Super Retail Group Limited (AU:SUL)
ASX:SUL
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Super Retail Group Limited
(Sydney:SUL)
Select Model
Select Model
Rating:71Outperform
Price Target:
AU$14.00
▲(9.12% Upside)
Action:ReiteratedDate:10/25/25
Super Retail Group Limited's stock score is primarily driven by its stable financial performance and attractive valuation. The company's solid revenue growth and profitability are offset by declining EBIT margins and increased leverage. The technical analysis indicates a neutral trend with moderate momentum. The attractive dividend yield enhances the stock's appeal, contributing to a favorable valuation score.
Positive Factors
Diversified multi‑brand portfolio & omnichannel
A diversified portfolio across automotive, leisure and sporting categories with both physical stores and e‑commerce creates durable revenue diversification and lowers single-category cyclicality. Scale across brands supports shared supply chains, bargaining power with suppliers and sustained customer reach over months.
Negative Factors
Declining EBIT margin
A material fall in EBIT margin signals weakening operational efficiency or rising operating costs versus revenue. If margins do not recover, longer‑term profitability and operating leverage suffer, reducing the company's ability to fund growth initiatives or absorb cost shocks across multiple reporting periods.
Read all positive and negative factors
Positive Factors
Negative Factors
Diversified multi‑brand portfolio & omnichannel
A diversified portfolio across automotive, leisure and sporting categories with both physical stores and e‑commerce creates durable revenue diversification and lowers single-category cyclicality. Scale across brands supports shared supply chains, bargaining power with suppliers and sustained customer reach over months.
Read all positive factors
Super Retail Group Limited (SUL) vs. iShares MSCI Australia ETF (EWA)
Market Cap
AU$2.90B
Dividend Yield7.2%
Average Volume (3M)408.21K
Price to Earnings (P/E)8.7
Beta (1Y)1.17
Revenue Growth4.83%
EPS Growth-7.62%
CountryAU
Employees16,063
SectorConsumer Cyclical
Sector Strength84
IndustrySpecialty Retail
Share Statistics
EPS (TTM)0.54
Shares Outstanding225,826,500
10 Day Avg. Volume325,044
30 Day Avg. Volume408,215
Financial Highlights & Ratios
PEG Ratio-1.92
Price to Book (P/B)2.43
Price to Sales (P/S)0.79
P/FCF Ratio7.81
Enterprise Value/Market CapN/A
Enterprise Value/RevenueN/A
Enterprise Value/Gross ProfitN/A
Enterprise Value/EbitdaN/A
Forecast
1Y Price Target
AU$16.61Price Target Upside29.46% Upside
Rating ConsensusModerate Buy
Number of Analyst Covering10
EPS Forecast (FY)0.98
Revenue Forecast (FY)AU$4.26B
Super Retail Group Limited Business Overview & Revenue Model
Company Description
Super Retail Group Limited engages in the retail of auto, sports, and outdoor leisure products in Australia and New Zealand. It offers automotive parts and accessories, handyman items, and tools and equipment, and marine and motorbike products, in...
How the Company Makes Money
Super Retail Group primarily makes money by selling consumer goods through its owned retail brands across store and online channels. Its key revenue stream is retail sales of merchandise: automotive aftermarket parts, tools and consumables (Superc...
Super Retail Group Limited Financial Statement Overview
Summary
Income Statement
75
Positive
Balance Sheet
70
Positive
Cash Flow
68
Positive
| Breakdown | TTM | Jun 2025 | Jun 2024 | Jun 2023 | Jun 2022 | Jun 2021 |
|---|---|---|---|---|---|---|
Income Statement | ||||||
| Total Revenue | 4.16B | 4.07B | 3.88B | 3.80B | 3.55B | 3.45B |
| Gross Profit | 1.89B | 1.86B | 1.80B | 1.76B | 1.66B | 1.66B |
| EBITDA | 753.10M | 678.10M | 727.40M | 755.30M | 706.60M | 768.20M |
| Net Income | 196.10M | 221.80M | 240.10M | 263.00M | 241.20M | 301.00M |
Balance Sheet | ||||||
| Total Assets | 3.54B | 3.34B | 3.26B | 3.50B | 3.27B | 3.33B |
| Cash, Cash Equivalents and Short-Term Investments | 107.80M | 63.30M | 217.80M | 192.30M | 13.40M | 242.30M |
| Total Debt | 2.31B | 1.24B | 1.10B | 1.03B | 1.01B | 989.60M |
| Total Liabilities | 2.27B | 2.02B | 1.89B | 2.13B | 1.99B | 2.10B |
| Stockholders Equity | 1.27B | 1.32B | 1.37B | 1.37B | 1.29B | 1.23B |
Cash Flow | ||||||
| Free Cash Flow | 403.10M | 411.60M | 452.80M | 564.50M | 171.80M | 473.10M |
| Operating Cash Flow | 532.20M | 577.30M | 587.80M | 674.10M | 296.80M | 558.10M |
| Investing Cash Flow | -128.70M | -165.40M | -134.90M | -108.50M | -124.70M | -84.50M |
| Financing Cash Flow | -462.80M | -566.30M | -474.80M | -386.80M | -401.20M | -516.30M |
Super Retail Group Limited Technical Analysis
Negative
12.83
Price Trends
13.92
Negative
14.67
Negative
15.13
Negative
Market Momentum
-0.40
Positive
40.31
Neutral
53.94
Neutral
Evaluating momentum and price trends is crucial in stock analysis to make informed investment decisions. For AU:SUL, the sentiment is Negative. The current price of 12.83 is below the 20-day moving average (MA) of 13.20, below the 50-day MA of 13.92, and below the 200-day MA of 15.13, indicating a bearish trend. The MACD of -0.40 indicates Positive momentum. The RSI at 40.31 is Neutral, neither overbought nor oversold. The STOCH value of 53.94 is Neutral, not indicating any strong overbought or oversold conditions. Overall, these indicators collectively point to a Negative sentiment for AU:SUL.
Super Retail Group Limited Peers Comparison
UnderperformOutperform
Sector (61)
Name | Overall Rating | Market Cap | P/E Ratio | ROE | Dividend Yield | Revenue Growth | EPS Growth |
|---|---|---|---|---|---|---|---|
71 Outperform | AU$2.90B | 8.69 | 16.46% | 7.20% | 4.83% | -7.62% | |
68 Neutral | AU$7.90B | 8.60 | 29.31% | 2.54% | 10.03% | 5.38% | |
63 Neutral | AU$344.01M | 9.38 | 16.86% | 2.86% | 1.89% | -3.30% | |
61 Neutral | $18.38B | 12.79 | -2.54% | 3.03% | 1.52% | -15.83% | |
61 Neutral | AU$380.47M | 11.07 | -69.14% | 4.00% | 6.24% | -23341.18% | |
61 Neutral | AU$1.35B | 12.30 | 25.20% | 2.63% | 5.79% | -31.70% | |
55 Neutral | AU$811.85M | 71.03 | 5.66% | ― | 20.66% | 543.24% |
* Consumer Cyclical Sector Average
AU:SUL
Super Retail Group Limited
12.83
0.92
7.72%
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Super Retail Group Limited Corporate Events
State Street Group Drops Below Substantial Holder Threshold in Super Retail Group
Mar 18, 2026
State Street Corporation and several of its asset management subsidiaries have filed a notice stating they have ceased to be substantial shareholders in Super Retail Group Limited as of 16 March 2026. The change reflects a reduction in their combi...
Super Retail Group Director Swales Increases Shareholding via On-Market Purchase
Mar 16, 2026
Super Retail Group director Judith Swales has disclosed a change in her relevant interest in the company’s fully paid ordinary shares following an on-market trade. Through Swales Management Pty Ltd as trustee for the Swales Family Trust, of ...
Super Retail Group Adds Second Company Secretary to Strengthen Governance
Feb 25, 2026
Super Retail Group Limited has strengthened its governance structure by appointing Inga Kirkman as an additional Company Secretary, effective 26 February 2026. Existing Company Secretary Anna Sandham will remain in her role, with Kirkman joining h...
Super Retail Group grows sales but margins tighten amid investment and cost pressures
Feb 25, 2026
Super Retail Group reported first-half FY26 sales of $2.2 billion, up 4.2%, with like-for-like sales rising 2.5% and online revenue growing 8.8% to $311.7 million. Supercheap Auto and Macpac led growth, while rebel delivered moderate gains and BCF...
Super Retail Group Declares A$0.32 Interim Dividend
Feb 25, 2026
Super Retail Group Limited has declared an ordinary fully paid share dividend of A$0.32 per share, relating to the six‑month period ended 27 December 2025. The ex‑dividend date is set for 12 March 2026, with a record date of 13 March 2...
Super Retail Group Files FY26 Interim Report with ASX
Feb 25, 2026
Super Retail Group Limited has released its Appendix 4D and interim financial report for the 26-week period ended 27 December 2025, in line with ASX Listing Rule 4.2A. The documents provide the market with the company’s latest half-year fina...
Super Retail Group Sets Date for FY26 Half-Year Results and Investor Call
Jan 22, 2026
Super Retail Group has scheduled the release of its financial results for the 26-week period ended 27 December 2025 for Thursday, 26 February 2026, and will host a teleconference briefing for analysts and investors on the same day at 11:00am AEDT,...
Super Retail Group Posts Record First-Half Sales but Promotions Pressure Margins
Jan 11, 2026
Super Retail Group reported another record first-half sales performance for FY26, with group revenue expected to reach about $2.2 billion and normalised profit before tax forecast between $172 million and $175 million. Like-for-like sales rose 2.5...
Glossary
BuyA stock rated as a "Buy" is expected to perform better than the overall market or a specific benchmark over the near-to-medium term. This rating suggests the stock is likely to deliver higher returns compared to other stocks in the same sector or market index. Note: This is not investment advice; please consult a financial advisor before making investment decisions.
HoldA stock rated as a "Hold" is expected to perform in line with the overall market or a specific benchmark. This rating indicates that the stock is neither particularly compelling nor unfavorable for investment. Note: This is not investment advice; please consult a financial advisor before making investment decisions.
SellA stock rated as a "Sell" is expected to perform worse than the overall market or a specific benchmark over the near-to-medium term. This rating suggests the stock may deliver lower returns compared to other stocks in the same sector or market index. Note: This is not investment advice; please consult a financial advisor before making investment decisions.
Disclaimer
This AI Analyst Stock Report is automatically generated by our AI systems using advanced algorithms and publicly available financial, technical, and market data. While the information provided aims to be accurate and insightful, it is intended for informational purposes only and should not be considered financial advice. Any content created by an AI (Artificial Intelligence) system may contain inaccuracies and/or contain errors. Investing in stocks carries inherent risks, and past performance is not indicative of future results. This report does not account for your personal financial circumstances, objectives, or risk tolerance. Always conduct your own research or consult with a qualified financial advisor before making investment decisions. The analysis and recommendations provided are based on historical and current data and may not fully reflect future market conditions or unexpected developments. Neither the creators of this report nor its affiliated entities guarantee the accuracy, completeness, or reliability of the information presented. Use this report at your own discretion and risk.