Sequential Improvement in Revenue Trends
Though total revenue decreased by 6% year-over-year to $797 million, there was a sequential improvement in trends across all regions and channels, signaling progress in strategic initiatives.
Positive AUR Trends
Average Unit Retail (AUR) trends turned positive in the full-price channel for the first time in three years at Michael Kors, indicating a successful pricing strategy.
Michael Kors Strategic Initiatives Gaining Traction
The company's strategic initiatives, including influencer partnerships and pricing architecture, have led to positive shifts in brand affinity and engagement, with a 9% increase in the global database.
Improved Engagement and Brand Affinity
Michael Kors and Jimmy Choo both saw a 9% increase in their global consumer databases, driven by strategic marketing and influencer partnerships.
Jimmy Choo Accessories Momentum
Jimmy Choo's accessories business experienced strong sales, with notable performance from the Bonbon and Sinch bags, and a successful introduction of the Curve bag.