Cars.com, Inc. (CARS)
NYSE:CARS
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Cars (CARS) AI Stock Analysis

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CARS

Cars

(NYSE:CARS)

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Neutral 68 (OpenAI - 4o)
Rating:68Neutral
Price Target:
$12.50
▲(10.23% Upside)
Cars.com demonstrates strong financial performance with robust revenue growth and efficient cost management. The positive earnings call highlights record revenue and strategic initiatives, contributing to a high score. However, technical analysis indicates a bearish trend, and valuation metrics suggest the stock may be overvalued, which lowers the overall score.
Positive Factors
Revenue Growth
Record revenue growth reflects strong demand and effective business strategies, indicating a robust market position and potential for sustained growth.
AI Integration
AI integration enhances user experience and engagement, potentially driving higher conversion rates and long-term competitive advantage.
Dealer Network Expansion
Expanding dealer network strengthens market presence and provides a broader inventory, supporting revenue growth and platform attractiveness.
Negative Factors
Net Profit Margin Decline
Declining net profit margins indicate pressure on profitability, which could affect long-term financial health if not addressed.
OEM Revenue Challenges
Decreased OEM revenue highlights dependency on external partners and market conditions, posing a risk to revenue stability.
Free Cash Flow Decline
Declining free cash flow growth may limit reinvestment capabilities and affect long-term operational flexibility.

Cars (CARS) vs. SPDR S&P 500 ETF (SPY)

Cars Business Overview & Revenue Model

Company DescriptionCars.com Inc. operates as a digital marketplace and provides solutions for the automotive industry. Its platform connects car shoppers with sellers. The company, through its marketplace, dealer websites, and other digital products, showcases dealer inventory, elevate and amplify dealers' and automotive manufacturers' (OEMs) brands, connect sellers with ready-to-buy audience, and empower shoppers with the resources and information needed to make car buying decisions. It also offers marketplace products, such as marketplace subscription advertising and social selling services; digital solutions, including Website platform hosting, AI chat tool, digital retailing, and review and reputation management; and advertising comprising display advertising, instant loan screening and approvals, digital advertising, and in-market audio services. As of December 31, 2021, the company served 19,179 dealer customers in 50 states, which included franchise and independent dealers, with digital and brick-and-mortar stores; and primary automakers selling vehicles in the United States. Its customers are local car dealers, OEMs, and other national advertisers. Cars.com Inc. was founded in 1998 and is based in Chicago, Illinois.
How the Company Makes MoneyCars generates revenue primarily through its online marketplace by charging dealers for listing their vehicles on the platform. This includes subscription fees for premium listings and additional advertising services that enhance visibility. Additionally, CARS earns revenue from transaction fees when vehicles are sold through its platform. The company also monetizes its services by offering value-added features such as vehicle appraisals, financing options, and insurance products in collaboration with strategic partners. These partnerships with financial institutions and insurance companies help diversify its revenue streams and provide customers with a seamless car buying experience.

Cars Earnings Call Summary

Earnings Call Date:Nov 06, 2025
(Q3-2025)
|
% Change Since: |
Next Earnings Date:Feb 19, 2026
Earnings Call Sentiment Positive
The earnings call conveyed a positive sentiment overall, with record revenue growth, strong adjusted EBITDA margin, and successful integration of AI technologies indicating robust business health. However, challenges in OEM revenue due to external factors slightly dampened the overall outlook.
Q3-2025 Updates
Positive Updates
Record Revenue and Growth in Dealer Count
Achieved a record revenue of $182 million in the third quarter of 2025. Dealer count increased for the third consecutive quarter, reaching a new 3-year high with marketplace performance exceeding expectations.
Strong Adjusted EBITDA Margin
Adjusted EBITDA margin increased to 30.1%, up over 160 basis points year-over-year, demonstrating strong revenue flow-through and effective cost management.
Successful Marketplace Repackaging
Repackaging initiatives led to successful renegotiation of OEM website agreements and the launch of new marketplace packages, contributing to dealer revenue growth.
AI Integration and Consumer Engagement
Cars.com integrated AI-powered search and recommendations, with Carson, the AI search assistant, increasing consumer engagement by 3x for vehicle saves and 2x in viewing listings.
AccuTrade and DealerClub Growth
AccuTrade grew to 1,150 subscribers, with DealerClub increasing active users by nearly 40% quarter-over-quarter, indicating strong adoption of tech-first products by dealers.
Robust Cash Flow and Share Buybacks
Year-to-date, the company generated $94.5 million in free cash flow and completed $64 million in share buybacks, indicating strong financial health and shareholder returns.
Negative Updates
OEM and National Revenue Decline
OEM and national revenue was down 5% year-over-year in Q3, attributed mainly to reduced spending by two OEM partners due to internal changes, not related to Cars.com performance.
Challenges in OEM Ad Spending
OEM ad spending showed variability and a preference for flexibility due to market conditions, with expectations of fluctuations through the end of the year.
Company Guidance
During the Cars.com Inc. Third Quarter 2025 Earnings Conference Call, the company reported record revenue of $182 million, driven by strong performance across their websites, trade and appraisal solutions, and marketplace offerings. They achieved an adjusted EBITDA margin of 30%, marking an increase of over 160 basis points year-over-year. The company also executed $19 million in share buybacks during Q3, contributing to a total of $64 million year-to-date. Dealer count reached a new three-year high, with over 270 dealers added year-over-year, bringing the total to 19,526 in Q3. Their marketplace saw 25.4 million average monthly visitors, a 4% increase compared to the previous year, with traffic year-to-date reaching 488 million visits. AI integration, particularly through their Carson natural language search assistant, has improved consumer engagement, with AI users saving three times more vehicles for later compared to the average shopper. The call highlighted strategic initiatives, including marketplace repackaging to align pricing with product value, which resulted in a 50% month-over-month growth in Premium Plus adoption from September to October.

Cars Financial Statement Overview

Summary
Cars.com shows strong revenue growth and efficient cost management, with high gross profit margins. However, there are challenges in net profit margins and return on equity, indicating some profitability issues. The balance sheet is stable with manageable leverage, and cash flow remains robust despite a slight decline in free cash flow growth.
Income Statement
75
Positive
The income statement shows a strong gross profit margin of 82.87% TTM, indicating efficient cost management. However, the net profit margin has decreased to 4.16% TTM from 6.70% in the previous year, suggesting some pressure on profitability. Revenue growth is robust at 26.8% TTM, reflecting strong sales performance.
Balance Sheet
65
Positive
The balance sheet reveals a moderate debt-to-equity ratio of 0.94 TTM, indicating manageable leverage. Return on equity has decreased to 6.11% TTM from 9.42% in the previous year, suggesting reduced profitability from equity. The equity ratio stands at 44.57% TTM, showing a stable capital structure.
Cash Flow
70
Positive
Cash flow analysis indicates a slight decline in free cash flow growth at -5.34% TTM, but the company maintains a strong operating cash flow to net income ratio of 1.24 TTM, demonstrating efficient cash generation relative to net income. The free cash flow to net income ratio is healthy at 0.93 TTM.
BreakdownTTMDec 2024Dec 2023Dec 2022Dec 2021Dec 2020
Income Statement
Total Revenue719.77M719.15M689.18M653.88M623.68M547.50M
Gross Profit568.91M594.82M566.98M538.92M509.48M445.97M
EBITDA170.28M201.24M151.53M152.29M150.14M-785.28M
Net Income29.96M48.19M118.44M17.21M10.79M-817.12M
Balance Sheet
Total Assets1.07B1.11B1.17B1.02B1.01B1.08B
Cash, Cash Equivalents and Short-Term Investments55.07M50.67M39.20M31.71M39.07M67.72M
Total Debt451.21M455.29M483.25M472.38M466.32M583.90M
Total Liabilities593.82M600.38M680.34M640.44M609.18M735.54M
Stockholders Equity477.57M511.49M492.11M384.43M398.02M340.18M
Cash Flow
Free Cash Flow135.06M149.52M115.84M108.80M118.81M121.90M
Operating Cash Flow144.53M152.52M136.72M128.51M138.00M138.62M
Investing Cash Flow-40.88M-24.60M-97.05M-84.38M-39.45M-16.71M
Financing Cash Flow-97.47M-115.96M-31.75M-51.49M-127.20M-67.73M

Cars Technical Analysis

Technical Analysis Sentiment
Neutral
Last Price11.34
Price Trends
50DMA
11.64
Negative
100DMA
12.21
Negative
200DMA
12.18
Negative
Market Momentum
MACD
<0.01
Negative
RSI
51.82
Neutral
STOCH
50.77
Neutral
Evaluating momentum and price trends is crucial in stock analysis to make informed investment decisions. For CARS, the sentiment is Neutral. The current price of 11.34 is above the 20-day moving average (MA) of 11.05, below the 50-day MA of 11.64, and below the 200-day MA of 12.18, indicating a neutral trend. The MACD of <0.01 indicates Negative momentum. The RSI at 51.82 is Neutral, neither overbought nor oversold. The STOCH value of 50.77 is Neutral, not indicating any strong overbought or oversold conditions. Overall, these indicators collectively point to a Neutral sentiment for CARS.

Cars Risk Analysis

Cars disclosed 36 risk factors in its most recent earnings report. Cars reported the most risks in the "Finance & Corporate" category.
Finance & Corporate - Financial and accounting risks. Risks related to the execution of corporate activity and strategy
Latest Risks Added 0 New Risks

Cars Peers Comparison

Overall Rating
UnderperformOutperform
Sector (60)
Financial Indicators
Name
Overall Rating
Market Cap
P/E Ratio
ROE
Dividend Yield
Revenue Growth
EPS Growth
68
Neutral
$643.33M17.056.11%0.20%-20.57%
60
Neutral
$48.67B4.58-11.27%4.14%2.83%-41.78%
55
Neutral
$297.09M-31.61%348.38%-1822.72%
54
Neutral
$148.35M12.222.54%0.79%
42
Neutral
$564.90M-13.84
41
Neutral
$118.39M-0.63-52.02%-81.31%87.13%
40
Underperform
$189.74M-13.86-59.92%
* Communication Services Sector Average
Performance Comparison
Ticker
Company Name
Price
Change
% Change
CARS
Cars
11.34
-6.97
-38.07%
CRMT
America's Car-Mart
18.19
-23.56
-56.43%
UXIN
Uxin
2.61
-3.07
-54.05%
CANG
Cango
1.54
-2.60
-62.80%
SDA
SunCar Technology Group
1.81
-7.67
-80.91%
VRM
Vroom, Inc.
19.33
-5.31
-21.55%

Cars Corporate Events

Cars.com, Inc. Reports Record Revenue and Growth
Nov 8, 2025

The recent earnings call for Cars.com, Inc. conveyed an overall positive sentiment, highlighting the company’s robust business health. The call showcased record revenue growth, a strong adjusted EBITDA margin, and the successful integration of AI technologies. However, challenges in OEM revenue due to external factors slightly tempered the otherwise optimistic outlook.

Cars.com Achieves Record Revenue in Q3 2025
Nov 7, 2025

Cars.com, Inc., operating as Cars Commerce Inc., is a technology company that empowers the automotive industry by providing a platform for car buying and selling, leveraging AI-driven technologies and digital retail solutions. The company is known for its flagship automotive marketplace, Cars.com, and offers various services including digital retail technology, trade-in and appraisal technology, and media solutions.

Executive/Board Changes
Cars.com Announces Resignation of Chief Product Officer
Neutral
Oct 14, 2025

Matthew Crawford, Chief Product and Innovation Officer at Cars.com Inc., has announced his resignation effective November 28, 2025, to pursue another opportunity. During the transition, Crawford will assist the company as it searches for his successor, indicating a period of change in the company’s leadership structure.

The most recent analyst rating on (CARS) stock is a Buy with a $16.00 price target. To see the full list of analyst forecasts on Cars stock, see the CARS Stock Forecast page.

Cars.com Earnings Call: Growth Amid Challenges
Aug 13, 2025

The recent earnings call for Cars.com, Inc. presented a balanced sentiment, highlighting both achievements and challenges faced by the company. On the positive side, the company reported revenue growth in its OEM and national segments, dealer expansion, and improved marketplace performance. However, these gains were tempered by challenges such as dealer revenue softness, uncertainty in OEM advertising investments, and a decline in net income. Despite these hurdles, Cars.com shows promise with strong growth initiatives and strategic changes.

Glossary
BuyA stock rated as a "Buy" is expected to perform better than the overall market or a specific benchmark over the near-to-medium term. This rating suggests the stock is likely to deliver higher returns compared to other stocks in the same sector or market index. Note: This is not investment advice; please consult a financial advisor before making investment decisions.
HoldA stock rated as a "Hold" is expected to perform in line with the overall market or a specific benchmark. This rating indicates that the stock is neither particularly compelling nor unfavorable for investment. Note: This is not investment advice; please consult a financial advisor before making investment decisions.
SellA stock rated as a "Sell" is expected to perform worse than the overall market or a specific benchmark over the near-to-medium term. This rating suggests the stock may deliver lower returns compared to other stocks in the same sector or market index. Note: This is not investment advice; please consult a financial advisor before making investment decisions.

Disclaimer

This AI Analyst Stock Report is automatically generated by our AI systems using advanced algorithms and publicly available financial, technical, and market data. While the information provided aims to be accurate and insightful, it is intended for informational purposes only and should not be considered financial advice. Any content created by an AI (Artificial Intelligence) system may contain inaccuracies and/or contain errors. Investing in stocks carries inherent risks, and past performance is not indicative of future results. This report does not account for your personal financial circumstances, objectives, or risk tolerance. Always conduct your own research or consult with a qualified financial advisor before making investment decisions. The analysis and recommendations provided are based on historical and current data and may not fully reflect future market conditions or unexpected developments. Neither the creators of this report nor its affiliated entities guarantee the accuracy, completeness, or reliability of the information presented. Use this report at your own discretion and risk.Date of analysis: Nov 11, 2025