's stock price with their buying and selling patterns.