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The Swatch Group AG (CH:UHRN)
:UHRN
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The Swatch Group AG (UHRN) AI Stock Analysis

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CH:UHRN

The Swatch Group AG

(UHRN)

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Neutral 49 (OpenAI - 5.2)
Rating:49Neutral
Price Target:
CHF37.00
▲(8.19% Upside)
Action:Reiterated
Date:08/06/26
The score is held back primarily by sharply weakened profitability and inconsistent free-cash-flow generation, reinforced by weak-to-neutral technical momentum (negative MACD and price below key moving averages). A very strong, low-debt balance sheet provides meaningful stability, but the extremely high P/E meaningfully reduces the valuation component despite a modest dividend yield.
Positive Factors
Strong Balance Sheet
Extremely low leverage and a large equity base provide structural resilience in a cyclical luxury industry. This balance-sheet strength preserves strategic optionality for capex, product investment, inventory cycles, and support for retail partners during downturns without needing external financing.
Negative Factors
Collapsed Profitability
A dramatic decline in operating and net margins shows the company's inability to convert strong gross margins into sustainable profits. If operating leverage and cost structure are not rebalanced, returns and shareholder value may remain structurally impaired over the medium term.
Read all positive and negative factors
Positive Factors
Negative Factors
Strong Balance Sheet
Extremely low leverage and a large equity base provide structural resilience in a cyclical luxury industry. This balance-sheet strength preserves strategic optionality for capex, product investment, inventory cycles, and support for retail partners during downturns without needing external financing.
Read all positive factors

The Swatch Group AG (UHRN) vs. iShares MSCI Switzerland ETF (EWL)

The Swatch Group AG Business Overview & Revenue Model

Company Description
The Swatch Group AG, established in 1983 and based in Biel/Bienne, Switzerland, operates globally as a prominent designer, manufacturer, and distributor of watches, jewelry, and related components and movements. The company's operations are divide...
How the Company Makes Money
The Swatch Group primarily makes money by selling finished watches and jewelry under its portfolio of brands through a mix of wholesale (sales to distributors, department stores, and authorized retailers) and direct-to-consumer channels (brand-own...

The Swatch Group AG Financial Statement Overview

Summary
Overall financials are mixed: a very strong, low-leverage balance sheet (Balance Sheet Score 88) supports resilience, but profitability has deteriorated sharply with margins near breakeven (Income Statement Score 42) and free cash flow has been volatile and often negative despite positive operating cash flow (Cash Flow Score 46).
Income Statement
42
Neutral
Balance Sheet
88
Very Positive
Cash Flow
46
Neutral
BreakdownTTMDec 2025Dec 2024Dec 2023Dec 2022Dec 2021
Income Statement
Total Revenue6.34B6.28B6.74B7.89B7.50B7.31B
Gross Profit3.75B5.16B5.60B6.71B6.19B5.81B
EBITDA560.00M585.00M676.00M1.54B1.53B1.42B
Net Income9.00M3.00M193.00M869.00M807.00M765.00M
Balance Sheet
Total Assets13.48B13.38B13.99B14.23B13.89B13.68B
Cash, Cash Equivalents and Short-Term Investments1.36B1.23B1.40B2.05B2.55B2.66B
Total Debt236.00M38.00M13.00M75.00M6.00M99.00M
Total Liabilities1.98B1.72B1.77B1.97B1.84B2.07B
Stockholders Equity11.39B11.56B12.11B12.20B11.98B11.54B
Cash Flow
Free Cash Flow270.00M98.00M-216.00M-170.00M325.00M995.00M
Operating Cash Flow631.00M507.00M333.00M615.00M724.00M1.30B
Investing Cash Flow-355.00M-346.00M-470.00M-768.00M-114.00M-727.00M
Financing Cash Flow-184.00M-205.00M-410.00M-327.00M-300.00M-234.00M

The Swatch Group AG Technical Analysis

Technical Analysis Sentiment
Positive
Last Price34.20
Price Trends
50DMA
39.23
Negative
100DMA
37.92
Negative
200DMA
36.16
Positive
Market Momentum
MACD
-0.74
Negative
RSI
48.76
Neutral
STOCH
91.24
Negative
Evaluating momentum and price trends is crucial in stock analysis to make informed investment decisions. For CH:UHRN, the sentiment is Positive. The current price of 34.2 is below the 20-day moving average (MA) of 37.29, below the 50-day MA of 39.23, and below the 200-day MA of 36.16, indicating a neutral trend. The MACD of -0.74 indicates Negative momentum. The RSI at 48.76 is Neutral, neither overbought nor oversold. The STOCH value of 91.24 is Negative, not indicating any strong overbought or oversold conditions. Overall, these indicators collectively point to a Positive sentiment for CH:UHRN.

The Swatch Group AG Peers Comparison

Overall Rating
UnderperformOutperform
Sector (55)
Financial Indicators
Name
Overall Rating
Market Cap
P/E Ratio
ROE
Dividend Yield
Revenue Growth
EPS Growth
74
Outperform
CHF114.68B35.281.55%2.39%24.64%
55
Neutral
$6.65B3.83-15.92%6.20%10.91%7.18%
49
Neutral
CHF9.73B1,112.062.63%-0.11%
* General Sector Average
Performance Comparison
Ticker
Company Name
Price
Change
% Change
CH:UHRN
The Swatch Group AG
38.50
10.74
38.71%
CH:CFR
Compagnie Financiere Richemont SA
200.80
73.28
57.46%
Glossary
BuyA stock rated as a "Buy" is expected to perform better than the overall market or a specific benchmark over the near-to-medium term. This rating suggests the stock is likely to deliver higher returns compared to other stocks in the same sector or market index. Note: This is not investment advice; please consult a financial advisor before making investment decisions.
HoldA stock rated as a "Hold" is expected to perform in line with the overall market or a specific benchmark. This rating indicates that the stock is neither particularly compelling nor unfavorable for investment. Note: This is not investment advice; please consult a financial advisor before making investment decisions.
SellA stock rated as a "Sell" is expected to perform worse than the overall market or a specific benchmark over the near-to-medium term. This rating suggests the stock may deliver lower returns compared to other stocks in the same sector or market index. Note: This is not investment advice; please consult a financial advisor before making investment decisions.

Disclaimer

This AI Analyst Stock Report is automatically generated by our AI systems using advanced algorithms and publicly available financial, technical, and market data. While the information provided aims to be accurate and insightful, it is intended for informational purposes only and should not be considered financial advice. Any content created by an AI (Artificial Intelligence) system may contain inaccuracies and/or contain errors. Investing in stocks carries inherent risks, and past performance is not indicative of future results. This report does not account for your personal financial circumstances, objectives, or risk tolerance. Always conduct your own research or consult with a qualified financial advisor before making investment decisions. The analysis and recommendations provided are based on historical and current data and may not fully reflect future market conditions or unexpected developments. Neither the creators of this report nor its affiliated entities guarantee the accuracy, completeness, or reliability of the information presented. Use this report at your own discretion and risk.Date of analysis: Aug 06, 2026