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Bon Natural Life (BON)
NASDAQ:BON
US Market

Bon Natural Life (BON) AI Stock Analysis

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BON

Bon Natural Life

(NASDAQ:BON)

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Neutral 46 (OpenAI - 5.2)
Rating:46Neutral
Price Target:
$1.50
▼(-11.76% Downside)
The score is primarily constrained by weak financial performance—especially persistent negative free cash flow and deteriorating profitability. Technical indicators are mixed/neutral with mild bearish momentum, and valuation is challenging due to losses (negative P/E) with no dividend support.
Positive Factors
Balance Sheet Strength
Equity growth and relatively low leverage provide a multi-quarter buffer against operating weakness. With equity up materially and D/E near 0.21, the company has increased balance-sheet capacity to fund operations, secure financing, or absorb shocks while pursuing recovery or growth initiatives.
China Distribution Agreements
Multi-year, non-exclusive distribution contracts create a durable revenue pipeline and broaden market access in Greater China. These partnerships can scale sales for tea-pigment products over 2–3 years, support unit-volume growth, and reduce sales execution risk versus solely organic channel expansion.
Product Innovation & Market Fit
Introducing kombucha-inspired and tea-pigment products aligns with structural consumer demand for natural functional foods. Combined with distribution deals, product innovation enhances differentiation and offers a pathway to sustained sales and potential margin recovery if adoption scales across core and new markets.
Negative Factors
Negative Free Cash Flow
Persistent negative FCF and minimal operating cash generation materially constrain reinvestment and capital allocation. Over multiple quarters this increases reliance on external funding, heightens dilution or refinancing risk, and limits the company's ability to sustain marketing, R&D, or scaling without improving profitability.
Profitability Deterioration
Sales decline and sustained margin compression led to a net loss, reversing prior profitability. This signals weakened pricing power or rising costs; unless structural drivers are addressed, margin erosion undermines scalable earnings and prolongs the time needed to generate sustainable operating cash flow.
Rising Debt and Negative ROE
Increased leverage alongside a negative ROE raises financial vulnerability. With debt growing and returns below zero, the company faces higher interest and refinancing exposure; combined with weak cash flow, this elevates solvency and funding risks if operating performance does not improve.

Bon Natural Life (BON) vs. SPDR S&P 500 ETF (SPY)

Bon Natural Life Business Overview & Revenue Model

Company DescriptionBon Natural Life Limited, together with its subsidiaries, engages in the research and development, manufacture, and sale of functional active ingredients extracted from natural herb plants in the People's Republic of China and internationally. The company provides personal care ingredients, such as plant extracted fragrance compounds to perfume and fragrance manufacturers; natural health supplements comprising powder drinks and bioactive food ingredient products primarily used as food additives; and nutritional supplements. Its products are principally used by manufacturer customers in the functional food, personal care, cosmetic, and pharmaceutical industries. The company was founded in 2006 and is headquartered in Grand Cayman, the Cayman Islands.
How the Company Makes MoneyBon Natural Life generates revenue primarily through the sale of its dietary supplements and personal care products. The company utilizes a multi-channel distribution strategy, selling directly to consumers via its online platform as well as through retail partnerships with health food stores and wellness-focused retailers. Key revenue streams include product sales, subscription services for regular customers, and bulk orders from health professionals and wellness practitioners. Additionally, BON may engage in partnerships with other brands and influencers in the wellness space to enhance visibility and reach, further contributing to its earnings.

Bon Natural Life Financial Statement Overview

Summary
Overall fundamentals are weak: the income statement shows falling revenue, margin compression, and a swing to a net loss in 2025, while cash flow is a major red flag with persistently negative free cash flow and very thin/negative operating cash flow. The balance sheet is a relative support with low debt-to-equity and higher equity, but rising debt and negative ROE increase risk if profitability does not recover.
Income Statement
33
Negative
Profitability has deteriorated sharply. Revenue fell to $18.7M in 2025 (down ~14% year over year) after earlier years of stronger sales, and margins compressed meaningfully (gross margin ~21% vs ~30% in 2023–2024). The company swung from a modest profit in 2024 to a net loss of about $2.0M in 2025, with operating results also turning negative—signaling weakening pricing/power and/or higher cost pressure. Strength: the business demonstrated solid profitability in 2020–2023, showing the model can work in better conditions.
Balance Sheet
62
Positive
Leverage appears manageable, with debt-to-equity around 0.21 in 2025 (still relatively low). Equity has grown over time (about $57.6M in 2025 vs $10.5M in 2020), providing a balance-sheet buffer. Weakness: returns on equity flipped negative in 2025 due to the loss, and total debt has risen notably versus prior years (about $12.3M in 2025 vs $7.3M in 2024), which increases risk if profitability does not recover.
Cash Flow
21
Negative
Cash generation is a major concern. Free cash flow is consistently negative across the period and worsened to about -$4.2M in 2025, while cash generated from core operations is extremely thin in 2025 (~$0.14M) and was negative in multiple prior years (notably 2022–2024). The mix of losses (2025) and ongoing cash burn suggests reliance on external funding or balance-sheet liquidity to sustain investment and operations. Strength: the company did generate positive operating cash flow in 2020 and 2021, but this has not been sustained.
BreakdownTTMDec 2025Dec 2024Dec 2023Dec 2022Dec 2021
Income Statement
Total Revenue18.67M18.67M23.84M29.52M29.91M25.49M
Gross Profit3.88M3.88M7.11M8.84M9.42M7.11M
EBITDA21.93K-57.83K2.30M6.98M8.33M6.13M
Net Income-1.99M-1.99M398.17K4.60M6.24M4.59M
Balance Sheet
Total Assets85.19M85.19M61.77M46.56M37.26M36.41M
Cash, Cash Equivalents and Short-Term Investments6.27M6.27M80.47K111.30K840.86K3.61M
Total Debt12.32M12.32M7.30M4.21M5.41M3.21M
Total Liabilities27.19M27.19M17.42M10.57M7.16M9.88M
Stockholders Equity57.55M57.55M43.91M35.48M29.56M26.01M
Cash Flow
Free Cash Flow-4.23M-4.23M-7.73M-713.82K-4.92M-700.78K
Operating Cash Flow141.12K141.12K-7.72M-651.91K-187.12K4.05M
Investing Cash Flow-10.00M-10.00M-15.73K-1.19M-3.06M-7.44M
Financing Cash Flow15.45M15.45M8.76M1.16M2.26M5.35M

Bon Natural Life Technical Analysis

Technical Analysis Sentiment
Negative
Last Price1.70
Price Trends
50DMA
1.72
Negative
100DMA
1.83
Negative
200DMA
1.66
Negative
Market Momentum
MACD
-0.02
Positive
RSI
41.93
Neutral
STOCH
12.12
Positive
Evaluating momentum and price trends is crucial in stock analysis to make informed investment decisions. For BON, the sentiment is Negative. The current price of 1.7 is above the 20-day moving average (MA) of 1.68, below the 50-day MA of 1.72, and above the 200-day MA of 1.66, indicating a bearish trend. The MACD of -0.02 indicates Positive momentum. The RSI at 41.93 is Neutral, neither overbought nor oversold. The STOCH value of 12.12 is Positive, not indicating any strong overbought or oversold conditions. Overall, these indicators collectively point to a Negative sentiment for BON.

Bon Natural Life Risk Analysis

Bon Natural Life disclosed 48 risk factors in its most recent earnings report. Bon Natural Life reported the most risks in the "Legal & Regulatory" category.
Finance & Corporate - Financial and accounting risks. Risks related to the execution of corporate activity and strategy
Latest Risks Added 0 New Risks

Bon Natural Life Peers Comparison

Overall Rating
UnderperformOutperform
Sector (61)
Financial Indicators
Name
Overall Rating
Market Cap
P/E Ratio
ROE
Dividend Yield
Revenue Growth
EPS Growth
61
Neutral
$10.43B7.12-0.05%2.87%2.86%-36.73%
52
Neutral
$29.39M-14.91-14.63%17.73%-34.71%
46
Neutral
$13.25M-5.781.32%-15.44%-94.04%
46
Neutral
$4.94M
45
Neutral
$22.79M-1.59-15.93%18.19%-35.22%
42
Neutral
$6.69M-0.13-3.22%-49.19%-394.71%
* Basic Materials Sector Average
Performance Comparison
Ticker
Company Name
Price
Change
% Change
BON
Bon Natural Life
1.63
-31.37
-95.06%
PLAG
Planet Green Holdings
4.02
1.52
60.80%
NAII
Natural Alternatives International
3.11
-1.11
-26.30%
FAMI
Farmmi
1.20
-1.73
-59.04%
LSF
Laird Superfood
2.68
-5.19
-65.95%
HCWC
Healthy Choice Wellness Corp. Class A
0.27
-0.51
-65.51%

Bon Natural Life Corporate Events

Bon Natural Life Secures $12 Million Deal with Qingshengyuan for Kombucha Products
Dec 10, 2025

On December 5, 2025, Bon Natural Life Limited announced a strategic collaboration with Shaanxi Qingshengyuan Health Industry Co., Ltd., marking a significant expansion in the functional health product market in China. This agreement, valued at $12 million over 24 months, allows Qingshengyuan to market and distribute BON’s kombucha-inspired tea pigment products across Greater China. The partnership is expected to enhance BON’s market presence and support the development of its tea-pigment product portfolio, aligning with the increasing consumer interest in natural ingredients and health benefits.

The most recent analyst rating on (BON) stock is a Hold with a $2.00 price target. To see the full list of analyst forecasts on Bon Natural Life stock, see the BON Stock Forecast page.

Bon Natural Life Enters $26M Agreement for Tea Pigment Products in China
Nov 25, 2025

On September 1, 2025, Bon Natural Life Limited’s subsidiary, Xi’an App-Chem Bio (Tech) Co., Ltd, entered into a significant Sales Cooperation Agreement with Beijing Huahai Keyuan Technology Co., Ltd. This agreement, valued at US$26 million, grants Huahai Keyuan the non-exclusive rights to distribute Bon’s second-generation tea pigment digestive health products across China for 36 months. This strategic partnership is expected to enhance Bon’s market presence in the rapidly growing digestive health sector and drive substantial revenue growth. The agreement underscores Bon’s commitment to leveraging its innovative tea pigment technology to expand its footprint in the global health market.

The most recent analyst rating on (BON) stock is a Hold with a $2.00 price target. To see the full list of analyst forecasts on Bon Natural Life stock, see the BON Stock Forecast page.

Bon Natural Life Appoints New CFO Amid Leadership Changes
Nov 14, 2025

Bon Natural Life Limited, a company operating in the high-tech zone of Xi’an, Shaanxi, China, announced a significant change in its financial leadership. On November 11, 2025, Wallace Lee, the Chief Financial Officer, resigned effective November 14, 2025, with no disagreements reported regarding company operations. Ma Xin, who previously held leadership roles in various companies, was appointed as the new CFO effective November 12, 2025. This leadership transition is expected to bring new strategic insights to the company’s financial operations.

The most recent analyst rating on (BON) stock is a Hold with a $2.00 price target. To see the full list of analyst forecasts on Bon Natural Life stock, see the BON Stock Forecast page.

Glossary
BuyA stock rated as a "Buy" is expected to perform better than the overall market or a specific benchmark over the near-to-medium term. This rating suggests the stock is likely to deliver higher returns compared to other stocks in the same sector or market index. Note: This is not investment advice; please consult a financial advisor before making investment decisions.
HoldA stock rated as a "Hold" is expected to perform in line with the overall market or a specific benchmark. This rating indicates that the stock is neither particularly compelling nor unfavorable for investment. Note: This is not investment advice; please consult a financial advisor before making investment decisions.
SellA stock rated as a "Sell" is expected to perform worse than the overall market or a specific benchmark over the near-to-medium term. This rating suggests the stock may deliver lower returns compared to other stocks in the same sector or market index. Note: This is not investment advice; please consult a financial advisor before making investment decisions.

Disclaimer

This AI Analyst Stock Report is automatically generated by our AI systems using advanced algorithms and publicly available financial, technical, and market data. While the information provided aims to be accurate and insightful, it is intended for informational purposes only and should not be considered financial advice. Any content created by an AI (Artificial Intelligence) system may contain inaccuracies and/or contain errors. Investing in stocks carries inherent risks, and past performance is not indicative of future results. This report does not account for your personal financial circumstances, objectives, or risk tolerance. Always conduct your own research or consult with a qualified financial advisor before making investment decisions. The analysis and recommendations provided are based on historical and current data and may not fully reflect future market conditions or unexpected developments. Neither the creators of this report nor its affiliated entities guarantee the accuracy, completeness, or reliability of the information presented. Use this report at your own discretion and risk.Date of analysis: Jan 26, 2026