Tariff Mitigation Success
Traeger expects to offset approximately 80% of the $60 million impact from tariffs in fiscal 2025 through mitigation efforts, including supply chain efforts and strategic pricing.
Project Gravity Cost Savings
Project Gravity, Traeger's efficiency and margin improvement initiative, is expected to drive approximately $30 million in run rate cost savings with full implementation expected by the end of 2026.
Positive Sell-Through Growth
Despite grill revenues being down 22%, Traeger saw better-than-expected consumer demand of grills at retail with positive unit sell-through growth during the peak season.
Partnerships with Major Brands
Traeger launched partnerships with Bud Light, Budweiser, and Pepsi Frito-Lay to engage new consumers and broaden brand reach through content integration, retail displays, and cross-merchandising efforts.
Consumables Revenue Growth
Consumables revenues grew by 7% in the second quarter, driven by strong sell-through and increased distribution, particularly in wood pellets.