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Henkel AG & Co. KGaA (DE:HEN3)
XETRA:HEN3

Henkel AG & Co. KGaA (HEN3) AI Stock Analysis

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DE:HEN3

Henkel AG & Co. KGaA

(XETRA:HEN3)

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Neutral 64 (OpenAI - 5.2)
Rating:64Neutral
Price Target:
€76.00
▲(8.45% Upside)
Action:DowngradedDate:03/13/26
The score is driven primarily by improving profitability and a conservatively levered balance sheet, supported by reasonable valuation (P/E ~14.17 and ~2.87% dividend yield). These positives are meaningfully offset by weak technicals, with the price below key moving averages and bearish/oversold momentum signals.
Positive Factors
Improving profitability and margins
Material margin expansion to ~51.1% gross and ~14.6% operating in 2025 indicates stronger cost control and pricing power. Higher structural margins improve resilience to input shocks, enable reinvestment in R&D/brands, and sustainably support returns and cash available for stakeholders.
Conservative balance sheet and low leverage
Low debt-to-equity (~0.18) provides durable financial flexibility to fund capex, M&A, or dividends without stressing liquidity. Conservative leverage reduces bankruptcy risk in downturns and preserves capacity to pursue strategic investments or weather cyclical weakness in end markets.
Strong absolute cash generation and FCF coverage
Healthy operating cash (~€2.5B) and FCF (~€1.8B) with FCF covering ~72% of net income indicate the business reliably converts profits into cash. This supports sustainable dividends, deleveraging, and funding of strategic initiatives without immediate reliance on external financing.
Negative Factors
Weakening top-line growth
A ~3.2% revenue decline in 2025 after prior weakness signals persistent demand or market-share challenges. Structural top-line erosion limits long-term operating leverage, constrains reinvestment capacity, and raises reliance on cost cuts to sustain profit growth rather than organic volume or pricing momentum.
Softening cash conversion and falling free cash flow
An ~11.4% drop in FCF and OCF-to-revenue slipping to ~12% point to weaker working-capital or operating efficiency. Persistent deterioration in cash conversion reduces buffers for capital allocation, limits flexibility for M&A or buybacks, and raises vulnerability to cost or interest shocks.
M&A activity creates execution and integration risk
Pursuing acquisitions like the reported Olaplex bid is strategically meaningful but creates structural risk: integration, cultural fit, and execution can strain management bandwidth and cash. If financed from resources or debt, deals may alter capital allocation and pressure margins over multiple quarters.

Henkel AG & Co. KGaA (HEN3) vs. iShares MSCI Germany ETF (EWG)

Henkel AG & Co. KGaA Business Overview & Revenue Model

Company DescriptionHenkel AG & Co. KGaA, together with its subsidiaries, engages in the adhesive technologies, beauty care, and laundry and home care businesses worldwide. The company's Adhesive Technologies segment offers adhesives, sealants, and functional coatings for various business areas, including packaging and consumer goods; automotive and metals; electronics and industrials; and craftsmen, construction, and professional industries. This segment markets its products primarily under the Loctite, Technomelt, Bonderite, Teroson, and Aquence brands. Its Beauty Care segment provides hair cosmetics; and body, skin, and oral care products, as well as operates professional hair salons. This segment distributes its products through brick-and-mortar stores, hair salons, third-party online platforms, and direct-to-consumer channels primarily under the Schwarzkopf, Dial, and Syoss brands. The company's Laundry & Home Care segment offers heavy-duty and specialty detergents, fabric softeners, laundry performance enhancers, and other fabric care products; hand and automatic dishwashing products; cleaners for bathroom and WC applications; household, glass, and specialty cleaners; and air fresheners and insect control products for household applications. This segment markets its products primarily under the Persil, Bref, Purex, all, and other brands. Henkel AG & Co. KGaA was founded in 1876 and is headquartered in Düsseldorf, Germany.
How the Company Makes MoneyHenkel makes money by selling products and solutions across two main revenue streams. (1) Adhesive Technologies: Henkel generates revenue from the sale of industrial and professional-grade adhesives, sealants, and functional coatings to business customers. These products are used in a wide range of end markets and applications, and revenues are driven by customer demand, volumes sold, and pricing/mix across product portfolios. Sales in this segment are typically business-to-business and depend on long-term customer relationships, application expertise, and the ability to supply consistent performance at scale. (2) Consumer Brands: Henkel generates revenue from selling branded consumer products in categories such as laundry and home care and hair-related care, primarily through retailers and e-commerce as well as professional channels (e.g., hair salon-related offerings where applicable). Revenue in this segment depends on brand strength, product innovation, distribution reach, promotional activity, and pricing. Across both segments, profitability and earnings are influenced by factors such as raw material and packaging costs, manufacturing and logistics efficiency, marketing and selling expenses, and foreign exchange movements. Specific details on significant partnerships: null.

Henkel AG & Co. KGaA Financial Statement Overview

Summary
Fundamentals are stable-to-good: profitability improved materially (gross margin ~51.1% and operating margin ~14.6% in 2025), and leverage is conservative (debt-to-equity ~0.18). Offsets are a weaker top-line trend (revenue down ~3.2% in 2025) and softening cash-flow momentum (FCF down ~11.4% in 2025; lower OCF-to-revenue).
Income Statement
72
Positive
Profitability trends are solid and improving: 2025 gross margin rose to ~51.1% (from ~45.7% in 2023) and operating margin improved to ~14.6% (from ~9.8% in 2023), supporting a higher net margin of ~9.9%. The key weakness is the top-line trajectory—revenue declined ~3.2% in 2025 after being roughly flat in 2024 and down in 2023, suggesting limited volume/price growth momentum despite better cost discipline.
Balance Sheet
80
Positive
Balance sheet leverage looks conservative, with debt-to-equity around ~0.18 in 2025 (generally ~0.14–0.20 across the period), providing financial flexibility and reducing downside risk. Returns have also improved, with return on equity rising to ~9.9% in 2025 from ~6.6% in 2023. A watch item is that equity and assets both stepped down in 2025 versus 2024, and returns are good but not standout for the sector.
Cash Flow
63
Positive
Cash generation remains healthy in absolute terms (2025 operating cash flow ~€2.5B; free cash flow ~€1.8B), and free cash flow continues to cover a substantial portion of earnings (about ~72% of net income in 2025). However, cash flow has softened recently—free cash flow fell ~11.4% in 2025 (after a small decline in 2024), and operating cash flow as a share of revenue was lower in 2025 (~12%) than 2024 (~14%) and 2023 (~15%), pointing to less favorable working-capital/operating cash conversion.
BreakdownDec 2025Dec 2024Dec 2023Dec 2022Dec 2021
Income Statement
Total Revenue20.50B21.59B21.51B22.40B20.07B
Gross Profit10.47B10.82B9.84B9.47B9.07B
EBITDA3.65B3.68B2.80B2.59B2.95B
Net Income2.04B2.01B1.32B1.26B1.63B
Balance Sheet
Total Assets33.35B35.27B31.73B33.18B32.67B
Cash, Cash Equivalents and Short-Term Investments3.11B3.53B2.17B1.33B2.46B
Total Debt3.71B4.29B2.89B3.59B2.96B
Total Liabilities12.77B13.45B11.73B13.02B12.88B
Stockholders Equity20.49B21.73B19.92B20.08B20.80B
Cash Flow
Free Cash Flow1.82B2.49B2.65B598.00M1.49B
Operating Cash Flow2.52B3.12B3.25B1.19B2.14B
Investing Cash Flow-401.00M-2.33B-684.00M-323.00M-479.00M
Financing Cash Flow-2.18B171.00M-1.65B-1.73B-1.29B

Henkel AG & Co. KGaA Technical Analysis

Technical Analysis Sentiment
Negative
Last Price70.08
Price Trends
50DMA
75.97
Negative
100DMA
73.15
Negative
200DMA
71.48
Negative
Market Momentum
MACD
-1.82
Positive
RSI
26.25
Positive
STOCH
11.53
Positive
Evaluating momentum and price trends is crucial in stock analysis to make informed investment decisions. For DE:HEN3, the sentiment is Negative. The current price of 70.08 is below the 20-day moving average (MA) of 78.70, below the 50-day MA of 75.97, and below the 200-day MA of 71.48, indicating a bearish trend. The MACD of -1.82 indicates Positive momentum. The RSI at 26.25 is Positive, neither overbought nor oversold. The STOCH value of 11.53 is Positive, not indicating any strong overbought or oversold conditions. Overall, these indicators collectively point to a Negative sentiment for DE:HEN3.

Henkel AG & Co. KGaA Peers Comparison

Overall Rating
UnderperformOutperform
Sector (62)
Financial Indicators
Name
Overall Rating
Market Cap
P/E Ratio
ROE
Dividend Yield
Revenue Growth
EPS Growth
69
Neutral
€17.15B21.9910.44%1.08%1.83%21.36%
64
Neutral
€27.60B14.1710.04%2.92%-1.06%17.22%
62
Neutral
$20.33B14.63-3.31%3.23%1.93%-12.26%
58
Neutral
€10.31B38.7013.57%1.75%2.15%29.19%
* Consumer Defensive Sector Average
Performance Comparison
Ticker
Company Name
Price
Change
% Change
DE:HEN3
Henkel AG & Co. KGaA
70.08
-3.37
-4.59%
DE:BEI
Beiersdorf
78.44
-54.09
-40.81%
DE:SY1
Symrise
73.78
-17.68
-19.33%
Glossary
BuyA stock rated as a "Buy" is expected to perform better than the overall market or a specific benchmark over the near-to-medium term. This rating suggests the stock is likely to deliver higher returns compared to other stocks in the same sector or market index. Note: This is not investment advice; please consult a financial advisor before making investment decisions.
HoldA stock rated as a "Hold" is expected to perform in line with the overall market or a specific benchmark. This rating indicates that the stock is neither particularly compelling nor unfavorable for investment. Note: This is not investment advice; please consult a financial advisor before making investment decisions.
SellA stock rated as a "Sell" is expected to perform worse than the overall market or a specific benchmark over the near-to-medium term. This rating suggests the stock may deliver lower returns compared to other stocks in the same sector or market index. Note: This is not investment advice; please consult a financial advisor before making investment decisions.

Disclaimer

This AI Analyst Stock Report is automatically generated by our AI systems using advanced algorithms and publicly available financial, technical, and market data. While the information provided aims to be accurate and insightful, it is intended for informational purposes only and should not be considered financial advice. Any content created by an AI (Artificial Intelligence) system may contain inaccuracies and/or contain errors. Investing in stocks carries inherent risks, and past performance is not indicative of future results. This report does not account for your personal financial circumstances, objectives, or risk tolerance. Always conduct your own research or consult with a qualified financial advisor before making investment decisions. The analysis and recommendations provided are based on historical and current data and may not fully reflect future market conditions or unexpected developments. Neither the creators of this report nor its affiliated entities guarantee the accuracy, completeness, or reliability of the information presented. Use this report at your own discretion and risk.Date of analysis: Mar 13, 2026